Brand Library · Retail

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CVS creator content examples

Real creator collaborations with @cvspharmacy from the last 12 months, newest first: what the content actually looks like, and the numbers each post did. Every example names the brand in the creator’s own caption. Use it as a swipe file for briefs.

18post examples on this page
580creators recorded collaborating with CVS in 12 months
1,087collaborations recorded
Last updated
@adrienne.hilll16 Sept 2026
Creator collaboration with CVS by @adrienne.hilll

💬 4▶ 5.8K

spend the day with us boppin around 🤸💫 who’s ready for a new season? everything in this vlog linked on my shopmy :) #dayinmylife #diml #fyp #durham #livingalonediaries @cvspharmacy @canoly_official @playground___movement

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@ashbtraveling4 Sept 2026
Creator collaboration with CVS by @ashbtraveling

♥ 31💬 3▶ 1.1K

Spend a day with me as a 39-year-old bartender on my day off 🍸✨ @fiveirongolf @hookandreel.usa @cvspharmacy #spendthedaywithme #offwork #bartenderlife #vlog #baltimore

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@fabiolasuarezt3 Sept 2026
Creator collaboration with CVS by @fabiolasuarezt

♥ 131💬 7▶ 2K

i’ve always been an “all i can grab in my hands” -type of girl until i got my first coach bag 👜🎀 ↓ what’s in my bag essentials @coach teri shoulder bag in signature canvas sand/chalk + card holder @amazon bag charms @ca…

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@being_frugal2 Sept 2026
Creator collaboration with CVS by @being_frugal

♥ 1.5K💬 105▶ 45K

#ad The squishy trend just got even MORE satisfying! 🤩💥 Wax Crack’ems crackle, crumple, squish, and transform with every squeeze! Which are you: slow crack or BIG SQUISH? 👀 My little one had SO much fun with these! 🥰 Th…

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@girlbossmommie_x32 Sept 2026
Creator collaboration with CVS by @girlbossmommie_x3

♥ 1.1K💬 32▶ 73K

#AD @cvspharmacy 🚨 STOP SCROLLING! 🚨 I found some CVS Epic Beauty Sale finds that had me asking… ARE THEY REALLY #WorthTheHype?! 👀💄✨ Come shop with me as I put my beauty finds to the test! 🛍️💕 From skincare and haircare…

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@dana.creadora.ugc1 Sept 2026
Creator collaboration with CVS by @dana.creadora.ugc

♥ 25💬 12▶ 610

Reseña honesta de algunos favoritos que uso a diario ✨ @cvspharmacy #WorthTheHype #CVSBeauty #CVSPartner #CVSFinds #makeupfall 🏷️ shop each product here: https://creators.cvs.com/mypage/danais/collections/35018

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@kaylakoupons2 Sept 2026
Creator collaboration with CVS by @kaylakoupons

♥ 818💬 9▶ 27K

Learn to coupon and roll ExtraBucks at CVS with me! We scored $76 worth of stuff for JUST $21 and these deals are good through 9/12! 🏃🏻‍♀️✨ NOTE: If your store has the L’Oréal facial care marked spend $45 get $15 ExtraB…

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@iamimanisade1 Sept 2026
Creator collaboration with CVS by @iamimanisade

♥ 102💬 15▶ 3.4K

I DEFINITELY didn’t know @cvspharmacy lets you STACK your coupons!!! So I was lucky enough to save 2 of my 40% off & it actually worked!!! Thank you to all the girlies who put me on ! I got this @carolinaherrera perfume…

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@itsalexissimone30 Aug 2026
Creator collaboration with CVS by @itsalexissimone

♥ 1.7K💬 50▶ 46K

Send this to your bestie that loves hello kitty because I found the entire new Halloween collection at @cvspharmacy but I can’t tell how to feel 😭. What’s your thoughts?! #hellokittyhunting #hellokittyhalloween #helloki…

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@kaylakoupons1 Sept 2026
Creator collaboration with CVS by @kaylakoupons

♥ 434💬 4▶ 14K

5 CVS DEALS all with a final cost of $1 or less! ✨ All these deals are good through 9/12. #cvsdeals #cvscouponing #cvs @cvspharmacy @lorealparis @colgateus @aussiehaircare @generalmills @ibotta @fetchrewards

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@kaylakoupons31 Aug 2026
Creator collaboration with CVS by @kaylakoupons

♥ 361

Here are the best CVS deals going on now through 9/12! 🫶🏼✨ @cvspharmacy #cvsdeals #cvsdealsthisweek #cvscouponing #cvsbreakdowns

