Creator Directory

Top Travel Influencers in Australia

The 40 biggest travel creators we track with a verified home base in Australia, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 114 travel creators in Australia; these are the largest with a verified profile.

40creators ranked on this page
114+travel creators tracked in Australia
350Mcreators we search live for a campaign
Last updated

40 creators, ranked by audience

Max & Harvey profile photo

1.Max & Harvey

@maxandharvey
Travel & Adventure

@helloimmax x @andiamharvey · We’re Going To AUSTRALIA!! ⬇️

1.4M

Followers

1.2%

Engagement

251K

Avg views

Average engagement. Top 45% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure29%
Music & Singing21%
Parenting & Family Life14%
Fashion & Style7%

Cities

London21%
Birmingham7%

Countries

United Kingdom88%
Australia13%

Audience gender

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Hannah Ferrier profile photo

2.Hannah Ferrier

@hannahferrier234
Travel & Adventure

📺 @belowdeckbravo · 🎥 www.cameo.com/hannahferrier234 · Come party with me in the US ⬇️

864K

Followers

3.6%

Engagement

182K

Avg views

Strong engagement. Top 22% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure25%
Film & TV Commentary17%
Local Things to Do17%
Parenting & Family Life17%

Cities

Las Vegas17%
Los Angeles8%

Audience gender

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Sydney, Australia 🇦🇺 Travel profile photo

3.Sydney, Australia 🇦🇺 Travel

@sydney.explores
SydneyTravel & Adventure

🇦🇺 Exploring the lifestyle of Sydney · 📍 Sharing local tips events and city news · ✈️ Don’t miss these flight deals to Sydney👇

393K

Followers

0.2%

Engagement

19K

Avg views

Low engagement. Bottom 13% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure64%
Local Things to Do7%
Music & Singing7%
Restaurants & Cafes & Bars7%

Cities

Sydney61%
Melbourne7%

Countries

Australia87%
Singapore7%

Audience gender

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Nawal نوال profile photo

4.Nawal نوال

@nawalsari
SydneyTravel & Adventure

@justdelusional_ · ୨୧ ‧₊˚𝓈𝓎𝒹𝓃𝑒𝓎 ☆⋆。𖦹

237K

Followers

0.8%

Engagement

31K

Avg views

Average engagement. Bottom 40% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure33%
Fashion & Style28%
Beauty11%
Books & Literature6%

Cities

Brooklyn6%
Casablanca6%

Countries

Morocco71%
Australia14%

Audience gender

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JAY profile photo

5.JAY

@wijayya_
Luxury Travel & Hotels

𓂉 Creative director & visual poet of space and soul · 📍 Australia · Presets ↓

218K

Followers

0.7%

Engagement

45K

Avg views

Modest engagement. Bottom 38% of the 40 creators here, where the median is 1.1%.

Post categories

Luxury Travel & Hotels20%
Photography & Videography15%
Spirituality & Mindfulness15%
Health & Wellness10%

Cities

Bali10%
Jimbaran5%

Audience gender

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Nessa ◡̈ profile photo

6.Nessa ◡̈

@bynessa_
SydneyTravel & Adventure

📍Sydney, Australia · 💸 10% OFF TRAVEL ON KLOOK: BYNESSAKLOOK · tiktok (280k+) ⬇️

175K

Followers

0.3%

Engagement

43K

Avg views

Modest engagement. Bottom 23% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure41%
Food & Cooking27%
Beauty5%
Home Decor & Interior Design5%

Cities

Seoul9%
Sydney5%

Countries

Japan45%
South Korea21%

Audience gender

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Aquabumps profile photo

7.Aquabumps

@aquabumps
SydneyTravel & Adventure

EUGENE TAN (::UGE) · Australian Fine Art Beach Photographer · Shooting daily since 1999. · We ship prints globally. Visit our Sydney gallery in Bondi

165K

Followers

0.5%

Engagement

21K

Avg views

Modest engagement. Bottom 30% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure24%
Nature & Outdoors18%
Photography & Videography18%
Sports & Athletics18%

Cities

Bondi28%
Bondi Beach20%

Countries

Australia77%
Sri Lanka13%

Audience gender

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So Perth profile photo

8.So Perth

@so.perth
PerthTravel & Adventure

Making your Perthday better. Perth’s premium digital publication. · 📷 @so.perth #soperth

