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Top influencers and creators posting about Hyatt

These are the 24 biggest creators who collaborated with @hyatt in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 164 creators collaborating with the brand in total.

24creators ranked on this page
164creators recorded collaborating with Hyatt in 12 months
234collaborations recorded
Last updated
Genta profile photo

1.Genta

@sourmimosa
Luxury Travel & Hotels

🥂 750+ Luxury Hotels & Dining Destinations · 📍 Based in 🇺🇸/🇯🇵/🇸🇬/🇹🇼/🇮🇩/🇨🇳

1M

Followers

1.7%

Engagement

2

Collabs

Average engagement. Top 35% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Luxury Travel & Hotels62%
Restaurants & Cafes & Bars24%
Travel & Adventure9%
Food & Cooking3%

Cities

Bangkok20%
Taipei12%

Countries

Thailand25%
United States21%

Audience gender

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Lady Naomi Jane Adams profile photo

2.Lady Naomi Jane Adams

@naomijaneadams
Activism & Social Justice

Never leave a Queen on Seen… · London & Cotswolds | New York · Philanthropist, Lifetime Trips, Handbag, Cat & Matcha lover. OG Travel Influencer. Vot…

1M

Followers

0.5%

Engagement

1

Collabs

Modest engagement. Bottom 20% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Activism & Social Justice27%
Fashion & Style27%
Beauty11%
Fitness & Workouts5%

Cities

New York9%
London5%

Countries

United Kingdom67%
United States19%

Audience gender

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Marco Arrieta profile photo

3.Marco Arrieta

@lifestylebymarco
Luxury Travel & Hotels

Lifestyle | Menswear | Luxury Hotels & Restaurants · Currently: #TRAVELING · MIAMI/MILAN. Worldwide. 🌎

615K

Followers

1.4%

Engagement

1

Collabs

Average engagement. Top 45% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Luxury Travel & Hotels39%
Restaurants & Cafes & Bars25%
Fashion & Style19%
Travel & Adventure7%

Cities

London10%
Berlin8%

Countries

Germany21%
United States21%

Audience gender

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Jasmine Tosh Stewart profile photo

4.Jasmine Tosh Stewart

@jasmine_tosh
Fashion & Style

I play dress up and travel 🦋 Full time YouTuber JASMINE TOSH LATELY Podcast on @youtube & @spotify · ⬇️ 𝐨𝐮𝐭𝐟𝐢𝐭 𝐝𝐞𝐭𝐚𝐢𝐥𝐬 & 𝐥𝐚𝐭𝐞𝐬𝐭 𝐯𝐥𝐨𝐠

594K

Followers

—

Engagement

1

Collabs

Post categories

Fashion & Style36%
Travel & Adventure15%
Luxury Travel & Hotels14%
Personal Development & Motivation13%

Cities

Miami11%
Miami Beach5%

Countries

United States96%
Mexico2%

Audience gender

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Christina Tan profile photo

5.Christina Tan

@sassychris1
Luxury Travel & Hotels

🔴Leica Indonesia Ambassador | Forbes Travel Guide acknowledged aficionado | Curating luxury hotel stays & wellness escapes | Visual Storyteller

490K

Followers

0.0%

Engagement

2

Collabs

Low engagement. Bottom 1% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Luxury Travel & Hotels52%
Travel & Adventure24%
Restaurants & Cafes & Bars8%
Beauty5%

Cities

Amsterdam13%
Nice8%

Countries

Switzerland24%
Indonesia21%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Laura Heath profile photo

6.Laura Heath

@elitereading
Books & Literature

book & film creator · ⟡ my digital footprint ⟡

465K

Followers

—

Engagement

1

Collabs

Post categories

Books & Literature78%
Film & TV Commentary13%
Photography & Videography6%
Weddings & Events3%

Cities

New York City6%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Marta Álamo profile photo

