Creator Directory
The 40 biggest male beauty creators we track across 24 countries, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 388 male beauty creators with a verified home base in those countries; these are the largest with a verified profile.
40 creators, ranked by audience
Founder @HungVanngoBeauty · Representation @TheWallGroup · NYC · LA Melissa · PR
4.2M
Followers
0.5%
Engagement
247K
Avg views
Modest engagement. Bottom 22% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›New Jersey, US · Makeup Nerd • Sephora Squad Mentor 2025 🏳️🌈
2.9M
Followers
1.6%
Engagement
1.3M
Avg views
Average engagement. Top 30% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Nashville · agent: · personal:
2.5M
Followers
3.3%
Engagement
938K
Avg views
Strong engagement. Top 11% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›America’s Holistic Plastic Surgeon® · 🧴YOUN Beauty Skin Care & Collagen · 🎙️Pod: DR. YOUN SHOW · 🚫Medical Advice · 💉Surgery Vids @younplasticsurgery
1.7M
Followers
0.3%
Engagement
334K
Avg views
Modest engagement. Bottom 16% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Global Makeup Expert @dolcegabbana_beauty · TikTok @jakewarden 2.4M · LA/NYC
1.4M
Followers
0.3%
Engagement
209K
Avg views
Low engagement. Bottom 14% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›An Italian in America. · 📍Los Angeles 🏋🏽 @dsfitness.io
1.4M
Followers
0.4%
Engagement
206K
Avg views
Modest engagement. Bottom 19% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌴 𝗟𝗔/𝗡𝗬𝗖 𝗕𝗮𝘀𝗲𝗱 𝗛𝗮𝗶𝗿𝘀𝘁𝘆𝗹𝗶𝘀𝘁 🪩 𝟷.𝟾𝖬 𝗈𝗇 𝖳𝗂𝗄𝗍𝗈𝗄 · ⚡️ 𝖳𝗋𝗎𝗌𝗍𝖾𝖽 𝖻𝗒 𝖬𝖨𝖫𝖫𝖨𝖮𝖭𝖲 𝖿𝗈𝗋 𝗁𝖺𝗂𝗋 𝗍𝗁𝖺𝗍 𝗛𝗜𝗧𝗦 ✨ · 😁 𝗥𝗘𝗔𝗟 𝗍𝗂𝗉𝗌 + 𝗛𝗢𝗡𝗘𝗦𝗧 𝗉𝗋𝗈𝖽𝗎𝖼𝗍 𝗋𝖾𝖼𝗌
1.2M
Followers
0.1%
Engagement
684K
Avg views
Low engagement. Bottom 3% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Cakepop boi🍰🍭 · “Can I Sit Here?” · OH/NYC 📍
893K
Followers
0.9%
Engagement
171K
Avg views
Average engagement. Bottom 49% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Dublin Boy 🇮🇪💚 · Celebrity Hairstylist 📍LA
870K
Followers
—
Engagement
19K
Avg views
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌟 Pro Makeup Artist | Lover of all things makeup 💄 · 🔍 Sharing top makeup & skin hacks! · 👀 Transform your look with me · 📍London | @carenagency
765K
Followers
0.6%
Engagement
188K
Avg views
Modest engagement. Bottom 30% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
📍LAX | DTX · Modeling: @fomomodels @mgm.models · Haircut Appointment 💈
664K
Followers
2.5%
Engagement
366K
Avg views
Strong engagement. Top 22% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›UTOBIA🪐 · 5th generation hairdresser based in London📍 · As featured in GQ, ELLE, Vogue · For collaborations email: ⬇️
604K
Followers
1.4%
Engagement
998K
Avg views
Average engagement. Top 35% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›DMV | LA 📍 · Lifestyle | Fashion | Wellness | Cooking · Business:
600K
Followers
0.6%
Engagement
357K
Avg views
Modest engagement. Bottom 35% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›NYC · @wilhelminamodels · youtube: Ryan Lin
561K
Followers
1.1%
Engagement
76K
Avg views
Average engagement. Top 41% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›London · London & EU @eliscommunications · NYC @vxmedia.nyc · Miiood | launching soon
532K
Followers
0.1%
Engagement
198K
Avg views
Low engagement. Bottom 5% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Austin Texas’ Sartorial Sage · 💇💇🏻 educator · Digital Hair Awards Best Haircut 2025 · 🎁 3571 Far West Blvd. PMB 179 Austin, Texas 78731
470K
Followers
1.2%
Engagement
35K
Avg views
Average engagement. Top 38% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›☁️ 👃🏻La nariz de españa 👃🏻☁️ · estudio perfumería🌸🌹✨ · Experto en perfumes en @telva
452K
Followers
5.8%
Engagement
422K
Avg views
Exceptional engagement. Top 5% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍London · 2nd page @yaws_way · MGMT: @generation.entertainment
436K
Followers
0.8%
Engagement
57K
Avg views
Average engagement. Bottom 43% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Beauty inside and out · NYC 📍
379K
Followers
2.4%
Engagement
151K
Avg views
Strong engagement. Top 24% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Health is Wealth 🌱 LA📍 · @selectmodellondon 🇬🇧 @vnymodels · @twomanagement 🇺🇸
347K
