Brand Library · Lifestyle
These are the 24 biggest creators who collaborated with @jellycat in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 1,150 creators collaborating with the brand in total.
🎀 Positive Womanhood · 📝 @substack Girlie · 🎙️ @bbcnorthampton
3.5M
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›hot pottery mom · @tinkiu.official
1.3M
Followers
2.1%
Engagement
1
Collabs
Average engagement. Top 27% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›from makeup counters to founder @VIEVE · life/lessons of a woman, wife and mum of two
1.3M
Followers
1.3%
Engagement
1
Collabs
Average engagement. Top 45% of the 22 creators here with a rate, where the median is 0.9%.
Email: Price: Email and price are available on a strategy call.
Unlock ›@gianinahq 💫👼 · The GiaNina World Tour. · download my app & stream my music NOW!
1.2M
Followers
0.4%
Engagement
1
Collabs
Modest engagement. Bottom 18% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›GoldenGlobe|AMPASaffiliate · 2xForbes · ActorModelHumanitarian · (BASICS BY: MYCHAL)ᴿᴱᴰ · @basicsbymychal_skincare @bellaraynefoundation · 💌erekascal…
1.1M
Followers
—
Engagement
1
Collabs
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›welcome to my highlight reel!! · cosmetology student 💇🏻♀️ · @styledbyseamour
1M
Followers
0.6%
Engagement
1
Collabs
Modest engagement. Bottom 32% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Lily Chen💛 · de Buenos Aires, Arg · Eterna entusiasta de recorrer el mundo, el buen comer y compartir todo lo mejor que sé aquí ✍🏻
982K
Followers
1.6%
Engagement
3
Collabs
Average engagement. Top 36% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
Everley’s mama ♥️, dancer, lover, animal enthusiast ✨
921K
Followers
7.3%
Engagement
1
Collabs
Exceptional engagement. Top 9% of the 22 creators here with a rate, where the median is 0.9%.
Email: Price: Email and price are available on a strategy call.
Unlock ›It's pop not soda · @_thebeachclub · Florida 🐚🌞🍊👙🌊 · • Jesus •
733K
Followers
6.5%
Engagement
1
Collabs
Strong engagement. Top 14% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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More of me on Snap, TikTok & YouTube! 💕
719K
Followers
3.9%
Engagement
1
Collabs
Strong engagement. Top 18% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
Your 101 guide to Dallas🩵 · Best of food, events, and news curated by locals! · 📍 @fortworthians101_ @austinites101 @sanantonians101
674K
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 5% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›mommin’🧸🍦🍜🩰🎾 · vlogs on youtube @kkandbabyj · 🤍 @khoa_nguyen @nolasicecream @phobarsandlake @mynoniemadeit
641K
Followers
1.6%
Engagement
1
Collabs
Average engagement. Top 32% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›591K
Followers
0.8%
Engagement
1
Collabs
Average engagement. Bottom 41% of the 22 creators here with a rate, where the median is 0.9%.
Email: Price: Email and price are available on a strategy call.
Unlock ›Miami/LA · Host of @baggageclaimbycamaryn
518K
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 9% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›st. pete, florida · business: · all my links ⇩
510K
Followers
0.3%
Engagement
1
Collabs
Low engagement. Bottom 14% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›- ̗̀ just out here living my childhood dream ̖́- · cute finds | asmr | miniatures | dolls · 💞tiktok: defintiely (2M+)
484K
Followers
0.8%
Engagement
2
Collabs
Average engagement. Bottom 45% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Blind 👨🏽🦯 Film 🎥 A Shot in the Dark · 🥋 Para Judo 🛹Skateboard · 🎙 Pod @fourbadeyes · 🎶 Musician 🎤Speaker · ❤️ @kellaferr24 👧Girl Dad · ✌️ One Love 🕊…
454K
Followers
2.1%
Engagement
1
Collabs
Strong engagement. Top 23% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›32 & momma to Quincy Jo 👼🏼 · everyday life & my big closet 🎀 · colorado📍 · ALL LINKS BELOW ↓
419K
Followers
7.9%
Engagement
1
Collabs
Exceptional engagement. Top 5% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›🧸 miami 🧸 · Dominican-Cuban · modeling, fashion, creativity, humor 💖 · agent➡️
392K
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 27% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›🇵🇭Actress/Singer Hannah Montana, Camp Rock, Godspell on Broadway, Fame, Charmed · 1.3M on Tik Tok: @AnnaMariaPDTK ❤️
375K
Followers
—
Engagement
1
Collabs
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
🧸why go big when you can just go home? · ☁️ games • movies • books • home · 🕯️gentle living & everyday routines |📍Chicago
369K
Followers
1.4%
Engagement
1
Collabs
Average engagement. Top 41% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
Crafty girl mom x2 · DIY • home decor • memory making · san diego, ca 🌞🇲🇽
358K
Followers
0.7%
Engagement
1
Collabs
Modest engagement. Bottom 36% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Welcome to my life 🩷 · ⇩ Amazon Storefront & Other Links ⇩
355K
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 23% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›📍London · Insider fashion and beauty inspiration for your feed.
348K
Followers
0.9%
Engagement
1
Collabs
Average engagement. Top 50% of the 22 creators here with a rate, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their Jellycat content actually looks like?
See Jellycat content examples ›We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @jellycat over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
Jellycat is a trademark of its owner. Sup is not affiliated with or endorsed by Jellycat. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 112 of 567 brands in the library by creator count. | 24 | 1,150 recorded collaborating with @jellycat in 12 months |
| Their collaborations | 27 | 1,892 collaborations recorded in 12 months |
| Median followers | 616K | 728K across all 567 brand pages |
| Median engagement rate | 0.9% | 0.9% across all 567 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.1 | 1.6 across all 1,150 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 1,150 creators collaborating with Jellycat, across 1,892 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Jellycat content examples page.
The largest accounts collaborating with Jellycat include @louisepentland, @garbo.zhu, @jamiegenevieve, @gianina, @mychalbella and @ashleyseamour. The most frequent is @ohayolily, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 38% are mid-tier creators (100,000 to 500,000) and 63% are macro creators (500,000 and above). The median has 616K followers and the median engagement rate is 0.9%.
No. We are not connected to Jellycat and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Jellycat and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the lifestyle category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
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