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Top creators posting about Etsy

These are the 24 biggest creators who collaborated with @etsy in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 742 creators collaborating with the brand in total.

24creators ranked on this page
742creators recorded collaborating with Etsy in 12 months
1,049collaborations recorded
Last updated
Poosh profile photo

1.Poosh

@poosh
Food & Cooking

by @kourtneykardash · a guide to living your best life. · read our feed:

4.5M

Followers

0.0%

Engagement

1

Collabs

Low engagement. Bottom 5% of the 24 creators here, where the median is 0.9%.

Post categories

Food & Cooking30%
Health & Wellness27%
Personal Development & Motivation7%
Fitness & Workouts5%

Countries

Italy2%

Audience gender

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R O C K Y B A R N E S profile photo

2.R O C K Y B A R N E S

@rocky_barnes
Fashion & Style

3.3M

Followers

0.0%

Engagement

8

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 0.9%.

Post categories

Fashion & Style29%
Beauty8%
Parenting & Family Life8%
Luxury Fashion & Accessories6%

Cities

Boston3%
Los Angeles3%

Countries

United States5%
Korea1%

Audience gender

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brittany profile photo

3.brittany

@brittany_broski
Film & TV Commentary

Broski Nation Supreme Leader ⚔️

2.1M

Followers

10.1%

Engagement

1

Collabs

Exceptional engagement. Top 5% of the 24 creators here, where the median is 0.9%.

Post categories

Film & TV Commentary41%
Music & Singing16%
Fashion & Style14%
Beauty11%

Cities

College Station3%

Countries

United States3%

Audience gender

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Susanna Hawkins profile photo

4.Susanna Hawkins

@shnordic
Home Decor & Interior Design

•I share what I wear and love from a crumbling Regency manor in the Cotswolds · •Shop my Insta👇🏻

1.2M

Followers

0.0%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 0.9%.

Post categories

Home Decor & Interior Design50%
Fashion & Style33%
Beauty7%
Books & Literature1%

Cities

Cotswolds20%
England4%

Countries

United Kingdom36%
Finland9%

Audience gender

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Caelynn Bell profile photo

5.Caelynn Bell

@caelynnbell
Fashion & Style

Travel & Fashion & Lifestyle & Books · 📍Colorado (and sometimes a van) · Email: · Shop my jewelry collection:

1.2M

Followers

0.0%

Engagement

2

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 0.9%.

Post categories

Fashion & Style36%
Travel & Adventure16%
Books & Literature7%
Beauty5%

Cities

Aspen7%
Las Vegas4%

Countries

United States14%
France5%

Audience gender

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Athena Calderone profile photo

6.Athena Calderone

@eyeswoon

Interior Designer, Creative Director, Cook, Author. · Founder EyeSwoon + @studioathenacalderone

1.2M

Followers

0.9%

Engagement

1

Collabs

Average engagement. Bottom 41% of the 24 creators here, where the median is 0.9%.

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Vanessa Moynihan profile photo

7.Vanessa Moynihan

@vivacious.honey
Fashion & Style

✨ Fashion, Family, Faith · 🎙️ @sponsoredbyjesuspodcast · ✝️ Boston Women’s Christian Event ↓

1.1M

Followers

2.2%

Engagement

2

Collabs

Strong engagement. Top 18% of the 24 creators here, where the median is 0.9%.

Post categories

Fashion & Style63%
Parenting & Family Life14%
Spirituality & Mindfulness10%
Beauty2%

Cities

Somerville2%
San Diego1%

Countries

United States2%
Massachusetts1%

Audience gender

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Nicol Concilio profile photo

8.Nicol Concilio

@nicolconcilio
Beauty

Beauty•Lifestyle•Comedy · Italian New Yorker turned LA Valley Girl · Book account: @nicolconcilioreads

1.1M

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 9% of the 24 creators here, where the median is 0.9%.

Post categories

Beauty55%
Fashion & Style14%
Health & Wellness7%
Comedy & Humor5%

Cities

Los Angeles4%
New York4%

Countries

United States14%

Audience gender

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Freya Killin. profile photo

9.Freya Killin.

