Brand Library · Retail
These are the 24 biggest creators who collaborated with @costco in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 2,370 creators collaborating with the brand in total.
Classic Physique Mr. Olympia x6🇨🇦 · Owner: @RawNutrition @BumEnergy @STNDRD @Gymshark · @VaughnsTreats @ReviveMD · Training App👇🏻
25.8M
Followers
2.1%
Engagement
1
Collabs
Strong engagement. Top 12% of the 24 creators here, where the median is 0.7%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Driving culture forward. · Work with us @hypemaker · Shop with us @hbx · Insights @hype___mind
10.3M
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 13% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Not Affiliated with Costco! · 👱🏼♀️Your Costco support group! · Mom👩👦and Costco Addict · @jayneknox Follow me there too!
3.5M
Followers
0.3%
Engagement
3
Collabs
Modest engagement. Bottom 38% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Wife 💍 Mom 🩷 Dog Mom 🐾 · Showing up strong 💪 Sweatpants & glam ✨ · Hang with me 🫶 I got you 🛟
1.9M
Followers
0.1%
Engagement
1
Collabs
Modest engagement. Bottom 17% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Foster-Adopt Family in NY · 🧡You Are Loved🧡
1.8M
Followers
0.2%
Engagement
1
Collabs
Modest engagement. Bottom 33% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›#️⃣1️⃣ ORIGINAL page for all things Costco & Deals! · 📍NW🌲💁🏻♀️Not affiliated w/ Costco · 🏆 1.6M+ followers•53M+ monthly views · 📩Email for partnersh…
1.7M
Followers
1.1%
Engagement
31
Collabs
Average engagement. Top 37% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›COSTCO FINDS EXPERT 🛍️ · 🎬 Founder of ARMINA MEDIA (4.5M+ total Audience) · New Costco Haul / Shopping Reviews · Business📨 · 📍USA🇺🇸 CA🌴
1.7M
Followers
0.1%
Engagement
1
Collabs
Modest engagement. Bottom 17% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Inspiring courage & finding joy in everyday moments. ✨ · mama @michelledorit · @arfidawarenessnonprofit
1.6M
Followers
0.6%
Engagement
1
Collabs
Average engagement. Bottom 42% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Aspiring Neurocardio surgeon · STEM Educator · MENSA member · Don’t use or recreate my content without permission
1.5M
Followers
0.1%
Engagement
1
Collabs
Modest engagement. Bottom 25% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›mgmt: · probably screaming. i say the quiet parts out loud on Substack ⬇️
1.3M
Followers
2.2%
Engagement
1
Collabs
Exceptional engagement. Top 8% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
📍Georgia, US 🇺🇸 · 📱TikTok: 2.1M · 🤝🏽 Collabs - · 👇🏽Teaching you how to make Easy/Delicious meals for yourself
1.3M
Followers
2.0%
Engagement
1
Collabs
Strong engagement. Top 21% of the 24 creators here, where the median is 0.7%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Simple & indulgent bakes (mostly desserts) 🤤 · Next Level Baker Finalist👩🍳 · 📍San Francisco · ⬇️ Recipes
1.3M
Followers
0.7%
Engagement
1
Collabs
Average engagement. Top 50% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🛒 Follow me for hot Costco finds! · 📥 for collabs! · 🚫 Not affiliated with Costco · 📍 MI 🇺🇸
1.2M
Followers
0.1%
Engagement
9
Collabs
Low engagement. Bottom 4% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We are passionate about healthy living + feeding our families amazing food! Sharing our best Costco finds! #costcodoesitagain •
1.2M
Followers
0.0%
Engagement
22
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
☁️ nyc address, homebody energy · 🔗 LINKS BELOW ↓
1.1M
Followers
1.0%
Engagement
1
Collabs
Average engagement. Top 42% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Mother | Wife | Friend. Join me on this crazy journey with our little humans. Follow the link to find out more about That's Inappropriate.
1.1M
Followers
0.7%
Engagement
1
Collabs
Average engagement. Bottom 46% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›ur fav babygirl 😇 · 📍detroit, mi · @gymshark athlete code marissa10 · @thealiveapp trainer 🧚🏼
1M
Followers
1.1%
Engagement
2
Collabs
Average engagement. Top 33% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›email 🦋 : boutique 💋 : @laurasboutique
1M
Followers
14.8%
Engagement
1
Collabs
Exceptional engagement. Top 4% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Family Fun! Girl Dad X2 | Fitness lifestyle · ATLANTA🎡✉️: · @andresimonne CHAAA🥢 · Tiktok: 7.3M YT: 850K FB: 3.6M
1M
Followers
2.0%
Engagement
1
Collabs
Strong engagement. Top 17% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›I’m Angela, your Costco personal shopper! Daily deals and finds in stories, based in USA 🇺🇸 Arizona 🌵 · 🚫Not affiliated w/ Costco
1M
Followers
0.1%
Engagement
22
Collabs
Low engagement. Bottom 4% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
🙋🏻♀️ Alex | Costco Mom & Deal Hunter · 🛒 Daily Costco Finds •Hot Deals •Must haves 👀 · 🚫 Not Affiliated w/ Costco
999K
Followers
0.2%
Engagement
2
Collabs
Modest engagement. Bottom 29% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✨Cleaning, Lifestyle and Home · ✨Organization and Home Finds · 👇🏻SHOP MY REELS
953K
Followers
1.3%
Engagement
1
Collabs
Average engagement. Top 29% of the 24 creators here, where the median is 0.7%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Food • Skincare • Lifestyle • Travel · 🇺🇸 NYC | Toronto 🇨🇦
953K
Followers
1.4%
Engagement
2
Collabs
Strong engagement. Top 25% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Your skincare, beauty & cozy hobby bestie. · 40 ♍️ 📍VA/DC/NYC · TT: 620k • 📧:
905K
Followers
0.7%
Engagement
1
Collabs
Average engagement. Top 50% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their Costco content actually looks like?
