Creator Directory
The 40 biggest parenting & family creators we track with a verified home base in Austin, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 56 parenting & family creators in Austin; these are the largest with a verified profile.
40 creators, ranked by audience
Wellness • Lifestyle • Motherhood · ☕️ @lunovacoffee · 📍Austin, TX · Workouts & Recipes @simplefitapp
1M
Followers
2.1%
Engagement
602K
Avg views
Strong engagement. Top 21% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›💌 Travel | Hosting | Style · 🌿 City Girl Turned Austin Suburbs | #TravelWithCaila · 🌸 Romanticizing Motherhood | 3 under 3
502K
Followers
0.4%
Engagement
152K
Avg views
Modest engagement. Bottom 26% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Over sharing motherhood & everything in between ☀️ · San Antonio + Austin, Texas
354K
Followers
0.5%
Engagement
151K
Avg views
Modest engagement. Bottom 28% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Austin, TX · Mom to be 🍼💕 · life + beauty + casual ootds
256K
Followers
0.8%
Engagement
24K
Avg views
Average engagement. Bottom 44% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›⌁ if avril lavigne & adam sandler had a bb · ⌁ founder of @lacedvoltage @lacegetsrich ⚡️ · ⌁ helping you build a vibe that pays 🤑 · ⌁ emo mom of fou…
196K
Followers
0.3%
Engagement
35K
Avg views
Modest engagement. Bottom 21% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Austin, TX 📍 · Motherhood | Daily vlogs | Routines + Motivation · Links + codes 👇🏼
194K
Followers
1.4%
Engagement
79K
Avg views
Average engagement. Top 33% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›☀️ Millennial Marriage + Parenting · 🌈 Quadruplets + 1 📍Austin & 30A · 🤌🏽 Yapping | Travel | Fun | · 🎤 Featured LIVE on @todayshow
157K
Followers
0.7%
Engagement
134K
Avg views
Modest engagement. Bottom 33% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›real motherhood with a side of amazon finds💥 · easy outfits • postpartum wellness • mom essentials · @minimusts for more! · SHOP my faves👇🏼
136K
Followers
1.7%
Engagement
34K
Avg views
Average engagement. Top 28% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Raising kids who get to be themselves · ✨ Collecting Joy ✨ · Movies • Motherhood •Memory Lane · Mom of 3 + golden retriever | Founder @movienightjour…
124K
Followers
1.0%
Engagement
31K
Avg views
Average engagement. Top 41% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Single Mom & Her Girl👧🏾 · Fashion • Lifestyle • Fitness | Austin, TX · Life’s too short to be deada** · Fitness ➡️ @anisadhoorefit
109K
Followers
0.1%
Engagement
12K
Avg views
Low engagement. Bottom 8% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›mental load: still loading · working mom of 2 | real 9-5 | atx · the systems i actually use so my brain can clock out 👇
99K
Followers
0.3%
Engagement
660K
Avg views
Modest engagement. Bottom 23% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Unfiltered life, things I like & · everything in between · ATX 🍋🦢🌻🔐
79K
Followers
0.0%
Engagement
133K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Garage Gym • Texas Living · Beer Sales • Backyard Chickens · do what the season requires. be ordinary. · 📍 ATX | 📩 · 👇 Links
75K
Followers
61.4%
Engagement
864K
Avg views
Exceptional engagement. Top 8% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›welcome to the chaos ✨ · navigating motherhood + · life after divorce · probably holding a camera 📸 · ATX —> UT 🌲 · collabs/pr:
57K
Followers
1.1%
Engagement
15K
Avg views
Average engagement. Top 38% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Making everyday life a little more fun 🫶🏽 · Family life | Affordable style | Real routines · 📍Austin, TX · Shop my faves ⬇️
51K
Followers
1.0%
Engagement
10K
Avg views
Average engagement. Top 46% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Inspiring You To Make Family Meals More Fun · Motherhood • Snack Master • Family Life · Lets create: · My Favs👇 Austin TX & Cape May
48K
Followers
0.8%
Engagement
126K
Avg views
Average engagement. Bottom 41% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌞 cultivating a simple + natural life all for Jesus · 🪿 raising 2 girls under 2 in the tx hill country
48K
Followers
1.5%
Engagement
17K
Avg views
Average engagement. Top 31% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Sharing ideas, creating memories, and trying to capture our daily highlights as we explore Austin, Texas. · Crafts. Exploration. Faith.
