Creator Directory
The 40 biggest travel creators we track with a verified home base in the UK, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 1,254 travel creators in the UK; these are the largest with a verified profile.
40 creators, ranked by audience
Travel & Lifestyle Creator based in London · Hotels • Restaurants • Luxury Escapes
2.6M
Followers
0.0%
Engagement
1.9M
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Bringing awareness to the history and beauty of Scotland 🏴 · To collaborate with us, please message or email ✉️ · To support us, click b…
2.1M
Followers
2.2%
Engagement
464K
Avg views
Strong engagement. Top 24% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌎 Vivo viajando e fazendo intercâmbio e compartilho tudo por aqui ✨ · 📍SP ✈️ 48 países | 10 Intercâmbios: 🇫🇷🇺🇸🇨🇦🇬🇧🇲🇹🇮🇪🏴…
1.7M
Followers
0.5%
Engagement
169K
Avg views
Modest engagement. Bottom 29% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›6 languages ✨ · 📍Barbuda · Based in London 🇬🇧
1.5M
Followers
0.4%
Engagement
283K
Avg views
Modest engagement. Bottom 16% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Photographer & cat & engineer-wizard UK · Modern converter from ordinary to magic: · no AI gen · →questions @mumdippp
1.4M
Followers
1.0%
Engagement
191K
Avg views
Average engagement. Top 42% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👔 | Influencer | Fashion | Travel · For Any Work Queries, DM or Email · 📍: Currently: London - Mumbai · CEO: @desirestyling
1.3M
Followers
5.1%
Engagement
2.3M
Avg views
Exceptional engagement. Top 8% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍 UK travel creator · ✨ Let’s discover fairytale destinations · 🌎 Travel guides, magical stays and more
1.3M
Followers
0.4%
Engagement
63K
Avg views
Modest engagement. Bottom 18% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌊 | In the ocean, by the ocean, for the ocean! · 🇬🇧 | UK based. Worldwide reach. · 📧 | DM for business enquiries.
1.3M
Followers
0.4%
Engagement
142K
Avg views
Modest engagement. Bottom 24% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🙋🏼♂️Photographer · 🎥 @letsexplorestudio | @automotivewithalex · 🚨Pre-order my new book!👇🏼🤗
1.2M
Followers
1.3%
Engagement
155K
Avg views
Average engagement. Top 37% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›↠ The best of the U.K. & beyond ↞ · U.K. based | Available for photoshoots · Sartorial journey: @jamesclotheshorse
1.1M
Followers
4.6%
Engagement
610K
Avg views
Strong engagement. Top 13% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Founder @goodstretchuk @goodstretchskin · Lifestyle & Family Luxury Travel · PR & Enquiries | · London
1.1M
Followers
0.0%
Engagement
542K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›FASHION & LIFESTYLE 📍London · Co-founder & Creative Director at @malliny · Co-founder @drdent.co
932K
Followers
0.8%
Engagement
317K
Avg views
Average engagement. Bottom 42% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌎 UK travel creator sharing the best travel guides ✈️ · hotels 🏨 & restaurants 🍽️ · 🇬🇧 London based ✉️ · ⬇️ Click for my free guides
754K
Followers
0.4%
Engagement
161K
Avg views
Modest engagement. Bottom 21% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✩a thick dose of confidence✩ · 🎙️host @theconfidencehour · the confidence rebirth workshop™️
717K
Followers
0.9%
Engagement
178K
Avg views
Average engagement. Top 50% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›i’m half thai, but i don’t look it 🇹🇭 · actor นักแสดงชาย | founder @thoculture
705K
Followers
0.2%
Engagement
17K
Avg views
Low engagement. Bottom 11% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›London | South Africa 🤍 · @osai_official @fromafriend
704K
Followers
4.9%
Engagement
226K
Avg views
Strong engagement. Top 11% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇬🇧🇯🇲 Hackney’s Finest! · aka ‘THAT GIRL’ 💁🏽♀️ · 𝐒𝐧𝐚𝐩𝐜𝐡𝐚𝐭: 𝐢𝐀𝐦𝐏𝐚𝐢𝐠𝐞𝐲𝐂𝐚𝐤𝐞𝐲 · MGMT:
583K
Followers
3.4%
Engagement
187K
Avg views
Strong engagement. Top 16% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Hotels | Travel · •A curation of unique places and boutique spaces · •Half Japanese & half English based in📍London / Tokyo · Plan your perfect Japan…
547K
Followers
0.6%
Engagement
197K
Avg views
Modest engagement. Bottom 34% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›ᨒ your tall outdoorsy-ish bestie · fitness | hiking | travel | london · and navigating my 30s ♥
525K
Followers
0.9%
Engagement
278K
Avg views
Average engagement. Top 47% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›London - NY | Made in Spain · Founder @maisonkaizen 🧿
498K
Followers
0.2%
Engagement
164K
Avg views
Low engagement. Bottom 8% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇬🇧 Explore London with me. · 🏨 Hotels, Lifestyle and things to do in London.