146K

Followers

0.2%

Engagement

40K

Avg views

Low engagement. Bottom 8% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure27%
Local Things to Do23%
Restaurants & Cafes & Bars23%
Baking & Desserts9%

Cities

Perth50%
Margaret River9%

Countries

Australia100%

Audience gender

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Blaze Lopes profile photo

9.Blaze Lopes

@barefoot.blaze
Travel & Adventure

𝗹𝗶𝗳𝗲 𝗶𝗻 𝗮𝘂𝘀𝘁𝗿𝗮𝗹𝗶𝗮 & 𝗼𝗻 𝘁𝗵𝗲 𝗿𝗼𝗮𝗱 🌞🚐🌾🌊🌴🗺️🦘 · 📍on an endless roadtrip • 5 years, 2 laps of aus · ⤹ maps • presets • discounts

143K

Followers

2.9%

Engagement

93K

Avg views

Average engagement. Top 32% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure83%
Food & Cooking9%
Fashion & Style4%
Technology & Gadgets4%

Cities

Perth9%
Agnes Water4%

Countries

Australia97%
Antarctica2%

Audience gender

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Welcome to Perth profile photo

10.Welcome to Perth

@welcometoperth
PerthTravel & Adventure

Events | Lifestyle | Entertainment ✌🏻 · To be featured #welcometoperth & @welcometoperth · 🏝️ Perth’s go-to social guide since 2017 🏝️

119K

Followers

0.2%

Engagement

13K

Avg views

Low engagement. Bottom 13% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure33%
Art & Illustration17%
Food & Cooking17%
Local Things to Do17%

Cities

Albany33%
Yallingup33%

Countries

Australia100%

Audience gender

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Shruti & Dishant Rawat profile photo

11.Shruti & Dishant Rawat

@aussies.upclose
SydneyTravel & Adventure

📍 Indian Aussie couple living in Australia · 👫 Vlogs on @dishantandshruti · 🏖 Travel | Staycation | Food | Sydney Guide · ➡️ UGC Creator

115K

Followers

3.0%

Engagement

362K

Avg views

Average engagement. Top 30% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure42%
Local Things to Do33%
Restaurants & Cafes & Bars19%
Fashion & Style2%

Cities

Sydney37%
Almaty5%

Countries

Australia91%
Kazakhstan4%

Audience gender

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Walking Perspective profile photo

12.Walking Perspective

@walking_perspective
MelbourneTravel & Adventure

👨‍💻 Jim Zapsalis · 📷 Capturing Melbourne · 👇 Prints available from any post on my feed - Please DM

112K

Followers

0.6%

Engagement

9.4K

Avg views

Modest engagement. Bottom 33% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure44%
Nature & Outdoors29%
Local Things to Do15%
Photography & Videography8%

Cities

Melbourne47%
Yarra Valley8%

Countries

Australia99%
United Kingdom1%

Audience gender

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Cheree Lawrence profile photo

13.Cheree Lawrence

@ohsobusymum
City of BrisbaneTravel & Adventure

Food✨Travel✨Everyday Finds ✨ Mum Life✨Welcome to the chaos 😅 · MGMT: · 👉🏻358k Facebook | 77k TikTok · 📍Brisbane, Australia

94K

Followers

0.6%

Engagement

132K

Avg views

Modest engagement. Bottom 35% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure54%
Baking & Desserts15%
Food & Cooking15%
Fashion & Style8%

Cities

Anaheim8%
Pasadena8%

Countries

United States89%
Australia11%

Audience gender

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Tika Andhini profile photo

14.Tika Andhini

@tika_andhini
SydneyTravel & Adventure

Tika 🇦🇺🇮🇩 · 💁🏻‍♀️Trying new things one day at a time! · ✈️ Int’l travel @tikamikey.travels · 📍Sydney, Australia

90K

Followers

1.1%

Engagement

168K

Avg views

Average engagement. Top 47% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure26%
Restaurants & Cafes & Bars23%
Local Things to Do15%
Food & Cooking13%

