Creator Directory
The 40 biggest health & wellness creators we track with a verified home base in New York, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 117 health & wellness creators in New York; these are the largest with a verified profile.
40 creators, ranked by audience
🎀 Navigating Stage 4 Breast Cancer · 🦄HR+ HER2- est. | NYC · 💍 @jarcuri
803K
Followers
1.7%
Engagement
651K
Avg views
Average engagement. Top 38% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Assoc. Clinical Professor of Dermatology at Columbia Presbyterian Hospital · Laser & Cosmetic Surgery · Mohs Surgery · Director Cosmetic Surgery fell…
801K
Followers
1.3%
Engagement
213K
Avg views
Average engagement. Top 49% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Fitness/ lifestyle / beauty care 🥰 · 📍NY - MIAMI · 🐶❤️🐶 @lusuru25 MOM · Matthew 9:29 🙏♥️
474K
Followers
0.0%
Engagement
28K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✨ Rebuilding confidence · 🦷 Full mouth dental implant journey · 💖 Lifestyle • Beauty • Empowerment · 📍 NYC •📧:
445K
Followers
0.0%
Engagement
37K
Avg views
Low engagement. Bottom 5% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📕Bestselling Book · 📲800k on TT · 👩🏽⚕️Audible Top 10 Book · 👩🏽🎓Harvard Instructor · 🔬#1 Happiness Lab · 👩🏽🏫Chair Women in Med CU · 🎓Pr…
394K
Followers
0.3%
Engagement
33K
Avg views
Modest engagement. Bottom 15% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›New York · Enjoying life with my new heart 🫀 · Open for collaborations
235K
Followers
0.9%
Engagement
46K
Avg views
Modest engagement. Bottom 38% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Always refining, let’s get better together ❤️ · Owner @thestudioems⚡️LA/MIAMI/NYC · BA in Psychology @univmiami · @elitela
235K
Followers
2.1%
Engagement
274K
Avg views
Average engagement. Top 31% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍NYC · Longevity • Skincare • Wellness · Seen on Tamron Hall Show
200K
Followers
3.8%
Engagement
289K
Avg views
Average engagement. Top 28% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›san diego · celiac, ibs, crohn’s girlie🦋 · making gluten free fun again 👩🏼🍳
180K
Followers
1.3%
Engagement
72K
Avg views
Average engagement. Bottom 49% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✨ Creator of The Aligned Guide · Travel •Wellness •Racket Sports• Lux Lifestyle · Collabs: 📧
171K
Followers
1.6%
Engagement
20K
Avg views
Average engagement. Top 41% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›NYC · 💌 @therealdba
168K
Followers
10.6%
Engagement
564K
Avg views
Exceptional engagement. Top 10% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🎭actor•singer•songwriter✍🏽 @abrilanewmusical · 🎥@onlymurdershulu @shesgottahave @oitnb · 🎗️Hodgkin’s, Thyroid & Breast Cancer Survivor · 💫@coach…
156K
Followers
0.1%
Engagement
5.2K
Avg views
Low engagement. Bottom 10% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›happy to be here | NYC · @therealdba @sydsipz
152K
Followers
4.3%
Engagement
533K
Avg views
Strong engagement. Top 23% of the 40 creators here, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›👩🏾⚕️ | ER RN · 🎥 | Lifestyle, Beauty, Nursing · 🗽 | NYC · 📲 | TT: nursebrat 512k 👣 · ⬇️ | Click Below To Book, Shop + More
144K
Followers
12.7%
Engagement
217K
Avg views
Exceptional engagement. Top 5% of the 40 creators here, where the median is 1.3%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›💋 your fat girl safe space · ✨ going from saddie to NYC baddie · 📍 nyc // queer
120K
Followers
1.1%
Engagement
31K
Avg views
Average engagement. Bottom 41% of the 40 creators here, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍nyc · education with a little bit of ✨spice✨ · women's health, selfcare, & lots of laughs! · 2M on TikTok
112K
Followers
1.4%
Engagement
28K
Avg views
Average engagement. Top 46% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌹 Bachelorette 20 “Winner” 💍 · 🎥 Lifestyle | Functional Medicine & Health | Comedy · 📍 NYC · 📧 | PR:
105K
Followers
0.8%
Engagement
83K
Avg views
Modest engagement. Bottom 36% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›NYC📍🇳🇬 · Beauty | Lifestyle | Nursing · My journey: #CNA➡️ #LPN ➡️#RN🔜#MSN · Also known as @Cynesse