See Costco content examples ›We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @costco over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
Costco is a trademark of its owner. Sup is not affiliated with or endorsed by Costco. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 31 of 240 brands in the library by creator count. | 24 | 2,370 recorded collaborating with @costco in 12 months |
| Their collaborations | 109 | 3,896 collaborations recorded in 12 months |
| Median followers | 1.2M | 1M across all 240 brand pages |
| Median engagement rate | 0.7% | 0.8% across all 240 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 4.5 | 1.6 across all 2,370 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 2,370 creators collaborating with Costco, across 3,896 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Costco content examples page.
The largest accounts collaborating with Costco include @cbum, @hypebeast, @costcohotfinds, @heididamelio, @doughertydozen and @costcodeals. The most frequent is @costcodeals, with 31 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.2M followers and the average engagement rate is 1.4%.
No. We are not connected to Costco and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Costco and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the retail category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Lifestyle creators by place:
US 40UK 40Canadian 40Australian 40New York 40Los Angeles 40London 40Chicago 40Atlanta 40Houston 40Toronto 40Miami 40Fashion creators by place:
US 40UK 40Canadian 40Australian 40French 40Spanish 40German 40Italian 40Irish 40Dutch 40Japanese 40Korean 29Sup for brands like Costco:
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1st PhormAbercrombie & FitchAdidasAerieAirbnbAlani NuAldiAlo YogaAmazonAmerican EagleAmikaAnastasia Beverly HillsAnthropologieAnuaAppleAritziaArmani BeautyASICSASOSAthletaBanana RepublicBath & Body WorksBeauty of JoseonBéisBenefit CosmeticsBershkaBiodanceBloom NutritionboohooBootsBrooks RunningByomaCanonCanvaCarawayCasetifyCelsiusCeraVeChanelCharlotte TilburyCiderCliniqueCoachCoca-ColaCocokindColourPopConverseCOSRXCoverGirlCrocsCupsheCVSDFYNEDiorDior BeautyDisneyDJIDolce VitaDoorDashDoveDrunk ElephantDunkin'Dutch BrosDysone.l.f. CosmeticsEdiktedElemisEstée LauderEtsyFableticsFashion NovaFenty BeautyFIGSFree PeopleGapGarageGarminGarnierGisouGlossierGlow RecipeGood MoleculesGucciGymsharkH&MHalaraHobby LobbyHOKAHollisterHuda BeautyHydroJugIKEAInsta360IPSYJ.CrewK18Kate SpadeKayaliKendra ScottKérastaseKiehl'sKosasKylie CosmeticsL'OccitaneL'Oréal ParisLa Roche-PosayLancômeLaneigeLEGOLemmeLevi'sLiquid I.V.LMNTLouis VuittonLSKDLululemonLulusMAC CosmeticsMacy'sMakeup by MarioMangoMaurtenMaybellineMcDonald'sMedicubeMejuriMeritMichael KorsMilk MakeupMiu MiuMomcozyMonster EnergyMorpheMyproteinNARSNaturiumNespressoNetflixNeutrogenaNew BalanceNextNikeNordstromNuulyNYX CosmeticsOakleyOh PollyOlaplexOlayOld NavyOle HenriksenOlipopOner ActiveOSEAOUAIOura RingOwalaPacSunPandoraPatagoniaPatrick TaPaula's ChoicePeppermayoPinterestPixi BeautyPoppiPradaPrettyLittleThingPrimarkPrincess PollyProzisPumaQuinceRalph LaurenRare BeautyRed BullRedkenRefyRent the RunwayRevolveRhodeRunnaSaieSaltairSam's ClubSephoraSet ActiveSézaneShark BeautySHEGLAMSHEINSKIMSSKIN1004SkinCeuticalsSol de JaneiroSonySpace NKSpanxSpotifyStanleyStarbucksSteve MaddenStravaSummer FridaysSupergoop!TargetTarteTatchaTecovasTemuThayersThe Home DepotThe OrdinaryTiffany & Co.TIRTIRToo FacedTopicalsTouchlandTower 28Trader Joe'sUGGUlta BeautyUnder ArmourUniqloUrban DecayUrban OutfittersVansVaselineVictoria's SecretVuoriWalmartWayfairWhite FoxWHOOPYesStyleYETIYoungLAYSL BeautyZaraWhen you outgrow spreadsheets and DIY outreach, Sup runs it for you: sourcing, negotiation, contracts, payments and tracking. You approve every step and only pay for posts that go live.