Creator Directory
The 40 biggest travel creators we track with a verified home base in New York, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 345 travel creators in New York; these are the largest with a verified profile.
40 creators, ranked by audience
🗽 Let’s Explore New York City · 🏙 "The city that never sleeps"
1.9M
Followers
0.1%
Engagement
98K
Avg views
Low engagement. Bottom 3% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›NEW YORK 🗽❤️🇺🇸 Chicago💙 🇺🇸 LA 🌴 ☀️ SF 🌁🚃 · 💬 DM for business Or ⤵️ · 🍎 New Yorkers 🍎
1.5M
Followers
0.3%
Engagement
97K
Avg views
Low engagement. Bottom 11% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Rich kid Comedy 🤌🏼 · Based in NYC · Founder @storytimecreators
1.5M
Followers
0.9%
Engagement
558K
Avg views
Modest engagement. Bottom 21% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›NYC · @planbriuncut · @bffspod · @briannalapagliafilm
1.2M
Followers
5.5%
Engagement
681K
Avg views
Strong engagement. Top 16% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Partnering with @theknicknyc 🗽 · A timeless NYC icon in the heart of Times Square — where rooftop views meet legendary luxury.
1.2M
Followers
7.2%
Engagement
1.1M
Avg views
Exceptional engagement. Top 5% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›new york｜nyu 🤍
1.1M
Followers
2.0%
Engagement
411K
Avg views
Average engagement. Bottom 45% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Travel, Food, Attractions📍NYC · 680K on TikTok: jeffreyinnyc
1M
Followers
2.6%
Engagement
951K
Avg views
Average engagement. Top 42% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Immigrant and the city 🏙️ · NYC📍 · LIFESTYLE | EVENTS | RELATIONSHIP · 🇷🇺 X 🇺🇸 · for collabs 👇🏻
949K
Followers
—
Engagement
2.6K
Avg views
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›★ los angeles / nyc · ★ longform videos @madiwebbsaid
802K
Followers
2.1%
Engagement
343K
Avg views
Average engagement. Bottom 47% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›life, love & fashion ❤︎︎ highly favored · NYC/NJ ☀︎︎ Tiktok (3M+) · Snap: phaithmontoyaa · PR:
620K
Followers
5.1%
Engagement
155K
Avg views
Strong engagement. Top 18% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
Based in NYC📍 · Real Estate, Hotel & Travel
584K
Followers
3.7%
Engagement
150K
Avg views
Average engagement. Top 29% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🤍nyc🤍 · managed by @therealdba
535K
Followers
2.2%
Engagement
888K
Avg views
Average engagement. Top 47% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Ex-NYC, now Seattle // Photography // Travel Enthusiast // Pizza Connoisseur // 🐶 @tobyisadoodle // 🕰️ @archive.samhorine · Say Hi 👉🏻
534K
Followers
0.0%
Engagement
131K
Avg views
Low engagement. Bottom 1% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›bopping around nyc · @gershdigital
532K
Followers
3.3%
Engagement
338K
Avg views
Average engagement. Top 34% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Capturing the beauty of New York 🇺🇸 · ☆ All social media: +400M views · ☆ views | hotels | travel
466K
Followers
2.9%
Engagement
104K
Avg views
Average engagement. Top 39% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›the internet’s big brother · dancer, comedian, host, attention seeker · LA/ NYC · tiktok: @sheadurazzo
447K
Followers
3.6%
Engagement
280K
Avg views
Average engagement. Top 32% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Home • Travel • Living Well · NYC ↔ PARIS ↔ Beyond · Founder @untitledsecret
433K
Followers
0.6%
Engagement
153K
Avg views
Low engagement. Bottom 13% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Professional Model + Actor // Content Creator · @wilhelminamodels | @newyorkmodels · 🛩️ Travel 💪🏽Wellness💡Lifestyle
426K
Followers
5.7%
Engagement
593K
Avg views
Strong engagement. Top 13% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🦋 never trust a thought you have indoors · 🌎 get in touch: · 📍new york city · 👇🏼 adventure travel | bucketlist experiences
407K
Followers
1.8%
Engagement
200K
Avg views
Average engagement. Bottom 42% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›💅 Nail artist/Sculptor 📍NYC · ✨Low on sleep, high on art. 🌈 @bigdogkuma · @nailsbyameya @teethbyameya @tattoosbyameya
397K
Followers
2.4%
Engagement
201K
Avg views
Average engagement. Top 45% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
📍NYC Side Quest Queen · See you on @paramountplus Aug 5 · Previously: @missinusa, @wwenxt, @dealornodealtv
337K
Followers
3.3%
Engagement
53K
Avg views
Average engagement. Top 37% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›New Yorker @wearsohoclub · Mau ikut? Yuk jalan jalan! · CP:
335K
Followers
1.8%
Engagement
143K
Avg views
Modest engagement. Bottom 39% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›your average gay couple · slc • nyc · personals @heycnyn @lincolnwjohnson
329K
Followers
1.7%
Engagement
245K
Avg views
Modest engagement. Bottom 32% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›travel • fashion • beauty · bucketlist destinations and luxury hotels · based in New York City
313K
Followers
1.0%
Engagement
104K
Avg views
Modest engagement. Bottom 26% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›— european girl in New York · home, style & a little whimsy
311K
Followers
4.2%
Engagement
120K
Avg views
Average engagement. Top 26% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇯🇵🇺🇸🏳️🌈📍nyc · author of my own story · 🌎travel, mental health · 📸content creator & aanhpi lgbtq+ advocate · 📝 @owinwritings
311K
Followers
2.1%
Engagement
99K
Avg views
Average engagement. Top 50% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✈️ Travel | Tech | Lifestyle · 💳 Helping you maximize your travel since 2017 · 📍 NYC w/ the fam 🧑🧑🧒
300K
Followers
0.2%
Engagement
186K
Avg views
Low engagement. Bottom 8% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Storyteller | Lifestyle/Comedy Creator | Actor · 🔍 HuffPost, NYPost, Travel Noire · 👇🏾 SHOP Home & Fashion📍 HTX ⮂ NYC
297K
Followers
—
Engagement
2M
Avg views
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Exquisite places, curated in NYC & beyond.
