Brand Library · Makeup & beauty
These are the 24 biggest creators who collaborated with @makeupbymario in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 2,087 creators collaborating with the brand in total.
Helping women feel confident in their skin 🫶🏻 · Your Online Fitness Bestie 👯♀️ · DM “COACH” for more info · @FashionNova · CEO @ohyasfit · @1upnutri…
3.2M
Followers
0.2%
Engagement
2
Collabs
Low engagement. Bottom 14% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Los Angeles 🇺🇸 · Makeup Story Girls’ Girl (who travels a lot)
3.2M
Followers
0.8%
Engagement
3
Collabs
Average engagement. Top 50% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌺 in season 3 of sex and the city · ❥LA/Oregon · | lifestyle | travel
3.1M
Followers
0.3%
Engagement
1
Collabs
Modest engagement. Bottom 27% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Designer, Author + Host · Founder @nabelanoorhome + @studionabelanoor · @hostedbynabela • May 20th
2.9M
Followers
1.0%
Engagement
1
Collabs
Average engagement. Top 41% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›New Jersey, US · Makeup Nerd • Sephora Squad Mentor 2025 🏳️🌈
2.9M
Followers
1.6%
Engagement
3
Collabs
Strong engagement. Top 23% of the 24 creators here, where the median is 0.8%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Plant Based Cook 🌱 · @nytimes best selling author of JoyFull 🫣 · Host of @areallygoodcry Podcast 🥹 · Co-founder of @drinkjuni 🫧
2.4M
Followers
0.7%
Engagement
1
Collabs
Average engagement. Bottom 45% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Makeup Artist, Educator, and Co-Founder @toolboxbeautyofficial · 📩 PR:
2.2M
Followers
0.0%
Engagement
3
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.8%.
Email: Price: Email and price are available on a strategy call.
Unlock ›Makeup, Mindset, Motherhood + Maison💕 · Follow for skincare tips & building a business · London UK🇬🇧 · Weekly vlogs ⬇️
1.9M
Followers
0.6%
Engagement
2
Collabs
Modest engagement. Bottom 36% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
📍NY
1.8M
Followers
0.2%
Engagement
2
Collabs
Modest engagement. Bottom 18% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Foster-Adopt Family in NY · 🧡You Are Loved🧡
1.8M
Followers
0.2%
Engagement
1
Collabs
Modest engagement. Bottom 18% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
TikTok: Karajewel · Snapchat: Karajewelll · Founder: @kajeswimwear + @kajestudio__
1.7M
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 9% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›lifestyle, fashion & beauty · ↓ LINKS + MY YOUTUBE
1.7M
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Founder of @cclaagency · All things Beauty · Former orthodox · Malibu mom📍LA · Collaboration and Inquiries /
1.6M
Followers
1.4%
Engagement
2
Collabs
Average engagement. Top 27% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›WME: · Brillstein:
1.5M
Followers
2.8%
Engagement
1
Collabs
Strong engagement. Top 18% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Nashville
1.4M
Followers
13.3%
Engagement
1
Collabs
Exceptional engagement. Top 5% of the 24 creators here, where the median is 0.8%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Romanticizing my 30s 🤍🇩🇴 · Fashion • Flowers • Beauty • Horses 🐎 · Dressing the body I have & figuring life out
1.4M
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 32% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Maquillaje💄 skincare🧖♀️ Moda👗 Belleza✨ · Facebook +2.3 millones · Tik tok +1.3 millónes · YouTube +614 k · PR 💌 · 📍Miami-Orlando 🇺🇸
1.4M
Followers
0.7%
Engagement
1
Collabs
Average engagement. Bottom 41% of the 24 creators here, where the median is 0.8%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Founder of Sweat The Style · @thefarmersmarketglobal @irl.views
1.4M
Followers
0.0%
Engagement
3
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›She/Her 🩷 · Sephora Squad Mentor · Tickets to the screening of @highinfidelity.show 👇🏼
1.3M
Followers
1.4%
Engagement
2
Collabs
Average engagement. Top 32% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›this is just my digital diary 🪩 · 📍los angeles, california · travel ~ lifestyle ~ hosting ~ and all girly things
1.3M
Followers
0.9%
Engagement
1
Collabs
Average engagement. Top 45% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
📍NYC 🗽🇽🇰🇦🇱
1.3M
Followers
0.1%
Engagement
3
Collabs
Low engagement. Bottom 5% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@myprotein code LILBIG · 💌 📍LA
1.3M
Followers
1.0%
Engagement
2
Collabs
Average engagement. Top 36% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Inquires: · TikTok: @by.imanx (2.8M+) · 👻 by.imanx 🎥 Youtube: byimanx
1.2M
Followers
5.0%
Engagement
1
Collabs
Exceptional engagement. Top 9% of the 24 creators here, where the median is 0.8%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›customizing my character daily 🎀 · don't think, just do!! · 📍ny
1.2M
Followers
2.8%
Engagement
1
Collabs
Strong engagement. Top 14% of the 24 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their Makeup by Mario content actually looks like?
