Creator Directory
The 40 biggest creators we track with a verified home base in Houston, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 1,153 creators in Houston; these are the largest with a verified profile.
40 creators, ranked by audience
🙏🏾InSauceWeTrust🙏🏾 🌊🌊🏄 · #DripGod💧🛐🩸#SauceFather The🥫Creator, Hit @ashleighh._ or @gi.twon 4 business .
2.3M
Followers
0.6%
Engagement
266K
Avg views
Modest engagement. Bottom 29% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›BOOKING: or · GRILLZ:
1.6M
Followers
1.4%
Engagement
167K
Avg views
Average engagement. Top 34% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›New Special ‘DAD ON ARRIVAL’ drops April 14! · Catch me in: Vancouver, Austin, Tempe, Columbus, Houston, Honolulu, Portland & San Diego. · Come?👇🏻
1.3M
Followers
1.1%
Engagement
554K
Avg views
Average engagement. Top 39% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›❤️ Recetas saludables & sin azúcar · 💌 📍Mexicana en Houston · Recetas detallas en mi canal de YouTube ⤵️
1.2M
Followers
2.7%
Engagement
840K
Avg views
Strong engagement. Top 11% of the 40 creators here, where the median is 0.9%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏆13x Pro Wins|🇺🇸USAF Vet · Owner: @WolfGyms_Houston |@boltfitnesssupply · @rawnutrition |🐺@darcsport |@elev8.foods |@ironrebel |@power_fit_tx · C…
986K
Followers
0.7%
Engagement
165K
Avg views
Modest engagement. Bottom 34% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍HTX · NO ORDERS! Cookies+Confessions · Seen on @foodnetwork @buzzfeedtasty @nowthisher Baking, Beauty, Lifestyle
962K
Followers
2.2%
Engagement
323K
Avg views
Strong engagement. Top 13% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Violinist/Educator | Houston · Executive Director- @hoodorchestra · Book Shows • Shop Merch • Stream Music
852K
Followers
1.5%
Engagement
5.9K
Avg views
Average engagement. Top 32% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Add it to the Love List! ✨💕 · 🩵FORT WORTH | @FortWorthLoveList · 🩷HOUSTON | @HoustonLoveList · 🧡TEXAS | @TXLoveList · 💛BTS | @LoveListHQ
800K
Followers
0.8%
Engagement
259K
Avg views
Modest engagement. Bottom 39% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Miami • Fashion • Beauty • Soccer Collabs:
781K
Followers
0.6%
Engagement
343K
Avg views
Modest engagement. Bottom 21% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇮🇳🇺🇸 Indian · 💋Fashion & Beauty · 📍Houston, TX
738K
Followers
3.4%
Engagement
366K
Avg views
Exceptional engagement. Top 5% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›HTX raised | Portland based · @netflix | 💍 | Travel | Wellness | Lifestyle
733K
Followers
0.8%
Engagement
321K
Avg views
Average engagement. Bottom 42% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍 Houston, TX Creator · 🤠 Your Local Side Quest Queen · 🎣 Fishing • Outdoors Lifestyle • Travel · 🏡 Documenting our dream home build
730K
Followers
0.6%
Engagement
123K
Avg views
Modest engagement. Bottom 26% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›DM For Video Credit Or Video Removal · 📍Houston, Tx · For Full YouTube Vids Click The Link Below⬇️
728K
Followers
0.1%
Engagement
1.7M
Avg views
Low engagement. Bottom 3% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Lifestyle/ Hooper / Travel / Fitness 🏀✈️💅🏼 · I love you say it back · HTX
683K
Followers
1.1%
Engagement
253K
Avg views
Average engagement. Top 45% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›BLESSED🙏🏽 · KY ➡️ HTX · Love 🤍 | Comedy😂 | Family 🧑🧑🧒🧒| Travel ✈️ · The Short Family ♥️ · @naethegem 💍 @ceo4short
610K
Followers
1.1%
Engagement
245K
Avg views
Average engagement. Top 42% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›going everywhere · houston, texas
604K
Followers
1.9%
Engagement
336K
Avg views
Strong engagement. Top 16% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Your guide to Houston & beyond · HTX Food🍕•Things to Do 🎉•Texas Travel 🧳 · Check out our events 👉 @houstonhotevents
