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Top creators posting about Shark Beauty

These are the 24 biggest creators who collaborated with @sharkbeauty in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 515 creators collaborating with the brand in total.

24creators ranked on this page
515creators recorded collaborating with Shark Beauty in 12 months
637collaborations recorded
Last updated
Bretman Rock profile photo

1.Bretman Rock

@bretmanrock
Beauty

Da one and only ✨ 🏝️Host of @dabaddestradio🎙️

19.3M

Followers

4.0%

Engagement

1

Collabs

Strong engagement. Top 22% of the 24 creators here, where the median is 1.4%.

Post categories

Beauty29%
Travel & Adventure9%
Food & Cooking7%
Nature & Outdoors7%

Cities

Indio4%
Seoul4%

Countries

South Korea7%
California4%

Audience gender

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Kristy Sarah profile photo

2.Kristy Sarah

@kristy.sarah
Beauty

chaotic

9.8M

Followers

1.8%

Engagement

1

Collabs

Average engagement. Top 43% of the 24 creators here, where the median is 1.4%.

Post categories

Beauty18%
Health & Wellness18%
DIY & Crafts9%
Fashion & Style9%

Cities

Houston9%
Orlando9%

Countries

United States27%

Audience gender

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Alix Earle profile photo

3.Alix Earle

@alixearle
Film & TV Commentary

Founder and Chief Brand Officer of @realeactives

5.7M

Followers

4.2%

Engagement

1

Collabs

Strong engagement. Top 17% of the 24 creators here, where the median is 1.4%.

Post categories

Film & TV Commentary15%
Beauty11%
Fashion & Style11%
Travel & Adventure8%

Cities

Ibiza1%
Miami1%

Countries

United States5%
Botswana3%

Audience gender

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Georgina Mazzeo profile photo

4.Georgina Mazzeo

@georginamazzeo
Fashion & Style

Miami · @sushikong @fashionnova @hitechpharma @alo

5.6M

Followers

1.0%

Engagement

1

Collabs

Average engagement. Bottom 43% of the 24 creators here, where the median is 1.4%.

Post categories

Fashion & Style45%
Beauty21%
Fitness & Workouts10%
Luxury Fashion & Accessories7%

Cities

Miami7%
Capri3%

Countries

United States17%
France3%

Audience gender

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Laura Jayne Lamb profile photo

5.Laura Jayne Lamb

@costcohotfinds
Food & Cooking

Not Affiliated with Costco! · 👱🏼‍♀️Your Costco support group! · Mom👩‍👦and Costco Addict · @jayneknox Follow me there too!

3.5M

Followers

0.3%

Engagement

2

Collabs

Modest engagement. Bottom 26% of the 24 creators here, where the median is 1.4%.

Post categories

Food & Cooking33%
Beauty14%
Home Decor & Interior Design11%
Baking & Desserts8%

Cities

San Diego6%
Alaska3%

Countries

United States36%
Costco3%

Audience gender

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AlishaMarie profile photo

6.AlishaMarie

@alisha
Fashion & Style

podcast: @prettybasicofficial @basicallyunfiltered · youtube: alishamarie

3.2M

Followers

0.6%

Engagement

1

Collabs

Modest engagement. Bottom 35% of the 24 creators here, where the median is 1.4%.

Post categories

Fashion & Style19%
Travel & Adventure14%
Beauty11%
Weddings & Events9%

Cities

Tokyo9%
Chicago3%

Countries

United States13%
Japan11%

Audience gender

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Nabela Noor Martin profile photo

7.Nabela Noor Martin

@nabela
Home Decor & Interior Design

Designer, Author + Host · Founder @nabelanoorhome + @studionabelanoor · @hostedbynabela • May 20th

2.9M

Followers

1.0%

Engagement

1

Collabs

Modest engagement. Bottom 39% of the 24 creators here, where the median is 1.4%.

Post categories

Home Decor & Interior Design24%
Beauty15%
Food & Cooking13%
Fashion & Style9%

Cities

Paris9%
East Coast2%

Countries

France11%
United States2%

Audience gender

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Jessi Draper profile photo

8.Jessi Draper

@_justjessiiii
Beauty

I had a marvelous time ruining everything ✨ · @secretlivesonhulu · @jzstyles.co @jzacademy

1.9M

Followers

3.2%

Engagement

1

Collabs

Average engagement. Top 35% of the 24 creators here, where the median is 1.4%.

Post categories

Beauty24%
Parenting & Family Life14%
Film & TV Commentary13%
Fashion & Style10%

Cities

Las Vegas2%
New York City2%

Countries

United States12%
Mexico3%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Matt Newman profile photo

9.Matt Newman

@mattloveshair
Beauty

Hairstylist🌈 Hair Lover

1.9M

Followers

0.3%

Engagement

1

Collabs

Modest engagement. Bottom 17% of the 24 creators here, where the median is 1.4%.

