Creator Directory
The 22 biggest fitness creators we track with a verified home base in Japan, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 59 fitness creators in Japan; these are the largest with a verified profile.
22 creators, ranked by audience
📍TOKYO · 強めRace Queen🏁 · shisha barオーナー @rabiesha_shishabar · アパレル @xci__official · プロテイン🏋️ @1stprotein_official
346K
Followers
1.0%
Engagement
389K
Avg views
Modest engagement. Bottom 33% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Fashion | Training | Skin care | Travel | Filmmaker · Sub➡︎ @pep.training
211K
Followers
2.9%
Engagement
124K
Avg views
Average engagement. Top 33% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Olympian 2025 ⭕️ · IFBB PRO Men's physique · TEAM J.P.T and Y3T
211K
Followers
3.8%
Engagement
227K
Avg views
Strong engagement. Top 19% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇯🇵A girl who loves sports, always competing^ · @adidas Athlete · Collabs → · @nutrimuscle @powered_gear_official @amazfitjp
98K
Followers
1.4%
Engagement
59K
Avg views
Modest engagement. Bottom 38% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›元パティシエトレーナー · 🌻 心身の健康美 🌻 · 機能性重視のトレーニングが大好きです！ · ♡ 体脂肪率40%→6%｜19’NPCJ優勝🏆 · 現在は健康的なFitness Life を発信中！ · 📚 @veggy_jp 7月号掲載中！ · 💌パーソナル・お仕事のご依頼はDMへ · #本当…
90K
Followers
0.0%
Engagement
51K
Avg views
Low engagement. Bottom 1% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›💛Tokyo,Japan · 165cm/フリーランス · お仕事のご依頼:
56K
Followers
3.3%
Engagement
58K
Avg views
Average engagement. Top 29% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏆日本レースクイーン大賞2021 · 🏆日本レースクイーン大賞2021MediBang賞 · 🏆日本レースクイーン大賞2020コスチューム部門グランプリ · 🏆日本レースクイーン大賞2018週刊プレイボーイ賞
55K
Followers
2.6%
Engagement
17K
Avg views
Average engagement. Top 43% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›小林桂 · pro surfer • 🇯🇵
53K
Followers
0.0%
Engagement
21K
Avg views
Low engagement. Bottom 1% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇯🇵 Pro Triathlete / 👩🏻💻フルタイムワーカー · 📝社会人プロトライアスリートのリアルな日常 · 🌏2018初心者 → 2026プロ転向、世界へ挑戦中 · ◾️毎日ストーリーズ更新🏊🚴🏃🍺 · ㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤㅤ →練習・食事・レースの裏側…
50K
Followers
0.0%
Engagement
198K
Avg views
Low engagement. Bottom 1% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇯🇵TOKYO⇄GIFU · Cyclist & Traveler · 🚲LOOK765/795/785 · Ambassador · @lookcycle_japan @lookcycle · @kapelmuur_online · @dmtcycling · @alterlock_cycleg…
34K
Followers
2.7%
Engagement
15K
Avg views
Average engagement. Top 38% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
ランナー/コーチ/カメラマン · マウンテンランニング元日本代表22🥉23🥈 · ⛸️高橋成美ランニングコーチ #なるふじ · 輸入元 · VÅGA🧢@vagajapan · 🍯 @honeyhousejapan
33K
Followers
0.5%
Engagement
14K
Avg views
Modest engagement. Bottom 19% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›sponsorerd by @fenixlightjp · 飲むためにゆるゆる走ってる人🏃🍻 · 100mileにハマってます⛰️ · 楽しく長く続けられることを。 · Full2:56:24 · marathon/trailrunning/triathlon
32K
Followers
3.4%
Engagement
29K
Avg views
Strong engagement. Top 24% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍TOKYO · Co-Founder @brickbytokyo · Crew Partner @lululemonjp (BRICK) · Official Partner @amazfitjp
29K
Followers
1.7%
Engagement
15K
Avg views
Average engagement. Bottom 48% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@nike @acg Athlete · @wser th · Marathon 2:15’17 · @johhoku_caballo Founder · National Team 🇯🇵🏃♂️🏔 · 🕶️ @airflyjapan
28K
Followers
4.1%
Engagement
26K
Avg views
Strong engagement. Top 14% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Racing, Golf, Sustainability. · 🚗GT WORLD CHALLENGE ASIA #500 · 🚗🇯🇵SUPER GT GT300 #56 · ⛳️ @mid90sclub.tokyo · 🌏 @urgent_undo · 📩: DM or E-MAIL
28K
Followers
1.6%
Engagement
12K
Avg views
Average engagement. Bottom 43% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›JAPAN🇯🇵TOKYO🚴🏃1993 · Jプロツアー 稲城FIETSクラスアクト🚴♀️ · Marathon PB 2:58:23 · Half marathon PB 1:24:09 · AX cyclocross team&trail running team · SHIDO triath…
23K
Followers
0.9%
Engagement
9.3K
Avg views