7.Marta Álamo

@martalopezalamo
Fashion & Style

Free soul ✨🎀🧞‍♀️ · @nickname.project · @sightmanagement

384K

Followers

0.2%

Engagement

1

Collabs

Low engagement. Bottom 10% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Fashion & Style25%
Beauty19%
Travel & Adventure17%
Personal Development & Motivation11%

Cities

Dubai8%
Mykonos8%

Countries

Greece43%
Spain29%

Audience gender

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Aaron profile photo

8.Aaron

@mr.aar0nn
Streetwear & Sneaker Culture

@vitalinfluence

358K

Followers

7.9%

Engagement

2

Collabs

Exceptional engagement. Top 10% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Streetwear & Sneaker Culture53%
Fashion & Style13%
Personal Development & Motivation13%
Travel & Adventure13%

Audience gender

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Male

Audience gender breakdown is available on a strategy call.

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Nicholas lau profile photo

9.Nicholas lau

@nicholaslgl
Restaurants & Cafes & Bars

📢 TOP 5 Food Journalist · ✌🏼OOTD Acc -nicholaslauu · 📧Collabs: · 🎵 subscribe to my YouTube below

302K

Followers

2.0%

Engagement

5

Collabs

Average engagement. Top 30% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Restaurants & Cafes & Bars55%
Luxury Travel & Hotels29%
Food & Cooking8%
Baking & Desserts3%

Cities

Singapore52%
Ho Chi Minh City6%

Countries

Singapore75%
Vietnam11%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Zach Griff profile photo

10.Zach Griff

@_zachgriff
Travel & Adventure

✈️ Travel | Tech | Lifestyle · 💳 Helping you maximize your travel since 2017 · 📍 NYC w/ the fam 🧑‍🧑‍🧒

300K

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 15% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Travel & Adventure63%
Business & Entrepreneurship8%
Luxury Travel & Hotels8%
Technology & Gadgets8%

Cities

Chicago3%
Dallas3%

Countries

United States83%
Israel17%

Audience gender

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Audience gender breakdown is available on a strategy call.

Email: Price: Email and price are available on a strategy call.

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Booking creators like these for Hyatt?

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Lluvia Cristal profile photo

11.Lluvia Cristal

@lasvegaschicas
Travel & Adventure

YOU are a Las Vegas Chica 💖 · Vegas local of over 20 years 🎰 · I also post travel videos ✈️

299K

Followers

1.0%

Engagement

1

Collabs

Average engagement. Top 50% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Travel & Adventure30%
Restaurants & Cafes & Bars24%
Food & Cooking15%
Local Things to Do10%

Cities

Las Vegas82%
Henderson5%

Countries

United States99%
Japan1%

Audience gender

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Christina Young profile photo

12.Christina Young

@eatingalonediaries

NYC ♡ and trying new things :) · @runna: CHRISTINA · ↓ read about me + what I love on my substack

294K

Followers

0.9%

Engagement

1

Collabs

Average engagement. Bottom 40% of the 20 creators here with a rate, where the median is 1.0%.

Audience gender

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Audience gender breakdown is available on a strategy call.

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Fiona Chen profile photo

13.Fiona Chen

@findingfiona__
Travel & Adventure

travel, beauty, and positivity ✨ · 📍NYC (TikTok 600k+, YT 700k+) · ↓ free travel itineraries & more

266K

Followers

3.5%

Engagement

1

Collabs

Strong engagement. Top 20% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Travel & Adventure52%
Beauty9%
Personal Development & Motivation7%
Fashion & Style5%

Cities

Amsterdam12%
Barcelona11%

Countries

France23%
United States21%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Emma Walz profile photo

14.Emma Walz

@mrsemmawalz
Parenting & Family Life

🌸 Joshua’s wife + Millie’s mama + RN + Texan · ✨ practical wisdom for Christian women · 🏡 Dating • Marriage • Home • Motherhood

248K

Followers

1.5%

Engagement

1

Collabs

Average engagement. Top 40% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Parenting & Family Life54%
Spirituality & Mindfulness18%
Fashion & Style10%
Personal Development & Motivation5%

Cities

Dallas5%
Tulsa3%

Countries

United States89%
Japan11%

Audience gender

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Audience gender breakdown is available on a strategy call.