284K
Followers
6.9%
Engagement
78K
Avg views
Exceptional engagement. Top 8% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›based in new york city · travel, coffee, daily life · simple pleasures through an aesthetic lens · @acabinupstate @jaxthechiheeler
273K
Followers
4.4%
Engagement
146K
Avg views
Strong engagement. Top 21% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
🤎 coffee, travel, and self care; all through a cozy lens · 🏠 new york city · 📩 inquiries: · ⬇️ my presets, photo book, & more
254K
Followers
4.3%
Engagement
274K
Avg views
Strong engagement. Top 24% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👩🏻💻Brooklyn Grown - NYC & NJ Life · 🪬Mama 🎙️Yapper ✈️Travel 🧖🏻♀️Wellness
232K
Followers
1.0%
Engagement
206K
Avg views
Modest engagement. Bottom 24% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍New York City · City girl who loves food and travel · (and mom life with David)
225K
Followers
0.6%
Engagement
84K
Avg views
Modest engagement. Bottom 18% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Collabs 📧 · Explora conmigo Nueva York🗽 · y un poco más 🚕 · Guía turística certificada 🪪 · Tours y asesorías de viaje 🌆 · 📍NY-NJ
225K
Followers
0.6%
Engagement
103K
Avg views
Low engagement. Bottom 13% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👩💻 Sherri Lu, founder @eldestdaughterclubco & 9-5 · 🌸 after work self-care + pursuits!📍NYC
212K
Followers
1.7%
Engagement
9.3K
Avg views
Modest engagement. Bottom 37% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›NYC🗽🇵🇷 Comedian. Actress. · Creator @cyclebreakersnyc · Producer @thesupernyc · Owner @moments.coffee.nyc
205K
Followers
1.1%
Engagement
96K
Avg views
Modest engagement. Bottom 29% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›New York City Storyteller 🗽🇺🇸 · Storie e luoghi, per farti vivere la città come un local. · [In elenco AGCOM] · Ultimo video su YouTube 👇
192K
Followers
1.7%
Engagement
163K
Avg views
Modest engagement. Bottom 34% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›𝘔𝘪𝘤𝘩𝘦𝘭𝘭𝘦 𝘐𝘷𝘢𝘯𝘢 ♡ · ɢᴏᴅ 1ꜱᴛ ✡︎✞ · Model•Trainer•Creator · From NY, in LA 🤍@fordmodelslosangeles | @statemgmt · Download my training/nutrition guides ⤵️
191K
Followers
0.2%
Engagement
77K
Avg views
Low engagement. Bottom 5% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›ᨒ helping you plan your next adventure↡ · ♡ destinations• itineraries • experiences · ◡̈ fuel your wanderlust 76/197
191K
Followers
10.7%
Engagement
361K
Avg views
Exceptional engagement. Top 3% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›NYC | co-host @whatsthejuicepod
190K
Followers
6.8%
Engagement
237K
Avg views
Strong engagement. Top 11% of the 38 creators here with a rate, where the median is 2.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for travel creators in New York, free on a strategy call.
We track at least 345 travel creators with a verified home base in New York, part of our own database of tracked creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
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Travel creators elsewhere:
US40UK40Canadian40Australian40Singaporean31Irish28London40Los Angeles40San Francisco40Toronto40Chicago40Orlando40Atlanta40Miami40Seattle40San Diego38Dallas40Houston40Boston35Vancouver25Austin29Washington29Nashville29Las Vegas25Sydney26Other niches in New York:
Food & Drink40Beauty40Fashion40Fitness36Parenting & Family40Lifestyle40Health & Wellness40Music & Dance40Art & Photography40Entertainment40Home & Interior40Weddings & Events40Pets31Brand categories:
Travel & Hospitality69 brandsBrands these creators work with:
AgodaAirbnbBéisExpediaFour SeasonsGetYourGuideHeadoutHiltonHyattKlookViatorVirgin VoyagesThe data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 345 travel creators in New York and publish the largest with a verified profile | 40 | 11,056 across our published pages |
| Median followersTravel in New York vs all 11,056 creators across our published pages | 367K | 77K |
| Median engagement rate | 2.1% | 1.1% |
| Median average views | 159K | 32K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 travel creators in New York. We track at least 345 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 367K followers, and the median engagement rate across the page is 2.1%. By size, 65% are mid-tier creators (100,000 to 500,000) and 35% are macro creators (500,000 and above).
new york city (@nycity__ig) has the largest following on this page at 1.9M. Follower count is not the same as performance though. Sunetra ⋒ NEW YORK + TRAVEL ✈ (@globetrottingsu) has the highest engagement rate here at 10.67%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Travel & Adventure, Luxury Travel & Hotels, Fashion & Style and Local Things to Do. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified New York home base. The places they mention most in their posts are New York City, Los Angeles and London. By country, the most mentioned are United States, Indonesia and France. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
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