Creator Directory
The 40 biggest lifestyle creators we track with a verified home base in Houston, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 131 lifestyle creators in Houston; these are the largest with a verified profile.
40 creators, ranked by audience
Add it to the Love List! ✨💕 · 🩵FORT WORTH | @FortWorthLoveList · 🩷HOUSTON | @HoustonLoveList · 🧡TEXAS | @TXLoveList · 💛BTS | @LoveListHQ
800K
Followers
0.8%
Engagement
259K
Avg views
Average engagement. Top 44% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📧 Partnerships/Collaborations: · Luxury Lifestyle | Travel | Home | Beauty | Fashion · Wife and Mom of 👧🏻🧒🏻🧒🏻 · Founder & Owner
469K
Followers
1.7%
Engagement
24K
Avg views
Average engagement. Top 28% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Disciple† | let my life reflect Jesus faithfulness♡ · founder: @aestheteadornment · my youtube & links↓
293K
Followers
3.0%
Engagement
94K
Avg views
Strong engagement. Top 17% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Favorites, best of, new and cool things to do around H-town with kids. · By a fellow Houston Parent. · Click link👇for top events and current goings-…
239K
Followers
0.4%
Engagement
90K
Avg views
Modest engagement. Bottom 33% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Nasheed Artist • Sound Engineer • Content Creator · Spreading light through voice 🎤 · Co-founder of @alameerhouston · Book me using the link below 🔗
216K
Followers
1.7%
Engagement
171K
Avg views
Strong engagement. Top 25% of the 40 creators here, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🧭 La guía de la comunidad latina en Houston · 📍Descubre negocios, eventos y lugares nuevos · 🤝 Promocionamos emprendimientos latinos · 👇 Director…
180K
Followers
0.3%
Engagement
19K
Avg views
Modest engagement. Bottom 25% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@shesclothedd 🎀 · 📍HTX
175K
Followers
0.8%
Engagement
56K
Avg views
Average engagement. Top 39% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We ❤️ everybody! Secrets, favorites, tips & fresh ideas for enjoying daily life in & around Houston | Linkin.bio for weekly picks & HTX faves. #365Hou
160K
Followers
0.1%
Engagement
29K
Avg views
Low engagement. Bottom 11% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›doing things · @thekennedyhouston
132K
Followers
0.7%
Engagement
7.3K
Avg views
Average engagement. Top 47% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇺🇸 #Houston #Texas · SÍGUEME para ver : · ➡️ Lugares divertidos y restaurantes
129K
Followers
1.0%
Engagement
63K
Avg views
Average engagement. Top 36% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇰🇷 Houston, TX · 💸 I Help UGC Creators Get PAID · 👇 DM “UGC” to Work With Me
128K
Followers
0.3%
Engagement
13K
Avg views
Modest engagement. Bottom 19% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Creating our desired reality through music, mindset, self-care & wellness. · Welcome To My World! · 🎶 @shariyawisemusic · 📍NYC-HTX
128K
Followers
0.7%
Engagement
7.5K
Avg views
Average engagement. Top 50% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Welcome to the City of Houston! · Known as the 4th largest-inclusive city. Home to over 2.3 million including, John Whitmire presiding @houstonmayor
119K
Followers
0.2%
Engagement
18K
Avg views
Low engagement. Bottom 14% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›+ the REEL Housewife of HOUSTON 💍 · + a HOUSTON MOM sharing TEXAS FOOD, FUN & FASHION · + 💌COLLABS & PR: · + 13k on Threads 🧵
106K
Followers
3.1%
Engagement
6K
Avg views
Strong engagement. Top 14% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›#YUK🤴🏿 · @houstonrockets
88K
Followers
3.1%
Engagement
32K
Avg views
Strong engagement. Top 11% of the 40 creators here, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🇸🇻| HTX