495K
Followers
2.7%
Engagement
172K
Avg views
Strong engagement. Top 18% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Heritage and cultural travel · Architecture, landscape, hospitality · @goturkiye Brand Ambassador UK · Founder @travelladdoo_culinarydesk
486K
Followers
1.8%
Engagement
492K
Avg views
Average engagement. Top 26% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🙋🏻♀️UK travel creator · 📸 Hotels, restaurants and travel guides · 👇🏼 Work with me
475K
Followers
7.7%
Engagement
128K
Avg views
Exceptional engagement. Top 3% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Your Inside Guide to Luxury Travel · Showcasing the world’s leading hotels, hospitality brands & bucket-list destinations
452K
Followers
0.1%
Engagement
37K
Avg views
Low engagement. Bottom 5% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Travel with Strangers @packandgo_uk · Clothing line @code31_london · London📍 · Important Links here ⬇️
443K
Followers
1.3%
Engagement
272K
Avg views
Average engagement. Top 34% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✧ Uncovering the best of the UK & beyond · ❖ Wellness travel + bucket list destinations · ✪ Award-winning · ✉︎ 𖤥 UK · ➳ @voyagecontent
435K
Followers
0.8%
Engagement
294K
Avg views
Average engagement. Bottom 45% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Zimbabwean & British livin’ in London 🦋✨ · Creator of @TheCurlBarLondon · Author of #TheBookOfLightByNia
435K
Followers
0.2%
Engagement
14K
Avg views
Low engagement. Bottom 13% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Videos on historic buildings - mainly churches · 📍Suffolk
425K
Followers
1.7%
Engagement
119K
Avg views
Average engagement. Top 29% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Scotland exploration of 30 years shared here · NatGeo veteran of 50+ stories · Kadachrome was state of the art when I started · Aging pretty well, ac…
416K
Followers
0.1%
Engagement
11K
Avg views
Low engagement. Bottom 3% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›The evolution of Peter Pan 🌎📍Dubai • London @theravenpr @ravenxmetier @theravenreports
415K
Followers
2.6%
Engagement
174K
Avg views
Strong engagement. Top 21% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›London’s Quirky Plug🇬🇧🔌💜 · Life’s too short to eat boring food 🤤 · FOOD | HOTELS | SPEAKEASIES · 46/🌍 | 200K Tik Tok 🍭 | 100K Facebook ✈️
413K
Followers
1.0%
Engagement
73K
Avg views
Average engagement. Top 39% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🚀Inspiring the world to travel better · 💛Showcasing the best hotels & destinations · 💌Founder of stationery brand @paperandcities · 👇Let’s work t…
410K
Followers
0.9%
Engagement
155K
Avg views
Average engagement. Top 45% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›20-something girly in London · ⊹ travel & lifestyle · ⊹ my baby @shoppastael
376K
Followers
6.1%
Engagement
212K
Avg views
Exceptional engagement. Top 5% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📸 world's best hotels, interiors & restaurants · 🗝️ NYC, London, Paris / worldwide · 📚 CondéNastTraveler contributor · Hotel Photography + videogr…
367K
Followers
0.8%
Engagement
92K
Avg views
Average engagement. Bottom 47% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏴Scotland • Singer Songwriter · 🎙️ BBC Broadcaster • Presenter • Creator · 📺 TV | 📻 Radio | 🎬 Digital · Scottish stories & redhead l…
366K
Followers
1.5%
Engagement
55K
Avg views
Average engagement. Top 32% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏰Helping travellers discover the best of Edinburgh · ⬇️ Get my guides & start exploring!
349K
Followers
0.5%
Engagement
89K
Avg views
Modest engagement. Bottom 32% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏠 Home is Kensington LDN & West Village NYC · ✈️ 👜 Luxury Travel & Lifestyle · 📍 Andronis Luxury Suites, Oia · 🐻🐶 @roryandpogo
346K
Followers
0.5%
Engagement
31K
Avg views
Modest engagement. Bottom 26% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Crystal & Lewis 👫🏻 · Luxury | Lifestyle | Travel · UK-based Journalist & Photographer · 💻 Over 1M web views per month ⬇️
342K
Followers
0.6%
Engagement
78K
Avg views
Modest engagement. Bottom 39% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›An online food and lifestyle magazine for Yorkshire folk, by Yorkshire folk. · 📩 Enquiries to
330K
Followers
0.6%
Engagement
83K
Avg views
Modest engagement. Bottom 37% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for travel creators in the UK, free on a strategy call.
We track at least 1,254 travel creators with a verified home base in the UK, part of a live database of 2.3M+ creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
The data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 1,254 travel creators in the UK and publish the largest with a verified profile | 40 | 8,749 across our published pages |
| Median followersTravel in the UK vs all 8,749 creators across our published pages | 511K | 89K |
| Median engagement rate | 0.8% | 1.1% |
| Median average views | 167K | 34K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 travel creators in the UK. We track at least 1,254 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 511K followers, and the average engagement rate across the page is 1.6%. By size, 50% are mid-tier creators (100,000 to 500,000) and 50% are macro creators (500,000 and above).
Jennifer Tuffen (@izkiz) has the largest following on this page at 2.6M. Follower count is not the same as performance though. Hannah 📍 UK based travel content creator (@postcardsbyhannah) has the highest engagement rate here at 7.74%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Travel & Adventure, Luxury Travel & Hotels, Fashion & Style and Restaurants & Cafes & Bars. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified the UK home base. The places they mention most in their posts are London, Edinburgh and Dubai. By country, the most mentioned are United Kingdom, Italy and France. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 40 travel creators in the UK. We track at least 1,254 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 511K followers, and the average engagement rate across the page is 1.6%. By size, 50% are mid-tier creators (100,000 to 500,000) and 50% are macro creators (500,000 and above).
Jennifer Tuffen (@izkiz) has the largest following on this page at 2.6M. Follower count is not the same as performance though. Hannah 📍 UK based travel content creator (@postcardsbyhannah) has the highest engagement rate here at 7.74%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Travel & Adventure, Luxury Travel & Hotels, Fashion & Style and Restaurants & Cafes & Bars. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified the UK home base. The places they mention most in their posts are London, Edinburgh and Dubai. By country, the most mentioned are United Kingdom, Italy and France. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›