Creator Directory
The 40 biggest beauty creators we track with a verified home base in Houston, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 157 beauty creators in Houston; these are the largest with a verified profile.
40 creators, ranked by audience
@shoprahnation · Choreographer/Teacher/Entertainer/Beauty/Motherhood · 📍HOUSTON & NYC · Classes👇🏾
428K
Followers
2.9%
Engagement
192K
Avg views
Exceptional engagement. Top 8% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›The Affirmation Mama · Mom x 4 •Founder• Storyteller · Helping families speak life into their kids · 📍HTX · 🤎Affirmation Cards PRESALE ↓
287K
Followers
0.6%
Engagement
32K
Avg views
Average engagement. Top 50% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›not: mee-na · #Beauty | #Lifestyle | #Fashion | #Over40🙏🏾 🇬🇭 · 🎥 YouTube & TikTok · Houston, New York | #BoyMom | M.Ed | Frmr #MUA
285K
Followers
0.2%
Engagement
31K
Avg views
Modest engagement. Bottom 24% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›God 1st • Wife • Twin Mom 📍Houston, TX · Electrical Engineer into Content Creator · Heart & Hustle HTX on OWN
245K
Followers
0.5%
Engagement
40K
Avg views
Average engagement. Bottom 45% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Lifestyle • Beauty • Fashion · Houston, TX📍 🇳🇬🇲🇽 · 🎙️ @veronicaxunfiltered
231K
Followers
1.4%
Engagement
78K
Avg views
Strong engagement. Top 24% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Natural Hair • Beauty • Lifestyle • Wellness · TikTok/Youtube: Curlybeviie • Dallas/Houston/NYC
205K
Followers
1.0%
Engagement
22K
Avg views
Average engagement. Top 32% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Houston Pro Mua & Educator
203K
Followers
0.3%
Engagement
18K
Avg views
Modest engagement. Bottom 32% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›ثريا الطائي 🇮🇶🇺🇸 · 🎙️ @noforrealpodcast · 🏙️ @thuraya.realtor.htx · 📍Houston
199K
Followers
0.0%
Engagement
44K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👑 Winner of Mrs Bharat Texas2021 USA 🇺🇸 🇺🇸 · Houston,Texas 🇺🇸 Influencer 🤳 · DM/ Email for Collab
181K
Followers
0.1%
Engagement
7.1K
Avg views
Low engagement. Bottom 5% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›outfit inspo, beauty, cooking & lifestyle · @thesociablesociety
181K
Followers
1.6%
Engagement
124K
Avg views
Strong engagement. Top 18% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›AI Apps•Lifestyle•Home•Tech•Parenting• · 📍Houston,TX🇺🇸 · Collab Inquiry - 📩
173K
Followers
0.9%
Engagement
64K
Avg views
Average engagement. Top 37% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Les comparto Cosas de beauty✨ · Houston- Latina Beauty Content Creator
173K
Followers
0.4%
Engagement
88K
Avg views
Average engagement. Bottom 42% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›5’1 || life in my 30's · hou, tx
143K
Followers
0.2%
Engagement
34K
Avg views
Modest engagement. Bottom 21% of the 40 creators here, where the median is 0.5%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🧁 Beauty 🧁 Lifestyle 🧁 Giveaways (I share what I ♥️) · 📍Houston, TX · 🛍️ Save 💰 with my discount codes ⬇️
141K
Followers
0.4%
Engagement
3.6K
Avg views
Modest engagement. Bottom 39% of the 40 creators here, where the median is 0.5%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Founder @shoprouzie
140K
Followers
0.1%
Engagement
3.8K
Avg views
Modest engagement. Bottom 18% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Beauty | Fashion | Lifestyle · 📍Houston & Indiana · Lifestyle @estherkuria12 · n e w v i d e o ⤵️
139K
Followers
0.2%
Engagement
7.8K
Avg views
Modest engagement. Bottom 26% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Houston · Natural Hair | Beauty | Skin | Lifestyle · Co-Owner @bakonerybitsandbobs
139K
Followers
0.7%
Engagement
33K
Avg views
Average engagement. Top 47% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›HTX📍 · Beauty • Lifestyle • Fashion • Travel · 💌collabs: · Credit Repair: @k.gorgcreditfix · Makeup: @gorgedbyk 💄
135K
Followers
1.6%
Engagement
384K
Avg views
Strong engagement. Top 16% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍htx 🤘🏼 · living my life & bringing you along 🧑🧒🧒🫶🏼✨ · @miseenplacemedia
127K
Followers
1.0%
Engagement
34K
Avg views
Average engagement. Top 34% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›▪️Lifestyle | Beauty | Wellness · ▪️Mom Boss · ▪️TikTok: thealishawilliams · 📍 Houston, TX
127K
Followers
0.1%
Engagement
44K
Avg views
Low engagement. Bottom 11% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›📍Houston|Mom|Lifestyle & Beauty Creator · Rediscovering Her🤎 · MGMT|
126K
Followers
2.8%
Engagement
32K
Avg views
Strong engagement. Top 11% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›not so secret · htx.
