Brand Library · Makeup & beauty
These are the 24 biggest creators who collaborated with @nyxcosmetics in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 2,641 creators collaborating with the brand in total.
Beauty • Running • Los Angeles · Founder @lybrelashes
6.4M
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 35% of the 23 creators here with a rate, where the median is 0.6%.
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Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Fashion | Makeup | Joyful Family Moments · Proud Mom of 3 Angels
6.1M
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 39% of the 23 creators here with a rate, where the median is 0.6%.
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Email: Price: Email and price are available on a strategy call.
Unlock ›Designer, Author + Host · Founder @nabelanoorhome + @studionabelanoor · @hostedbynabela • May 20th
2.9M
Followers
1.0%
Engagement
1
Collabs
Average engagement. Top 39% of the 23 creators here with a rate, where the median is 0.6%.
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Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Los Angeles 🌴☀️ · Represented by PRTNRS · For Bookings Email:
2.7M
Followers
2.6%
Engagement
1
Collabs
Strong engagement. Top 22% of the 23 creators here with a rate, where the median is 0.6%.
Email: Price: Email and price are available on a strategy call.
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#BamaBarbie | Proverbs 31:25
2.6M
Followers
18.9%
Engagement
1
Collabs
Exceptional engagement. Top 4% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›🇨🇦Toronto MUA · 📧for Collabs and MUA inquiries : · TikTok: Makeupbyalinnaa
2.4M
Followers
0.2%
Engagement
1
Collabs
Low engagement. Bottom 13% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
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徐 婕 🦋 · Upcoming Masterclasses👇🏼
2.2M
Followers
1.1%
Engagement
8
Collabs
Average engagement. Top 26% of the 23 creators here with a rate, where the median is 0.6%.
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Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›TV presenter & documentary maker @bbciplayer @bbcthree · @refugecharity ambassador
2M
Followers
1.0%
Engagement
1
Collabs
Average engagement. Top 39% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Makeup, Mindset, Motherhood + Maison💕 · Follow for skincare tips & building a business · London UK🇬🇧 · Weekly vlogs ⬇️
1.9M
Followers
0.6%
Engagement
1
Collabs
Average engagement. Top 48% of the 23 creators here with a rate, where the median is 0.6%.
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Cities
Countries
Email: Price: Email and price are available on a strategy call.
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❥ Los Angeles · ❥ Founder: @minimla · ❥ Podcast @foolcoveragepodcast · ❥ TikTok: Laura88lee
1.8M
Followers
0.4%
Engagement
1
Collabs
Modest engagement. Bottom 26% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
Cantante 🎤🇵🇷 CEO @angelixbeauty · 📫 PO Box 7478 · Moreno Valley Ca 92552
1.8M
Followers
0.3%
Engagement
1
Collabs
Modest engagement. Bottom 17% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Tik tok : Heathersanders_ · Los Angeles 🌴 · CEO,MOM,HER · @moneyfornails @sorellaboutique @officialsafetosay
1.6M
Followers
0.3%
Engagement
1
Collabs
Modest engagement. Bottom 22% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Wellness, beauty, travel + London life 🤍 · @ghostlifestyle & @nvgtn code: ELLE · Creative Agency @margandmae · Law Graduate + Certified Trainer 📃
1.5M
Followers
0.6%
Engagement
2
Collabs
Average engagement. Bottom 48% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Romanticizing my 30s 🤍🇩🇴 · Fashion • Flowers • Beauty • Horses 🐎 · Dressing the body I have & figuring life out
1.4M
Followers
0.5%
Engagement
2
Collabs
Modest engagement. Bottom 30% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇵🇭🇩🇪 | based in NYC/ LA · @nomadmgmt · 🎥 Luber Roklin
1.3M
Followers
—
Engagement
1
Collabs
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@myprotein code LILBIG · 💌 📍LA
1.3M
Followers
1.0%
Engagement
6
Collabs
Average engagement. Top 30% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Beauty Expert, Makeup Artist. · NEW YOUTUBE CHANNEL · Management: @crumbagency
1.2M
Followers
0.1%
Engagement
2
Collabs
Low engagement. Bottom 4% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Inquires: · TikTok: @by.imanx (2.8M+) · 👻 by.imanx 🎥 Youtube: byimanx
1.2M
Followers
5.0%
Engagement
4
Collabs
Exceptional engagement. Top 9% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Blessed ✨ · @FashionNovaCurve Ambassador
1.2M
Followers
0.2%
Engagement
1
Collabs
Low engagement. Bottom 9% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›customizing my character daily 🎀 · don't think, just do!! · 📍ny
1.2M
Followers
2.8%
Engagement
3
Collabs
Strong engagement. Top 17% of the 23 creators here with a rate, where the median is 0.6%.
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
1.2M
Followers
0.5%
Engagement
1
Collabs
Average engagement. Bottom 43% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Texas🇺🇸 · ✨Beauty Content Creator ✨ · ⬇️MIS FAVORITOS⬇️
1.2M
Followers
0.9%
Engagement
1
Collabs
Average engagement. Top 43% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›i love whimsy 📍LA
1.1M
Followers
4.9%
Engagement
2
Collabs
Strong engagement. Top 13% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Beauty•Lifestyle•Comedy · Italian New Yorker turned LA Valley Girl · Book account: @nicolconcilioreads
1.1M
Followers
0.1%
Engagement
6
Collabs
Low engagement. Bottom 1% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their NYX Cosmetics content actually looks like?
See NYX Cosmetics content examples ›We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @nyxcosmetics over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
NYX Cosmetics is a trademark of its owner. Sup is not affiliated with or endorsed by NYX Cosmetics. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 25 of 418 brands in the library by creator count. | 24 | 2,641 recorded collaborating with @nyxcosmetics in 12 months |
| Their collaborations | 50 | 4,227 collaborations recorded in 12 months |
| Median followers | 1.6M | 702K across all 418 brand pages |
| Median engagement rate | 0.6% | 0.9% across all 418 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 2.1 | 1.6 across all 2,641 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 2,641 creators collaborating with NYX Cosmetics, across 4,227 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the NYX Cosmetics content examples page.
The largest accounts collaborating with NYX Cosmetics include @iluvsarahii, @andreaespadatv, @nabela, @makeupbyariel, @olandria and @makeupbyalinna. The most frequent is @mimles, with 8 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.6M followers and the median engagement rate is 0.6%.
No. We are not connected to NYX Cosmetics and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at NYX Cosmetics and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the makeup & beauty category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Category:
Makeup 115 brandsBeauty creators by place:
All countries 40US 40UK 62Canadian 40Australian 40German 40Korean 34Irish 39New York 40Los Angeles 40London 40Miami 40Sup for brands like NYX Cosmetics:
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