Creator Directory
The 40 biggest books & education creators we track across 24 countries, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 743 books & education creators with a verified home base in those countries; these are the largest with a verified profile.
40 creators, ranked by audience
Marketing Teacher 📚 · Follower of Christ ✝️ · Married to @becoming_abigail 💍 · Visit my church @jcc_atlanta ⛪️ · National University 👇
1.8M
Followers
4.3%
Engagement
1.3M
Avg views
Strong engagement. Top 21% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Awkward Britishness by Rob Temple 🇬🇧 X: 3.7M followers ☔️ FB: 1.1M 🫖 TikTok: 187K💂Married to @verybritishkorean
1.1M
Followers
0.4%
Engagement
2.6M
Avg views
Modest engagement. Bottom 15% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›#MasterChefAU 🥘 · Stream Free on @channel10au · Cook with #MasterChefAtHome available now! 📖🍜
991K
Followers
0.3%
Engagement
162K
Avg views
Low engagement. Bottom 8% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›📚Autora y creadora de #aprendecomojanin · Organizo Experiencias: etiqueta y protocolo · 🇪🇸Madrid · Descubre más sobre mí aquí 👇🏼
930K
Followers
0.2%
Engagement
66K
Avg views
Low engagement. Bottom 3% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📖Author of 'Frequently Happy'!🌻 · 🌟 Sunday Times Bestseller · 📩management: · 📍London · 👇🏿My book & upcoming events!☀️
883K
Followers
0.8%
Engagement
89K
Avg views
Modest engagement. Bottom 33% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Changing the world through tiny voices and hands! · Follow @lets.make.a_difference.kids · This page uses SSE (BSL in the order of spoken word!) UK 🇬🇧
753K
Followers
0.4%
Engagement
120K
Avg views
Low engagement. Bottom 13% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Actual principal | TikTok 2.5m | 200k on Snap · 📍 Bay Area, CA & LA| 💍 wife to my dream woman · Satire
747K
Followers
5.2%
Engagement
582K
Avg views
Strong engagement. Top 18% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🇺🇸 Bestselling Author & Etiquette Coach · ✨ Modern Manners for Relationships, Work, & Life · 📖 Was it Something I Said? · 🌸 Washington, DC
640K
Followers
0.1%
Engagement
138K
Avg views
Low engagement. Bottom 1% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›stanford university · becoming smarter & chicer together 💫 · tiktok: 880k+, youtube: 670k+ · @lingoxofficial
592K
Followers
7.4%
Engagement
955K
Avg views
Exceptional engagement. Top 10% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›fashion | lifestyle | musician · — nyc · contact: · @abouttimevintage
492K
Followers
1.3%
Engagement
43K
Avg views
Average engagement. Bottom 49% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Your source for Texas news, politics, food, culture, travel, and more since 1973. 🤠
459K
Followers
0.5%
Engagement
63K
Avg views
Modest engagement. Bottom 18% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍 wilmington, nc · 🌀 come for the book recs, stay for the rest!!🤸🏽♀️ · 📚 book club → @bradyandrosiebooktalk
419K
Followers
1.2%
Engagement
263K
Avg views
Average engagement. Bottom 44% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Miami 🌴 · Lifestyle | Teaching | Fitness · Your Favorite Teacher 🧑🏻🏫 🍎
401K
Followers
9.0%
Engagement
943K
Avg views
Exceptional engagement. Top 5% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Historian. Travel host. Sharing history, food, theatre & fun things to do. · Mysteries at the Museum | BBC | Pix11 · 334K TikTok
361K
Followers
0.5%
Engagement
65K
Avg views
Modest engagement. Bottom 21% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›᯽ whimsy med/stem girly winging life · ᯽ productivity | tech | finance · ᯽ @chanyakreyssig · ᯽ leipzig (now in bangkok)
351K
Followers
1.4%
Engagement
196K
Avg views
Average engagement. Top 46% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›CA | high school teacher · lover of Jesus, fitness, travel, + life🤸🏼♀️ · “MSJOHNSON” @cleansimpleeats | @buckedup | @hydrojug
324K
Followers
0.9%
Engagement
72K
Avg views
Modest engagement. Bottom 36% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›NYT Bestselling Author 💌 · read a f*cking book & get back to me · mother to @prosesocietypodcast · HTX 🤠 & NYC 🗽
322K
Followers
1.9%
Engagement
166K
Avg views
Average engagement. Top 38% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Ohio · Momma to Roman ♡ · 3rd grade teacher
308K
Followers
1.3%
Engagement
131K
Avg views
Average engagement. Bottom 46% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›I love whatever’s wrong with me · 📍Nashville, TN
303K
Followers
2.7%
Engagement
112K
Avg views
Average engagement. Top 31% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›24, in paris, dark academia · books, coffee & museums
285K
Followers
5.8%
Engagement
178K
Avg views
Strong engagement. Top 15% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
College humor & skits · Founder @happyharrisonn · Los Angeles
263K
Followers
6.7%
Engagement
287K
Avg views
Strong engagement. Top 13% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🤍 books, letters, tea & rain · 📍 English countryside · 📚 working on my debut novel · ✏️ absurd letters on Substack · 🎃 Founder of @pumpkinproductivity
258K
Followers
2.4%
Engagement
105K
Avg views
Average engagement. Top 36% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›ATL🍑✝️❤️
251K
Followers
1.5%
Engagement
118K
Avg views
Average engagement. Top 44% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Christ is King · High School History Teacher · 📍DFW
247K
Followers
12.1%
Engagement
553K
Avg views
Exceptional engagement. Top 3% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›my book ‘Rewritten’ available on Amazon October 21st! · 📖 Writing what I needed · ✝️ Walking by faith · 💛 Mom life & poetry
245K
Followers
8.8%
Engagement
122K