Post categories

Beauty36%
Fashion & Style17%
Travel & Adventure7%
Luxury Fashion & Accessories6%

Cities

New York4%
New York City2%

Countries

United States12%
Canada2%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Chloe Veitch profile photo

10.Chloe Veitch

@chloeveitchofficial
Film & TV Commentary

Host - @netflix · LA 📍

1.8M

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 4% of the 24 creators here, where the median is 1.4%.

Post categories

Film & TV Commentary20%
Beauty15%
Personal Development & Motivation12%
Fashion & Style10%

Cities

New York2%

Countries

United States2%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Nicole Guerriero profile photo

11.Nicole Guerriero

@nicoleguerriero
Beauty

✨ Beauty • Style • Mom Life • 40 · 🕯 Founder of @nykz.studio · 🌴 Tampa | 15 yrs creating content

1.7M

Followers

1.6%

Engagement

1

Collabs

Average engagement. Top 48% of the 24 creators here, where the median is 1.4%.

Post categories

Beauty35%
DIY & Crafts10%
Parenting & Family Life10%
Art & Illustration5%

Audience gender

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Overheard LA profile photo

12.Overheard LA

@overheardla
Local Things to Do

We look forward to hearing from you. 📡 · DM your overheard submissions 📫 · @overheard · @OverheardNewYork · @OverheardSanFrancisco · @OverheardDating

1.6M

Followers

0.2%

Engagement

1

Collabs

Low engagement. Bottom 13% of the 24 creators here, where the median is 1.4%.

Post categories

Local Things to Do19%
Film & TV Commentary12%
Travel & Adventure10%
Restaurants & Cafes & Bars6%

Cities

Los Angeles9%
New York5%

Countries

United States28%
Italy1%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Sienna Mae Hosman profile photo

13.Sienna Mae Hosman

@siennamaegomez
Weddings & Events

Wellness • Faith • Lifestyle • Beauty · Founder @siennaswim · 22 | Hawaii + SD · 💍 @coleandsienna

1.6M

Followers

12.2%

Engagement

1

Collabs

Exceptional engagement. Top 4% of the 24 creators here, where the median is 1.4%.

Post categories

Weddings & Events60%
Beauty10%
Fitness & Workouts10%

Cities

Hawaii10%

Countries

United States10%

Audience gender

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Whitney Port-Rosenman profile photo

14.Whitney Port-Rosenman

@whitneyeveport
Fashion & Style

Designer · Creative director @highconfectionary · Podcast: WITH WHIT · YouTube: Whitney Port · ?s:

1.5M

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 1.4%.

Post categories

Fashion & Style26%
Parenting & Family Life11%
Personal Development & Motivation10%
Health & Wellness8%

Cities

New York6%
Vermont3%

Countries

United States15%
District of Columbia1%

Audience gender

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Ayla Woodruff profile photo

15.Ayla Woodruff

@ayla_woodruff
Parenting & Family Life

Coasts Mama 🤍 · 🌱Lifestyle, Home Decor, Mom Life, & Petite Fashion · Email: · LINKS ⬇️

1.4M

Followers

3.3%

Engagement

1

Collabs

Average engagement. Top 30% of the 24 creators here, where the median is 1.4%.

Post categories

Parenting & Family Life31%
Travel & Adventure14%
Beauty10%
Home Decor & Interior Design8%

Cities

Paris4%
California2%

Countries

France6%
United States6%

Audience gender

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Barbara Camila Sandoval 🦋 profile photo

16.Barbara Camila Sandoval 🦋

@barbaracamilas
Beauty

digital scrapbook ✨ · MIAMI📍

1.3M

Followers

0.0%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 1.4%.

Post categories

Beauty16%
Business & Entrepreneurship10%
Sports & Athletics8%
Travel & Adventure8%

Cities

Cannes6%
Cape Cod2%

Countries

United States12%
Colombia6%

Audience gender

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Victoria•lyn profile photo

17.Victoria•lyn

@victorialyn
Beauty

★ Beauty with Intention ★

1.3M

Followers

0.3%

Engagement

1

Collabs

Modest engagement. Bottom 22% of the 24 creators here, where the median is 1.4%.

Post categories

Beauty74%
DIY & Crafts5%
Film & TV Commentary5%
Technology & Gadgets5%

Cities

Derry3%
Menlo Park3%

Countries

United States5%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Jayla Henry profile photo

18.Jayla Henry

@jaylabrenae
Parenting & Family Life

🤎Family | Beauty | Home | Travel | All the in-betweens · 📍Dallas, TX | MI raised · Tiktok @jaylabrenae5

1.3M

Followers

3.5%

Engagement

1

Collabs

Average engagement. Top 26% of the 24 creators here, where the median is 1.4%.

Post categories

Parenting & Family Life23%
Travel & Adventure17%
Food & Cooking13%
Beauty9%

Cities

Anaheim2%
Disneyland2%

Countries

United States6%
California2%

Audience gender

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Sarah Ahn profile photo

19.Sarah Ahn

@ahnestkitchen
Food & Cooking

📍OC | LA · ahnest thoughts & Korean recipes · Order our NYT Bestselling cookbook, UMMA, below ⬇️

1.3M

Followers

9.2%

Engagement

1

Collabs

Exceptional engagement. Top 9% of the 24 creators here, where the median is 1.4%.

