Brand Library · Fashion & apparel

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Carhartt creator content examples

Real creator collaborations with @carhartt from the last 12 months, newest first: what the content actually looks like, and the numbers each post did. Every example names the brand in the creator’s own caption. Use it as a swipe file for briefs.

18post examples on this page
353creators recorded collaborating with Carhartt in 12 months
454collaborations recorded
Last updated
@girlsaredrugs.co5 Oct 2026
Creator collaboration with Carhartt by @girlsaredrugs.co

♥ 1.2K💬 41

GirlsAreDrugs®/Carhartt®, 2026 👻🔦 “. . NEVER LEAVE HOUSTON ON A SUNDAY . .” ONE OF A KIND, REWORKED VINTAGE CARHARTT® GARMENTS “GLOW-N-THE-DARK” PUFF PRINT DISTRESSED BACK LOGO AVAILABLE SIZES: [S, L, XL, XXL] AVAILABLE…

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@bruno_st_bernard5 Oct 2026
Creator collaboration with Carhartt by @bruno_st_bernard

♥ 214💬 6▶ 1.6K

Best time of year 🍁 🍂 #Dogs #SaintBernards #BrunoTheSaintBernard #Fall #FYP @carhartt @chewy @amazonpets

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@laurelysebaert3 Oct 2026
Creator collaboration with Carhartt by @laurelysebaert

♥ 950💬 27

the most incredible time in detroit with @carhartt for the FOC summit 🥹 so so grateful for this experience and have been feeling beyond lucky to have had this opportunity! (also lowkey still do not fully believe this is…

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@bruno_st_bernard2 Oct 2026
Creator collaboration with Carhartt by @bruno_st_bernard

♥ 2.9K💬 39▶ 27K

No sense of urgency in the rain ☔️ #Dogs #SaintBernards #BrunoTheSaintBernard #Funny #dogsofinstagram @carhartt

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@laurelysebaert14 Sept 2026
Creator collaboration with Carhartt by @laurelysebaert

♥ 5.4K💬 110▶ 85K

strong enough for the job, built for the women actually doing it (still keeping the peepaw pants though 💅) #ad #FriendsOfCarhartt @carhartt @carharttwomen

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@bradleyemmens2 Sept 2026
Creator collaboration with Carhartt by @bradleyemmens

♥ 284💬 17▶ 11K

4 clothing items that scream Fall🍂 A handful of clothes I loo forward to wearing once those leaves change colors. Thermals Shirts Workwear Jackets Dark Wash Jeans Brown Boots Outfit inspo at the end🫱🏼‍🫲🏽 🔎: men’s fall f…

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@bradleyemmens1 Sept 2026
Creator collaboration with Carhartt by @bradleyemmens

♥ 3.3K💬 51

fall 2026 men’s fashion trends 🔎 hoodie @abercrombie flannel @asos_man jeans @zaraman 🏷️: men’s fashion mens outfit ideas men’s fall outfit ideas #mensoutfits #outfitideasforyou jacket @poloralphlauren jeans @bareknuckl…

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@bradleyemmens30 Aug 2026
Creator collaboration with Carhartt by @bradleyemmens

♥ 2K💬 41

only in Portland can you find a vintage moss green Carhartt Santa Fe Jacket, a vintage Carhartt Barn Jacket and an insane leather jacket all for $69 🏷️: #mensoutfits #outfitideas #falloutfitideas #menswear men’s outfit -…

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@drippythegoat30 Aug 2026
Creator collaboration with Carhartt by @drippythegoat

♥ 116💬 14▶ 3K

90’s Sitcom Inspired Fit. Hat: thrifted Shirt: thrifted Jacket: @gap Jeans: @carhartt Boots: thrifted Cologne: @carolinaherrera Watch: @casio_us Belt: @cavenders

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@horsesandhomeroom13 Aug 2026
Creator collaboration with Carhartt by @horsesandhomeroom

♥ 6💬 1▶ 403

What I packed for 12 days in Africa 🌍 (South Africa & Zimbabwe) Somehow this all fit into one duffel 😂 —————————————— South Africa • safari packing • what I packed for Africa • safari outfits • African safari • travel p…

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@iamsarahrosado12 Aug 2026
Creator collaboration with Carhartt by @iamsarahrosado

💬 226

When your family is like, 'Where have all the cucumbers gone? 😂🥒🥕 @carhartt

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@iamdanielvictor11 Aug 2026
Creator collaboration with Carhartt by @iamdanielvictor

