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Top creators posting about Myprotein

These are the 24 biggest creators who collaborated with @myprotein in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 430 creators collaborating with the brand in total.

24creators ranked on this page
430creators recorded collaborating with Myprotein in 12 months
907collaborations recorded
Last updated
Iain Liam Ward profile photo

1.Iain Liam Ward

@thekingofchemo
Health & Wellness

When I got 🧠Cancer I saw an opportunity to grab life by the 🏐🏐s and break 🌍Records raising more money than anyone has EVER

9.7M

Followers

0.2%

Engagement

1

Collabs

Low engagement. Bottom 9% of the 24 creators here, where the median is 1.0%.

Post categories

Health & Wellness43%
Sports & Athletics17%
Activism & Social Justice8%
Fitness & Workouts5%

Cities

London18%
Manchester8%

Countries

United Kingdom52%
Ireland12%

Audience gender

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Brayan Lopez profile photo

2.Brayan Lopez

@brayan__lopez__
Fitness & Workouts

@belikanjewelry 🔱 · Code: Brayan ↓ · @youngla · @myprotein

1.4M

Followers

5.2%

Engagement

16

Collabs

Strong engagement. Top 13% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts90%
Fashion & Style5%
Sports & Athletics2%
Streetwear & Sneaker Culture2%

Cities

Los Angeles2%

Countries

United States2%

Audience gender

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Nancy profile photo

3.Nancy

@lilbignanc.fit
Fitness & Workouts

@myprotein code LILBIG · 💌 📍LA

1.3M

Followers

1.0%

Engagement

2

Collabs

Average engagement. Bottom 48% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts35%
Beauty12%
Personal Development & Motivation12%
Food & Cooking10%

Cities

Hawaii2%
Hue2%

Countries

United States2%
Vietnam2%

Audience gender

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Ilya Gubano profile photo

4.Ilya Gubano

@ilyagubano
Travel & Adventure

Immigrant and the city 🏙️ · NYC📍 · LIFESTYLE | EVENTS | RELATIONSHIP · 🇷🇺 X 🇺🇸 · 🐶 @jackapooalfie ‘s dad

896K

Followers

0.0%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 1.0%.

Post categories

Travel & Adventure27%
Film & TV Commentary11%
Personal Development & Motivation11%
Local Things to Do9%

Cities

New York City13%
New York7%

Countries

United States40%
Maryland2%

Audience gender

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Emma Petersen (thefitlondoner) profile photo

5.Emma Petersen (thefitlondoner)

@emmapetersen
Food & Cooking

Simple, healthy-ish recipes for real life · 2x Sunday Times Bestselling author 🗞️ · Healthy-ish High Protein is out NOW! · Get it here 👇📖✨

814K

Followers

0.5%

Engagement

1

Collabs

Modest engagement. Bottom 35% of the 24 creators here, where the median is 1.0%.

Post categories

Food & Cooking31%
Beauty13%
Baking & Desserts7%
Fitness & Workouts5%

Cities

London6%
Hong Kong2%

Countries

United Kingdom9%
China2%

Audience gender

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Mike Sommerfeld profile photo

6.Mike Sommerfeld

@mikethebadass
Fitness & Workouts

IFBB CLASSIC PRO / Mr.Olympia🥈 · Head Coach @badassperformancecoaching · @limitless_biochem_eu Mike · @myprotein Mike10 · @vqfit Mike · Coach @neil_y…

808K

Followers

0.6%

Engagement

1

Collabs

Modest engagement. Bottom 39% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts68%
Personal Development & Motivation8%
Sports & Athletics7%
Nutrition & Diet5%

Cities

Dubai2%
Las Vegas2%

Countries

Germany5%
New Jersey2%

Audience gender

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Lauren Johnson profile photo

7.Lauren Johnson

@laurenk.j
Fitness & Workouts

health ❀ fitness ❀ lifestyle - ATX · @younglaforher @youngla | @myprotein · code LAURENJ · 1 on 1 coaching & more👇🏼🫶🏼