See Makeup by Mario content examples ›We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @makeupbymario over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
Makeup by Mario is a trademark of its owner. Sup is not affiliated with or endorsed by Makeup by Mario. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 39 of 240 brands in the library by creator count. | 24 | 2,087 recorded collaborating with @makeupbymario in 12 months |
| Their collaborations | 40 | 3,352 collaborations recorded in 12 months |
| Median followers | 1.6M | 1M across all 240 brand pages |
| Median engagement rate | 0.8% | 0.8% across all 240 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.7 | 1.6 across all 2,087 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 2,087 creators collaborating with Makeup by Mario, across 3,352 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Makeup by Mario content examples page.
The largest accounts collaborating with Makeup by Mario include @yaslenxoxo, @herosheemaz, @luyah, @nabela, @adityamadiraju and @radhidevlukia. The most frequent is @herosheemaz, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.6M followers and the average engagement rate is 1.6%.
No. We are not connected to Makeup by Mario and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Makeup by Mario and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the makeup & beauty category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Beauty creators by place:
US 40UK 62Canadian 40Australian 40German 40Irish 40Korean 34New York 40Los Angeles 40London 40Miami 40Toronto 40Sup for brands like Makeup by Mario:
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1st PhormAbercrombie & FitchAdidasAerieAirbnbAlani NuAldiAlo YogaAmazonAmerican EagleAmikaAnastasia Beverly HillsAnthropologieAnuaAppleAritziaArmani BeautyASICSASOSAthletaBanana RepublicBath & Body WorksBeauty of JoseonBéisBenefit CosmeticsBershkaBiodanceBloom NutritionboohooBootsBrooks RunningByomaCanonCanvaCarawayCasetifyCelsiusCeraVeChanelCharlotte TilburyCiderCliniqueCoachCoca-ColaCocokindColourPopConverseCOSRXCostcoCoverGirlCrocsCupsheCVSDFYNEDiorDior BeautyDisneyDJIDolce VitaDoorDashDoveDrunk ElephantDunkin'Dutch BrosDysone.l.f. CosmeticsEdiktedElemisEstée LauderEtsyFableticsFashion NovaFenty BeautyFIGSFree PeopleGapGarageGarminGarnierGisouGlossierGlow RecipeGood MoleculesGucciGymsharkH&MHalaraHobby LobbyHOKAHollisterHuda BeautyHydroJugIKEAInsta360IPSYJ.CrewK18Kate SpadeKayaliKendra ScottKérastaseKiehl'sKosasKylie CosmeticsL'OccitaneL'Oréal ParisLa Roche-PosayLancômeLaneigeLEGOLemmeLevi'sLiquid I.V.LMNTLouis VuittonLSKDLululemonLulusMAC CosmeticsMacy'sMangoMaurtenMaybellineMcDonald'sMedicubeMejuriMeritMichael KorsMilk MakeupMiu MiuMomcozyMonster EnergyMorpheMyproteinNARSNaturiumNespressoNetflixNeutrogenaNew BalanceNextNikeNordstromNuulyNYX CosmeticsOakleyOh PollyOlaplexOlayOld NavyOle HenriksenOlipopOner ActiveOSEAOUAIOura RingOwalaPacSunPandoraPatagoniaPatrick TaPaula's ChoicePeppermayoPinterestPixi BeautyPoppiPradaPrettyLittleThingPrimarkPrincess PollyProzisPumaQuinceRalph LaurenRare BeautyRed BullRedkenRefyRent the RunwayRevolveRhodeRunnaSaieSaltairSam's ClubSephoraSet ActiveSézaneShark BeautySHEGLAMSHEINSKIMSSKIN1004SkinCeuticalsSol de JaneiroSonySpace NKSpanxSpotifyStanleyStarbucksSteve MaddenStravaSummer FridaysSupergoop!TargetTarteTatchaTecovasTemuThayersThe Home DepotThe OrdinaryTiffany & Co.TIRTIRToo FacedTopicalsTouchlandTower 28Trader Joe'sUGGUlta BeautyUnder ArmourUniqloUrban DecayUrban OutfittersVansVaselineVictoria's SecretVuoriWalmartWayfairWhite FoxWHOOPYesStyleYETIYoungLAYSL BeautyZaraWhen you outgrow spreadsheets and DIY outreach, Sup runs it for you: sourcing, negotiation, contracts, payments and tracking. You approve every step and only pay for posts that go live.