120K
Followers
33.4%
Engagement
4.3M
Avg views
Exceptional engagement. Top 3% of the 40 creators here, where the median is 0.5%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍HOU · Wellness | Lifestyle | Beauty · 🎀Soft living and big dreaming ☁️
117K
Followers
0.7%
Engagement
24K
Avg views
Average engagement. Top 45% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›All things beauty 💄 · 🇲🇽 |📍HTX · 💅@caroltbeauty
104K
Followers
0.1%
Engagement
12K
Avg views
Low engagement. Bottom 11% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Finance | Lifestyle | Beauty | Investor(15+🏡) · 🇳🇬 Ex- Engineer helping women do it all · HTX| Founder: @thecreatorsuccessclub
94K
Followers
0.7%
Engagement
11K
Avg views
Average engagement. Top 39% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›♥️Cutcrease Lover · 👀 Watch my reels · 📍Houston, Tx · 🎶TT gabymkup
90K
Followers
0.1%
Engagement
1.9K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.5%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›@sdsudanceteam · Dancer•Creator · 🤍Hair•Beauty•Fashion · NC|JPN|HTX|CA
88K
Followers
0.1%
Engagement
376K
Avg views
Modest engagement. Bottom 16% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍 North Houston/Spring · 💫 𝐂𝐮𝐬𝐭𝐨𝐦𝐢𝐳𝐞𝐝 𝐅𝐚𝐜𝐢𝐚𝐥𝐬 · 💜 𝗘𝘀𝘁𝗵𝗲𝘁𝗶𝗰𝗶𝗮𝗻 𝗰𝗼𝗮𝗰𝗵 | 𝗕𝗼𝗼𝗸 𝗔 𝗖𝗮𝗹𝗹 · 💌 𝘕𝘦𝘶𝘴𝘬𝘪𝘯𝘵…
87K
Followers
0.3%
Engagement
4.7K
Avg views
Modest engagement. Bottom 34% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Hair | Health | Lifestyle 🍃 · I’m Soooo HTown 😂🤘🏽🤑💪🏽✂️ · ✨I’m Denise The Healthy Hair Coach✨ · 3901 Bellaire Blvd Houston,Tx 77025 #217 · #den…
80K
Followers
0.3%
Engagement
6.9K
Avg views
Modest engagement. Bottom 29% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Look good, feel good, DO better · Helping women BE confident daily✨ · Beauty | Lifestyle | Feminine energy · 💌collabs: · HTX📍
78K
Followers
2.1%
Engagement
14K
Avg views
Strong engagement. Top 13% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Not Made To Fit™ — on Substack · NYC - Beauty & Wellness · 💌 PR/Collabs:
76K
Followers
0.3%
Engagement
6.7K
Avg views
Modest engagement. Bottom 37% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Face Paint Artist · International Instructor · www.giosartkreations.com · #BestFacePaint #thewoodlands
73K
Followers
0.1%
Engagement
13K
Avg views
Low engagement. Bottom 5% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›beauty + lifestyle ✨ · austin, texas📍 · @the.lala.look
73K
Followers
1.1%
Engagement
16K
Avg views
Average engagement. Top 26% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Helping you look & feel good ✨ unfiltered, attainable beauty, wellness, & travel 🤍 REAL honesty · 📍Houston, TX | 💌 · ALL MY FAVES ⤵️
71K
Followers
1.1%
Engagement
18K
Avg views
Average engagement. Top 29% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›nola ⚜️ htx · psalm 27:1 · beauty • lifestyle • motherhood
67K
Followers
0.0%
Engagement
3.5K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍HTX♑️ | Beauty | Lifestyle | Fitness · 🌿Founder of @shopgraciousroots 👑 · 📧Collabs → · ↓ Shop My Faves & Book Appts💇🏽♀️↓
65K
Followers
0.1%
Engagement
3.3K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Houston, TX 🤠 · Affordable beauty & everyday finds · Luxury on a budget • Mom Life • Lifestyle
63K
Followers
0.5%
Engagement
25K
Avg views
Average engagement. Bottom 45% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Houston, Tx · Ari’s Mom | Fashion & Lifestyle | God is Good