@freyakillin
Fashion & Style

The diary of a first time mum · Fashion - Beauty - Lifestyle · @freyakillinhome

852K

Followers

1.2%

Engagement

1

Collabs

Average engagement. Top 36% of the 24 creators here, where the median is 0.9%.

Post categories

Fashion & Style28%
Parenting & Family Life20%
Beauty19%
Travel & Adventure8%

Cities

Dubai3%
London3%

Countries

United Kingdom7%
Spain3%

Audience gender

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Natasha Greene profile photo

10.Natasha Greene

@natashagreene
Food & Cooking

📍PHL|NY · For the woman who wants it all & still get dinner on the table by 5 💅🏾 · recipes • routines • real life · shop my favs ↓

839K

Followers

1.1%

Engagement

1

Collabs

Average engagement. Top 41% of the 24 creators here, where the median is 0.9%.

Post categories

Food & Cooking57%
Beauty7%
Parenting & Family Life5%
Baking & Desserts4%

Cities

New York City3%
New Orleans2%

Countries

United States8%
Atlantic City1%

Audience gender

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Preston Luke profile photo

11.Preston Luke

@iamprestonluke
Photography & Videography

📸 Wedding Photographer & Educator · 📍Missouri, Northwest Arkansas, Tulsa · 👔 Men’s Fashion | Portraits · 🔗 Book your date ⬇️

817K

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 23% of the 24 creators here, where the median is 0.9%.

Post categories

Photography & Videography45%
Weddings & Events44%
Health & Wellness3%
Technology & Gadgets3%

Cities

Kansas City36%
Tulsa36%

Countries

United States123%
Missouri11%

Audience gender

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A Pretty Cool Hotel Tour profile photo

12.A Pretty Cool Hotel Tour

@aprettycoolhoteltour
Travel & Adventure

Documenting unique hotels + decorating our home💕 · 🏠: @sweethearthideaway · Our book, travel map, and more ⤵️

773K

Followers

2.0%

Engagement

1

Collabs

Strong engagement. Top 23% of the 24 creators here, where the median is 0.9%.

Post categories

Travel & Adventure33%
Home Decor & Interior Design31%
Real Estate & Property13%
Local Things to Do8%

Cities

Las Vegas31%
Poconos10%

Countries

United States46%
Pennsylvania8%

Audience gender

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Charlotte Violet profile photo

13.Charlotte Violet

@happyenchantedhome
Home Decor & Interior Design

Whimsical creativity & DIY in my 1882 yellow cottage☀️ · ✨1.3M Tiktok✨ 272K Youtube 🎥

754K

Followers

1.1%

Engagement

3

Collabs

Average engagement. Top 45% of the 24 creators here, where the median is 0.9%.

Post categories

Home Decor & Interior Design40%
DIY & Crafts13%
Pets & Animals10%
Fashion & Style8%

Cities

Glastonbury3%
Norfolk3%

Countries

United Kingdom13%
Brighton3%

Audience gender

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Shivani Bafna profile photo

14.Shivani Bafna

@shivani_bafna
Parenting & Family Life

🩵 krish’s mom · 🤳 fashion + lifestyle + family · 👩🏻‍💻 founder @marigolddiaries_ · 📍 miami

697K

Followers

1.4%

Engagement

1

Collabs

Average engagement. Top 32% of the 24 creators here, where the median is 0.9%.

Post categories

Parenting & Family Life35%
Fashion & Style20%
Travel & Adventure9%
Career & Productivity4%

Cities

Tulum5%
Santorini4%

Countries

Greece6%
Mexico5%

Audience gender

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Life Of Tanya Marie profile photo

15.Life Of Tanya Marie

@lifeoftanyamarie
Parenting & Family Life

Becoming Her ✨cackling our way through life queen… · Unhinged Storyteller📍Dallas, TX 🇨🇩🇺🇸

656K

Followers

0.6%

Engagement

2

Collabs

Modest engagement. Bottom 36% of the 24 creators here, where the median is 0.9%.