Cities

Sydney28%
Taipei9%

Countries

Australia63%
Taiwan24%

Audience gender

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Paridhi Hitesh profile photo

15.Paridhi Hitesh

@withparitesh
SydneyTravel & Adventure

Desis finding their tribe abroad 👯 · 📍Sydney, Australia

85K

Followers

4.4%

Engagement

263K

Avg views

Strong engagement. Top 17% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure29%
Fashion & Style13%
Beauty4%
DIY & Crafts4%

Cities

Sydney17%
Queenstown8%

Countries

Australia60%
New Zealand40%

Audience gender

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Marvin Osifo profile photo

16.Marvin Osifo

@marvinosifo
Luxury Travel & Hotels

📍 Australia · Campaign Creative + Global Lifestyle · Founder GTS | Men's Style & Fashion Tips · 📩 Global Partnerships |

82K

Followers

0.2%

Engagement

7.8K

Avg views

Low engagement. Bottom 8% of the 40 creators here, where the median is 1.1%.

Post categories

Luxury Travel & Hotels31%
Fashion & Style23%
Luxury Fashion & Accessories15%
Restaurants & Cafes & Bars15%

Cities

Brisbane23%
Singapore15%

Countries

Australia67%
Singapore22%

Audience gender

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Matteo ⚡️ profile photo

17.Matteo ⚡️

@delcaa_18
Travel & Adventure

Lifestyle & Motors · Currently in Aussie 🇦🇺

78K

Followers

1.9%

Engagement

21K

Avg views

Average engagement. Top 37% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure45%
Cars & Motorsports18%
Motorcycles & Biking18%
Sports & Athletics18%

Cities

Stradbroke Island18%
Fitzroy Island9%

Countries

Australia100%

Audience gender

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Gracie profile photo

18.Gracie

@doitforicecream
MelbourneTravel & Adventure

City guides & food finds | Real travel moments · 📍: moved to Melbourne

68K

Followers

23.8%

Engagement

737K

Avg views

Exceptional engagement. Top 2% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure58%
Local Things to Do12%
Activism & Social Justice8%
Finance & Investing8%

Cities

Paris23%
Manila8%

Countries

Australia26%
France26%

Audience gender

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Keegan Wilderbeast profile photo

19.Keegan Wilderbeast

@angrycoffeeman
Travel & Adventure

Luxury Travel and Lifestyle ✈️ · Coffee Food Airport lounges👀 · Either in Japan - 🇦🇺 or 🇺🇸 · 日本語が話せる 🇯🇵 · flight hacks,tips,points

68K

Followers

0.1%

Engagement

1.7K

Avg views

Low engagement. Bottom 1% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure67%
Luxury Travel & Hotels30%
Art & Illustration3%

Cities

Melbourne17%
Queenstown17%

Countries

Australia29%
New Zealand17%

Audience gender

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Michelle profile photo

20.Michelle

@feastonit_
SydneyTravel & Adventure

✈️ Travel guides, food, activities & stays · 📍 Based in Sydney 🇦🇺

59K

Followers

0.9%

Engagement

32K

Avg views

Average engagement. Bottom 43% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure56%
Local Things to Do22%
Restaurants & Cafes & Bars11%
Film & TV Commentary6%

Cities

Tokyo28%
Sydney11%

Countries

Japan59%
Australia29%

Audience gender

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Eunice profile photo

21.Eunice

@eunicexplores
SydneyTravel & Adventure

✈️ food • travel • things to do · 📍 sydney based · 10% off TRAVEL: EUNICEXPLORESKLOOK on Klook

52K

Followers

1.6%

Engagement

64K

Avg views

Average engagement. Top 43% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure34%
Restaurants & Cafes & Bars27%
Food & Cooking24%
Film & TV Commentary4%

Cities

Sydney20%
Seoul8%

Countries

Australia41%
Japan27%

Audience gender

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Rahel🌞 profile photo

22.Rahel🌞

@annrahel
Travel & Adventure

I force my interests on you. you will enjoy. · 📍 currently in australia to fill my cup · 🎥 yt: rahel 🎧podcast: @salteddates · e-books ↓

50K

Followers

3.5%

Engagement

107K

Avg views

Strong engagement. Top 25% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure20%
Fitness & Workouts13%
Personal Development & Motivation13%
Activism & Social Justice7%

