Creator Directory
The 40 biggest home & interior creators we track with a verified home base in the UK, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 499 home & interior creators in the UK; these are the largest with a verified profile.
40 creators, ranked by audience
🦆 English country living · Storyteller, sharing the magic of everyday
1M
Followers
0.5%
Engagement
82K
Avg views
Modest engagement. Bottom 26% of the 40 creators here, where the median is 0.9%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›𝐀𝐧𝐧𝐚 𝐄𝐥𝐥𝐞𝐧𝐬 · Stylish living made affordable · Discounts: @contempee ANNA15 | @williamwood OHS20 · My Links & Amazon Deals ⤵️
971K
Followers
0.1%
Engagement
80K
Avg views
Low engagement. Bottom 5% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Achievable DIYs · Interior styling & hacks · 📍Birmingham, UK · Managed by @matchstickgroup
968K
Followers
2.5%
Engagement
936K
Avg views
Average engagement. Top 26% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🇬🇧Norfolk UK · 💒Renovating a chapel into my home · 🪚Follow for DIY Hacks & interior inspo · 💡Email for collaborations
957K
Followers
9.2%
Engagement
1.8M
Avg views
Exceptional engagement. Top 8% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›•Turning our 1st house into a home🇸🇰🇬🇧 · •Achievable DIY & bungalow renovation, UK · •All enquiries:📧 · • SHOP OUR HOME & LINKS 👇🏻👇🏻
897K
Followers
0.3%
Engagement
93K
Avg views
Modest engagement. Bottom 15% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›📍UK Yorkshire · Home Reno🏡 · Hacks •DIY •Styling · Management @eightysixtalent · 📧 email for collabs · Amazon storefront ⬇️
886K
Followers
1.3%
Engagement
895K
Avg views
Average engagement. Top 36% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🗺️ Manchester, UK · 👇🏼 shop my Amazon storefront below
786K
Followers
0.0%
Engagement
29K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Whimsical creativity & DIY in my 1882 yellow cottage☀️ · ✨1.3M Tiktok✨ 272K Youtube 🎥
754K
Followers
1.1%
Engagement
159K
Avg views
Average engagement. Top 44% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏡 Home & Interiors · 📍UK based · F1 Fangirl 🏎️🏁 + travel addict ✈️
748K
Followers
0.0%
Engagement
87K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Creating cosy moments at The Old School House 🏡🍂✨Single Mama 💕 · Collabs please email me 🇬🇧
744K
Followers
4.6%
Engagement
332K
Avg views
Strong engagement. Top 15% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🏡 Cottage renovation, cosy interiors & slow country living · 🇬🇧 Wales, UK
672K
Followers
1.6%
Engagement
627K
Avg views
Average engagement. Top 31% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›My Little Healing Home🏡 · Colourful Interiors, DIY, Pets, · Crochet, Food, Mental Health · Facebook 474K TikTok 52K · YouTube 21K 📹
654K
Followers
1.2%
Engagement
181K
Avg views
Average engagement. Top 38% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›➕Content creator&Interior stylist · ♥️Lover of Jammie Dodgers · 📍Morpeth,Northumberland,UK · 🖤@6pmliving
622K
Followers
0.9%
Engagement
197K
Avg views
Average engagement. Top 49% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Belle ~ British/Filipina 🇵🇭🇬🇧 · English country home, garden, lifestyle & renovations · Here to inspire & make you smile
599K
Followers
0.4%
Engagement
148K
Avg views
Modest engagement. Bottom 21% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🫧𝐘𝐨𝐮𝐫 𝐜𝐥𝐞𝐚𝐧𝐢𝐧𝐠, 𝐡𝐨𝐛𝐛𝐲 𝐚𝐧𝐝 𝐥𝐢𝐟𝐞𝐬𝐭𝐲𝐥𝐞 𝐛𝐞𝐬𝐭𝐢𝐞! · 📍𝐔.𝐊. 🇬🇧 | 💌 · ⬇️ SHOP MY REELS
589K
Followers
1.3%
Engagement
159K
Avg views
Average engagement. Top 33% of the 40 creators here, where the median is 0.9%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Artist & Designer, based in London. · Enquire: · Website Shop ⤵️ Shipping Worldwide 🌎
581K
Followers
0.3%
Engagement
112K
Avg views
Modest engagement. Bottom 18% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Homes & Gardens • Artisans • Craft • Travel • Wildlife · Tap the link below for the latest stories⇣
575K
Followers
0.3%
Engagement
57K
Avg views
Low engagement. Bottom 13% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›TheBeardedPlantaholic | Rare Houseplants UK · Featured BBC • RHS • Gardener’s World • Published Author · Plant Care · Workshops · Plant Shop · Buy My…
