Brand Library · Skincare & beauty

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Top influencers and creators posting about numbuzin

These are the 24 biggest creators who collaborated with @numbuzin_global in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 218 creators collaborating with the brand in total.

24creators ranked on this page
218creators recorded collaborating with numbuzin in 12 months
270collaborations recorded
Last updated
Shan profile photo

1.Shan

@shaaanxo
Beauty

❤️‍🔥 beauty creator since ages ago ✨ · 🛍️ @xobeautyshop @eugaia 👽 · 🎥 tiktok ‘realshaaanxo’ 💞

1.2M

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 15% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty85%
Food & Cooking15%

Audience gender

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Caleb Daesung Seo profile photo

2.Caleb Daesung Seo

@daesungseo98
Beauty

Cakepop boi🍰🍭 · “Can I Sit Here?” · OH/NYC 📍

893K

Followers

0.9%

Engagement

1

Collabs

Average engagement. Top 35% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty56%
Fashion & Style11%
Fitness & Workouts11%
Personal Development & Motivation11%

Audience gender

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Maria Brasil profile photo

3.Maria Brasil

@mariaabrasil
Travel & Adventure

@columbia

762K

Followers

0.3%

Engagement

1

Collabs

Modest engagement. Bottom 30% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Travel & Adventure27%
Beauty20%
Photography & Videography12%
Luxury Fashion & Accessories10%

Cities

New York City18%
The Hamptons14%

Countries

United States78%
Brazil11%

Audience gender

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Adaleta Avdić profile photo

4.Adaleta Avdić

@adaatude
Beauty

the index // ˚ ༘ ೀ⋆。skincare crazed fashionista · ♡ mom · ≽ bosnian · ༘ tucson, az · ≽^•⩊•^≼ adaatude.com est. 2013

662K

Followers

0.4%

Engagement

2

Collabs

Average engagement. Bottom 45% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty65%
Fashion & Style7%
Health & Wellness4%
Parenting & Family Life3%

Cities

San Francisco2%
Tucson2%

Countries

United States100%

Audience gender

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Amy Chang profile photo

5.Amy Chang

@amychang
Beauty

Beauty, and everything underneath it. · 🎙️ @mirrormirrorwithamy — new eps Wed · ✍️ LA Times LIVE + WELL

626K

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 10% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty71%
Personal Development & Motivation7%
Health & Wellness6%
Film & TV Commentary2%

Cities

New York City5%
Geneva1%

Countries

United States50%
Japan17%

Audience gender

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Caroline Hannibal profile photo

6.Caroline Hannibal

@carolinehannibal
Beauty

Pro-ingrediensing skin girlie 🎀 · Dry / Normal / Sensitive / Acne prone skin ✨ · Nothing done 💉 · 🎙️ Podcast: SkinFluenced · 🎶 TikTok: 1.7M · 🎥 YouTu…

497K

Followers

0.3%

Engagement

3

Collabs

Modest engagement. Bottom 35% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty100%

Audience gender

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🎥 UGC Creator | Storytelling through content · 💄Beauty 💃🏻Fashion ✨Lifestyle · @ellis_skincarediary · 📩 Collabs → DM or

439K

Followers

0.8%

Engagement

1

Collabs

Average engagement. Top 40% of the 20 creators here with a rate, where the median is 0.5%.

Audience gender

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James Welsh profile photo

8.James Welsh

@james_s_welsh
Beauty

💜 𝗦𝗞𝗜𝗡𝗖𝗔𝗥𝗘 - Art Toys - Your Dogs #1 Fan🐶 · ✉️ BUSINESS ENQUIRIES ONLY! 🚨

420K

Followers

0.3%

Engagement

1

Collabs

Average engagement. Bottom 40% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty70%
Anime & Fandom7%
Business & Entrepreneurship7%
Art & Illustration4%

Cities

Los Angeles4%
New York4%

Audience gender

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Marta Álamo profile photo

9.Marta Álamo

@martalopezalamo
Fashion & Style

Free soul ✨🎀🧞‍♀️ · @nickname.project · @sightmanagement

384K

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 20% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Fashion & Style25%
Beauty19%
Travel & Adventure17%
Personal Development & Motivation11%

Cities

Dubai8%
Mykonos8%

Countries

Greece43%
Spain29%

Audience gender

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Shaz profile photo

10.Shaz

@sheikhbeauty
Beauty

Beauty | Fashion | Mum Life 🤍 · Real moments, beauty & everything in between · ✉️ Collaborations:

