Brand Library · Makeup & beauty
These are the 24 biggest creators who collaborated with @tower28beauty in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 1,554 creators collaborating with the brand in total.
♡ art but on the face · FORBES 30 UNDER 30 2026 · FORBES TOP 50 CREATORS: FASHION 50 · ♡ BUSINESS: · ♡ all of my links 🔗
2.4M
Followers
0.9%
Engagement
1
Collabs
Average engagement. Bottom 42% of the 24 creators here, where the median is 1.0%.
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Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Makeup Artist, Educator, and Co-Founder @toolboxbeautyofficial · 📩 PR:
2.2M
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 1.0%.
Email: Price: Email and price are available on a strategy call.
Unlock ›Makeup, Mindset, Motherhood + Maison💕 · Follow for skincare tips & building a business · London UK🇬🇧 · Weekly vlogs ⬇️
1.9M
Followers
0.6%
Engagement
1
Collabs
Modest engagement. Bottom 25% of the 24 creators here, where the median is 1.0%.
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Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Cantante 🎤🇵🇷 CEO @angelixbeauty · 📫 PO Box 7478 · Moreno Valley Ca 92552
1.8M
Followers
0.3%
Engagement
1
Collabs
Low engagement. Bottom 13% of the 24 creators here, where the median is 1.0%.
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Cities
Countries
Email: Price: Email and price are available on a strategy call.
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@hindashcosmetics · youtube: hindash · #hindash
1.5M
Followers
0.9%
Engagement
3
Collabs
Modest engagement. Bottom 38% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✞ All For His Glory · ♥︎ Disappointing my Asian parents one dessert at a time · ✿ Michelin Trained Pastry | Bay Area
1.5M
Followers
8.3%
Engagement
1
Collabs
Exceptional engagement. Top 4% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›WME: · Brillstein:
1.5M
Followers
2.8%
Engagement
1
Collabs
Strong engagement. Top 25% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Global Makeup Expert @dolcegabbana_beauty · TikTok @jakewarden 2.4M · LA/NYC
1.4M
Followers
0.3%
Engagement
1
Collabs
Low engagement. Bottom 13% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@myprotein code LILBIG · 💌 📍LA
1.3M
Followers
1.0%
Engagement
1
Collabs
Average engagement. Top 50% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Inquires: · TikTok: @by.imanx (2.8M+) · 👻 by.imanx 🎥 Youtube: byimanx
1.2M
Followers
5.0%
Engagement
2
Collabs
Strong engagement. Top 17% of the 24 creators here, where the median is 1.0%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›customizing my character daily 🎀 · don't think, just do!! · 📍ny
1.2M
Followers
2.8%
Engagement
3
Collabs
Strong engagement. Top 21% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›do the things that you don’t enjoy more🧚🏻 · healthy hair & skin vibes🩰
1.2M
Followers
0.7%
Engagement
2
Collabs
Modest engagement. Bottom 29% of the 24 creators here, where the median is 1.0%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🇲🇽🌹 | GRWM, Outfits & Lifestyle · Founder @casalealco @hotgirlscoffeerunclub · TikTok: BeautyyBird · YouTube: BeautyyBird · Shop my looks here ⬇️
1.1M
Followers
0.8%
Engagement
2
Collabs
Modest engagement. Bottom 33% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Beauty•Lifestyle•Comedy · Italian New Yorker turned LA Valley Girl · Book account: @nicolconcilioreads
1.1M
Followers
0.1%
Engagement
3
Collabs
Low engagement. Bottom 4% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›ur fav babygirl 😇 · 📍detroit, mi · @gymshark athlete code marissa10 · @thealiveapp trainer 🧚🏼
1M
Followers
1.1%
Engagement
2
Collabs
Average engagement. Top 46% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›EMMY® Nominated Choreographer · Dancing With The Stars x Blackpool Champ🏆 · 𝐅𝐨𝐮𝐧𝐝𝐞𝐫 @dainty_bydk @nowearbrand @weddingdance.school @sultarosaa
1M
Followers
5.2%
Engagement
1
Collabs
Strong engagement. Top 12% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›tv hostess & producer 👸🏽 · 🎙: @relationshit podcast - 2025 Webby Winner 🏆
1M
Followers
1.4%
Engagement
1
Collabs
Average engagement. Top 29% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›TikTok: geenahunt 👩🏻🦰 · YouTube: Geena Hunt
955K
Followers
7.1%
Engagement
1
Collabs
Exceptional engagement. Top 8% of the 24 creators here, where the median is 1.0%.
