Brand Library · Makeup & beauty
These are the 24 biggest creators who collaborated with @tartecosmetics in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 1,422 creators collaborating with the brand in total.
not bad for a 5 with no talent. @brandsafepod 🎙️
5.4M
Followers
0.8%
Engagement
3
Collabs
Average engagement. Top 39% of the 23 creators here with a rate, where the median is 0.5%.
Email: Price: Email and price are available on a strategy call.
Unlock ›Living our best lives! · Formerly known as O, the Oprah Magazine.
3.5M
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Helping women feel confident in their skin 🫶🏻 · Your Online Fitness Bestie 👯♀️ · DM “COACH” for more info · @FashionNova · CEO @ohyasfit · @1upnutri…
3.2M
Followers
0.2%
Engagement
1
Collabs
Modest engagement. Bottom 22% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›
徐 婕 🦋 · Upcoming Masterclasses👇🏼
2.2M
Followers
1.1%
Engagement
2
Collabs
Average engagement. Top 30% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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tay ♡ · lupus 𐀔 · founder @byheynu · instagram/tiktok: @kayandtayofficial · links ⇣
1.9M
Followers
8.8%
Engagement
1
Collabs
Exceptional engagement. Top 9% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Cantante 🎤🇵🇷 CEO @angelixbeauty · 📫 PO Box 7478 · Moreno Valley Ca 92552
1.8M
Followers
0.3%
Engagement
2
Collabs
Modest engagement. Bottom 30% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Just two married best friends · @lorihaynes · @inoahhguyy
1.8M
Followers
4.3%
Engagement
1
Collabs
Strong engagement. Top 13% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Represented by @wme · Co- founder @girluniformco 🌸 · @netflix @sidemeninside 23/03/26
1.7M
Followers
0.2%
Engagement
1
Collabs
Modest engagement. Bottom 22% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›TikTok: Karajewel · Snapchat: Karajewelll · Founder: @kajeswimwear + @kajestudio__
1.7M
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 9% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›lifestyle, fashion & beauty · ↓ LINKS + MY YOUTUBE
1.7M
Followers
—
Engagement
1
Collabs
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
Nashville
1.4M
Followers
13.3%
Engagement
1
Collabs
Exceptional engagement. Top 4% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›new york | los angeles | warsaw · 💫 concert nights & nyc lights
1.4M
Followers
0.4%
Engagement
1
Collabs
Modest engagement. Bottom 35% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Hair • Beauty • Nostalgia · 💛Here to make you feel something from Italy to LA · 🐰Vegan | CF · @bilintinahairjewelry
1.3M
Followers
1.5%
Engagement
1
Collabs
Average engagement. Top 26% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›philly ♡ · motherhood | lifestyle · outfit links & discounts ↓
1.1M
Followers
0.4%
Engagement
1
Collabs
Average engagement. Bottom 43% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›BollywoodHollywood-ish · Vegas | LA · @dharma.gin
1.1M
Followers
0.7%
Engagement
1
Collabs
Average engagement. Top 43% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Fashion • motherhood • lifestyle · South Asian • Canada 🇨🇦
1.1M
Followers
2.0%
Engagement
1
Collabs
Strong engagement. Top 22% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Beauty•Lifestyle•Comedy · Italian New Yorker turned LA Valley Girl · Book account: @nicolconcilioreads
1.1M
Followers
0.1%
Engagement
2
Collabs
Low engagement. Bottom 4% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›UK/LA living
1.1M
Followers
0.5%
Engagement
1
Collabs
Average engagement. Bottom 48% of the 23 creators here with a rate, where the median is 0.5%.
Email: Price: Email and price are available on a strategy call.
Unlock ›Makeup artist. Born in England / raised in New York · Founder @kjh.brand · Shop my recommendations below 👇🏻
1.1M
Followers
0.7%
Engagement
1
Collabs
Average engagement. Top 48% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›ur fav babygirl 😇 · 📍detroit, mi · @gymshark athlete code marissa10 · @thealiveapp trainer 🧚🏼
1M
Followers
1.1%
Engagement
1
Collabs
Average engagement. Top 35% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
hi gorgeous ♥️ · podcast: @casualchaoswithgia 🤎 · @creativeartistsagency | @therealdba
1M
Followers
2.3%
Engagement
2
Collabs
Strong engagement. Top 17% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›MAKEUP FOR BEGINNERS · EMAIL: · TORONTO 🔁 VANCOUVER · Social Media 1.9 million · TIKTOK 833,000 · YOUTUBE 55,000 · FACEBOOK 55,000
1M
Followers
0.2%
Engagement
1
Collabs
Modest engagement. Bottom 17% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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Actress. Storyteller. Professional laugher. · Acting Agency: @palomamodelandtalent · 📣 PR: @keyelementspr · Brand Partnerships: · 📍SoCal
1M
Followers
0.4%
Engagement
1
Collabs
Modest engagement. Bottom 39% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›♥️ Mommy, Wife, MUA 🍷 · 🍷@nillyswinebar 🛍️ @shopnilsaprowant 💇🏽♀️ @chichicouturesalon · 💌Business & collabs:
978K
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 13% of the 23 creators here with a rate, where the median is 0.5%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their Tarte content actually looks like?
See Tarte content examples ›We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @tartecosmetics over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
Tarte is a trademark of its owner. Sup is not affiliated with or endorsed by Tarte. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 77 of 418 brands in the library by creator count. | 24 | 1,422 recorded collaborating with @tartecosmetics in 12 months |
| Their collaborations | 30 | 1,919 collaborations recorded in 12 months |
| Median followers | 1.4M | 702K across all 418 brand pages |
| Median engagement rate | 0.5% | 0.9% across all 418 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.3 | 1.3 across all 1,422 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 1,422 creators collaborating with Tarte, across 1,919 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Tarte content examples page.
The largest accounts collaborating with Tarte include @tanamongeau, @oprahdaily, @yaslenxoxo, @mimles, @kay.dudley and @candylover89. The most frequent is @tanamongeau, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.4M followers and the median engagement rate is 0.5%.
No. We are not connected to Tarte and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Tarte and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the makeup & beauty category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Category:
Makeup 115 brandsBeauty creators by place:
All countries 40US 40UK 62Canadian 40Australian 40German 40Korean 34Irish 39New York 40Los Angeles 40London 40Miami 40Sup for brands like Tarte:
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