588K
Followers
0.5%
Engagement
187K
Avg views
Modest engagement. Bottom 16% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Culture | Sports | Food | Music l Travel · 📍#ATX #HTX #DTX #SATX #🌎 · #512Degrees Podcast @applemusic @spotifypodcasts
580K
Followers
0.0%
Engagement
88K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍LIVE from hou, tx. every day fashion & motherhood. · owner of @boxwood_manor 💍
576K
Followers
0.0%
Engagement
189K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🎷 Saxophonist turning streets into sold-out shows · 🎟 Begging For Sax Tour — on sale now 📍 New Jersey • Dallas • Houston • DC • +more · 👇🏾 Ticke…
565K
Followers
0.6%
Engagement
24K
Avg views
Modest engagement. Bottom 32% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›Christian. Wife. Mom of 6. Houston, Texas! Mid 30s #BlendedFamily #Influencer #HoustonBlogger Collabs:
501K
Followers
1.1%
Engagement
71K
Avg views
Average engagement. Top 47% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Being confident & showing up at every age · Fashion | 🌎 Travel | 📖 Books | 🎤Conversations & Host · 👇Shop · 📖 @bookswithparisaa
498K
Followers
0.0%
Engagement
6.1K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Houston🇺🇸 · 🇦🇴Award-winning Singer | Beauty Boss · 📀New Álbum 03 Abril · Listen to my music Pressão 👇🏽
477K
Followers
0.9%
Engagement
43K
Avg views
Average engagement. Bottom 47% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍HTX · Food, Luxury Travel, Lifestyle✨ · 1M🥳 on TikTok | 400K🥳 on Facebook
475K
Followers
4.7%
Engagement
1.6M
Avg views
Exceptional engagement. Top 3% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📧 Partnerships/Collaborations: · Luxury Lifestyle | Travel | Home | Beauty | Fashion · Wife and Mom of 👧🏻🧒🏻🧒🏻 · Founder & Owner
469K
Followers
1.7%
Engagement
24K
Avg views
Average engagement. Top 29% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Curating the best in home, style, recipes & gifts✨ · Houston, Texas · Collab: · Shop my Amazon + LTK ↓
452K
Followers
0.1%
Engagement
53K
Avg views
Low engagement. Bottom 8% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›⭐️UGC & Lifestyle Creator · ⚡️Based in the U.S. 🇺🇸 · 📍 Houston, TX | DM for collabs ✉️
441K
Followers
0.7%
Engagement
295K
Avg views
Modest engagement. Bottom 34% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›HTX | a bad day is still a luxury® · @thealiveapp trainer · @alaninutrition athlete · yt | libby christensen · inq. |
440K
Followers
0.9%
Engagement
107K
Avg views
Average engagement. Top 50% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@shoprahnation · Choreographer/Teacher/Entertainer/Beauty/Motherhood · 📍HOUSTON & NYC · Classes👇🏾
428K
Followers
2.9%
Engagement
192K
Avg views
Exceptional engagement. Top 8% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›AI Apps | Lifestyle | Gadgets | Fashion | Beauty · 📍NJ / NYC 🇺🇸 · Paid partnership : · •Appealing Content that converts · 💰700+ PR
422K
Followers
1.8%
Engagement
411K
Avg views
Average engagement. Top 26% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›• UGC / Content Creator · • Lifestyle •Storytelling •Home · • Food • Beauty •Fashion •Tech •Travel · 📍Houston,TX 🇺🇸 | DM for collab
419K
Followers
1.2%
Engagement
294K
Avg views
Average engagement. Top 37% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Add it to the Love List ✨💕 · 🩵DALLAS | @DallasLoveList · 💛TEXAS | @TXLoveList · 🧡HOUSTON | @HoustonLoveList · 🩷TRAVEL | @CityLoveList · 📸BTS |…
411K
Followers
0.5%
Engagement
96K
Avg views
Modest engagement. Bottom 18% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›DIY-but make it festive ✨🎀 · Nostalgic chaos 💖🧵 seasonal magic ✨ · Local crafting events for women 🪩🫶 · Small-town romance writer 💕📖 · 📍HTX,…
395K
Followers
0.1%
Engagement
66K
Avg views
Low engagement. Bottom 5% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Adeo Homes Realty 🏡 · HTX📍 · Believer in Believing · Positive Influence · Event host 🎤