45K
Followers
1.0%
Engagement
39K
Avg views
Average engagement. Top 44% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Mom Wins & Hacks l Travel + Daily Adventures · Your Virtual Village 🫶 · Motherhood✨ · 📍Austin, TX🌵 · Shop my favs⤵️
41K
Followers
0.0%
Engagement
53K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Kids Meals & Thrift Hauls ✨ · Austin, TX📍
41K
Followers
0.2%
Engagement
30K
Avg views
Low engagement. Bottom 10% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›📍ATX · Goofy Mom Expert & Wellness Enthusiast Changing The Narrative of Motherhood, Childbirth & Wellness · ✝️•AKA · 💌 • @stridetalent
40K
Followers
0.3%
Engagement
1.9K
Avg views
Modest engagement. Bottom 15% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›crafty mom to nealia + june ✨ · social girlie for @packedparty · 🌷 austin, tx · email 💌 for collabs
38K
Followers
0.2%
Engagement
1.1K
Avg views
Low engagement. Bottom 13% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›♡ wife & mama to be · ♡ Jesus is King ˗ˋ✞ˊ˗ · ♡ atx
31K
Followers
0.8%
Engagement
2.1K
Avg views
Modest engagement. Bottom 38% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Lifestyle, Food, & Travel Experiences · Multicultural Family 🇵🇭 🇭🇷 🇺🇸 · 🏠 Austin, Texas ✈️ Travels
28K
Followers
0.8%
Engagement
1.2K
Avg views
Modest engagement. Bottom 36% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Over a decade of friendships 🤝 · 28 kids and counting 👦👧 · Austin, TX 🤠 || · LISTEN TO OUR NEW PODCAST HERE 🎙️⬇️
16K
Followers
432.5%
Engagement
1.4M
Avg views
Exceptional engagement. Top 3% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›austin, tx · ex athlete, travel, girl mom · @themargin.co
14K
Followers
0.0%
Engagement
8.9K
Avg views
Low engagement. Bottom 3% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›hooolis 🙋🏽♀️ · 26.2 x 1 | 13.1 x 8🏅 · austin | latina | mom | run | civil engineer | music | lifestyle · daily life in stories 💫 · The Roosters
13K
Followers
0.9%
Engagement
42K
Avg views
Average engagement. Bottom 46% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›boy mama 🤍• wifey 💍🫶🏽 • ATX
12K
Followers
6.9%
Engagement
21K
Avg views
Strong engagement. Top 15% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›the safe space your 40s self needed · a real mom aging out loud · esthetician · soft wellness 📍ATX · sit, let's talk about it 🖤 · 📩 simplifechroni…
11K
Followers
0.3%
Engagement
1K
Avg views
Modest engagement. Bottom 18% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Puertorriqueña currently at ATx · Single Mom 4x4 · Salmo 46:5 · 📲UGC & Affiliate Marketing Collabs
11K
Followers
0.5%
Engagement
23K
Avg views
Modest engagement. Bottom 31% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Motherhood • a cozy home • clothes I wear 🤍 · sweet moments & simple joys · owner @ranchlandclothing
10K
Followers
0.0%
Engagement
58K
Avg views
Low engagement. Bottom 5% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍austin, tx // girl mom 🎀 // 22k on tiktok · ✨@prestigeaustin @atx.girls @moose_and_mav
9.8K
Followers
16.9%
Engagement
119K
Avg views
Exceptional engagement. Top 10% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›digital junk journal of a whimsy, Jesus-❤️🔥in’ disciple, wife, & mama of 2 🧸🪽 in that order 🪩⭐️ · 💌 📍atx · 🎙️📓 @forthefruitful
9.6K
Followers
2.1%
Engagement
1.2K
Avg views
Strong engagement. Top 23% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›HAIR PRO + AUSTIN CREATOR ♥️ · UGC CREATOR | MOM OF 1👶🏻 · Married, Mom💕, sharing REAL LIFE · BOOK: @hairhouse_atx | Links 👇🏼
9.3K
Followers
1.2%
Engagement
4.5K
Avg views
Average engagement. Top 36% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍atx | dripping springs · finding motherhood euphoria
8.6K
Followers
16.6%
Engagement
67K
Avg views
Strong engagement. Top 13% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍 Austin, Tx · Mexicana 🇲🇽 · 27 yrs old 💞✨
7.1K
Followers
1.9%
Engagement
5.1K
Avg views
Average engagement. Top 26% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Boy mom • Lifestyle • Hogar + · vzla | atx · @lushealthyfood 💚
6.4K
Followers
3.0%
Engagement
5.1K
Avg views
Strong engagement. Top 18% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍ATX | 30 | twin mom of 3 · Helping moms feel less alone 🤍 · Lifestyle + motherhood + UGC · 💌 UGC/Collabs:
6.3K
Followers
1.0%
Engagement
2.1K
Avg views
Average engagement. Top 49% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🇨🇺 ATX · lifestyle | mom | foodie | UGC · 32k on tiktok
5.7K
Followers
133.3%
Engagement
2.1M
Avg views
Exceptional engagement. Top 5% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›▫️Black Luxury Lifestyle
5.5K
Followers
0.9%
Engagement
1.5K
Avg views
Average engagement. Bottom 49% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for parenting & family creators in Austin, free on a strategy call.
We track at least 56 parenting & family creators with a verified home base in Austin, part of a live database of 2.3M+ creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
The data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 56 parenting & family creators in Austin and publish the largest with a verified profile | 40 | 8,749 across our published pages |
| Median followersParenting & Family in Austin vs all 8,749 creators across our published pages | 40K | 89K |
| Median engagement rate | 0.9% | 1.1% |
| Median average views | 30K | 34K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 parenting & family creators in Austin. We track at least 56 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 40K followers, and the average engagement rate across the page is 17.9%. By size, 23% are nano creators (under 10,000 followers), 53% are micro creators (10,000 to 100,000), 20% are mid-tier creators (100,000 to 500,000) and 5% are macro creators (500,000 and above).
Yovana Mendoza Ayres (@yovana) has the largest following on this page at 1M. Follower count is not the same as performance though. The Modern Framily (@themodernframily) has the highest engagement rate here at 432.52%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Parenting & Family Life, Fashion & Style, Food & Cooking and Beauty. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Austin home base. The places they mention most in their posts are Austin, Texas and Cape May. By country, the most mentioned are United States, Texas and Mexico. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 40 parenting & family creators in Austin. We track at least 56 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 40K followers, and the average engagement rate across the page is 17.9%. By size, 23% are nano creators (under 10,000 followers), 53% are micro creators (10,000 to 100,000), 20% are mid-tier creators (100,000 to 500,000) and 5% are macro creators (500,000 and above).
Yovana Mendoza Ayres (@yovana) has the largest following on this page at 1M. Follower count is not the same as performance though. The Modern Framily (@themodernframily) has the highest engagement rate here at 432.52%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Parenting & Family Life, Fashion & Style, Food & Cooking and Beauty. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Austin home base. The places they mention most in their posts are Austin, Texas and Cape May. By country, the most mentioned are United States, Texas and Mexico. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›