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@kaylakoupons31 Aug 2026
Creator collaboration with CVS by @kaylakoupons

♥ 233💬 14▶ 8.9K

Not all CVS deals are run deals - but this L’Oréal cleanser deal DEFINITELY IS! You can score one completely free after using a $5 CVS store coupon everyone got on L’Oréal facial care and earning back $5 ExtraBucks for…

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@being_frugal30 Aug 2026
Creator collaboration with CVS by @being_frugal

♥ 2.1K💬 62▶ 99K

The Epic Beauty Sale just wrapped up, but these beauty finds have officially earned a permanent spot in my routine! ✨🛍️ From new discoveries to everyday favorites, I’m obsessed! Don’t miss your chance to shop these.chec…

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@kimreed93030 Aug 2026
Creator collaboration with CVS by @kimreed930

♥ 535💬 51▶ 3.8K

Products I Loved from the Epic Beauty Sale @cvspharmacy #Ad These products earned a permanent spot in my everyday routine and so obsessed with them . These are worth the hype and then some. What did you get from the CVS…

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@kaylakoupons30 Aug 2026
Creator collaboration with CVS by @kaylakoupons

♥ 363▶ 13K

NEW CVS deals starting 8/30 through 9/12! ✨ Here’s a breakdown of my favorites I spotted in the new ad - look out for more CVS couponing breakdown videos posted later this week! @cvspharmacy #cvsdeals #cvscouponing #cvs

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@itsalessasantos_29 Aug 2026
Creator collaboration with CVS by @itsalessasantos_

♥ 1.1K💬 18▶ 53K

Pack with me for a fun trip with @cvspharmacy !! Will never regret buying all travel size products for easy packing. I’m such a type B packer but I think I did pretty good this time Pack with me, relatable mom life, Rea…

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@miami_beauty_reviews29 Aug 2026
Creator collaboration with CVS by @miami_beauty_reviews

♥ 263💬 16▶ 3.3K

A lip oil that changes with you 💋✨ The new @moiracosmetics Chroma Kiss pH Tint Oil reacts to your pH to create a customized tint while giving lips that juicy, glossy finish. Easy, pretty, and perfect for those minimal m…

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@dana.creadora.ugc29 Aug 2026
Creator collaboration with CVS by @dana.creadora.ugc

♥ 23💬 10▶ 651

Full face with drugstore makeup ✨💋 $10 off beauty and personal care when you spend $30 with your ExtraCare Card 🏷️ Shop each product here: https://creators.cvs.com/mypage/danais/collections/34664 Shop the Epic Beauty sa…

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Want the 580 creators behind posts like these, with real engagement data?

See the top CVS creators ›

How this page is built

We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @cvspharmacy over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

CVS is a trademark of its owner. Sup is not affiliated with or endorsed by CVS. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the CVS creator data

The 24 biggest creators behind posts like these, with their follower, engagement and collaboration figures. Only what the creators page shows: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Post examples shownRanked 177 of 240 brands in the library by creator count181,087 collaborations recorded in 12 months
Creators behind them12580 creators recorded collaborating with @cvspharmacy
Median views per example8.9KViews are shown only where the creator left them public
Median likes per example363Likes are hidden on some accounts, so this covers the ones that show them

FAQ

CVS and creators: common questions

Yes. We have recorded 580 creators collaborating with CVS, across 1,087 posts in the last twelve months. This page shows 18 of those posts as examples. The creators behind them are on the top CVS creators page.

The largest accounts collaborating with CVS include @brookehyland, @nicolassturniolo, @landonromano, @daniellefishel, @jesssfam and @abbyelizabethoward. The most frequent is @nicolassturniolo, with 2 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 979K followers and the average engagement rate is 3.2%.

No. We are not connected to CVS and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at CVS and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the retail category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does CVS work with creators?

Yes. We have recorded 580 creators collaborating with CVS, across 1,087 posts in the last twelve months. This page shows 18 of those posts as examples. The creators behind them are on the top CVS creators page.

Which creators post about CVS?

The largest accounts collaborating with CVS include @brookehyland, @nicolassturniolo, @landonromano, @daniellefishel, @jesssfam and @abbyelizabethoward. The most frequent is @nicolassturniolo, with 2 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does CVS attract?

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 979K followers and the average engagement rate is 3.2%.

Is this page affiliated with CVS?

No. We are not connected to CVS and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at CVS and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the retail category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

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