Modest engagement. Bottom 29% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Now in Japan ⛩ · Where my art lives → @famousrabbitart · ~ Anni
22K
Followers
0.5%
Engagement
7.8K
Avg views
Low engagement. Bottom 14% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›ᴍɪ ᴄᴏᴍʙᴜsᴛɪʙʟᴇ: ᴍᴏᴛᴏ ɢᴘ ʏ ᴇʟ ᴍᴜɴᴅᴏ ᴅᴇʟ ᴍᴏᴛᴏʀ 🏁 ⛽️ 🐜 · ¿ᴛᴇ sᴜʙᴇs ᴀ ʟᴀ ᴠᴜᴇʟᴛᴀ ᴄᴏɴᴍɪɢᴏ? ✌🏻 · 🇯🇵 🅲🅸🆅🅸🅲 ᵗʸᵖᵉ ʳ
19K
Followers
9.5%
Engagement
57K
Avg views
Exceptional engagement. Top 10% of the 22 creators here, where the median is 1.7%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›以前はスイング動画専門でしたが、 · 個人アカウント(仕事💻️ゴルフ⛳️日常🍚🚗)へ · 衣替えしました✨ · スイング動画に限らず、旅先や食事処なども投稿予定です。 · 引き続きよろしくお願いいたします🙇 · 2025年11月吉日
9.8K
Followers
0.4%
Engagement
4.4K
Avg views
Low engagement. Bottom 10% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›99, KYOTO⛩ / TOKYO🗼 · PR / Casting ［SNS・イベント等］ · 【お問い合わせ】
7.7K
Followers
2.4%
Engagement
19K
Avg views
Average engagement. Top 48% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Showing my journey to a sub 3 and the Majors. · Next: Boston 27? · Coach: @edgeruncoaching · Ambassador: @kyloeinthewild
6.5K
Followers
0.6%
Engagement
3.3K
Avg views
Modest engagement. Bottom 24% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›💚BMX GIRL💚16y/o · @monsterenergy · 🇯🇵 National Team · contact💌→
5.3K
Followers
45.5%
Engagement
41K
Avg views
Exceptional engagement. Top 5% of the 22 creators here, where the median is 1.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for fitness creators in Japan, free on a strategy call.
We track at least 59 fitness creators with a verified home base in Japan, part of a live database of 2.3M+ creators. This page lists the 22 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
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Fitness creators elsewhere:
US33UK40Canadian40French20Australian39German20Spanish25Dutch28Irish32New York36Los Angeles39Miami35London40Houston40Atlanta40Dallas40Chicago40San Diego40Boston28Sydney22Philadelphia29Austin40Toronto31Las Vegas25San Francisco27Washington34Seattle20Orlando22Brand categories:
Beverages319 brandsWater & Hydration122 brandsSports, Energy & Functional Drinks197 brandsVitamins & Supplements128 brandsProtein & Meal Drinks52 brandsBrands these creators work with:
1st PhormAdidasAlani NuAlo YogaASICSAthletaBloom NutritionBrooks RunningCelsiusDFYNEFableticsGymsharkHalaraHOKAHydroJugLemmeLiquid I.V.LMNTLSKDLululemonMaurtenMonster EnergyMyproteinNew BalanceNikeOakleyOlipopOner ActivePatagoniaPoppiProzisPumaRed BullSet ActiveUnder ArmourVuoriYoungLAThe data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 59 fitness creators in Japan and publish the largest with a verified profile | 22 | 10,890 across our published pages |
| Median followersFitness in Japan vs all 10,890 creators across our published pages | 33K | 76K |
| Median engagement rate | 1.7% | 1.0% |
| Median average views | 23K | 31K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 22 creators shown above, so they change when the data does.
This page ranks 22 fitness creators in Japan. We track at least 59 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 33K followers, and the average engagement rate across the page is 4.2%. By size, 18% are nano creators (under 10,000 followers), 68% are micro creators (10,000 to 100,000) and 14% are mid-tier creators (100,000 to 500,000).
真琴 makoto (@makoto666_) has the largest following on this page at 346K. Follower count is not the same as performance though. Miharu Ozawa / 小澤 美晴 (@miharubmx) has the highest engagement rate here at 45.47%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Sports & Athletics, Fitness & Workouts, Travel & Adventure and Fashion & Style. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Japan home base. The places they mention most in their posts are Tokyo, Bristol and Beijing. By country, the most mentioned are Japan, United States and United Kingdom. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.