392K
Followers
0.1%
Engagement
22K
Avg views
Low engagement. Bottom 11% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏈 best mascot in the nfl · 😂 ceo of pranks · 🏆 mascot hall of fame class of 2025 · 📚 author of MADE TO BE A MASCOT
391K
Followers
0.6%
Engagement
40K
Avg views
Modest engagement. Bottom 21% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›HTX | fitness + lifestyle 🫶🏽 · ☕️ gym • travel • everyday moments · 🔗 all socials in highlights👇🏽
382K
Followers
0.8%
Engagement
38K
Avg views
Average engagement. Bottom 45% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›𝘁𝗵𝗲 𝗺𝗼𝘀𝘁 𝗶𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺𝗺𝗮𝗯𝗹𝗲 𝘀𝗽𝗼𝘁𝘀 📸 because phone eats first · 📍HOUSTON, DALLAS, AUSTIN, etc.
381K
Followers
1.8%
Engagement
312K
Avg views
Strong engagement. Top 24% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›29 | Dallas · Men’s care · lifestyle · finance · Managed by @slash_mgmt
369K
Followers
1.9%
Engagement
52K
Avg views
Strong engagement. Top 18% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›rescuing medical dogs and cats in Houston · founder of @caitiesfosterfamrescue
367K
Followers
1.8%
Engagement
55K
Avg views
Strong engagement. Top 24% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›HTX | Online Coach · Coach: @wolfepack.fitness · @darcsport @shedarcsport | ELIYA · @axeandsledge | ELIYA · @hummusfit | ELIYA
367K
Followers
0.3%
Engagement
39K
Avg views
Low engagement. Bottom 13% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for creators in Houston, free on a strategy call.
We track at least 1,153 creators with a verified home base in Houston, part of a live database of 2.3M+ creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
The data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 1,153 creators in Houston and publish the largest with a verified profile | 40 | 8,749 across our published pages |
| Median followersInstagram in Houston vs all 8,749 creators across our published pages | 533K | 89K |
| Median engagement rate | 0.9% | 1.1% |
| Median average views | 177K | 34K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 Instagram creators in Houston. We track at least 1,153 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 533K followers, and the average engagement rate across the page is 1.2%. By size, 48% are mid-tier creators (100,000 to 500,000) and 53% are macro creators (500,000 and above).
Sauce Walka (@sauce_walka102) has the largest following on this page at 2.3M. Follower count is not the same as performance though. Kayla JuicyLipz Brooks (@__kaylabee_) has the highest engagement rate here at 4.7%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Music & Singing, Food & Cooking, Fashion & Style and Restaurants & Cafes & Bars. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Houston home base. The places they mention most in their posts are Houston, Fort Worth and Dallas. By country, the most mentioned are United States, Canada and Texas. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 40 Instagram creators in Houston. We track at least 1,153 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 533K followers, and the average engagement rate across the page is 1.2%. By size, 48% are mid-tier creators (100,000 to 500,000) and 53% are macro creators (500,000 and above).
Sauce Walka (@sauce_walka102) has the largest following on this page at 2.3M. Follower count is not the same as performance though. Kayla JuicyLipz Brooks (@__kaylabee_) has the highest engagement rate here at 4.7%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Music & Singing, Food & Cooking, Fashion & Style and Restaurants & Cafes & Bars. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Houston home base. The places they mention most in their posts are Houston, Fort Worth and Dallas. By country, the most mentioned are United States, Canada and Texas. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›