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RV Mendoza profile photo

15.RV Mendoza

@rvxmendoza
Food & Cooking

💝 comedy, culture, tech, and everyday lifestyle · 📍Detroit

247K

Followers

4.8%

Engagement

1

Collabs

Strong engagement. Top 15% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Food & Cooking16%
Travel & Adventure12%
Personal Development & Motivation10%
Film & TV Commentary8%

Cities

Naples5%
Capri2%

Countries

Italy50%
United States29%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Onyi🥀 profile photo

16.Onyi🥀

@mossonyi
Beauty

London · Luxury Fashion, Beauty & Lifestyle ♠️ · Film Project @alovelettertomyfriend 💌

240K

Followers

0.6%

Engagement

1

Collabs

Modest engagement. Bottom 25% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Beauty22%
Fashion & Style19%
Luxury Travel & Hotels17%
Travel & Adventure11%

Cities

London11%
Paris5%

Countries

United Kingdom44%
France18%

Audience gender

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Jenna Ricciardi profile photo

17.Jenna Ricciardi

@thejennaricciardi
Travel & Adventure

👩🏻‍💻Brooklyn Grown - NYC & NJ Life · 🪬Mama 🎙️Yapper ✈️Travel 🧖🏻‍♀️Wellness

232K

Followers

1.0%

Engagement

1

Collabs

Average engagement. Bottom 45% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Travel & Adventure21%
Beauty14%
Health & Wellness13%
Food & Cooking6%

Cities

Las Vegas6%
New York City4%

Countries

United States93%
Aruba7%

Audience gender

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Talia🤙🏽 profile photo

18.Talia🤙🏽

@tallzz_
Restaurants & Cafes & Bars

I like to travel and eat n stuff

212K

Followers

22.1%

Engagement

1

Collabs

Exceptional engagement. Top 5% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Restaurants & Cafes & Bars44%
Travel & Adventure17%
Food & Cooking10%
Local Things to Do7%

Cities

Las Vegas68%
San Diego5%

Countries

United States95%
Japan5%

Audience gender

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Janyl Smith profile photo

19.Janyl Smith

@janylsmithesq
Parenting & Family Life

Lifestyle • Parenting • Family • Travel • Law & Legacy · Wife | Mommy | Lawyer · 📍Miami · TikTok 400K · Law Firm: @janylsmith.pa

207K

Followers

—

Engagement

1

Collabs

Post categories

Parenting & Family Life50%
Sports & Athletics21%
Travel & Adventure14%
Finance & Investing7%

Cities

Hubbard Glacier7%
Moose Pass7%

Audience gender

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mackabuang profile photo

20.mackabuang

@mackabuang
Luxury Travel & Hotels

𝙇𝙪𝙭𝙪𝙧𝙮 𝙏𝙧𝙖𝙫𝙚𝙡 & 𝙇𝙞𝙛𝙚𝙨𝙩𝙮𝙡𝙚 𝘾𝙧𝙚𝙖𝙩𝙤𝙧 · 📍Lost in Asia · KLOOK CODE: 𝙈𝘼𝘾𝙆𝘼𝘽𝙐𝘼𝙉𝙂𝙆𝙇𝙊𝙊𝙆 · AGODA CODE: 𝙈𝘾𝘼𝙂𝙊𝘿𝘼

199K

Followers

0.8%

Engagement

1

Collabs

Modest engagement. Bottom 35% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Luxury Travel & Hotels38%
Travel & Adventure33%
Restaurants & Cafes & Bars13%
Photography & Videography6%

Cities

Bangkok33%
Singapore17%

Countries

Thailand39%
Singapore23%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Booking creators like these for Hyatt?