Cities

Stuttgart13%
Bondi Beach7%

Audience gender

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Will Salkeld — Travel Photographer profile photo

23.Will Salkeld — Travel Photographer

@wilkeld
SydneyTravel & Adventure

↠ Travel Guides & Beautiful Destinations · ↠ Beaches / Hotels / Restaurants / Experiences · ↠ Sydney, Australia

48K

Followers

6.5%

Engagement

228K

Avg views

Strong engagement. Top 12% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure79%
Comedy & Humor4%
Finance & Investing4%
Local Things to Do4%

Cities

Athens14%
Ibiza11%

Countries

Italy35%
France29%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Aiden & Maddy profile photo

24.Aiden & Maddy

@aidenandmaddy
Travel & Adventure

✈️ Aussie-based Travel Couple · 🌺 Guides & itineraries to help you plan your trip! · Free travel guides & discounts ⤵

47K

Followers

0.3%

Engagement

10K

Avg views

Modest engagement. Bottom 23% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure92%
Luxury Travel & Hotels4%
Restaurants & Cafes & Bars4%

Cities

Seoul20%
Singapore16%

Countries

South Korea59%
Singapore17%

Audience gender

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Escape profile photo

25.Escape

@escape.com.au
Travel & Adventure

Australia's favourite destination for travel news and advice, and an insider's guide to the best places to visit here and around the world.

47K

Followers

0.1%

Engagement

15K

Avg views

Low engagement. Bottom 5% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure76%
Luxury Travel & Hotels15%
Business & Entrepreneurship3%
Food & Cooking3%

Cities

Paris6%
Baa Atoll3%

Countries

Australia47%
France7%

Audience gender

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Katie profile photo

26.Katie

@katiegoldberg
MelbourneTravel & Adventure

🇦🇺 Katie & Rhys: your Melbourne besties · 🤩 Discover 🔥 #events & places to #dine, #travel & #visit🥂 · 💌 to collab · 🍿 #Foodie, #Movie & #theatre buff

46K

Followers

1.1%

Engagement

12K

Avg views

Average engagement. Top 50% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure44%
Restaurants & Cafes & Bars25%
Local Things to Do6%
Art & Illustration3%

Cities

Melbourne17%
El Nido14%

Countries

Australia38%
Japan35%

Audience gender

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Monisha Bhogal Gill profile photo

27.Monisha Bhogal Gill

@monishacreator
SydneyTravel & Adventure

wedding dance ideas & outfit inspo · i stay in pretty places, eat good food & try new things · sydney + london · : tiktok 160k

45K

Followers

1.1%

Engagement

24K

Avg views

Average engagement. Bottom 48% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure30%
Beauty15%
Fashion & Style10%
Home Decor & Interior Design10%

Cities

Rovaniemi20%
Sydney20%

Countries

Australia42%
Finland33%

Audience gender

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Matt Lambley profile photo

28.Matt Lambley

@matt.lambley
SydneyTravel & Adventure

✞ | Film Maker 🎞️ · Travel, Tourism and Events · ⚲ Sydney, AUS

44K

Followers

10.4%

Engagement

103K

Avg views

Exceptional engagement. Top 10% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure41%
Photography & Videography35%
Nature & Outdoors12%
Art & Illustration3%

Cities

Sydney59%
Hirosaki9%

Countries

Australia55%
Japan23%

Audience gender

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Pablo Cogollos profile photo

29.Pablo Cogollos

@pablocogollos_photography
Nature & Outdoors

MarineBiologist & Cinematographer Great Barrier Reef Explorer · @canonanz R5C 8k @dji 4 · @oceanearthstudios /@masterreefguides/ · @parley.tv/@mikeba…

40K

Followers

22.0%

Engagement

117K

Avg views

Exceptional engagement. Top 7% of the 40 creators here, where the median is 1.1%.