789K

Followers

2.5%

Engagement

7

Collabs

Average engagement. Top 26% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts43%
Fashion & Style15%
Streetwear & Sneaker Culture14%
Beauty6%

Cities

Austin2%
Los Angeles2%

Countries

United States5%
Boulder1%

Audience gender

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Browney profile photo

8.Browney

@stanbrowney
Fitness & Workouts

Follow for more gains · Gymshark code STAN10, MyProtein code BROWNEY💪 · Start Your 90 Day Challenge Today ⬇️

749K

Followers

10.8%

Engagement

2

Collabs

Exceptional engagement. Top 4% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts57%
Sports & Athletics16%
Cars & Motorsports5%
Health & Wellness5%

Cities

Prague2%

Countries

Africa2%
Czech Republic2%

Audience gender

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Zoe Ellen Rae profile photo

9.Zoe Ellen Rae

@zoerae
Fitness & Workouts

YouTube: Zoe Ellen Rae · Contact: · 📍Manchester

705K

Followers

3.4%

Engagement

1

Collabs

Strong engagement. Top 22% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts20%
Sports & Athletics16%
Beauty10%
Travel & Adventure8%

Cities

Manchester6%
Silverstone4%

Countries

United Kingdom14%

Audience gender

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Erika Holguin profile photo

10.Erika Holguin

@erikaholguinn
Fitness & Workouts

Becoming Her ✨| lifestyle · Marathoner • Lifter · @prozis @gymshark athlete | code Erika10

638K

Followers

2.0%

Engagement

2

Collabs

Average engagement. Top 30% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts32%
Personal Development & Motivation11%
Food & Cooking8%
Fashion & Style8%

Cities

Katanga1%
Long Beach1%

Countries

Dominican Republic7%
Guatemala2%

Audience gender

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Cranon Worford profile photo

11.Cranon Worford

@cranonnn
Sports & Athletics

Just the bar ™️| HTX📍 · 76kg World Champion 🌎🥇 · @gymshark athlete code ‘CRANON10’ · @myprotein @avancusofficial

554K

Followers

4.9%

Engagement

2

Collabs

Strong engagement. Top 17% of the 24 creators here, where the median is 1.0%.

Post categories

Sports & Athletics36%
Fitness & Workouts23%
Travel & Adventure18%
Environmental & Sustainability5%

Countries

Morocco14%

Audience gender

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Yevhen Shein profile photo

12.Yevhen Shein

@slidismode
Fitness & Workouts

📍 LA🇺🇸 · 🔥 @myproteingr Code: Slidis · 🥇 Guinness World Record ‘23 · 🔺 YT - 500k Subscribers · ⚡️ @c4energy Athlete · 🍋 TikTok- 1.9m

540K

Followers

8.9%

Engagement

1

Collabs

Exceptional engagement. Top 9% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts67%
Travel & Adventure7%
Cars & Motorsports3%
Film & TV Commentary3%

Cities

Los Angeles3%

Countries

Figueroa Terrace3%
Los Santos3%

Audience gender

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Ciaran Mark Davies profile photo

13.Ciaran Mark Davies

@ciarandaviesss
Fashion & Style

UK & USA 📍 · Exclusively represented @ballmgmt

496K

Followers

1.5%

Engagement

4

Collabs

Average engagement. Top 39% of the 24 creators here, where the median is 1.0%.

Post categories

Fashion & Style20%
Fitness & Workouts13%
Beauty11%
Travel & Adventure11%

Cities

London6%
Los Angeles6%

Countries

United Kingdom18%
United States10%

Audience gender

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George Armstrong profile photo

14.George Armstrong

@georgetarmstrong_
Fashion & Style

- Mens’s Fashion | Lifestyle | Cars · - 26 | UK📍

420K

Followers

1.1%

Engagement

1

Collabs

Average engagement. Top 43% of the 24 creators here, where the median is 1.0%.

