Brand Library · Makeup & beauty

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Top creators posting about Tarte

These are the 24 biggest creators who collaborated with @tartecosmetics in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 1,422 creators collaborating with the brand in total.

24creators ranked on this page
1,422creators recorded collaborating with Tarte in 12 months
1,919collaborations recorded
Last updated
tana mongeau profile photo

1.tana mongeau

@tanamongeau
Beauty

not bad for a 5 with no talent. @brandsafepod 🎙️

5.4M

Followers

0.8%

Engagement

3

Collabs

Average engagement. Top 39% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty15%
Fashion & Style10%
Health & Wellness8%
Food & Cooking5%

Cities

New York City4%
California2%

Countries

United States12%
Albania1%

Audience gender

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Oprah Daily profile photo

2.Oprah Daily

@oprahdaily
Books & Literature

Living our best lives! · Formerly known as O, the Oprah Magazine.

3.5M

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 0.5%.

Post categories

Books & Literature24%
Health & Wellness22%
Film & TV Commentary17%
Travel & Adventure10%

Cities

New York City5%
Chicago2%

Countries

United States12%
Japan7%

Audience gender

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Yaslen Clemente profile photo

3.Yaslen Clemente

@yaslenxoxo
Fitness & Workouts

Helping women feel confident in their skin 🫶🏻 · Your Online Fitness Bestie 👯‍♀️ · DM “COACH” for more info · @FashionNova · CEO @ohyasfit · @1upnutri…

3.2M

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 22% of the 24 creators here, where the median is 0.5%.

Post categories

Fitness & Workouts28%
Fashion & Style25%
Beauty15%
Weddings & Events8%

Cities

Miami5%
Los Cabos3%

Countries

United States5%
Mexico3%

Audience gender

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Mimi Choi profile photo

4.Mimi Choi

@mimles
Beauty

徐 婕 🦋 · Upcoming Masterclasses👇🏼

2.2M

Followers

1.1%

Engagement

2

Collabs

Average engagement. Top 30% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty75%
Art & Illustration13%
Parenting & Family Life6%
Sports & Athletics6%

Cities

Luxembourg6%
Luxembourg City6%

Countries

France6%
Mexico6%

Audience gender

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Kaylee Dudley profile photo

5.Kaylee Dudley

@kay.dudley
Parenting & Family Life

tay ♡ · lupus 𐀔 · founder @byheynu · instagram/tiktok: @kayandtayofficial · links ⇣

1.9M

Followers

8.8%

Engagement

1

Collabs

Exceptional engagement. Top 9% of the 24 creators here, where the median is 0.5%.

Post categories

Parenting & Family Life29%
Beauty16%
Health & Wellness13%
Travel & Adventure13%

Cities

Hollywood13%
Palm Beach13%

Countries

United States42%
Florida3%

Audience gender

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Candy Lover profile photo

6.Candy Lover

@candylover89
Beauty

Cantante 🎤🇵🇷 CEO @angelixbeauty · 📫 PO Box 7478 · Moreno Valley Ca 92552

1.8M

Followers

0.3%

Engagement

2

Collabs

Modest engagement. Bottom 30% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty22%
Fashion & Style17%
Music & Singing14%
Film & TV Commentary10%

Cities

New York3%
San Diego2%

Countries

Puerto Rico5%
United States5%

Audience gender

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Lori and Noah Dankocsik profile photo

7.Lori and Noah Dankocsik

@noahandlori
Weddings & Events

Just two married best friends · @lorihaynes · @inoahhguyy

1.8M

Followers

4.3%

Engagement

1

Collabs

Strong engagement. Top 13% of the 24 creators here, where the median is 0.5%.

Post categories

Weddings & Events44%
Parenting & Family Life12%
Beauty8%
Esports & Gaming8%

Audience gender

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Saffron Barker ♡ profile photo

8.Saffron Barker ♡

@saffronbarker
Travel & Adventure

Represented by @wme · Co- founder @girluniformco 🌸 · @netflix @sidemeninside 23/03/26

1.7M

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 22% of the 24 creators here, where the median is 0.5%.

Post categories

Travel & Adventure27%
Fashion & Style19%
Personal Development & Motivation11%
Fitness & Workouts8%

Cities

New York City11%
Abu Dhabi5%

Countries

United States11%
Spain5%

Audience gender

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Audience gender breakdown is available on a strategy call.