Followers
0.6%
Engagement
59K
Avg views
Modest engagement. Bottom 32% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
👊🏻Your motivator | Wellness & Self-care · 📍NYC
343K
Followers
0.8%
Engagement
46K
Avg views
Average engagement. Bottom 41% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Your skincare loving K-drama boy 🌿🇰🇷 · skincare | K-drama | K-Beauty · TikTok: chankorean (250 K+)
276K
Followers
4.2%
Engagement
245K
Avg views
Exceptional engagement. Top 8% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›tokyo based beauty & style · biz inquiries · for Japan · for ROW
227K
Followers
0.8%
Engagement
98K
Avg views
Average engagement. Bottom 46% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›nyc · fashion | beauty | lifestyle · chief executive diva @elementstudios
212K
Followers
2.6%
Engagement
75K
Avg views
Strong engagement. Top 19% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›▪️Friseurmeister ▫️Make up Artist ▪️Frankfurt · ⬇️Get your Inspiration ☺️⬇️
206K
Followers
1.1%
Engagement
114K
Avg views
Average engagement. Top 46% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Sephora Squad 26’ · Grooming/ Fashion/ Beauty · NYC @qmodels · LA @wilhelminamodels · CHI @selectmodelglobal
193K
Followers
0.8%
Engagement
64K
Avg views
Modest engagement. Bottom 38% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›🤘 Your favourite band’s favourite hairdresser · 🖤 @blank.space.creative · 🌍 Nottingham •London •LA •Vegas · 🎙️ @hairtothethrone_ · 💚 Sponsored @monst…
184K
Followers
1.0%
Engagement
25K
Avg views
Average engagement. Top 49% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Paris · 📸 : @william_ernult · Modeling : @elite_paris
179K
Followers
—
Engagement
24K
Avg views
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Lash Designer | Lifestyle · 🎙️Pod: @abeautifulrodeo · Matcha brand @rodeomatcha · ⬇️ Links📍MKE WI
179K
Followers
0.3%
Engagement
16K
Avg views
Low engagement. Bottom 11% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Represented by @thewallgroup · EU · US
175K
Followers
1.1%
Engagement
386K
Avg views
Average engagement. Top 43% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Celebrity Hairstylist & Educator 📍LA · CEO & Founder @levhair · Training stylists behind Hollywood’s iconic hair
175K
Followers
2.6%
Engagement
138K
Avg views
Strong engagement. Top 19% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍PA · ✨Beauty • Wellness • Lifestyle • Travel · 🏳️🌈LGBTQ+ Activist
174K
Followers
0.0%
Engagement
4.6K
Avg views
Low engagement. Bottom 1% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✰ Los Angeles · ✰ Tiktok: jessejaggers 1M+ · ✰ Business/Pr:
173K
Followers
0.5%
Engagement
147K
Avg views
Modest engagement. Bottom 27% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Tampa🌴📍 · Celebrity Hairstylist · Books CLOSED until Nov20🚫 · Email for business inquiries · No Shade 🗣
169K
Followers
1.8%
Engagement
53K
Avg views
Average engagement. Top 27% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›💫 𝗠𝗔𝗞𝗘 𝗜𝗧 𝗦𝗜𝗠𝗣𝗟𝗘, 𝗕𝗨𝗧 𝗦𝗜𝗚𝗡𝗜𝗙𝗜𝗖𝗔𝗡𝗧 🖤 · 📸 Lifestyle ✤ Beauty ✤ Fashion ✤ Travel · 🇭🇷 Based in Leipzig, Germany
165K
Followers
3.0%
Engagement
215K
Avg views
Strong engagement. Top 14% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›London / Isle of Wight📍 · 26 · Tiktok 3.2M - @sebbbyjon · Business -
159K
Followers
1.5%
Engagement
20K
Avg views
Average engagement. Top 32% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›•Fragrance Reviewer | Content Creator | Spain · •Encuentro Joyas de Perfumes|📍🇪🇸 Madrid · •TikTok +155K · •Collabs/PR 📩
153K
Followers
0.2%
Engagement
6.5K
Avg views
Low engagement. Bottom 8% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›📍- London⠀ · Youtuber 🎬🎥🎥⠀ · LANGUAGE ENTHUSIAST (I speak 6)
149K
Followers
0.5%
Engagement
1.5M
Avg views
Modest engagement. Bottom 22% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›boy with skin · 📍Los Angeles · Tiktok / YouTube @Rogerwh0
149K
Followers
15.4%
Engagement
154K
Avg views
Exceptional engagement. Top 3% of the 37 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Los Angeles, CA 📍 · Photo & Video 📸
145K
Followers
—
Engagement
2.8M
Avg views
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for male beauty creators, free on a strategy call.