Post categories

Parenting & Family Life24%
Fashion & Style16%
Sports & Athletics12%
Beauty7%

Cities

Dallas3%
Houston3%

Countries

United States10%
Democratic Republic of the Congo7%

Audience gender

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ᴍᴀɴᴅɪᴇ ᴍᴀᴜʟᴅɪɴ ☻ ᴏᴠᴇʀ 40 ᴄᴀsᴜᴀʟ sᴛʏʟᴇ profile photo

16.ᴍᴀɴᴅɪᴇ ᴍᴀᴜʟᴅɪɴ ☻ ᴏᴠᴇʀ 40 ᴄᴀsᴜᴀʟ sᴛʏʟᴇ

@mandie.mauldin
Fashion & Style

🛼💕𝐅𝐮𝐧 𝐄𝐜𝐥𝐞𝐜𝐭𝐢𝐜 𝐒𝐭𝐲𝐥𝐞 ✨Hairstylist Turned Fashionista ✂️ Tee Cutting Gal ✝️ Who Loves Jesus & Coffee ☕️ · 👉🏼𝐒𝐇𝐎𝐏 My 𝐋𝐈𝐍𝐊𝐒 𝐇𝐄𝐑𝐄 ⇩

645K

Followers

0.3%

Engagement

1

Collabs

Modest engagement. Bottom 32% of the 24 creators here, where the median is 0.9%.

Post categories

Fashion & Style82%
DIY & Crafts9%
Travel & Adventure5%
Weddings & Events5%

Cities

Orange Beach5%

Countries

Alabama5%

Audience gender

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Alison M. Cheperdak, J.D. profile photo

17.Alison M. Cheperdak, J.D.

@elevateetiquette
Books & Literature

🇺🇸 Bestselling Author & Etiquette Coach · ✨ Modern Manners for Relationships, Work, & Life · 📖 Was it Something I Said? · 🌸 Washington, DC

640K

Followers

0.1%

Engagement

2

Collabs

Low engagement. Bottom 14% of the 24 creators here, where the median is 0.9%.

Post categories

Books & Literature18%
Personal Development & Motivation17%
Weddings & Events12%
Travel & Adventure11%

Cities

Tokyo4%
Washington3%

Countries

United States13%
France5%

Audience gender

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Chloe Holladay Hubbard profile photo

18.Chloe Holladay Hubbard

@chloe_holladay
Weddings & Events

Make Heaven Crowded ♡ · NFL Majorette ⟡ Nashville · Founder of @exxtrabychloe

555K

Followers

3.6%

Engagement

1

Collabs

Exceptional engagement. Top 9% of the 24 creators here, where the median is 0.9%.

Post categories

Weddings & Events17%
Fashion & Style14%
Sports & Athletics10%
Beauty7%

Cities

Chattanooga1%
Holladay1%

Countries

United States2%

Audience gender

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Mia Swinehart, MS, RD, LDN profile photo

19.Mia Swinehart, MS, RD, LDN

@gatherednutrition
Food & Cooking

Easy, healthy recipes! 🍊 · And pockets of our 1940’s home 🏠 · rep: @makercollaborative

553K

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 27% of the 24 creators here, where the median is 0.9%.

Post categories

Food & Cooking64%
Baking & Desserts16%
Home Decor & Interior Design12%
Fashion & Style2%

Cities

Chicago4%
Elkhart Lake2%

Countries

United States4%
Illinois2%

Audience gender

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jordan profile photo

20.jordan

@goldenhourabode
Home Decor & Interior Design

home decor, plants & all things cozy · making our first house a home · michigan 📍

545K

Followers

2.5%

Engagement

9

Collabs

Strong engagement. Top 14% of the 24 creators here, where the median is 0.9%.

Post categories

Home Decor & Interior Design79%
Pets & Animals6%
Food & Cooking3%
Gardening & Homesteading3%

Cities

Muskegon3%
Michigan2%

Countries

United States5%
Canada1%

Audience gender

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The Izzy Family profile photo

21.The Izzy Family

@wearetheizzys
Parenting & Family Life

𝐒𝐚𝐫𝐚 + 𝐉𝐚𝐬𝐨𝐧 𝐈𝐫𝐢𝐳𝐚𝐫𝐫𝐲📍LA | Central Cali 🇲🇽🇵🇷🇬🇹 · Currently: moving into our new🏡 · sharing love, cultura + real-life moments

535K

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 18% of the 24 creators here, where the median is 0.9%.

