Creator Directory
The 40 biggest beauty creators we track with a verified home base in Austin, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 80 beauty creators in Austin; these are the largest with a verified profile.
40 creators, ranked by audience
✨ Your Fragrance Fairy Godmother · 📍 Austin, TX · 📩 Business Inquiries Only:
630K
Followers
0.8%
Engagement
83K
Avg views
Average engagement. Bottom 41% of the 40 creators here, where the median is 1.1%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Austin, Texas · @creativeartistsagency
493K
Followers
6.9%
Engagement
429K
Avg views
Strong engagement. Top 11% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›☼ your fav derm · ✦ skin science meets sisterhood 🎀 · 𖡡 atx | 2026 bride 💍
285K
Followers
0.0%
Engagement
246K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍San Antonio, Austin, Dallas TX · Business | PR | DM or email ⬇️ · 💌 @hivetalentgroup
263K
Followers
0.6%
Engagement
46K
Avg views
Modest engagement. Bottom 30% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›ੈ✩‧₊˚finding you products worth the hype · ❤︎₊ ⊹ your SKIN BARRIER bestie · 📍Toronto | Austin
247K
Followers
0.0%
Engagement
71K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›It’s Whitney Bichhh · 📍ATX @wiggleroomatx · 𝗧𝗶𝗸𝘁𝗼𝗸: 𝟯𝗺+ · ⬇️ 𝙰𝚕𝚕 𝚝𝚑𝚎 𝚐𝚘𝚘𝚍 𝚜𝚝𝚞𝚏𝚏
236K
Followers
0.0%
Engagement
23K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›austin, tx · stylishly dancing through life & mompreneurship · get the PlanHER & more ↓
231K
Followers
0.1%
Engagement
6.2K
Avg views
Low engagement. Bottom 14% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Helping you glow, inside out · 57 · Former licensed esthetician · Reiki Master · Beauty • Style • Travel •Mindset•Wellness•9/5🔬
229K
Followers
0.0%
Engagement
65K
Avg views
Low engagement. Bottom 8% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›57 / Makeup, Skincare, · Classic Style · Everyday Living · 📍Between Austin & San Antonio
223K
Followers
0.1%
Engagement
42K
Avg views
Low engagement. Bottom 14% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🔬 Ingredient nerd 🫧 Clean beauty connoisseur 🙅🏻♀️ Polyester hater · 🧴Building @shelterskin
206K
Followers
0.6%
Engagement
33K
Avg views
Modest engagement. Bottom 32% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›dallas fort worth
191K
Followers
0.5%
Engagement
59K
Avg views
Modest engagement. Bottom 27% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›welcome to the sweet life 🧚🏾 austin, tx · beauty. lifestyle. travel · ULTA Beauty Collective Alum 🧡 · | mgmt @undrprsntd
153K
Followers
2.6%
Engagement
92K
Avg views
Average engagement. Top 32% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Beauty | Fashion | Lifestyle · Co-founder: @themelroseloft · 📍Dallas
141K
Followers
0.7%
Engagement
22K
Avg views
Modest engagement. Bottom 35% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Founder @shoprouzie
140K
Followers
0.1%
Engagement
3.8K
Avg views
Modest engagement. Bottom 19% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›ATX | 810k on TikTok · fitness & all things lifestyle · WORKOUT PROGRAMS LINKED BELOW · shop my, & 6 week program ⬇️
135K
Followers
1.2%
Engagement
98K
Avg views
Average engagement. Top 46% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›#dallas + #losangeles · beauty | lifestyle · 62k tiktok ↓ @sephora squad alum
120K
Followers
3.0%
Engagement
41K
Avg views
Average engagement. Top 27% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍austin, tx · 🪭 1M on tiktok! (& on youtube ↓)
112K
Followers
15.5%
Engagement
288K
Avg views
Exceptional engagement. Top 5% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›𝚨𝐓𝗫| 𝗟𝚨| 𝝢𝐘𝗖 🏎️ F1 Writer & Journalist | Actress | Entertainment| Beauty| Fashion | Travel #vipdiscoveries |📲 MULT🗣ENG-ESP-ITA⚠️ 𝘆𝗲𝗻𝐢…
108K
Followers
3.3%
Engagement
33K
Avg views