We track at least 388 male beauty creators with a verified home base in the 24 countries we cover, part of our own database of tracked creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. A place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
The 24 countries are the US, the UK, Canada, Australia, Ireland, Singapore, South Korea, France, Italy, Japan, Sweden, Spain, the UAE, the Netherlands, Taiwan, Saudi Arabia, Denmark, Portugal, Switzerland, New Zealand, Germany, Belgium, Austria and Qatar. Each creator is counted in one country, and the card names it.
This is a list of people. The gender on a creator’s record comes from our analysis of their public profile and posts, and a creator is here only when that record says male. The analysis can be wrong. We leave out accounts that belong to a brand, a publication, a child or more than one person.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
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Other male creator lists:
Male Fashion Influencers40Male Fitness Influencers35Male Parenting Influencers40Beauty creators by country and city:
US40UK62Canadian40Australian40German40Korean34Irish39New York40Los Angeles40London40Miami40Toronto40Atlanta40Dallas40Houston40Chicago40Washington40San Francisco40Austin40Orlando39Nashville35San Diego27Philadelphia28Vancouver34Boston29Las Vegas27Sydney31Seattle25Other niches:
Food & Drink40Beauty40Fashion40Fitness34Travel40Parenting & Family40Lifestyle40Health & Wellness40Music & Dance40Art & Photography40Entertainment40Home & Interior40Weddings & Events40Pets40Business & Finance40Gaming40Tech40Cars & Motoring40Books & Education40Brand categories:
Health & Beauty550 brandsCosmetics330 brandsSkin Care188 brandsBeauty Devices142 brandsBrands these creators work with:
AbibAmikaAnastasia Beverly HillsAnuaAPRILSKINArenciaArmani BeautyBeauty of JoseonBeekman 1802BELLAMI HairBenefit CosmeticsBiodanceBootsBubble SkincareByomaCaudalieCelimaxCeraVeCetaphilCharlotte TilburyClarinsCliniqueCocokindColgateColourPopCOSRXCoverGirlDior BeautyDoveDr.AltheaDrunk ElephantDysone.l.f. CosmeticsEADEMElemisEstée LauderEveredenFenty BeautyFlower KnowsFOREOGarnierGisouGlossierGlow RecipeGood MoleculesGrande CosmeticsHaruharu WonderHuda BeautyinnisfreeIPSYIsntreeJumisoK18KayaliKérastaseKiehl'sKIKO MilanoKosasKSECRETKylie CosmeticsL'OccitaneL'Oréal ParisLa Roche-PosayLancômeLaneigeLaura GellerLushMAC CosmeticsMakeup by MarioMaybellineMedicubeMedihealMeritMilk MakeupmixsoonMorpheNARSNaturiumNeutrogenaNIVEANo7numbuzinNYX CosmeticsOlaplexOlayOle HenriksenOlive YoungOSEAOUAIPantenePatrick TaPaula's ChoicePixi BeautyPrada BeautyPurito SeoulRare BeautyRedkenRefyRhodeSaieSaltairSephoraShark BeautySHEGLAMSKIN1004SkinCeuticalsSnifSol de JaneiroSpace NKStyleKoreanSummer FridaysSupergoop!TarteTatchaThayersThe OrdinaryTIRTIRToo FacedTopicalsTorridenTouchlandTower 28Tree HutTruly BeautyUlta BeautyUrban DecayValentino BeautyVaselineVT CosmeticsYepodaYesStyleYSL BeautyThe data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 388 male beauty creators in the 24 countries we cover and publish the largest with a verified profile | 40 | 10,986 across our published pages |
| Median followersMale Beauty in the 24 countries we cover vs all 10,986 creators across our published pages | 345K | 77K |
| Median engagement rate | 0.9% | 1.1% |
| Median average views | 152K | 32K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 male beauty creators. We track at least 388 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 345K followers, and the median engagement rate across the page is 0.9%. By size, 63% are mid-tier creators (100,000 to 500,000) and 38% are macro creators (500,000 and above).
Hung Vanngo (@hungvanngo) has the largest following on this page at 4.2M. Follower count is not the same as performance though. Roger (@rogerwh0) has the highest engagement rate here at 15.4%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Beauty, Fashion & Style, Travel & Adventure and Personal Development & Motivation. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified home base in one of the countries we cover. Of the 40 on this page, 25 are based in the US, 7 in the UK, 2 in Germany and 2 in Spain, and the rest are based in other countries. The places they mention most in their posts are Los Angeles, Tampa and Seoul. By country, the most mentioned are United States, United Kingdom and France. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
The gender on a creator's record comes from our analysis of their public profile and posts. This page lists a creator only when that record says male. The analysis can be wrong. A page like this also leaves out creators recorded as non-binary and creators with no gender on their record. If you are listed here and it is wrong, email hello@sup.co and we will correct it or remove you.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
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