91K
Followers
1.2%
Engagement
21K
Avg views
Average engagement. Bottom 44% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›CT • NYC · here to motivate your morning routine 🤎 · lifestyle, wellness, productivity · founder @cactiwellness
87K
Followers
0.0%
Engagement
84K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›⚲ los angeles · healing, hustling, and everything in between
75K
Followers
0.7%
Engagement
16K
Avg views
Modest engagement. Bottom 33% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›🎗️ breast cancer survivor | living fully · 🏠 NYC apt reno in progress
73K
Followers
0.5%
Engagement
74K
Avg views
Modest engagement. Bottom 23% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›NYC 🌎 · 30 year old navigating life and mental health · Let’s do it together 🫂
72K
Followers
7.6%
Engagement
110K
Avg views
Strong engagement. Top 13% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›helping people heal their relationship with food. · holistic nutrition. gut health. NBHWC certified. · NYC | LA
65K
Followers
0.6%
Engagement
6.8K
Avg views
Modest engagement. Bottom 28% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Helping Others Heal Holistically · Integrative Nutritionist | Functional Medicine | Low Tox Living | nyc
64K
Followers
1.5%
Engagement
213K
Avg views
Average engagement. Top 44% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›NYC 🌟 Faith | Fitness | Food · I help BUSY women lose stubborn fat WITHOUT restrictive dieting❤️🩹 Apply for 1:1 Coaching ⬇️
53K
Followers
0.5%
Engagement
15K
Avg views
Modest engagement. Bottom 26% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›𝘊𝘰𝘯𝘴𝘤𝘪𝘰𝘶𝘴𝘭𝘺 𝘓𝘪𝘷𝘪𝘯𝘨 · hitting bags & building habits. · based in NYC but probably elsewhere ✈️ · healthcare consultant | wellness lov…
52K
Followers
1.2%
Engagement
20K
Avg views
Average engagement. Bottom 44% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Your ultimate glow-up guide · The latest in wellness, beauty & self-care · Community events in UK 🇬🇧 + USA 🇺🇸 · Join us + see exclusive pop ups ✨
50K
Followers
2.0%
Engagement
3.9K
Avg views
Average engagement. Top 36% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Artist/Poet/Creator | @sharpemindset · 📍NYC/MA|🇯🇲🇺🇸🇮🇪🇵🇱 · ACT LIKE YOU KNOW out now ⬇️🎶 · Vegan 🌱
44K
Followers
2.0%
Engagement
3.8K
Avg views
Average engagement. Top 33% of the 40 creators here, where the median is 1.3%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Food Allergy and Mental Health Awareness 🫶 · 📍NYC + Boston · Host of @thefoodallergybrain🎙️
43K
Followers
0.6%
Engagement
20K
Avg views
Modest engagement. Bottom 31% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🍎 25 in nyc building @withtaora
42K
Followers
0.3%
Engagement
4.7K
Avg views
Modest engagement. Bottom 15% of the 40 creators here, where the median is 1.3%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍 NYC • KR 🇰🇷 · ⏳ lifestyle | health | corporate · 🍒TikTok @xtineseo (61k+) · 🐶 mum of @butterthepuggy
41K
Followers
5.0%
Engagement
71K
Avg views
Strong engagement. Top 21% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Main Contact for @lipidaid · 🌱Clinical & Folk Herbalist, RH · 🔥 Autism Se Recupera 95% ten fe! · 🔬Developer & FDA Compliant · 📔My outlet👇🏼NYC🇺…
41K
Followers
6.0%
Engagement
11K
Avg views
Strong engagement. Top 18% of the 40 creators here, where the median is 1.3%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📚 𝑾𝒉𝒆𝒏 𝑳𝒊𝒇𝒆 𝑯𝒂𝒑𝒑𝒆𝒏𝒔 out NOW · 🧠 CBT | Stress | Body Image | Self-Care · 📺 with @oprah , @melrobbins & on @nbcnews · NYU Asst Clin P…
41K
Followers
0.0%
Engagement
2.8K
Avg views
Low engagement. Bottom 5% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›The Haitian Princess 🇭🇹💕 CT/NY · 🌍Travel + Lifestyle Creator | Nurse · 📸Hotels • Food • Experiences · Collabs📩: · @monadihair
39K
Followers
6.1%
Engagement
53K
Avg views
Strong engagement. Top 15% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏥ER Nurse 🇵🇭 | NY🗽 · 🩺Nursing | Travel | Lifestyle
38K
Followers
12.0%
Engagement
464K
Avg views
Exceptional engagement. Top 8% of the 40 creators here, where the median is 1.3%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Thank you for being here 💃🏽 · model/actor 🗽 founder @ombruja @base_ · Brand Ambassador of Costa Rica 🧘🏽♀️ 🇨🇷 · Former VP of the Internet Soci…