Post categories

Fashion & Style76%
Cars & Motorsports19%
Beauty2%
Streetwear & Sneaker Culture2%

Cities

London7%
Hungerford2%

Countries

United Kingdom10%

Audience gender

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Kaz van der Waard profile photo

15.Kaz van der Waard

@kazvanderwaard
Fitness & Workouts

Here to get you🫵 in shape. · 🦾Road to Ironman 70.3 Valencia · 🥤Supps 20% discount @myprotein code KAZ

391K

Followers

0.3%

Engagement

1

Collabs

Low engagement. Bottom 13% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts60%
Sports & Athletics20%
Fashion & Style10%
Personal Development & Motivation10%

Audience gender

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mikey davison profile photo

16.mikey davison

@mikey.davi
Fashion & Style

London · Fashion Through Film · From nothing | Building everything

383K

Followers

0.3%

Engagement

1

Collabs

Modest engagement. Bottom 17% of the 24 creators here, where the median is 1.0%.

Post categories

Fashion & Style18%
Beauty14%
Personal Development & Motivation10%
Film & TV Commentary10%

Cities

London3%
Rome1%

Countries

United Kingdom3%
Italy1%

Audience gender

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Nas Majeed profile photo

17.Nas Majeed

@nas_jm
Sports & Athletics

🎙️ | Presenter / Host · 👻 | Snap - Nas_Majeed · 📩 | Email for business enquiries · ⚽️ | @couldve.gone.pro · 🎥 | Presenting Showreel ⬇️

381K

Followers

0.0%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 1.0%.

Post categories

Sports & Athletics19%
Travel & Adventure11%
Beauty10%
Activism & Social Justice9%

Cities

London6%
Bodrum4%

Countries

United Kingdom16%
France5%

Audience gender

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Pooja Jhunjhunwala profile photo

18.Pooja Jhunjhunwala

@theglobalvegetarian
Food & Cooking

Awarded Chef | Travel | F1 | Disney | Pop culture✨🧿 · 📍NJ/NYC Reviews @theglobalvegetarianeats · Vegetarian recipes & more ↓

372K

Followers

0.9%

Engagement

1

Collabs

Average engagement. Bottom 43% of the 24 creators here, where the median is 1.0%.

Post categories

Food & Cooking65%
Travel & Adventure11%
Baking & Desserts5%
Local Things to Do4%

Cities

New York City10%
New Jersey3%

Countries

United States21%
Spain7%

Audience gender

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𝓘 𝓐𝓜 𝓙𝓔𝓡𝓔𝓜𝓨 profile photo

19.𝓘 𝓐𝓜 𝓙𝓔𝓡𝓔𝓜𝓨

@jeremymcconnellcooke
Sports & Athletics

🏃🏻 @hyroxworld 𝐸𝓁𝒾𝓉𝑒 𝟣𝟧 · 💼𝒪𝓌𝓃𝑒𝓇 @storm_performance_centre · ⚡️ @myprotein 🎽 @therunning_society · 🧘🏻‍♂️ @oxydise.uk

361K

Followers

0.0%

Engagement

1

Collabs

Low engagement. Bottom 4% of the 24 creators here, where the median is 1.0%.

Post categories

Sports & Athletics39%
Fitness & Workouts18%
Personal Development & Motivation7%
Photography & Videography7%

Cities

Hong Kong7%
Cardiff4%

Countries

China18%
Ireland7%

Audience gender

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Allana Davison profile photo

20.Allana Davison

@allanaramaa
Beauty

Vlogger/Blogger/Anything-ogger

311K

Followers

1.0%

Engagement

1

Collabs

Average engagement. Top 48% of the 24 creators here, where the median is 1.0%.

Post categories

Beauty40%
Fashion & Style20%
Travel & Adventure10%
Fitness & Workouts5%

Cities

Vancouver4%
Belgrade1%

Countries

Canada5%
United States2%

Audience gender

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Ieva Swan profile photo

21.Ieva Swan

@ievaswan
Fashion & Style

Sharing what I love the most 👗🌈🌿🌊🏄🏽‍♀️☀️

280K

Followers

0.4%

Engagement

1

Collabs

Modest engagement. Bottom 22% of the 24 creators here, where the median is 1.0%.