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𝐊𝐀𝐑𝐀 𝐃𝐄𝐋 𝐓𝐎𝐑𝐎 profile photo

9.𝐊𝐀𝐑𝐀 𝐃𝐄𝐋 𝐓𝐎𝐑𝐎

@karajewelll
Beauty

TikTok: Karajewel · Snapchat: Karajewelll · Founder: @kajeswimwear + @kajestudio__

1.7M

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 9% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty24%
Fashion & Style15%
Home Decor & Interior Design15%
Health & Wellness7%

Cities

Los Angeles4%
Canouan2%

Countries

United States4%
Saint Vincent and the Grenadines2%

Audience gender

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Elaina Michelle profile photo

10.Elaina Michelle

@elainamich
Beauty

lifestyle, fashion & beauty · ↓ LINKS + MY YOUTUBE

1.7M

Followers

0.0%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty40%
ASMR & Relaxation16%
Weddings & Events15%
Food & Cooking7%

Cities

Dallas2%
Paris2%

Countries

France2%
United States2%

Audience gender

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Shay Sullivan profile photo

11.Shay Sullivan

@shay.sullivann
Beauty

Nashville

1.4M

Followers

13.3%

Engagement

1

Collabs

Exceptional engagement. Top 4% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty24%
Weddings & Events16%
Fashion & Style12%
Luxury Fashion & Accessories6%

Countries

Croatia2%

Audience gender

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Angelika Mucha profile photo

12.Angelika Mucha

@littlemooonster96
Beauty

new york | los angeles | warsaw · 💫 concert nights & nyc lights

1.4M

Followers

0.4%

Engagement

1

Collabs

Modest engagement. Bottom 35% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty24%
Music & Singing21%
Travel & Adventure15%
Fashion & Style12%

Cities

London9%
New York City9%

Countries

Poland15%
United Kingdom9%

Audience gender

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Valentina D profile photo

13.Valentina D

@bilintinamakeup
Beauty

Hair • Beauty • Nostalgia · 💛Here to make you feel something from Italy to LA · 🐰Vegan | CF · @bilintinahairjewelry

1.3M

Followers

1.5%

Engagement

1

Collabs

Average engagement. Top 26% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty75%
Music & Singing12%
Film & TV Commentary3%
Vegan & Plant-Based3%

Cities

Las Vegas19%
Los Angeles13%

Countries

United States29%
California4%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Candace Morgan profile photo

14.Candace Morgan

@candacenysm
Parenting & Family Life

philly ♡ · motherhood | lifestyle · outfit links & discounts ↓

1.1M

Followers

0.4%

Engagement

1

Collabs

Average engagement. Bottom 43% of the 24 creators here, where the median is 0.5%.

Post categories

Parenting & Family Life41%
Food & Cooking15%
Beauty13%
Fashion & Style8%

Cities

Philadelphia8%

Countries

United States10%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Emily Shah Massoud profile photo

15.Emily Shah Massoud

@emily.shah
Fashion & Style

BollywoodHollywood-ish · Vegas | LA · @dharma.gin

1.1M

Followers

0.7%

Engagement

1

Collabs

Average engagement. Top 43% of the 24 creators here, where the median is 0.5%.

Post categories

Fashion & Style22%
Beauty18%
Food & Cooking7%
Travel & Adventure7%

Cities

Las Vegas3%
Park City2%

Countries

United States11%
Italy4%

Audience gender

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Tia Bhuva profile photo

16.Tia Bhuva

@tiabhuva
Fashion & Style

Fashion • motherhood • lifestyle · South Asian • Canada 🇨🇦

1.1M

Followers

2.0%

Engagement

1

Collabs

Strong engagement. Top 22% of the 24 creators here, where the median is 0.5%.

Post categories

Fashion & Style64%
Beauty18%
Baking & Desserts9%
Comedy & Humor9%

Audience gender

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Nicol Concilio profile photo

17.Nicol Concilio

@nicolconcilio
Beauty

Beauty•Lifestyle•Comedy · Italian New Yorker turned LA Valley Girl · Book account: @nicolconcilioreads

1.1M

Followers

0.1%

Engagement

2

Collabs

Low engagement. Bottom 4% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty55%
Fashion & Style14%
Health & Wellness7%
Comedy & Humor5%

Cities

Los Angeles4%
New York4%

Countries

United States14%

Audience gender

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Sophie Piper profile photo

18.Sophie Piper

@sophpiper_
Beauty

UK/LA living

1.1M

Followers

0.5%

Engagement

1

Collabs

Average engagement. Bottom 48% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty36%
Pets & Animals15%
Fashion & Style13%
Travel & Adventure11%

Cities

Ibiza3%
Lake District2%

Countries

Spain3%
United Kingdom2%

Audience gender

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Katie Jane Hughes profile photo

19.Katie Jane Hughes

@katiejanehughes
Beauty

Makeup artist. Born in England / raised in New York · Founder @kjh.brand · Shop my recommendations below 👇🏻

1.1M

Followers

0.7%

Engagement

1

Collabs

Average engagement. Top 48% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty74%
Travel & Adventure10%
Fashion & Style3%
Local Things to Do3%

Cities

London3%
New York City3%

Countries

Australia6%
Europe6%

Audience gender

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Audience gender breakdown is available on a strategy call.