35K
Followers
0.3%
Engagement
4K
Avg views
Modest engagement. Bottom 21% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👩⚕️ NYC Registered Dietitian and Media Expert · 📸 Seen in Today Show, NY Living TV & more · 🌱 Let’s Work Together ⤵️
34K
Followers
0.0%
Engagement
6.1K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🦷 Dental Hygienist | RDH | NYC · ✨ Braces • Gum Health • Oral-Systemic · 📱 TikTok 2M • YouTube 400K · ⬇️save your smile⬇️
31K
Followers
0.1%
Engagement
5K
Avg views
Low engagement. Bottom 13% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Documenting my life, my thoughts, and finding friends in NY · For business inquires only:
30K
Followers
31.5%
Engagement
283K
Avg views
Exceptional engagement. Top 3% of the 40 creators here, where the median is 1.3%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Life after HIV | Faith 🩷 · NYC 📍
29K
Followers
3.9%
Engagement
64K
Avg views
Average engagement. Top 26% of the 40 creators here, where the median is 1.3%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for health & wellness creators in New York, free on a strategy call.
We track at least 117 health & wellness creators with a verified home base in New York, part of a live database of 2.3M+ creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
Health & Wellness creators elsewhere:
US40UK40Canadian36Los Angeles40London40Miami29Atlanta22Toronto20Other niches in New York:
Food & Drink40Beauty40Fashion40Fitness38Travel40Parenting & Family40Lifestyle40Music & Dance40Art & Photography40Entertainment40Home & Interior40Weddings & Events40Pets40Brand categories:
Water & Hydration122 brandsProtein & Meal Drinks52 brandsVitamins & Supplements128 brandsBrands these creators work with:
Bloom NutritionThe data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 117 health & wellness creators in New York and publish the largest with a verified profile | 40 | 8,749 across our published pages |
| Median followersHealth & Wellness in New York vs all 8,749 creators across our published pages | 74K | 89K |
| Median engagement rate | 1.3% | 1.1% |
| Median average views | 35K | 34K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 health & wellness creators in New York. We track at least 117 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 74K followers, and the average engagement rate across the page is 3.3%. By size, 57% are micro creators (10,000 to 100,000), 38% are mid-tier creators (100,000 to 500,000) and 5% are macro creators (500,000 and above).
Katie Thurston (@thekatiethurston) has the largest following on this page at 803K. Follower count is not the same as performance though. Just keep heheheing 😊 (@heheheing) has the highest engagement rate here at 31.5%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Health & Wellness, Beauty, Nutrition & Diet and Food & Cooking. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified New York home base. The places they mention most in their posts are New York City, Brooklyn and New York. By country, the most mentioned are United States, Brazil and Dominican Republic. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 40 health & wellness creators in New York. We track at least 117 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 74K followers, and the average engagement rate across the page is 3.3%. By size, 57% are micro creators (10,000 to 100,000), 38% are mid-tier creators (100,000 to 500,000) and 5% are macro creators (500,000 and above).
Katie Thurston (@thekatiethurston) has the largest following on this page at 803K. Follower count is not the same as performance though. Just keep heheheing 😊 (@heheheing) has the highest engagement rate here at 31.5%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Health & Wellness, Beauty, Nutrition & Diet and Food & Cooking. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified New York home base. The places they mention most in their posts are New York City, Brooklyn and New York. By country, the most mentioned are United States, Brazil and Dominican Republic. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›