545K
Followers
0.5%
Engagement
46K
Avg views
Modest engagement. Bottom 33% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›𝘊𝘭𝘦𝘢𝘯𝘪𝘯𝘨, 𝘏𝘰𝘮𝘦 & 𝘓𝘪𝘧𝘦𝘴𝘵𝘺𝘭𝘦. · 1.9𝖬 on 𝖳𝗂𝗄𝖳𝗈k · 𝐋𝐢𝐧𝐤𝐬/𝐝𝐢𝐬𝐜𝐨𝐮𝐧𝐭 𝐜𝐨𝐝𝐞𝐬 ⬇️
529K
Followers
0.2%
Engagement
49K
Avg views
Low engagement. Bottom 8% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏡 Bringing our home to life - renovations, family moments, and everything in between. · 📍 Cheshire, UK · SMITH5 @floor.street
520K
Followers
0.5%
Engagement
479K
Avg views
Modest engagement. Bottom 28% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›GOOD BONES • an over-sharing designer & homebody doing up a Victorian house in London · ▫️consults, substack, lights & product links👇 · ▫️Rep @crumb…
512K
Followers
8.0%
Engagement
1.5M
Avg views
Exceptional engagement. Top 10% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍 renovating my English 1930’s home · ☕️ 🍂 cosy moments at home · 🍃 styling the seasons
511K
Followers
6.3%
Engagement
86K
Avg views
Strong engagement. Top 13% of the 40 creators here, where the median is 0.9%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›UK based 🇬🇧 international artist · Painting Murals & Gilding interiors ✨ · + Italian renovation 🇮🇹 · Co-founder of @the_creatorcollectiveuk
498K
Followers
3.2%
Engagement
681K
Avg views
Strong engagement. Top 21% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Interior stylist•Content creator 🇬🇧🇵🇱 · Showing my colourful interior projects · Currently working on our new home in SE London
419K
Followers
1.1%
Engagement
183K
Avg views
Average engagement. Top 41% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏡 Cosy cottage interiors · ⛰️ Life in the Scottish countryside
414K
Followers
3.8%
Engagement
131K
Avg views
Strong engagement. Top 18% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Pink Dream House, Herts UK📍💕 · Home | Baking | Family | Positivity 💕 · Enquiries: 💕
407K
Followers
0.8%
Engagement
28K
Avg views
Modest engagement. Bottom 38% of the 40 creators here, where the median is 0.9%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Founder The Intentional Home® · ‘Homes that hold our rituals, not just our things’ · Creative Director | Author | Interior Expert · My Books + Candle…
345K
Followers
0.0%
Engagement
17K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✨ Satisfy your Cleaning Cravings! ✨ · 🧼 Tips, hacks & motivation · 🤍 Mum of 3 · @talentwise_mgt
341K
Followers
0.9%
Engagement
273K
Avg views
Average engagement. Bottom 46% of the 40 creators here, where the median is 0.9%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›your comfort content creator · — cosy London living 🤎
334K
Followers
10.2%
Engagement
463K
Avg views
Exceptional engagement. Top 5% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Bucks, UK Interior Creator sharing affordable home styling tips, cute crafts & easy DIY · Collabs | UGC:
325K
Followers
0.9%
Engagement
261K
Avg views
Average engagement. Bottom 49% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›DIY & CREATIVE INTERIORS · 📍 UK · •Tile collections @maitlandandpoate · •Lampshades @tinkerandtallulah · 👗 @thehayleystuartedit
313K
Followers
0.8%
Engagement
271K
Avg views
Average engagement. Bottom 44% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Liverpool · 🌈colour lover · 🌈DIY, interior design, Content Creation, UGC · 🌈 trustee @homotopiafest
293K
Followers
0.5%
Engagement
120K
Avg views
Modest engagement. Bottom 31% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›interiors, home and dinner party obsessed london girl · founder @secondhelpingco 👩🏼🍳🧈
292K
Followers
25.9%
Engagement
123K
Avg views
Exceptional engagement. Top 3% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏡 Garden & Home Inspiration | New Build Gardening · 🌸 Easy Gardening Tips | Plant Care | Outdoor Living · 🇬🇧 Helping you grow gardens you love 🌿
292K
Followers
0.3%
Engagement
18K
Avg views
Low engagement. Bottom 10% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Creator & artist. · Brighton 📍
275K
Followers
0.8%
Engagement
