Brand Library · Books & Education
These are the 24 biggest creators who collaborated with @simonandschuster in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 82 creators collaborating with the brand in total.
easy & delicious recipes + everyday life · NYT Bestselling Author of Dig In! out now 📖❤️
1.3M
Followers
0.3%
Engagement
2
Collabs
Modest engagement. Bottom 32% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📺BravoTV Summer House · @softbarcafe · @morelifewithcarlradke · @drinkloverboy
704K
Followers
2.1%
Engagement
2
Collabs
Average engagement. Top 32% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇺🇸 Bestselling Author & Etiquette Coach · ✨ Modern Manners for Relationships, Work, & Life · 📖 Was it Something I Said? · 🌸 Washington, DC
640K
Followers
0.1%
Engagement
1
Collabs
Modest engagement. Bottom 18% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Young Martha Stewart stuck in Blair Waldorf’s plotline · partnerships: · PRE-ORDER MY COOKBOOK HERE ↓
451K
Followers
1.5%
Engagement
1
Collabs
Average engagement. Top 41% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›
Book/Audiobook Reviews(🚫ebooks) · Thriller/Mystery/Suspense Sci Fi Horror · Funny Reels & Book giveaways · 30% Off Portland Leather👇🏼 · Chronic Illne…
288K
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 9% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›#NationofStrangers 🕊️Coming soon in many languages. To see and preorder the book in several languages https://www.canongate.co.uk/nationofstrangers
168K
Followers
0.1%
Engagement
3
Collabs
Modest engagement. Bottom 23% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
your cozy Snoopy corner 🐾 · nostalgia, cute finds & cozy content ✨ keeping your inner child smiling 😊 · 📍ATL | links ⇩
166K
Followers
9.5%
Engagement
1
Collabs
Exceptional engagement. Top 5% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
nyc | columbia university · the writer of cappuccino corner ✮
153K
Followers
5.1%
Engagement
1
Collabs
Strong engagement. Top 14% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›👯♀️Tee and Tam · 📍 Indianapolis · 📚 Twin bookworms | 60k+ Followers on TikTok · for all Inquiries
105K
Followers
4.1%
Engagement
5
Collabs
Strong engagement. Top 18% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Nashville | CT | Paris · ✍🏼 New York Times Bestselling Author · 🎵 building artist communities
73K
Followers
3.9%
Engagement
1
Collabs
Strong engagement. Top 23% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Orange County | Los Angeles · 👇🏼LTK + Amazon Storefront + Links
55K
Followers
2.0%
Engagement
1
Collabs
Average engagement. Top 36% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›
Children’s book illustrator / educator · Rep’d by @advocateart01 · Inquiries: · Join my course waiting list 👇👇👇
55K
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›🇩🇴 DR born🗽NYC Raised- NJ 📍 · Makeup Lover💄 · Sneakerhead 👟 Dog mom 🐾 · Curly Hair Curvy Girl UGC Creator · GRWM, tutorials, reviews
51K
Followers
1.1%
Engagement
1
Collabs
Average engagement. Bottom 45% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›📚 Spoiler free reviews · 🎧 Audiobook junkie · 💜 Honest reader · ⬇️ Recent reads & recs.
44K
Followers
—
Engagement
1
Collabs
Email: Price: Email and price are available on a strategy call.
Unlock ›Psychologist | Optimism Doctor® · Behavioral science for modern minds · Real Optimism (not toxic positivity) · 📖The Power of Real Optimism (preorder…
44K
Followers
0.0%
Engagement
2
Collabs
Low engagement. Bottom 5% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›good at reading · los angeles • chumash/kizh land · 💌 substack & shop my faves ⬇️
43K
Followers
1.1%
Engagement
2
Collabs
Average engagement. Top 50% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
looks wholesome, isn’t. · raising readers · honest mom of littles · thanks, its thrifted! · 3118 Judson St POBox 590 Gig Harbor WA 98335
35K
Followers
1.2%
Engagement
1
Collabs
Average engagement. Top 45% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🇹🇼 🇺🇸 🌈 CA-> NY · Hospitality & social entrepreneur · Co-founder: @heartofdinner
33K
Followers
0.9%
Engagement
1
Collabs
Average engagement. Bottom 41% of the 22 creators here with a rate, where the median is 1.1%.