Email: Price: Email and price are available on a strategy call.
Unlock ›Doctor & Nurse duo | Seattle 🌸 · Up next: Asia travels + Moving 🚚☀️ · Last week of residency vlog and favorites ⤵️
936K
Followers
1.1%
Engagement
1
Collabs
Average engagement. Top 46% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌈 Jewels, lifestyle, mommy tings · 💎 NYC Jewelry Designer @shopjuliachafe & Former Gem Girl @intercolorusa
913K
Followers
0.2%
Engagement
2
Collabs
Low engagement. Bottom 8% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›
Be kind to yourself 🦋 · profound hearing loss w cochlear implant🦻🏻@hearyourheart.inc · view my links!👇🏻
912K
Followers
0.3%
Engagement
1
Collabs
Modest engagement. Bottom 21% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›• A safe space for men’s Health & Wellness🫧 · • Social Norms Suck👎 · 📍NYC
910K
Followers
0.9%
Engagement
1
Collabs
Average engagement. Bottom 42% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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Mom💗Daughter · TikTok pg @ krissleos (7.6 mil 🩷)
909K
Followers
1.3%
Engagement
1
Collabs
Average engagement. Top 33% of the 24 creators here, where the median is 1.0%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›miami • nyc · be kind. live fully.
900K
Followers
1.2%
Engagement
1
Collabs
Average engagement. Top 37% of the 24 creators here, where the median is 1.0%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their Tower 28 content actually looks like?
See Tower 28 content examples ›We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @tower28beauty over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
Tower 28 is a trademark of its owner. Sup is not affiliated with or endorsed by Tower 28. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 28 of 42 brands in the library by creator count. | 24 | 1,554 recorded collaborating with @tower28beauty in 12 months |
| Their collaborations | 35 | 2,322 collaborations recorded in 12 months |
| Median followers | 1.1M | 1.4M across all 42 brand pages |
| Median engagement rate | 1.0% | 0.9% across all 42 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.5 | 1.5 across all 1,554 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 1,554 creators collaborating with Tower 28, across 2,322 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Tower 28 content examples page.
The largest accounts collaborating with Tower 28 include @leilanigreen, @styledbyhrush, @xthuyle, @candylover89, @hindash and @jesswang.pastry. The most frequent is @hindash, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.1M followers and the average engagement rate is 1.8%.
No. We are not connected to Tower 28 and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Tower 28 and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the makeup & beauty category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Yes. We have recorded 1,554 creators collaborating with Tower 28, across 2,322 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Tower 28 content examples page.
The largest accounts collaborating with Tower 28 include @leilanigreen, @styledbyhrush, @xthuyle, @candylover89, @hindash and @jesswang.pastry. The most frequent is @hindash, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.1M followers and the average engagement rate is 1.8%.
No. We are not connected to Tower 28 and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Tower 28 and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the makeup & beauty category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Category:
Skin Care 188 brandsMore brands:
Abercrombie & FitchAlani NuAlo YogaAritziaBloom NutritionCelsiusCeraVeCharlotte Tilburye.l.f. CosmeticsFableticsFenty BeautyGlossierGlow RecipeGymsharkHOKAHuda BeautyKosasL'Oréal ParisLululemonMaybellineMedicubeMeritNew BalanceNikeNYX CosmeticsOlipopOner ActivePoppiQuinceRare BeautyRed BullRhodeSaieSephoraSKIMSStarbucksSummer FridaysThe OrdinaryTrader Joe'sVuoriZaraWhen you outgrow spreadsheets and DIY outreach, Sup runs it for you: sourcing, negotiation, contracts, payments and tracking. You approve every step and only pay for posts that go live.
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