Strong engagement. Top 24% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏡 TN
98K
Followers
0.0%
Engagement
1.8K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›beauty + lifestyle ✨ · austin, texas📍 · @the.lala.look
73K
Followers
1.1%
Engagement
16K
Avg views
Average engagement. Bottom 49% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›🧚🏼your feed’s resident beauty & fragrance enthusiast · 📍austin, tx · ⤵️linking only the best of the best
65K
Followers
1.8%
Engagement
6K
Avg views
Average engagement. Top 43% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👢austin, tx · ✨ converting UGC & lifestyle (amazon, typology, bloom) · ✉️ ugc | collab:
63K
Followers
11.1%
Engagement
35K
Avg views
Exceptional engagement. Top 8% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›love letters from san diego ⋄☽∴˅✧⋰⋆ · just a baddie with anxiety
60K
Followers
2.2%
Engagement
42K
Avg views
Average engagement. Top 38% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✨ Skincare | Makeup | Lifestyle | Fashion | Home · 📍 🇺🇸 Austin TX · DM for paid collabs
45K
Followers
0.9%
Engagement
663
Avg views
Average engagement. Bottom 46% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›★ vegan and cruelty free ★ · alt makeup + fashion + beauty · austin, tx ♉︎
43K
Followers
2.6%
Engagement
18K
Avg views
Average engagement. Top 30% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›( Champs ) · Beauty I Skincare I Fragrance · UGC Creator · 📍Austin, TX 🇺🇸
42K
Followers
2.4%
Engagement
3K
Avg views
Average engagement. Top 35% of the 40 creators here, where the median is 1.1%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍austin, tx · lifestyle + beauty
39K
Followers
0.0%
Engagement
3.6K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›o'ahu⋆⁀➷ austin, tx.⟡ ࣪ · ｡ﾟﾟ･｡･ﾟﾟ｡ · ﾟ。style, beauty, bites · ﾟ･｡･ﾟ
30K
Followers
0.0%
Engagement
4.7K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Austin, TX · ✧ it’s Lira with a rolling R💃🏻 · ♡ beauty + lifestyle creator | girl mom 👩🏻🍼 · work with me 👇🏻
27K
Followers
3.8%
Engagement
20K
Avg views
Strong engagement. Top 19% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›💋Sephora Squad Alum💋 · 📍San Antonio / Austin, Texas · 💄Beauty🥂Lifestyle🍱Food📚Books 🎬Youtube 💙 GenX · *All Photos mine, unless noted
26K
Followers
0.9%
Engagement
2.1K
Avg views
Average engagement. Bottom 43% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🎯 LA based ✈️ NYC•ATX•SFO · ✨Hairstylist and Educator · ✂️+ color for all humans and textures Use the link to book 😘
25K
Followers
2.1%
Engagement
21K
Avg views
Average engagement. Top 41% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Luxury beauty, makeup & style ✨ · Trusted reviews, routines & finds · 📍 Austin • SA | Made in 🇵🇷 · 💌 | Collab • UGC
20K
Followers
0.2%
Engagement
1.9K
Avg views
Modest engagement. Bottom 24% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Radiant, camera-ready beauty for brands & brides · 🏆Emmy Winner | Best Of SD ‘24 ‘25 ‘26 · CA | ATX MUA & Brand Consulting · Founder @businessofmake…
17K
Followers
31.9%
Engagement
1.6K
Avg views
Exceptional engagement. Top 3% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›UGC | Creator | Model & Talent · 📍Austin, TX · France ➡️ Colorado ➡️ California · 📷: @charleecreatives · @stewlifeny @theblockagency @alicelauramod…
16K
Followers
0.0%
Engagement
8.8K
Avg views
Low engagement. Bottom 11% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍nyc/austin · ✨Beauty / Lifestyle / Wellness · 👩🏽💻 @mdmaisoncreative | @afrolink.atx
15K
Followers
0.1%
Engagement
1.4K
Avg views
Modest engagement. Bottom 19% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Ulta Beauty Collective ‘25 · beauty | lifestyle | latina |📍ATX · 43k BESTIES ON TIKTOK · The glam girls best friend✨
14K
Followers
5.0%
Engagement
20K
Avg views
