Brand Library · Health & Wellness
These are the 24 biggest creators who collaborated with @thornehealth in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 206 creators collaborating with the brand in total.
💪🏻Global Fitness Leader | 500K+ transformations · ✨Founder @goodmoodbrewofficial · 💚Gut & Hormone health w/macros & movement · 👇🏻Join Good Mood Crew
1.4M
Followers
0.9%
Engagement
2
Collabs
Average engagement. Top 43% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Luxury Travel & Event Expert · 5-Star Hotels, Villas, Private Aviation + Experiences @bookwithtoptier · BOOK HERE ⬇️
1.2M
Followers
2.8%
Engagement
1
Collabs
Strong engagement. Top 13% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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Boy Mom 🤍 · Wellness Enthusiast 🥗 · Certified Yogi & Instructor 🧘🏽♀️ · Co-Host: @officialdropthelo 🎙️ · Founder: @seekinghigheralignment 🕊️
924K
Followers
0.3%
Engagement
1
Collabs
Modest engagement. Bottom 22% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Husband & Wife Duo - Marriage Humor - Low-Tox Living - Travel with Kids - Faith - Family - Wellness · Nashville, TN -
883K
Followers
0.9%
Engagement
1
Collabs
Average engagement. Top 39% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Move better. Live more · Building: @thesquatseat · 👇 Start here
782K
Followers
0.3%
Engagement
2
Collabs
Low engagement. Bottom 13% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›PHL 🇵🇷💌
768K
Followers
0.8%
Engagement
1
Collabs
Average engagement. Bottom 43% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Homeschooling Mum | Biohacking | Travel | Wellness · 🎙 Host of @weareraise
548K
Followers
0.8%
Engagement
1
Collabs
Average engagement. Top 48% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Public Health Nutritionist, MSc | Food as Medicine | Nourishing Recipes that Heal | Disease Prevention | NYC · DM “HEALTH” · Guides Substack Newslett…
513K
Followers
7.2%
Engagement
1
Collabs
Exceptional engagement. Top 4% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Helping people get stronger & healthier worldwide. · • Gym & Dumbbell-only Programs · TRAIN WITH ME⤵️
425K
Followers
0.3%
Engagement
4
Collabs
Low engagement. Bottom 9% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🔹 Advanced Macro + Hormone Specialist · 💪 Helping busy women thrive with balance & lasting results
421K
Followers
0.5%
Engagement
2
Collabs
Modest engagement. Bottom 30% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Food-first approach for balanced hormones, fertility🤰& easier periods🩸| Fertility CNC (BS Nutrition) & Hormone INHC · Join my eat in sync community👇🏼
397K
Followers
0.3%
Engagement
1
Collabs
Modest engagement. Bottom 17% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Certified Pilates instructor & Brooklyn mom · Founder of @bthemethod ® — Move better. Feel better. Age well. · As seen in NYT, Vogue, SHAPE… · Free w…
381K
Followers
0.2%
Engagement
1
Collabs
Low engagement. Bottom 4% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›For women who want a calm home + beautiful life · intentional living • beauty • motherhood · 📍Atlanta, USA
369K
Followers
0.6%
Engagement
1
Collabs
Modest engagement. Bottom 39% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›My friends call me Madi · tiny head big brain™️ · @kindnesswinsfoundation 🤍 · @theplayersboxpod 🎙️
359K
Followers
0.0%
Engagement
2
Collabs
Low engagement. Bottom 1% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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The voice of ambition. · Sign up to our newsletter via the link below.
346K
Followers
1.3%
Engagement
1
Collabs
Average engagement. Top 26% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›teaching you how to be happiest at home✨ · interior designer, recipes, wellness · auburn, alabama🦋
338K
Followers
0.8%
Engagement
1
Collabs
Average engagement. Bottom 48% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Advice for Women · Founder @thebaadl
330K
Followers
3.9%
Engagement
1
Collabs
Exceptional engagement. Top 9% of the 23 creators here with a rate, where the median is 0.8%.
Email: Price: Email and price are available on a strategy call.
Unlock ›Your fav family📍Los Angeles · 💁♀️Solo Mama of 5: 10, 13, 14, 17, 19 · 💌 collabs: · TT & YT: @lifewithfivekids
316K
Followers
2.0%
Engagement
1
Collabs
Strong engagement. Top 22% of the 23 creators here with a rate, where the median is 0.8%.
Email: Price: Email and price are available on a strategy call.
Unlock ›it’s all about the next best decision. ❤︎ · @oneractive ‘esther’ · 1:1 online coaching ↓ NASM CPT
297K
Followers
0.9%
Engagement
1
Collabs
Average engagement. Top 39% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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it’s all about the next best decision. ❤︎ · @oneractive ‘esther’ @teveo · 6-week challenge ↓ STARTS OCT. 12 ↓
297K
Followers
2.0%
Engagement
2
Collabs
Strong engagement. Top 17% of the 23 creators here with a rate, where the median is 0.8%.
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Your Pop Culture & Business Gossip · For ambitious women wanting to own the room, gain power, and build wealth · By @maggiesellersreum
283K
Followers
0.4%
Engagement
1
Collabs
Modest engagement. Bottom 26% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›holistic health coach helping you nourish yourself and *actually* find balance · Links & meal prep guide ⤵️
265K
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 35% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍NYC · Moms in her running era · Founder @mccarrenkidstrackclub · 📺 Host x4 · ♥️ Mom x3 · ⌚️3:36 M
254K
Followers
1.0%
Engagement
1
Collabs
Average engagement. Top 30% of the 23 creators here with a rate, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍LA · @expectingmodels.official | NTA · ✨certified mat pilates + yoga instructor · Train with me!!👇🏾
247K
Followers
—
Engagement
1
Collabs
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their Thorne content actually looks like?
See Thorne content examples ›We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @thornehealth over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
Thorne is a trademark of its owner. Sup is not affiliated with or endorsed by Thorne. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 317 of 394 brands in the library by creator count. | 24 | 206 recorded collaborating with @thornehealth in 12 months |
| Their collaborations | 32 | 263 collaborations recorded in 12 months |
| Median followers | 375K | 745K across all 394 brand pages |
| Median engagement rate | 0.8% | 0.9% across all 394 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.3 | 1.3 across all 206 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 206 creators collaborating with Thorne, across 263 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Thorne content examples page.
The largest accounts collaborating with Thorne include @autumncalabrese, @travelwithlivii, @shanieceh, @calebandkelsey, @themovementjourney and @sammiee. The most frequent is @donsaladino, with 4 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 67% are mid-tier creators (100,000 to 500,000) and 33% are macro creators (500,000 and above). The median has 375K followers and the median engagement rate is 0.8%.
No. We are not connected to Thorne and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Thorne and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the health & wellness category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
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