Avg views
Exceptional engagement. Top 8% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›french reader, language lover, cozy productivity & everything in between
229K
Followers
2.5%
Engagement
55K
Avg views
Average engagement. Top 33% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›unschooling homeschooler 🌍 · cofounder of @wildschooltampabay 🐙 · kids being kids in nature 🌳 · Get started homeschooling ⬇️
226K
Followers
1.0%
Engagement
160K
Avg views
Average engagement. Bottom 41% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›The real fun is in my REELS ✨ · HTX 📍TikTok | YT | FB | Lemon8 · 💌: P.O. Box 24712 Houston, TX 77229
213K
Followers
1.4%
Engagement
70K
Avg views
Average engagement. Top 49% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Mr.A the PE Teacher |!Making PE fun again!CLE · Pro MMA FIGHTER IG: @carch170 · TikTok:mr.archangelo170 290k+followers
212K
Followers
—
Engagement
2.1M
Avg views
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›🩺 PhD medical science @oxford_uni · 👩🏼💻 MPhil biotech @cambridgeuniversity · 🧪 BA biology @oxford_uni · Student life🎓 • PhD📕 • Exploring 🚲
208K
Followers
3.8%
Engagement
86K
Avg views
Average engagement. Top 26% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
🧸 cs @ uc berkeley | NYC and SF · 💌 contact: · helping u land internships, research, paying for college⋆｡°✩ · ↓ my secret sauce
207K
Followers
0.6%
Engagement
88K
Avg views
Modest engagement. Bottom 23% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›I love books a normal amount · daydreaming, drinking coffee · ☛ London
200K
Followers
1.8%
Engagement
207K
Avg views
Average engagement. Top 41% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Historian | Archaeologist | PhD Student · Originator of Sad Girl History · Sharing history through emotion · Contact · 📍North East
195K
Followers
4.1%
Engagement
188K
Avg views
Strong engagement. Top 23% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›NYC Teacher · Stand-up Comedian · The Trust @netflix · @the.social.studies.podcast · See a show
177K
Followers
0.7%
Engagement
35K
Avg views
Modest engagement. Bottom 28% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Founder of The Happy News and creator of cards and books and stuff 🌞🌈🇬🇧 · 🗞 @thehappynewspaper
171K
Followers
0.3%
Engagement
38K
Avg views
Low engagement. Bottom 10% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›welcome to my life 🎀✨🪩👸🏽🩷 · ⭐️ DFW · 🫶🏼 kindergarten teacher by day, creator by night 📲 · 🛍️ shop my favs
167K
Followers
0.2%
Engagement
4.7K
Avg views
Low engagement. Bottom 5% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Educator | Lifestyle | Motherhood · Ephesians 2:8-10✨ · Atlanta 🤍
167K
Followers
0.7%
Engagement
123K
Avg views
Modest engagement. Bottom 31% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✨ finding magic in the everyday · 🗝️ co-founder of @lostcauldron shop · 🇬🇧 derbyshire, uk
162K
Followers
3.5%
Engagement
111K
Avg views
Average engagement. Top 28% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›👩🏫 Author FETISHIZED @crownpublishing · ✍ Words @cntraveler @forbes · 📚Rep: @abw.books · 🔥 Collabs: @untamedagencyla · 📍LA
157K
Followers
0.6%
Engagement
24K
Avg views
Modest engagement. Bottom 26% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📸 本｜旅｜セルフケア · 🌿 働く女性の、心地よい暮らしのヒント · 📩 お仕事のご相談はメールにお願いいたします
156K
Followers
1.0%
Engagement
216K
Avg views
Modest engagement. Bottom 38% of the 39 creators here with a rate, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for books & education creators, free on a strategy call.
We track at least 743 books & education creators with a verified home base in the 24 countries we cover, part of our own database of tracked creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
The 24 countries are the US, the UK, Canada, Australia, Ireland, Singapore, South Korea, France, Italy, Japan, Sweden, Spain, the UAE, the Netherlands, Taiwan, Saudi Arabia, Denmark, Portugal, Switzerland, New Zealand, Germany, Belgium, Austria and Qatar. Each creator is counted in one country, and the card names it.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
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Up:
All creatorsThe data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 743 books & education creators in the 24 countries we cover and publish the largest with a verified profile | 40 | 10,919 across our published pages |
| Median followersBooks & Education in the 24 countries we cover vs all 10,919 creators across our published pages | 274K | 76K |
| Median engagement rate | 1.3% | 1.1% |
| Median average views | 123K | 32K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 books & education creators. We track at least 743 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 274K followers, and the median engagement rate across the page is 1.3%. By size, 78% are mid-tier creators (100,000 to 500,000) and 23% are macro creators (500,000 and above).
Berhanu Dallas (@_b.dallas) has the largest following on this page at 1.8M. Follower count is not the same as performance though. Mr. Jahn (@jahnifestdestiny) has the highest engagement rate here at 12.14%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Education & Study Hacks, Books & Literature, Personal Development & Motivation and Travel & Adventure. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified home base in one of the countries we cover. Of the 40 on this page, 25 are based in the US, 9 in the UK, 2 in France and 1 in Australia, and the rest are based in other countries. The places they mention most in their posts are Oxford, Madrid and New York City. By country, the most mentioned are United States, United Kingdom and France. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
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