Post categories

Food & Cooking55%
Books & Literature14%
Pets & Animals7%
Beauty3%

Cities

New York3%
Paoli3%

Countries

North Korea3%
South Korea3%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Alexa Lemieux profile photo

20.Alexa Lemieux

@itsalexalemieux
Parenting & Family Life

✨Confidence is a state of mind✨ · 📍Dallas, TX

1.1M

Followers

1.4%

Engagement

2

Collabs

Average engagement. Bottom 48% of the 24 creators here, where the median is 1.4%.

Post categories

Parenting & Family Life11%
Personal Development & Motivation11%
Beauty9%
Fashion & Style9%

Cities

Los Cabos2%
Mānalo2%

Countries

Austria2%
Mexico2%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Costco New Deals profile photo

21.Costco New Deals

@costconewdeals
Home Decor & Interior Design

🙋🏻‍♀️ Alex | Costco Mom & Deal Hunter · 🛒 Daily Costco Finds •Hot Deals •Must haves 👀 · 🚫 Not Affiliated w/ Costco

999K

Followers

0.2%

Engagement

1

Collabs

Low engagement. Bottom 9% of the 24 creators here, where the median is 1.4%.

Post categories

Home Decor & Interior Design28%
Food & Cooking20%
Fashion & Style14%
Kids & Toys6%

Cities

Brentwood2%
Los Angeles1%

Countries

United States5%

Audience gender

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Geena Hunt 🦋 profile photo

22.Geena Hunt 🦋

@geena.hunt
Beauty

TikTok: geenahunt 👩🏻‍🦰 · YouTube: Geena Hunt

955K

Followers

7.1%

Engagement

2

Collabs

Strong engagement. Top 13% of the 24 creators here, where the median is 1.4%.

Post categories

Beauty90%
Fashion & Style10%

Cities

Cornwall10%

Countries

United Kingdom10%

Audience gender

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Daisy Kent profile photo

23.Daisy Kent

@daisyykent
Weddings & Events

Be kind to yourself 🦋 · profound hearing loss w cochlear implant🦻🏻@hearyourheart.inc · view my links!👇🏻

912K

Followers

0.3%

Engagement

1

Collabs

Modest engagement. Bottom 26% of the 24 creators here, where the median is 1.4%.

Post categories

Weddings & Events17%
Travel & Adventure14%
Beauty12%
Fashion & Style10%

Cities

Las Vegas3%
Cabo San Lucas2%

Countries

United States12%
France3%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Luis Arturo Sanchez profile photo

24.Luis Arturo Sanchez

@donborsch
Home Decor & Interior Design

Creating spaces with @conciostudio · Represented by @therealdba

858K

Followers

2.6%

Engagement

1

Collabs

Average engagement. Top 39% of the 24 creators here, where the median is 1.4%.

Post categories

Home Decor & Interior Design43%
Travel & Adventure17%
Real Estate & Property8%
Technology & Gadgets6%

Cities

Mexico City16%
Downtown Los Angeles4%

Countries

Mexico22%
United States19%

Audience gender

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Want to see what their Shark Beauty content actually looks like?

See Shark Beauty content examples ›

How this page is built

We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @sharkbeauty over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

Shark Beauty is a trademark of its owner. Sup is not affiliated with or endorsed by Shark Beauty. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the Shark Beauty creator data

The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Creators listedThe 24 with the largest audiences. Ranked 198 of 240 brands in the library by creator count.24515 recorded collaborating with @sharkbeauty in 12 months
Their collaborations27637 collaborations recorded in 12 months
Median followers1.6M1M across all 240 brand pages
Median engagement rate1.4%0.8% across all 240 brand pages
Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme1.11.2 across all 515 creators

FAQ

Shark Beauty and creators: common questions

Yes. We have recorded 515 creators collaborating with Shark Beauty, across 637 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Shark Beauty content examples page.

The largest accounts collaborating with Shark Beauty include @bretmanrock, @kristy.sarah, @alixearle, @georginamazzeo, @costcohotfinds and @alisha. The most frequent is @costcohotfinds, with 2 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.6M followers and the average engagement rate is 2.5%.

No. We are not connected to Shark Beauty and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Shark Beauty and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the haircare category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does Shark Beauty work with creators?

Yes. We have recorded 515 creators collaborating with Shark Beauty, across 637 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Shark Beauty content examples page.

Which creators post about Shark Beauty?

The largest accounts collaborating with Shark Beauty include @bretmanrock, @kristy.sarah, @alixearle, @georginamazzeo, @costcohotfinds and @alisha. The most frequent is @costcohotfinds, with 2 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does Shark Beauty attract?

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.6M followers and the average engagement rate is 2.5%.

Is this page affiliated with Shark Beauty?

No. We are not connected to Shark Beauty and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Shark Beauty and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the haircare category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

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