Post categories

Fashion & Style22%
Health & Wellness17%
Personal Development & Motivation17%
Sports & Athletics11%

Cities

Klaipėda11%
Palanga11%

Countries

Lithuania28%

Audience gender

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Georgia Ladums-Jones profile photo

22.Georgia Ladums-Jones

@gljfitnessuk
Fitness & Workouts

Strong mama👶🏼 sharing my postpartum journey💪🏻 · Online fitness coach 👉🏻 @coachedbyglj · @myprotein discount code: GLJ · 🏡 Renovation journey @gljreno…

271K

Followers

0.5%

Engagement

4

Collabs

Modest engagement. Bottom 26% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts60%
Parenting & Family Life21%
Home Decor & Interior Design4%
Personal Development & Motivation4%

Audience gender

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Varun Ray profile photo

23.Varun Ray

@varunray3
Fitness & Workouts

ॐ Har Har Mahadev 🔱 · Model/ Fitness coach /Travel · Team @myproteinin Use Code :RAY · 📩DM for Collaboration · #spirituality

258K

Followers

0.5%

Engagement

1

Collabs

Modest engagement. Bottom 26% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts30%
Fashion & Style22%
Travel & Adventure22%
Personal Development & Motivation9%

Cities

Dubai9%
Deoghar4%

Countries

United Arab Emirates13%
Nepal9%

Audience gender

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Harriet Harper profile photo

24.Harriet Harper

@harrietharper_fitness
Fitness & Workouts

📍 NYC 💅🏼💖💪🏼🍸 · LIFTING IS HOT @the_hhf_method · @myprotein - dc: HHF · 📲 Come try my programmes for FREE ⬇️

249K

Followers

1.7%

Engagement

1

Collabs

Average engagement. Top 35% of the 24 creators here, where the median is 1.0%.

Post categories

Fitness & Workouts49%
Personal Development & Motivation15%
Beauty13%
Comedy & Humor8%

Cities

New York City10%
Miami3%

Countries

United States13%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Want to see what their Myprotein content actually looks like?

See Myprotein content examples ›

How this page is built

We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @myprotein over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

Myprotein is a trademark of its owner. Sup is not affiliated with or endorsed by Myprotein. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the Myprotein creator data

The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Creators listedThe 24 with the largest audiences. Ranked 224 of 240 brands in the library by creator count.24430 recorded collaborating with @myprotein in 12 months
Their collaborations55907 collaborations recorded in 12 months
Median followers518K1M across all 240 brand pages
Median engagement rate1.0%0.8% across all 240 brand pages
Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme2.32.1 across all 430 creators

FAQ

Myprotein and creators: common questions

Yes. We have recorded 430 creators collaborating with Myprotein, across 907 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Myprotein content examples page.

The largest accounts collaborating with Myprotein include @thekingofchemo, @brayan__lopez__, @lilbignanc.fit, @ilyagubano, @emmapetersen and @mikethebadass. The most frequent is @brayan__lopez__, with 16 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 50% are mid-tier creators (100,000 to 500,000) and 50% are macro creators (500,000 and above). The median has 518K followers and the average engagement rate is 2.1%.

No. We are not connected to Myprotein and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Myprotein and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the energy & supplements category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does Myprotein work with creators?

Yes. We have recorded 430 creators collaborating with Myprotein, across 907 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Myprotein content examples page.

Which creators post about Myprotein?

The largest accounts collaborating with Myprotein include @thekingofchemo, @brayan__lopez__, @lilbignanc.fit, @ilyagubano, @emmapetersen and @mikethebadass. The most frequent is @brayan__lopez__, with 16 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does Myprotein attract?

Across the 24 biggest creators we recorded, 50% are mid-tier creators (100,000 to 500,000) and 50% are macro creators (500,000 and above). The median has 518K followers and the average engagement rate is 2.1%.

Is this page affiliated with Myprotein?

No. We are not connected to Myprotein and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Myprotein and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the energy & supplements category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

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