♥ 243💬 12

Some fit details and some new perspective 🫶🏼 . Tank: @lanes_studio Vest: thrifted @diesel Jeans: @poolhousenewyork Belt: @johnvarvatos Jewelry: @loupn_collection @effyjewelry Shoes: @kleman_france Hat: @carhartt . #newd…

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@dansgrids11 Aug 2026
Creator collaboration with Carhartt by @dansgrids

♥ 223💬 73

Tuesday Outfit Day 4 of #boringfitgames No Nike on Feet Headwear: @neweracap Tee: @carhartt Jersey: @fanatics @tigers Bottom: @levis Kicks: @asics Socks: @stanceofficial Timepiece: @casiowatches_official #outfit #outfit…

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@heyitsfranklinthenewf11 Aug 2026
Creator collaboration with Carhartt by @heyitsfranklinthenewf

♥ 179💬 10▶ 3.4K

He still does this 🤣 #newfoundlandpuppy #newfoundlanddog #dogsofinstagram #puppiesofinstagram #funnyclips @carhartt

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@schublime11 Aug 2026
Creator collaboration with Carhartt by @schublime

♥ 38💬 9

Massage is a trade. So why shouldn’t I dress for it like one? I’ve always loved functional workwear because every detail exists for a reason. Carpenter pants weren’t designed around an aesthetic. The pockets, loops, fab…

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@its.eilleen10 Aug 2026
Creator collaboration with Carhartt by @its.eilleen

♥ 91💬 24▶ 3.7K

Lowkey excited for the fall fits 🍂 @markscanada has some amazing staple pieces to refresh your wardrobe this fall from iconic brands like @carhartt, Denver Hayes and @levis! You’ll find everything from backpacks, denim…

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@mil_besosss8 Aug 2026
Creator collaboration with Carhartt by @mil_besosss

♥ 302💬 31▶ 11K

Morning run with an amazing view 🏃🏻‍♀️✨🌅 Just a Cali girl trying to survive this Arizona heat 🥵🔥 #beginner #run #reels #explorepage #socalinfluencer @asics @gymsharkwomen @coola @carhartt @nike

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@larryybell7 Aug 2026
Creator collaboration with Carhartt by @larryybell

♥ 371💬 10▶ 17K

Ready for the weekend with my girls Happy Friday everybody 🤘🏼 Looking to a sponsor a middle class blue collar guy?? 🙌🏼 @yeti @bruntworkwear @carhartt @kachava #9to5 #vlog #dadlife #girldad

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Want the 353 creators behind posts like these, with real engagement data?

See the top Carhartt creators ›

How this page is built

We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @carhartt over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

Carhartt is a trademark of its owner. Sup is not affiliated with or endorsed by Carhartt. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the Carhartt creator data

The 24 biggest creators behind posts like these, with their follower, engagement and collaboration figures. Only what the creators page shows: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Post examples shownRanked 269 of 394 brands in the library by creator count18454 collaborations recorded in 12 months
Creators behind them14353 creators recorded collaborating with @carhartt
Median views per example7.1KViews are shown only where the creator left them public
Median likes per example284Likes are hidden on some accounts, so this covers the ones that show them

FAQ

Carhartt and creators: common questions

Yes. We have recorded 353 creators collaborating with Carhartt, across 454 posts in the last twelve months. This page shows 18 of those posts as examples. The creators behind them are on the top Carhartt creators page.

The largest accounts collaborating with Carhartt include @samseats, @madisonmealy, @laurelysebaert, @jalaiah, @delvinyau and @marcelfloruss. The most frequent is @shen_tanaka, with 4 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 75% are mid-tier creators (100,000 to 500,000) and 25% are macro creators (500,000 and above). The median has 391K followers and the median engagement rate is 1.5%.

No. We are not connected to Carhartt and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Carhartt and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the fashion & apparel category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does Carhartt work with creators?

Yes. We have recorded 353 creators collaborating with Carhartt, across 454 posts in the last twelve months. This page shows 18 of those posts as examples. The creators behind them are on the top Carhartt creators page.

Which creators post about Carhartt?

The largest accounts collaborating with Carhartt include @samseats, @madisonmealy, @laurelysebaert, @jalaiah, @delvinyau and @marcelfloruss. The most frequent is @shen_tanaka, with 4 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does Carhartt attract?

Across the 24 biggest creators we recorded, 75% are mid-tier creators (100,000 to 500,000) and 25% are macro creators (500,000 and above). The median has 391K followers and the median engagement rate is 1.5%.

Is this page affiliated with Carhartt?

No. We are not connected to Carhartt and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Carhartt and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the fashion & apparel category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

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