368K

Followers

0.6%

Engagement

2

Collabs

Average engagement. Top 45% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty73%
Fashion & Style9%
Parenting & Family Life9%
Personal Development & Motivation9%

Cities

Dubai18%

Audience gender

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Ray & Janny profile photo

11.Ray & Janny

@rayandjanny
Beauty

love and life in new york city · tiktok 590k+ · @jannyirl @mondezhao @caicosncream

336K

Followers

1.3%

Engagement

1

Collabs

Strong engagement. Top 20% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty18%
Fashion & Style16%
Weddings & Events13%
Luxury Fashion & Accessories11%

Cities

New York City13%
Mallorca8%

Countries

United States63%
Spain38%

Audience gender

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Mahnoor Naeem profile photo

12.Mahnoor Naeem

@mahnoormtl
Beauty

Growing long healthy hair 🎀 · Beauty • Fashion • Lifestyle · Collabs: · PR:

333K

Followers

—

Engagement

1

Collabs

Post categories

Beauty53%
Fashion & Style11%
Food & Cooking4%
Travel & Adventure4%

Cities

Montreal10%
Toronto5%

Countries

Canada71%
South Korea24%

Audience gender

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Phoebe 💖 NYC Lifestyle profile photo

13.Phoebe 💖 NYC Lifestyle

@phoeberreynolds
Beauty

📍nyc @nycwithphoebe · 💖 beauty, life, and all things pink & girly

301K

Followers

—

Engagement

1

Collabs

Post categories

Beauty25%
Fashion & Style19%
Travel & Adventure10%
Weddings & Events7%

Cities

New York City8%
Paris7%

Countries

United States49%
France28%

Audience gender

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Gary Thompson profile photo

14.Gary Thompson

@garythompson
Beauty

London/NYC/LA · Beauty with a pinch of Fashion & Fitness · DJ

282K

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 25% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty56%
Fashion & Style10%
Luxury Fashion & Accessories10%
Cars & Motorsports5%

Cities

London6%
New York City1%

Countries

United Kingdom50%
Greece10%

Audience gender

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Monica Kim profile photo

15.Monica Kim

@__monicakim
Beauty

routines for busy moms 🤍 · beauty • skincare • wellness · pr/collab: · 🇵🇱 in LA ☀️ | Jesus first ✝️ ↓

271K

Followers

0.0%

Engagement

2

Collabs

Low engagement. Bottom 1% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty74%
Parenting & Family Life13%
Health & Wellness6%
Nutrition & Diet3%

Cities

Los Angeles5%
Seoul5%

Countries

South Korea48%
United States39%

Audience gender

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Jordan Smallwood profile photo

16.Jordan Smallwood

@jsmalls_09
Personal Development & Motivation

Former NFL WR · Actor • Fitness • Lifestyle · Helping people build athletic, balanced lives. · Brand Partnerships & Coaching👇🏾

268K

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 5% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Personal Development & Motivation48%
Film & TV Commentary11%
Fitness & Workouts11%
Sports & Athletics7%

Audience gender

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33歳会社員 Kozue profile photo

17.33歳会社員 Kozue

@kfromtokyo
Books & Literature

📸 本|旅|セルフケア · 🌿 働く女性の、心地よい暮らしのヒント · 📩 お仕事のご相談はメールにお願いいたします

156K

Followers

1.0%

Engagement

1

Collabs

Average engagement. Top 30% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Books & Literature23%
Travel & Adventure23%
Beauty15%
Health & Wellness12%

Cities

Harajuku4%
Katong4%

Countries

Japan67%
Singapore17%

Audience gender

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Leïla Poleszczuk profile photo

18.Leïla Poleszczuk

@agirlwithmind
Beauty

💕 your most overqualified beauty friend · 🔍 debunking marketing with science for you · 💡 former tech consultant turned beauty expert

140K

Followers

0.5%

Engagement

2

Collabs

Average engagement. Top 50% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty97%
Memes & Internet Culture1%
Personal Development & Motivation1%

Cities

Marne-la-Vallée1%
Paris1%

Countries

Belgium33%
France33%

Audience gender

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Manel Moumni profile photo

19.Manel Moumni

@manelparletrop_
Beauty

that grwm girl · TikTok <1.4M

128K

Followers

—

Engagement

2

Collabs

Post categories

Beauty92%

Cities

Paris17%

Audience gender

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Sandra Chaves profile photo

20.Sandra Chaves

@sandrapchaves
Beauty

🇧🇷 Baiana em Portugal 🇵🇹 · 💄 K-beauty • Beleza • Livros · ✨ Testo, compro e indico · 💋 Review honesto