Post categories

Parenting & Family Life30%
Fashion & Style12%
Beauty8%
Food & Cooking7%

Cities

California5%
Maryland4%

Countries

United States16%
District of Columbia1%

Audience gender

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Cina 🇭🇹 profile photo

22.Cina 🇭🇹

@lifewithcina
Parenting & Family Life

Orlando, FL · The Luxe Mom · TikTok: Lifewithcina · Collabs: 📧 · Mgmt: @jakerosenentertainment · #orlandoblogger

519K

Followers

0.9%

Engagement

3

Collabs

Average engagement. Bottom 45% of the 24 creators here, where the median is 0.9%.

Post categories

Parenting & Family Life24%
Travel & Adventure13%
Home Decor & Interior Design9%
Beauty8%

Cities

Orlando4%
Nassau1%

Countries

United States5%
Bahamas1%

Audience gender

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Greer Gagnier profile photo

23.Greer Gagnier

@homeonbroad
Home Decor & Interior Design

Life in a 100 year old cottage in Rhode Island⚓️ · Follow along as we DIY our 1500sqft home! 🏠 · Shop my posts & our home below! · *Affiliate links

498K

Followers

1.4%

Engagement

1

Collabs

Average engagement. Top 27% of the 24 creators here, where the median is 0.9%.

Post categories

Home Decor & Interior Design39%
DIY & Crafts11%
Personal Development & Motivation11%
Fashion & Style6%

Audience gender

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Alicia B Gettys profile photo

24.Alicia B Gettys

@aliciabgettys
Fashion & Style

curator • creator • connoisseur · @livinfearlesscollection · @onceuponawine_bookclub · 📍BHM || ATL

485K

Followers

0.9%

Engagement

1

Collabs

Average engagement. Top 50% of the 24 creators here, where the median is 0.9%.

Post categories

Fashion & Style65%
Beauty10%
Travel & Adventure8%
Luxury Fashion & Accessories5%

Cities

Birmingham3%
Florence3%

Countries

Italy3%
United States3%

Audience gender

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Want to see what their Etsy content actually looks like?

See Etsy content examples ›

How this page is built

We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @etsy over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

Etsy is a trademark of its owner. Sup is not affiliated with or endorsed by Etsy. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the Etsy creator data

The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Creators listedThe 24 with the largest audiences. Ranked 144 of 240 brands in the library by creator count.24742 recorded collaborating with @etsy in 12 months
Their collaborations471,049 collaborations recorded in 12 months
Median followers764K1M across all 240 brand pages
Median engagement rate0.9%0.8% across all 240 brand pages
Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme2.01.4 across all 742 creators

FAQ

Etsy and creators: common questions

Yes. We have recorded 742 creators collaborating with Etsy, across 1,049 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Etsy content examples page.

The largest accounts collaborating with Etsy include @poosh, @rocky_barnes, @brittany_broski, @shnordic, @caelynnbell and @eyeswoon. The most frequent is @goldenhourabode, with 9 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 8% are mid-tier creators (100,000 to 500,000) and 92% are macro creators (500,000 and above). The median has 764K followers and the average engagement rate is 1.4%.

No. We are not connected to Etsy and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Etsy and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the retail category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does Etsy work with creators?

Yes. We have recorded 742 creators collaborating with Etsy, across 1,049 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Etsy content examples page.

Which creators post about Etsy?

The largest accounts collaborating with Etsy include @poosh, @rocky_barnes, @brittany_broski, @shnordic, @caelynnbell and @eyeswoon. The most frequent is @goldenhourabode, with 9 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does Etsy attract?

Across the 24 biggest creators we recorded, 8% are mid-tier creators (100,000 to 500,000) and 92% are macro creators (500,000 and above). The median has 764K followers and the average engagement rate is 1.4%.

Is this page affiliated with Etsy?

No. We are not connected to Etsy and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Etsy and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the retail category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

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