62K
Followers
5.5%
Engagement
5.3K
Avg views
Exceptional engagement. Top 5% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›it’s me vs. dark spots really · skincare • fragrance • architecture @ricearch · • houston
60K
Followers
1.4%
Engagement
18K
Avg views
Strong engagement. Top 21% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🍓 beauty / lifestyle · 🇻🇪 en Madrid · Tiktok +300k · collab/ad:
54K
Followers
0.7%
Engagement
16K
Avg views
Average engagement. Top 45% of the 40 creators here, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for beauty creators in Houston, free on a strategy call.
We track at least 157 beauty creators with a verified home base in Houston, part of a live database of 2.3M+ creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
Beauty creators elsewhere:
US40UK62Canadian40Australian40Irish40New York40Los Angeles40London40Miami40Toronto40Atlanta40Dallas40Chicago40Washington40San Francisco40Austin40Orlando40Sydney40Boston40Nashville40Vancouver40San Diego36Las Vegas35Philadelphia32Seattle34Other niches in Houston:
Food & Drink40Fashion40Fitness40Travel40Parenting & Family40Lifestyle40Music & Dance40Art & Photography40Entertainment34The data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 157 beauty creators in Houston and publish the largest with a verified profile | 40 | 8,749 across our published pages |
| Median followersBeauty in Houston vs all 8,749 creators across our published pages | 126K | 89K |
| Median engagement rate | 0.5% | 1.1% |
| Median average views | 20K | 34K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 beauty creators in Houston. We track at least 157 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 126K followers, and the average engagement rate across the page is 1.7%. By size, 40% are micro creators (10,000 to 100,000) and 60% are mid-tier creators (100,000 to 500,000).
Sarah Olaniran (@sayrahchips) has the largest following on this page at 428K. Follower count is not the same as performance though. victoria nguyen (@_victorianguyen) has the highest engagement rate here at 33.41%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Beauty, Fashion & Style, Parenting & Family Life and Personal Development & Motivation. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Houston home base. The places they mention most in their posts are Houston, New York City and Accra. By country, the most mentioned are United States, Texas and Japan. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 40 beauty creators in Houston. We track at least 157 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 126K followers, and the average engagement rate across the page is 1.7%. By size, 40% are micro creators (10,000 to 100,000) and 60% are mid-tier creators (100,000 to 500,000).
Sarah Olaniran (@sayrahchips) has the largest following on this page at 428K. Follower count is not the same as performance though. victoria nguyen (@_victorianguyen) has the highest engagement rate here at 33.41%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Beauty, Fashion & Style, Parenting & Family Life and Personal Development & Motivation. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Houston home base. The places they mention most in their posts are Houston, New York City and Accra. By country, the most mentioned are United States, Texas and Japan. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›