107K

Followers

—

Engagement

1

Collabs

Post categories

Beauty86%
Books & Literature14%

Audience gender

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Coreialand 🎬💜 profile photo

21.Coreialand 🎬💜

@coreialand
Film & TV Commentary

🙋🏻‍♀️ Sou Heloiza, bem vindos a CoreiaLand! 🇨🇳🇰🇷 · ✨ Cupom Yesstyle: COREIALAND07 · 💖 Indicações de doramas

107K

Followers

1.9%

Engagement

1

Collabs

Exceptional engagement. Top 10% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Film & TV Commentary89%
Travel & Adventure11%

Audience gender

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Sally Choi, MD profile photo

22.Sally Choi, MD

@drsallymanderchoi
Health & Wellness

📍TX · 🩻 Radiology · 🤭 Teehee-ing about med & my life · 🛍️ @wearfigs “SallyCFirstFigs”

101K

Followers

5.4%

Engagement

1

Collabs

Exceptional engagement. Top 5% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Health & Wellness26%
Parenting & Family Life22%
Education & Study Hacks9%
Cars & Motorsports6%

Cities

Seattle4%
Washington4%

Countries

United States100%

Audience gender

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Antonietta Pérez profile photo

23.Antonietta Pérez

@antoniettaperezz
Beauty

🪽 delulu is the real solulu · 🎙️ host @sisoyelpodcast

97K

Followers

1.2%

Engagement

1

Collabs

Strong engagement. Top 25% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Beauty26%
Fashion & Style21%
Personal Development & Motivation16%
Education & Study Hacks5%

Cities

Maracaibo11%

Countries

Colombia60%
Venezuela40%

Audience gender

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Maryam Farhat profile photo

24.Maryam Farhat

@maryamfarhat777
Restaurants & Cafes & Bars

Fashion | Food | Travel | Lifestyle & Hybrid 🤍

96K

Followers

1.3%

Engagement

1

Collabs

Strong engagement. Top 15% of the 20 creators here with a rate, where the median is 0.5%.

Post categories

Restaurants & Cafes & Bars22%
Beauty19%
Travel & Adventure11%
Fashion & Style7%

Cities

Srinagar19%
Dubai11%

Countries

India80%
United Arab Emirates20%

Audience gender

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Want to see what their numbuzin content actually looks like?

See numbuzin content examples ›

How this page is built

We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @numbuzin_global over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

numbuzin is a trademark of its owner. Sup is not affiliated with or endorsed by numbuzin. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the numbuzin creator data

The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Creators listedThe 24 with the largest audiences. Ranked 311 of 394 brands in the library by creator count.24218 recorded collaborating with @numbuzin_global in 12 months
Their collaborations31270 collaborations recorded in 12 months
Median followers317K745K across all 394 brand pages
Median engagement rate0.5%0.9% across all 394 brand pages
Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme1.31.2 across all 218 creators

FAQ

numbuzin and creators: common questions

Yes. We have recorded 218 creators collaborating with numbuzin, across 270 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the numbuzin content examples page.

The largest accounts collaborating with numbuzin include @shaaanxo, @daesungseo98, @mariaabrasil, @adaatude, @amychang and @carolinehannibal. The most frequent is @carolinehannibal, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 8% are micro creators (10,000 to 100,000), 71% are mid-tier creators (100,000 to 500,000) and 21% are macro creators (500,000 and above). The median has 317K followers and the median engagement rate is 0.5%.

No. We are not connected to numbuzin and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at numbuzin and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the skincare & beauty category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does numbuzin work with creators?

Yes. We have recorded 218 creators collaborating with numbuzin, across 270 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the numbuzin content examples page.

Which creators post about numbuzin?

The largest accounts collaborating with numbuzin include @shaaanxo, @daesungseo98, @mariaabrasil, @adaatude, @amychang and @carolinehannibal. The most frequent is @carolinehannibal, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does numbuzin attract?

Across the 24 biggest creators we recorded, 8% are micro creators (10,000 to 100,000), 71% are mid-tier creators (100,000 to 500,000) and 21% are macro creators (500,000 and above). The median has 317K followers and the median engagement rate is 0.5%.

Is this page affiliated with numbuzin?

No. We are not connected to numbuzin and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at numbuzin and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the skincare & beauty category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

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