Email: Price: Email and price are available on a strategy call.
Unlock ›LA🌴 | 245k (TT) · @loguesocial @thepreoccupied 📚 · 2026 💍| dog mom to @toypoodledarcy 🧸
31K
Followers
0.6%
Engagement
1
Collabs
Modest engagement. Bottom 36% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
books, beauty & the messy in-between · building a beautiful life after loss 💚 · 📍 charleston, sc
30K
Followers
0.1%
Engagement
2
Collabs
Low engagement. Bottom 14% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
📍SoCal Family Fun + Travel with Kids · San Diego & beyond · Millennial Mom life humor + hacks
30K
Followers
5.2%
Engagement
1
Collabs
Exceptional engagement. Top 9% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›I make things & post them 📲 · 🎨 @khute.zine studio @pardelab · 🎙️ @thebitchisbackpodcast producer · 🫂 Polaroid & Instax 📸💯
29K
Followers
0.1%
Engagement
1
Collabs
Modest engagement. Bottom 27% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›nyc & seattle · travel, books, clothes n such !
29K
Followers
—
Engagement
1
Collabs
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Reading and raving about 🏳️🌈 books. Mostly. · 📍 NJ + NYC
28K
Followers
2.3%
Engagement
1
Collabs
Average engagement. Top 27% of the 22 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their Simon & Schuster content actually looks like?
See Simon & Schuster content examples ›We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @simonandschuster over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
Simon & Schuster is a trademark of its owner. Sup is not affiliated with or endorsed by Simon & Schuster. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 377 of 394 brands in the library by creator count. | 24 | 82 recorded collaborating with @simonandschuster in 12 months |
| Their collaborations | 35 | 106 collaborations recorded in 12 months |
| Median followers | 53K | 745K across all 394 brand pages |
| Median engagement rate | 1.1% | 0.9% across all 394 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.5 | 1.3 across all 82 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 82 creators collaborating with Simon & Schuster, across 106 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Simon & Schuster content examples page.
The largest accounts collaborating with Simon & Schuster include @erinnobrienn, @carlradke, @elevateetiquette, @kitkeenan, @bibliopeeks and @ece.temelkuran. The most frequent is @jolieegg_books, with 5 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 63% are micro creators (10,000 to 100,000), 25% are mid-tier creators (100,000 to 500,000) and 13% are macro creators (500,000 and above). The median has 53K followers and the median engagement rate is 1.1%.
No. We are not connected to Simon & Schuster and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Simon & Schuster and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the books & education category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Sup for brands like Simon & Schuster:
Influencer marketing for ecommerce brandsMore brands:
