Brand Library · Sportswear
These are the 24 biggest creators who collaborated with @nike in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 4,383 creators collaborating with the brand in total.
16.1M
Followers
1.1%
Engagement
1
Collabs
Strong engagement. Top 23% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›THIS IS OUR ONLY IG ACCOUNT · love and laughter 💖🌟💖 · 👇🏻OUR poppers & Couples book👇🏻
11.3M
Followers
0.1%
Engagement
1
Collabs
Modest engagement. Bottom 18% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Driving culture forward. · Work with us @hypemaker · Shop with us @hbx · Insights @hype___mind
10.3M
Followers
0.1%
Engagement
4
Collabs
Low engagement. Bottom 9% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Be you ☀️ · My Energy Drink ⬇️
8.8M
Followers
0.0%
Engagement
2
Collabs
Low engagement. Bottom 1% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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RSVP FOR OUR @nyvsny x @nikebasketball EVENT AUGUST 13TH BELOW 👇
8.1M
Followers
0.4%
Engagement
2
Collabs
Average engagement. Top 41% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Life is better with dogs. · @eliaswf, dad to @chasingelsa · THIS DOG WILL CHANGE YOUR LIFE out now! ⬇️
7.5M
Followers
0.4%
Engagement
1
Collabs
Average engagement. Top 41% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Entrepreneur. Pastry Chef. Building @Le15India. MasterChef India Judge. Podcast #NoSugarCoat. Always learning! · enquiries ~
6.9M
Followers
0.3%
Engagement
2
Collabs
Average engagement. Bottom 41% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›OLYMPIC CHAMPION speedskating 1000m🥇
6.4M
Followers
1.6%
Engagement
1
Collabs
Strong engagement. Top 14% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›On & off the court 🎾🐯 · @thisisevolve
5.5M
Followers
3.9%
Engagement
5
Collabs
Exceptional engagement. Top 5% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@barelyfamouspodcast @killrnetwork · FATHERLESS BEHAVIOR TOUR TICKETS ON SALE NOW! 🎫🤩💘
4.6M
Followers
0.3%
Engagement
1
Collabs
Average engagement. Bottom 41% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
in elenco agcom
4.2M
Followers
—
Engagement
1
Collabs
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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3.7M
Followers
0.3%
Engagement
1
Collabs
Average engagement. Top 50% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›i don’t have a niche · 𖡡 nashville · @akiresport
3M
Followers
—
Engagement
1
Collabs
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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3M
Followers
1.3%
Engagement
5
Collabs
Strong engagement. Top 18% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›2028 US President Candidate 🇺🇸 · We the People, For the People, With the People 💪 · Entrepreneur, Investor, Philanthropist, Author, Husband & Father.
2.6M
Followers
0.2%
Engagement
1
Collabs
Modest engagement. Bottom 23% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Modern Womanhood · saying the quiet parts out loud · 🎙️ Host: @notalonepod · 📈 Founder: @creator.method
2.6M
Followers
0.2%
Engagement
1
Collabs
Modest engagement. Bottom 27% of the 22 creators here with a rate, where the median is 0.3%.
Email: Price: Email and price are available on a strategy call.
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LA 🌴 · Model • Consultant • Bestselling Author · Founder @effyourbeautystandards
2.5M
Followers
0.2%
Engagement
1
Collabs
Modest engagement. Bottom 32% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
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❥ Los Angeles · ❥ Founder: @minimla · ❥ Podcast @foolcoveragepodcast · ❥ TikTok: Laura88lee
1.8M
Followers
0.4%
Engagement
1
Collabs
Average engagement. Top 45% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Host of: @bobdoessports / @thebrilliantlydumbshow @breezygolf @drinkhaveaday · Unanimous 1st ballot @cameo hall of famer Book yours today⬇️
1.7M
Followers
3.1%
Engagement
1
Collabs
Exceptional engagement. Top 9% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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Footballer @thornsfc · Founder @queendeynalegacy · @nike - @redbullusa Athlete · Agent: @zamarripagz @tmjwf
1.7M
Followers
1.0%
Engagement
2
Collabs
Average engagement. Top 32% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
🇲🇽🇺🇸 poetic sometimes @ceispoetry / los ángeles 👼🏼
1.7M
Followers
1.0%
Engagement
1
Collabs
Average engagement. Top 32% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Get FIT with 20 Min QUICK & Effective HOME Workouts · Food & Nutrition Tips in Stories · Former Gymnast, RN & Mama · FREE week of workouts 👇
1.6M
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 5% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
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Brand Partnerships ⬇️ · Actor 🎬 | Hybrid Athlete 🏁 26.2 finisher · 💍 @therealasialee
1.6M
Followers
0.2%
Engagement
2
Collabs
Modest engagement. Bottom 36% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›The world’s first international sneaker magazine. Since 2002.
1.5M
Followers
0.1%
Engagement
5
Collabs
Low engagement. Bottom 9% of the 22 creators here with a rate, where the median is 0.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their Nike content actually looks like?
See Nike content examples ›We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @nike over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
Nike is a trademark of its owner. Sup is not affiliated with or endorsed by Nike. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 7 of 240 brands in the library by creator count. | 24 | 4,383 recorded collaborating with @nike in 12 months |
| Their collaborations | 44 | 6,673 collaborations recorded in 12 months |
| Median followers | 3.4M | 1M across all 240 brand pages |
| Median engagement rate | 0.3% | 0.8% across all 240 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.8 | 1.5 across all 4,383 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 4,383 creators collaborating with Nike, across 6,673 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Nike content examples page.
The largest accounts collaborating with Nike include @giannis_an34, @lindy_and_jlo, @hypebeast, @jordynjones, @ballislife and @thedogist. The most frequent is @arynasabalenka, with 5 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 3.4M followers and the median engagement rate is 0.3%.
No. We are not connected to Nike and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Nike and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the sportswear category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Fitness creators by place:
US 33UK 40Canadian 40French 20Australian 39German 20Spanish 25Dutch 28Japanese 22Irish 32New York 36Los Angeles 39Fashion creators by place:
US 40UK 40Canadian 40French 40Spanish 40Australian 40German 40Italian 40Dutch 40Japanese 40Korean 29Irish 40Sup for brands like Nike:
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