84K
Followers
0.0%
Engagement
7.3K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›APD/MIxer /Morning Show Co-Host/ KBXX 97.9 The box (HOUSTON)/Heavy Hitters/ Celebrity DJ/ 50-cent The Unit.: @BransonCognac @LeCheminDuRoi
79K
Followers
0.3%
Engagement
13K
Avg views
Modest engagement. Bottom 22% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›𝘞𝘦 𝘤𝘦𝘭𝘦𝘣𝘳𝘢𝘵𝘦 𝘏𝘰𝘶𝘴𝘵𝘰𝘯, 𝘣𝘦𝘪𝘯𝘨 𝘰𝘶𝘵𝘴𝘪𝘥𝘦, 𝘢𝘯𝘥 𝘳𝘦𝘭𝘢𝘹𝘪𝘯𝘨. ⚡🌳🍻 · Mon-Thurs: 2:00pm-12:00am · Fri&Sat: 12:00pm- 2:0…
77K
Followers
0.4%
Engagement
33K
Avg views
Modest engagement. Bottom 31% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Building a refined life, one detail at a time. · Style • Discipline • Presence · Houston, TX 📍
76K
Followers
0.0%
Engagement
2.1K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Accountability Coaching & Counseling · impacting 10M+ viewers monthly · •Author • Celebrity Photographer •Brand Ambassador
72K
Followers
0.6%
Engagement
5.9K
Avg views
Average engagement. Bottom 47% of the 40 creators here, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›HTX📍 · Helping women in their Jesus era live well💫 · Food, Beauty & Real Talk🎙️ · New videos weekly · Purpose✨@p3girlsclub · Biz💌:
71K
Followers
0.8%
Engagement
6.4K
Avg views
Average engagement. Top 42% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Brand Collaborations: Medical Student JSSOM ‘26 · Houston, Tx
66K
Followers
0.0%
Engagement
31K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍 Houston, TX · ⚕️Anesthesiologist · 👩🏻⚕️ @drmaianhvu · 🩷 Fitness enthusiast, foodie 🍣, caffeine lover ☕️
65K
Followers
0.4%
Engagement
8.2K
Avg views
Modest engagement. Bottom 36% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›• Houston, TX.📍 · • @barrys 🏋🏻♂️ · • be happy 🫶🏼
64K
Followers
0.0%
Engagement
27K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Living for a living 💫 | Founder of @spoiledlatinasummit | Houston based 📍 RGV raised | email:
59K
Followers
0.1%
Engagement
4.9K
Avg views
Low engagement. Bottom 8% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Built wealth by being lean and confident · I get people in shape in 90 days · I help fitness “influencers” make money online · DM "WEALTH” for the sa…
56K
Followers
6.9%
Engagement
22K
Avg views
Exceptional engagement. Top 6% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Houston City Council Member, #JCity · Owner - Pollard Legal Group, LLC · Co-Founder, Suits for Success 501(c)3 · Morehouse - Thurgood Marshall - Harv…
52K
Followers
0.3%
Engagement
5.2K
Avg views
Modest engagement. Bottom 25% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Houston · Helping you have more fun with your kids! · Houston with Kids, Family Travel, + More · Free HTX Weekly Newsletter 👇
51K
Followers
0.3%
Engagement
33K
Avg views
Modest engagement. Bottom 17% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›𝑯𝒐𝒎𝒆 𝑪𝒐𝒐𝒌 | 𝑯-𝑻𝒐𝒘𝒏 🧡 · ⬇️ 50 𝒍𝒃𝒔 𝒐𝒏 𝑮𝑳𝑷-1 ✨ · 𝑪𝒐𝒎𝒇𝒐𝒓𝒕 𝒇𝒐𝒐𝒅 & 𝒕𝒓𝒂𝒏𝒔𝒇𝒐𝒓𝒎𝒂𝒕𝒊𝒐𝒏 🍽️💉 · 🔗 𝑷𝒓𝒐𝒗𝒊𝒅𝒆…
48K
Followers
2.6%
Engagement
9.9K
Avg views
Strong engagement. Top 22% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›SC✈️ATL📍CLT · Publicist CEO @thejamisonagency · 👀 👉🏽 @forbes @essence @bossipofficial · CEO @creativeswhohustle @kashnbanksacademy @keepingupwith…
48K
Followers
0.0%
Engagement
5.3K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Houston, TX 📍| Content Creator | Food & Travel | Mom | Veteran · Collabs 💌 -
46K
Followers
0.0%
Engagement
2.4K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👋🏾Hey Jelly beans! | 120K on TikTok+IG | 🌍40+ Countries · 🏐Former D1 Athlete at THE U · 📧 | 📍DC/NYC from HTX🤠
45K
Followers
0.0%
Engagement
2.6K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›CEO, @pinkpetro founder @houstonenergyclimateweek , Energy Futurist, AI Nerd, Mom, Wife, Slow marathoner. I do hard things.