1st PhormAbbott LyonAbercrombie & FitchAbibAdidasAdobeAelfric EdenAerieAirbnbAlani NuAldiAliExpressAlo YogaAltar'd StateAmazonAmerican EagleAmikaAnastasia Beverly HillsAnthropologieAnuaAppleAPRILSKINArenciaAritziaArmani BeautyASICSASOSAthletaAtria BooksAudibleAvon BooksAYBLBambu LabBanana RepublicBarbieBarebellsBath & Body WorksBeauty of JoseonBeekman 1802BéisBELLAMI HairBenefit CosmeticsBershkaBest BuyBeyond YogaBiodanceBloom NutritionBMWboohooBootsBrooks RunningBUBBL'RBubble SkincareBucked UpBumbleBurger KingByomaCalvin KleinCanonCanvaCapCutCarawayCarharttCarolina HerreraCasetifyCaudalieCelimaxCelsiusCeraVeCetaphilChanelCharles & KeithCharlotte TilburyChewyCiderClarinsCliniqueCoachCoachellaCoca-ColaCocokindColgateColourPopComfrtConverseCOSRXCostcoCoterieCotton OnCoverGirlCozeyCricutCrocsCupsheCVSDaniel WellingtonDellDepopDFYNEDieselDillard'sDiorDior BeautyDisneyDJIDolce VitaDoorDashDoveDr.AltheaDrunk ElephantDunkin'DuolingoDutch BrosDysone.l.f. CosmeticsEADEMeBayEdiktedElemisEquinoxEstée LauderEtsyEveredenEvry JewelsExpediaFabFitFunFableticsFanaticsFashion NovaFenty BeautyFerrariFIFAFIGSFlower KnowsFordFOREOFortniteFour SeasonsFree PeopleFruit RiotFujifilm XGapGarageGarminGarnierGetYourGuideGisouGlossierGlow RecipeGood MoleculesGoProGrande CosmeticsGucciGymsharkH&MHalaraHarperCollinsHaruharu WonderHello MollyHelloFreshHiggsfield AIHiltonHobby LobbyHOKAHollisterHot TopicHuda BeautyHuelHyattHydroJugHYROXIKEAinnisfreeInsta360IPSYIsntreeJ.CrewJeepJumisoK18Kate SpadeKayaliKendra ScottKérastaseKFCKiehl'sKIKO MilanoKohl'sKosasKSECRETKylie CosmeticsL'OccitaneL'Oréal ParisLa Roche-PosayLamborghiniLancômeLaneigeLaura GellerLEGOLemmeLevi'sLibro.fmLiquid DeathLiquid I.V.Live NationLMNTLogitechLola BlanketsLouis VuittonLowe'sLSKDLululemonLulusLushMAC CosmeticsMacy'sMakeup by MarioMangoMarvelMaurtenMaybellineMcDonald'sMedicubeMedihealMejuriMeritMichael KorsMicrosoftMilk MakeupMinisoMiu MiumixsoonMomcozyMonster EnergyMorpheMyproteinNA-KDNARSNative PetNaturiumNBANespressoNetflixNeutrogenaNew BalanceNextNFLNikeNintendo UKNIVEANo7NordstromnumbuzinNuulyNYX CosmeticsOakleyOh PollyOlaplexOlayOld NavyOle HenriksenOlipopOlive YoungOner ActiveOSEAOUAIOura RingOwalaPacSunPampersPandoraPantenePatagoniaPatrick TaPaula's ChoicePenguin Random HousePeppermayoPetSmartPinterestPixi BeautyPlayStationPokémonPoppiPorschePradaPrada BeautyPrettyLittleThingPrimarkPrincess PollyProzisPumaPurito SeoulQuinceRalph LaurenRare BeautyRay-BanRazerRed BullRedkenRefyRent the RunwayRevolveRhodeRunnaRYSESaieSaint LaurentSalomonSaltairSam's ClubSamsungSauconySavage X FentySeatGeekSephoraSet ActiveSézaneShark BeautySHEGLAMSHEINShokzShopifySKIMSSKIN1004SkinCeuticalsSnifSol de JaneiroSonySpace NKSpanxSpotifySpriteStanleyStarbucksSteve MaddenStravaStyleKoreanSummer FridaysSupergoop!TargetTarteTatchaTecovasTemuThayersThe Home DepotThe OrdinaryThorneTiffany & Co.TIRTIRToo FacedTopicalsTorridTorridenTouchlandTower 28ToyotaTrader Joe'sTree HutTruly BeautyTubby ToddTubiUberUGGUlta BeautyUnder ArmourUniqloUrban DecayUrban OutfittersValentinoValentino BeautyVansVaselineViatorVictoria's SecretVintedVirgin VoyagesVT CosmeticsVuoriWalmartWayfairWhatnotWhite FoxWHOOPWWEYepodaYesStyleYETIYoungLAYSL BeautyZalandoZaraZeeloolWhen you outgrow spreadsheets and DIY outreach, Sup runs it for you: sourcing, negotiation, contracts, payments and tracking. You approve every step and only pay for posts that go live.
Loading the free check