Strong engagement. Top 16% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›▫️Beauty | Faith | Lifestyle Content Creator · @txstmccoy ‘26 · 📍Austin, TX
13K
Followers
6.8%
Engagement
15K
Avg views
Strong engagement. Top 14% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›35+ Marketing Mama of 2 · Plus Size Model | Beauty | Lifestyle 📍DALLAS | Austin | NY · shop my links 👇🏽
10K
Followers
1.1%
Engagement
1.6K
Avg views
Average engagement. Top 49% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›— atx · beauty•aes•lifestyle ﾟ☾
10K
Followers
0.7%
Engagement
1.8K
Avg views
Modest engagement. Bottom 35% of the 40 creators here, where the median is 1.1%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍ATX · ✉️ partnerships: | · Shop my faves ↓ links↴
10K
Followers
3.8%
Engagement
965
Avg views
Strong engagement. Top 22% of the 40 creators here, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for beauty creators in Austin, free on a strategy call.
We track at least 80 beauty creators with a verified home base in Austin, part of a live database of 2.3M+ creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
Beauty creators elsewhere:
US40UK62Canadian40Australian40Irish40New York40Los Angeles40London40Miami40Toronto40Atlanta40Dallas40Houston40Chicago40Washington40San Francisco40Orlando40Sydney40Boston40Nashville40Vancouver40San Diego36Las Vegas35Philadelphia32Seattle34Other niches in Austin:
Food & Drink40Fashion40Fitness40Travel40Parenting & Family40Lifestyle40Music & Dance40Art & Photography23The data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 80 beauty creators in Austin and publish the largest with a verified profile | 40 | 8,749 across our published pages |
| Median followersBeauty in Austin vs all 8,749 creators across our published pages | 69K | 89K |
| Median engagement rate | 1.1% | 1.1% |
| Median average views | 20K | 34K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 beauty creators in Austin. We track at least 80 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 69K followers, and the average engagement rate across the page is 3.1%. By size, 55% are micro creators (10,000 to 100,000), 43% are mid-tier creators (100,000 to 500,000) and 3% are macro creators (500,000 and above).
Olivia VanDerMillen (@oliviaolfactory) has the largest following on this page at 630K. Follower count is not the same as performance though. Ashley Fierro®️ (@ashleyfierromua) has the highest engagement rate here at 31.91%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Beauty, Fashion & Style, Health & Wellness and Personal Development & Motivation. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Austin home base. The places they mention most in their posts are Austin, San Antonio and Houston. By country, the most mentioned are United States, Texas and Japan. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 40 beauty creators in Austin. We track at least 80 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 69K followers, and the average engagement rate across the page is 3.1%. By size, 55% are micro creators (10,000 to 100,000), 43% are mid-tier creators (100,000 to 500,000) and 3% are macro creators (500,000 and above).
Olivia VanDerMillen (@oliviaolfactory) has the largest following on this page at 630K. Follower count is not the same as performance though. Ashley Fierro®️ (@ashleyfierromua) has the highest engagement rate here at 31.91%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Beauty, Fashion & Style, Health & Wellness and Personal Development & Motivation. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Austin home base. The places they mention most in their posts are Austin, San Antonio and Houston. By country, the most mentioned are United States, Texas and Japan. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›