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Chin Chin Obcena profile photo

21.Chin Chin Obcena

@chinchinobcena

lifestyle • fashion • beauty • travel • dining · 🇵🇭 manila, philippines · 🌹 @lovedbycco

190K

Followers

—

Engagement

1

Collabs

Audience gender

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Jasmine Camble profile photo

22.Jasmine Camble

@oneflymama
Food & Cooking

Founder @thepartycatalog 🎉 · Faith • Family • Travel • DIY Party Ideas · Memory Maker | The Creative Queen 👸🏽 | 1908 💕💚 · Collabs: 📧

188K

Followers

2.3%

Engagement

1

Collabs

Strong engagement. Top 25% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Food & Cooking23%
Parenting & Family Life20%
DIY & Crafts8%
Health & Wellness8%

Cities

Houston15%
Paris3%

Countries

United States91%
France9%

Audience gender

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Emily profile photo

23.Emily

@amomexplores
Travel & Adventure

🗺 Unique family vacation ideas · ✈️ Family-friendly hotels & family travel itineraries · 🩵 Wisconsin mom of 4

182K

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 5% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Travel & Adventure81%
Parenting & Family Life9%
Luxury Travel & Hotels4%
Books & Literature2%

Cities

New York City15%
Chicago13%

Countries

United States54%
Germany11%

Audience gender

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Audience gender breakdown is available on a strategy call.

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heather blue profile photo

24.heather blue

@heatherraeblue
Travel & Adventure

your guide to bucketlist travel · never trust a thought you have indoors

180K

Followers

0.7%

Engagement

1

Collabs

Modest engagement. Bottom 30% of the 20 creators here with a rate, where the median is 1.0%.

Post categories

Travel & Adventure50%
Beauty10%
Health & Wellness10%
Home Decor & Interior Design10%

Cities

Duck Creek Village10%
Salt Lake City10%

Audience gender

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Audience gender breakdown is available on a strategy call.

Email: Price: Email and price are available on a strategy call.

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Want to see what their Hyatt content actually looks like?

See Hyatt content examples ›

How this page is built

We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @hyatt over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

Hyatt is a trademark of its owner. Sup is not affiliated with or endorsed by Hyatt. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the Hyatt creator data

The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Creators listedThe 24 with the largest audiences. Ranked 340 of 394 brands in the library by creator count.24164 recorded collaborating with @hyatt in 12 months
Their collaborations31234 collaborations recorded in 12 months
Median followers280K745K across all 394 brand pages
Median engagement rate1.0%0.9% across all 394 brand pages
Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme1.31.4 across all 164 creators

FAQ

Hyatt and creators: common questions

Yes. We have recorded 164 creators collaborating with Hyatt, across 234 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Hyatt content examples page.

The largest accounts collaborating with Hyatt include @sourmimosa, @naomijaneadams, @lifestylebymarco, @jasmine_tosh, @sassychris1 and @elitereading. The most frequent is @nicholaslgl, with 5 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 83% are mid-tier creators (100,000 to 500,000) and 17% are macro creators (500,000 and above). The median has 280K followers and the median engagement rate is 1.0%.

No. We are not connected to Hyatt and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Hyatt and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the travel category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does Hyatt work with creators?

Yes. We have recorded 164 creators collaborating with Hyatt, across 234 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Hyatt content examples page.

Which creators post about Hyatt?

The largest accounts collaborating with Hyatt include @sourmimosa, @naomijaneadams, @lifestylebymarco, @jasmine_tosh, @sassychris1 and @elitereading. The most frequent is @nicholaslgl, with 5 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does Hyatt attract?

Across the 24 biggest creators we recorded, 83% are mid-tier creators (100,000 to 500,000) and 17% are macro creators (500,000 and above). The median has 280K followers and the median engagement rate is 1.0%.

Is this page affiliated with Hyatt?

No. We are not connected to Hyatt and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Hyatt and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the travel category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

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