206K
Avg views
Average engagement. Bottom 41% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›professional homebody 〰️ uk · i also like to read: @_laurareadss_ 📖🧚🏼 · tiktok, youtube & more ↓
274K
Followers
1.6%
Engagement
59K
Avg views
Average engagement. Top 28% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Yorkshire · Showing that life, style, and home only get bolder after 50 💃🏡🌈 · 📺BBC Interior Design Masters
273K
Followers
0.8%
Engagement
113K
Avg views
Modest engagement. Bottom 36% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Yorkshire Victorian renovation · Muted colours · Wallpaper · Period home · Secondhand finds · William Morris lover
255K
Followers
3.0%
Engagement
557K
Avg views
Strong engagement. Top 23% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Everyday stories of home & style | 📍 Bath, UK · Writer of The Art of Layering {coming soon} · Founder | @ag.andco__
248K
Followers
0.4%
Engagement
120K
Avg views
Modest engagement. Bottom 21% of the 40 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Welcome to my colourful life · Interiors - DIY - Fashion · Next project - kids bedrooms · 📍UK 🇬🇧 · Management @thisisfarq
243K
Followers
1.0%
Engagement
185K
Avg views
Average engagement. Top 46% of the 40 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for home & interior creators in the UK, free on a strategy call.
We track at least 499 home & interior creators with a verified home base in the UK, part of a live database of 2.3M+ creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
Other niches in the UK:
Beauty62Food & Drink40Fashion40Fitness35Travel40Parenting & Family40Lifestyle40Health & Wellness40Music & Dance40Art & Photography40Entertainment40Weddings & Events40Pets40Business & Finance40Gaming31Cars & Motoring40Books & Education40Brand categories:
Home Fragrances94 brandsThe data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 499 home & interior creators in the UK and publish the largest with a verified profile | 40 | 8,749 across our published pages |
| Median followersHome & Interior in the UK vs all 8,749 creators across our published pages | 516K | 89K |
| Median engagement rate | 0.9% | 1.1% |
| Median average views | 153K | 34K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 home & interior creators in the UK. We track at least 499 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 516K followers, and the average engagement rate across the page is 2.5%. By size, 45% are mid-tier creators (100,000 to 500,000) and 55% are macro creators (500,000 and above).
L E A H L A N E (@mymulberryhouse) has the largest following on this page at 1M. Follower count is not the same as performance though. matilda bea (@matildabeaa) has the highest engagement rate here at 25.95%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Home Decor & Interior Design, DIY & Crafts, Gardening & Homesteading and Travel & Adventure. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified the UK home base. The places they mention most in their posts are London, Isle of Skye and Yorkshire. By country, the most mentioned are United Kingdom, Scotland and United States. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 40 home & interior creators in the UK. We track at least 499 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 516K followers, and the average engagement rate across the page is 2.5%. By size, 45% are mid-tier creators (100,000 to 500,000) and 55% are macro creators (500,000 and above).
L E A H L A N E (@mymulberryhouse) has the largest following on this page at 1M. Follower count is not the same as performance though. matilda bea (@matildabeaa) has the highest engagement rate here at 25.95%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Home Decor & Interior Design, DIY & Crafts, Gardening & Homesteading and Travel & Adventure. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified the UK home base. The places they mention most in their posts are London, Isle of Skye and Yorkshire. By country, the most mentioned are United Kingdom, Scotland and United States. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›