Brand Library · Home & Interior
These are the 24 biggest creators who collaborated with @ikea in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 385 creators collaborating with the brand in total.
Cooking up delicious food w the Tiny Herbivore Chef 🍏🍅🥕🥦🥥⠀ · Shop, fwend cwub & more! · thetinychefshow.com⠀ · Partners:
6.5M
Followers
1.0%
Engagement
1
Collabs
Average engagement. Top 50% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Discover the latest trends in Marketing, Advertising, Startups & Media. · For Paid Collab👇
1.7M
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 5% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›The global design authority
1.5M
Followers
0.1%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🕊️ Model • Founder • Lifestyle Curator · 🤍 @FashionNovaCurve · Welcome to my world ⤵︎
1.3M
Followers
0.2%
Engagement
2
Collabs
Low engagement. Bottom 9% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Ex-Restaurant Cook & Best-Selling Author 🍋 · Read my book: How I Cook 📚 · Substack Bestseller ⤵️ · @pears.for.lunch @drstingshothoney
1.2M
Followers
0.7%
Engagement
1
Collabs
Modest engagement. Bottom 32% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏡 a professional homebody · 🪴 sharing cozy home finds & how to style them · 🧹 w/ cleaning hacks · ☕️ + easy & yummy recipes in between · 👇🏼 sources b…
1.1M
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 23% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›I’m just a girlie in California 🌴 · Home & diys & thrifting & outfits & everything 🔨🏠 · All my links here 👇🏻
781K
Followers
0.7%
Engagement
1
Collabs
Modest engagement. Bottom 32% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✨ Loud. Proud. Ginger. · 🌈 LGBTQ+ · 🎥 Unfiltered truth in Reels & real life.
701K
Followers
9.2%
Engagement
1
Collabs
Exceptional engagement. Top 5% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
Keep It Simple Sister! · ♡ Creative tips to save time, energy & money from a homeschooling mom of 4 🇨🇦🇺🇸 · Collabs: · Deals & Links👇🏻
575K
Followers
0.4%
Engagement
1
Collabs
Modest engagement. Bottom 18% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›home decor, plants & all things cozy · making our first house a home · michigan 📍
545K
Followers
2.5%
Engagement
1
Collabs
Strong engagement. Top 14% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Orlando, FL · The Luxe Mom · TikTok: Lifewithcina · Collabs: 📧 · Mgmt: @jakerosenentertainment · #orlandoblogger
519K
Followers
0.9%
Engagement
3
Collabs
Average engagement. Bottom 45% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🎙️Podcast host @sortyourlifeout unpacked · 📺 TV Presenter @sortyourlifeout · 🏆 NTA · 🪩BAFTA Nominee · 🙌🏼 Founder @dillysdollies
482K
Followers
0.8%
Engagement
1
Collabs
Average engagement. Bottom 41% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›L’Oréal Paris Celebrity Makeup Artist · 🇵🇭🇺🇸 Beauty, Lifestyle, Travel & Joy
447K
Followers
0.3%
Engagement
1
Collabs
Low engagement. Bottom 14% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🎥 Actress & Writer, Fashion Obsessed✨ · 📌 Los Angeles / London · 🎬🇬🇧 BTA · 🎬🇺🇸 Jager Campbell Talent
439K
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Romanticizing the every day | Phoenix · ✨cozy home, self care, hobbies, TV, books & food
431K
Followers
0.7%
Engagement
1
Collabs
Modest engagement. Bottom 27% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›DIY • HOME DECOR • LIFESTYLE · 🪸 YouTube 365K | TikTok 1.6M · 🏆 Best of Lifestyle Tiktok Awards ‘24 Nominee · Bussiness: (Aul)
428K
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.9%.
Email: Price: Email and price are available on a strategy call.
Unlock ›Store Finds • Organization • Product Reviews · 📦 PR & Collabs Welcome · Southern California 🇺🇸
383K
Followers
2.0%
Engagement
2
Collabs
Strong engagement. Top 23% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
Plus Size Menswear & Lifestyle · ➪ Represented by @teamkozen · ➪ Inquiries 📩
332K
Followers
1.9%
Engagement
1
Collabs
Average engagement. Top 27% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
Welcome to the hut 🛖 · A place for furniture flips, home design & diy ✨ · More of me @theconnorsweeney 👨🏻
331K
Followers
2.5%
Engagement
1
Collabs
Strong engagement. Top 18% of the 24 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›
| I love to create | my self-renovated home from 1903 | interiordesign | mom of 3 🧡 | founder & designer @kharad.studio |
316K
Followers
1.5%
Engagement
1
Collabs
Average engagement. Top 36% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
✨ introvert + maximalist · 🧚♀️ lover of romance, cozy hobbies & all things whimsy
314K
Followers
5.0%
Engagement
1
Collabs
Exceptional engagement. Top 9% of the 24 creators here, where the median is 0.9%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🪇 less screen time for kids + easy activities · 🐢 intentional family travel · 📚 founder @urdumadrasa
313K
Followers
1.1%
Engagement
1
Collabs
Average engagement. Top 41% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›💍 2026 bride, midsize outfits, vlogs, slow runner & dog mum · 🏡 @homewithmegan · 👇🏼YOUTUBE TIKTOK LINKS
284K
Followers
1.9%
Engagement
1
Collabs
Average engagement. Top 32% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›▫️INTERIOR / DECOR · ▫️Collaborations Email
276K
Followers
1.0%
Engagement
2
Collabs
Average engagement. Top 45% of the 24 creators here, where the median is 0.9%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their IKEA content actually looks like?
See IKEA content examples ›We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @ikea over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
IKEA is a trademark of its owner. Sup is not affiliated with or endorsed by IKEA. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 230 of 240 brands in the library by creator count. | 24 | 385 recorded collaborating with @ikea in 12 months |
| Their collaborations | 29 | 454 collaborations recorded in 12 months |
| Median followers | 465K | 1M across all 240 brand pages |
| Median engagement rate | 0.9% | 0.8% across all 240 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.2 | 1.2 across all 385 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 385 creators collaborating with IKEA, across 454 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the IKEA content examples page.
The largest accounts collaborating with IKEA include @thetinychefshow, @marketingmind.in, @wallpapermag, @alexusdanisha, @dinnerbyben and @thekwendyhome. The most frequent is @lifewithcina, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 54% are mid-tier creators (100,000 to 500,000) and 46% are macro creators (500,000 and above). The median has 465K followers and the average engagement rate is 1.6%.
No. We are not connected to IKEA and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at IKEA and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the home & interior category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
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