Brand Library · Makeup & beauty
Make Up For Ever creator content examples
Real creator collaborations with @makeupforever from the last 12 months, newest first: what the content actually looks like, and the numbers each post did. Every example names the brand in the creator’s own caption. Use it as a swipe file for briefs.
Want the 1,336 creators behind posts like these, with real engagement data?
See the top Make Up For Ever creators ›How this page is built
We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @makeupforever over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
Make Up For Ever is a trademark of its owner. Sup is not affiliated with or endorsed by Make Up For Ever. If you’re featured and want changes or removal, email hello@sup.co.
The data
Download the Make Up For Ever creator data
The 24 biggest creators behind posts like these, with their follower, engagement and collaboration figures. Only what the creators page shows: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Post examples shownRanked 87 of 567 brands in the library by creator count | 18 | 2,058 collaborations recorded in 12 months |
| Creators behind them | 14 | 1,336 creators recorded collaborating with @makeupforever |
| Median views per example | 4.1K | Views are shown only where the creator left them public |
| Median likes per example | 151 | Likes are hidden on some accounts, so this covers the ones that show them |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Make Up For Ever and creators: common questions
Does Make Up For Ever work with creators?
Yes. We have recorded 1,336 creators collaborating with Make Up For Ever, across 2,058 posts in the last twelve months. This page shows 18 of those posts as examples. The creators behind them are on the top Make Up For Ever creators page.
Which creators post about Make Up For Ever?
The largest accounts collaborating with Make Up For Ever include @iluvsarahii, @plastiquetiara, @yaslenxoxo, @erikacostell, @jooshica and @tessholliday. The most frequent is @mimles, with 7 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
What size of creator does Make Up For Ever attract?
Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.5M followers and the median engagement rate is 0.7%.
Is this page affiliated with Make Up For Ever?
No. We are not connected to Make Up For Ever and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Make Up For Ever and would like the page changed or removed, email hello@sup.co and we will action it.
How is this measured?
We track every brand in the makeup & beauty category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Category:
Makeup 115 brandsBeauty creators by place:
All countries 40US 40UK 62Canadian 40Australian 40German 40Korean 34Irish 39New York 40Los Angeles 40London 40Miami 40Sup for brands like Make Up For Ever:
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