42K
Followers
2.7%
Engagement
12K
Avg views
Strong engagement. Top 19% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Beauty, fashion, and lifestyle over 40 · Dog mom to Iman 🐶 #imantheyorkie · Oklahoma girl living in Texas · 📍Houston, TX
40K
Followers
0.5%
Engagement
2.8K
Avg views
Modest engagement. Bottom 39% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›things to do, places to go, & parties to host · 📍Houston, Tx | 52k on TikTok 💕☀️
36K
Followers
1.5%
Engagement
6.3K
Avg views
Average engagement. Top 31% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Houston mom exploring Texas ✨ ♥️
34K
Followers
29.3%
Engagement
663K
Avg views
Exceptional engagement. Top 3% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🎉Live your best Houston Life · 📺Weekdays 1pm @kprc2 · Join us! @kprc2derrick @kprc2laurenkelly
32K
Followers
0.5%
Engagement
5.4K
Avg views
Modest engagement. Bottom 39% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🩷TikTok 100k+ · 📍Exploring Houston tx · 💌 Facebook: Slushyheartshtx Instagram: slushyheartshtx
30K
Followers
1.3%
Engagement
5.6K
Avg views
Average engagement. Top 33% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›houston girl in dallas. · inspiring you, inspiring me.
30K
Followers
0.5%
Engagement
2.3K
Avg views
Average engagement. Bottom 44% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›slice of life in houston, tx 🤘🏾 · wellness • city experiences • beauty · ↓ join The Daily Care ✨
29K
Followers
5.1%
Engagement
14K
Avg views
Exceptional engagement. Top 8% of the 40 creators here, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for lifestyle creators in Houston, free on a strategy call.
We track at least 131 lifestyle creators with a verified home base in Houston, part of a live database of 2.3M+ creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
The data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 131 lifestyle creators in Houston and publish the largest with a verified profile | 40 | 8,749 across our published pages |
| Median followersLifestyle in Houston vs all 8,749 creators across our published pages | 72K | 89K |
| Median engagement rate | 0.6% | 1.1% |
| Median average views | 12K | 34K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 lifestyle creators in Houston. We track at least 131 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 72K followers, and the average engagement rate across the page is 2%. By size, 65% are micro creators (10,000 to 100,000), 33% are mid-tier creators (100,000 to 500,000) and 3% are macro creators (500,000 and above).
Dallas Love List (@dallaslovelist) has the largest following on this page at 800K. Follower count is not the same as performance though. Natalye Osorio (@exploringwithgrace) has the highest engagement rate here at 29.25%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Local Things to Do, Personal Development & Motivation, Spirituality & Mindfulness and Restaurants & Cafes & Bars. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Houston home base. The places they mention most in their posts are Houston, Dallas and Atlanta. By country, the most mentioned are United States, Texas and China. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 40 lifestyle creators in Houston. We track at least 131 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 72K followers, and the average engagement rate across the page is 2%. By size, 65% are micro creators (10,000 to 100,000), 33% are mid-tier creators (100,000 to 500,000) and 3% are macro creators (500,000 and above).
Dallas Love List (@dallaslovelist) has the largest following on this page at 800K. Follower count is not the same as performance though. Natalye Osorio (@exploringwithgrace) has the highest engagement rate here at 29.25%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Local Things to Do, Personal Development & Motivation, Spirituality & Mindfulness and Restaurants & Cafes & Bars. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Houston home base. The places they mention most in their posts are Houston, Dallas and Atlanta. By country, the most mentioned are United States, Texas and China. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›