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marissa mcnamara 🫶🏼 profile photo

20.marissa mcnamara 🫶🏼

@marissamcnamara
Fitness & Workouts

ur fav babygirl 😇 · 📍detroit, mi · @gymshark athlete code marissa10 · @thealiveapp trainer 🧚🏼

1M

Followers

1.1%

Engagement

1

Collabs

Average engagement. Top 35% of the 24 creators here, where the median is 0.5%.

Post categories

Fitness & Workouts57%
Fashion & Style10%
Food & Cooking7%
Nutrition & Diet7%

Cities

Cabo San Lucas1%
Indio1%

Countries

Mexico1%
United States1%

Audience gender

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Gia Giudice profile photo

21.Gia Giudice

@_giagiudice
Film & TV Commentary

hi gorgeous ♥️ · podcast: @casualchaoswithgia 🤎 · @creativeartistsagency | @therealdba

1M

Followers

2.3%

Engagement

2

Collabs

Strong engagement. Top 17% of the 24 creators here, where the median is 0.5%.

Post categories

Film & TV Commentary20%
Beauty17%
Fashion & Style9%
Travel & Adventure9%

Cities

New York City9%
Westwood4%

Countries

United States17%
New Jersey4%

Audience gender

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Tara Sighary profile photo

22.Tara Sighary

@tarasigari
Beauty

MAKEUP FOR BEGINNERS · EMAIL: · TORONTO 🔁 VANCOUVER · Social Media 1.9 million · TIKTOK 833,000 · YOUTUBE 55,000 · FACEBOOK 55,000

1M

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 17% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty55%
Fashion & Style14%
Luxury Fashion & Accessories12%
Pets & Animals5%

Cities

Toronto12%
Montreal10%

Countries

Canada19%
United States10%

Audience gender

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Corazon Ediza Ferris profile photo

23.Corazon Ediza Ferris

@edizaferris
Beauty

Actress. Storyteller. Professional laugher. · Acting Agency: @palomamodelandtalent · 📣 PR: @keyelementspr · Brand Partnerships: · 📍SoCal

1M

Followers

0.4%

Engagement

1

Collabs

Modest engagement. Bottom 39% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty32%
Film & TV Commentary27%
Comedy & Humor9%
Business & Entrepreneurship5%

Cities

Las Vegas9%
Hollywood Bowl5%

Countries

United States18%
South Korea5%

Audience gender

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Nilsa profile photo

24.Nilsa

@nilsaprowant
Beauty

♥️ Mommy, Wife, MUA 🍷 · 🍷@nillyswinebar 🛍️ @shopnilsaprowant 💇🏽‍♀️ @chichicouturesalon · 💌Business & collabs:

978K

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 13% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty88%
Parenting & Family Life13%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Want to see what their Tarte content actually looks like?

See Tarte content examples ›

How this page is built

We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @tartecosmetics over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

Tarte is a trademark of its owner. Sup is not affiliated with or endorsed by Tarte. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the Tarte creator data

The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Creators listedThe 24 with the largest audiences. Ranked 74 of 240 brands in the library by creator count.241,422 recorded collaborating with @tartecosmetics in 12 months
Their collaborations301,919 collaborations recorded in 12 months
Median followers1.4M1M across all 240 brand pages
Median engagement rate0.5%0.8% across all 240 brand pages
Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme1.31.3 across all 1,422 creators

FAQ

Tarte and creators: common questions

Yes. We have recorded 1,422 creators collaborating with Tarte, across 1,919 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Tarte content examples page.

The largest accounts collaborating with Tarte include @tanamongeau, @oprahdaily, @yaslenxoxo, @mimles, @kay.dudley and @candylover89. The most frequent is @tanamongeau, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.4M followers and the average engagement rate is 1.7%.

No. We are not connected to Tarte and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Tarte and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the makeup & beauty category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does Tarte work with creators?

Yes. We have recorded 1,422 creators collaborating with Tarte, across 1,919 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Tarte content examples page.

Which creators post about Tarte?

The largest accounts collaborating with Tarte include @tanamongeau, @oprahdaily, @yaslenxoxo, @mimles, @kay.dudley and @candylover89. The most frequent is @tanamongeau, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does Tarte attract?

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.4M followers and the average engagement rate is 1.7%.

Is this page affiliated with Tarte?

No. We are not connected to Tarte and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Tarte and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the makeup & beauty category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

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When you outgrow spreadsheets and DIY outreach, Sup runs it for you: sourcing, negotiation, contracts, payments and tracking. You approve every step and only pay for posts that go live.