Post categories

Nature & Outdoors50%
Travel & Adventure30%
Environmental & Sustainability20%

Cities

Raine Island30%
Wreck Bay20%

Countries

Australia100%

Audience gender

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Vinh Huynh profile photo

30.Vinh Huynh

@thecuratedgentleman
SydneyTravel & Adventure

Menswear, Travel and Life’s Essentials · KLOOKTCGKL for up to 10% off on Klook · 🏠Sydney, Australia

40K

Followers

0.2%

Engagement

7.9K

Avg views

Modest engagement. Bottom 20% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure39%
Luxury Travel & Hotels22%
Restaurants & Cafes & Bars13%
Fashion & Style4%

Cities

Sydney15%
Singapore9%

Countries

Canada28%
Australia25%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Bec profile photo

31.Bec

@loving.three
MelbourneTravel & Adventure

❀ mum of 3, five & under · ❀ our visual diary of love + adventure

38K

Followers

1.9%

Engagement

2.7K

Avg views

Average engagement. Top 40% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure50%
Parenting & Family Life25%
Health & Wellness8%
Kids & Toys8%

Cities

Hobart42%
Carrum Downs8%

Countries

Australia100%

Audience gender

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Ebony profile photo

32.Ebony

@wanderingelsewhere_
City of BrisbaneTravel & Adventure

just a girl who loves eating, drinking matcha & travelling from time to time… · • based in brisbane

36K

Followers

1.9%

Engagement

56K

Avg views

Average engagement. Top 35% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure47%
Restaurants & Cafes & Bars29%
Luxury Travel & Hotels9%
Food & Cooking7%

Cities

New York City33%
Singapore18%

Countries

United States47%
Australia31%

Audience gender

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Jemma Donkin profile photo

33.Jemma Donkin

@jemma_explores
Central CoastTravel & Adventure

☼ Lifestyle Content Creator · ⋒ Central Coast, Sydney & beyond · ❈ The best food, activities & accomodation · ☼ Home and Travel · e:

36K

Followers

0.2%

Engagement

5.1K

Avg views

Modest engagement. Bottom 18% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure35%
Restaurants & Cafes & Bars25%
Luxury Travel & Hotels10%
Art & Illustration5%

Cities

Hunter Valley10%
Kangaroo Valley10%

Countries

Australia94%
Samoa6%

Audience gender

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Chelsea Crichton profile photo

34.Chelsea Crichton

@chelslovesit
MelbourneTravel & Adventure

🫶 Your Millennial Bestie · 💕 Helping you Eat, Drink, Travel & Figure it Out · Work With Me ⬇️

35K

Followers

0.9%

Engagement

34K

Avg views

Average engagement. Bottom 43% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure24%
Local Things to Do19%
Restaurants & Cafes & Bars14%
Personal Development & Motivation10%

Cities

Melbourne42%
Adelaide2%

Countries

Australia89%
Singapore6%

Audience gender

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Sarath Vegasana profile photo

35.Sarath Vegasana

@sarath.com.au
MelbourneTravel & Adventure

🌍 Exploring Melbourne & Beyond · 🎥 Capturing moments and stories with my FujiFilm · 🌱 Hidden gems, road trips, hikes, travel, & vegan food

34K

Followers

23.6%

Engagement

49K

Avg views

Exceptional engagement. Top 5% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure50%
Luxury Travel & Hotels14%
Nature & Outdoors14%
Photography & Videography14%

Cities

Melbourne50%
Ballarat14%

Countries

Australia100%

Audience gender

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Aussie Model & UGC creator profile photo

36.Aussie Model & UGC creator

@missmilanaurora
Travel & Adventure

*Proud Mum -100% run by mum · *Content Creator & UGC · *Photographic & Runway model - NYFW25 · *Lifestyle & fashion

34K

Followers

0.4%

Engagement

20K

Avg views

Modest engagement. Bottom 28% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure71%
Nature & Outdoors14%
Fashion & Style7%
Pets & Animals7%

Cities

Sapa21%
Hanoi14%

Countries

Vietnam83%
Australia8%

Audience gender

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Priyanka Sancheti profile photo

37.Priyanka Sancheti

@afoodietravelista
MelbourneTravel & Adventure

📍Melbourne-based content creator & mum🇦🇺 · 📸 Travel • Food • Family • Events · 🎯 Content creation & UGC · 💌 Email for collabs -

34K

Followers

4.0%

Engagement

204K

Avg views

Strong engagement. Top 20% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure33%
Restaurants & Cafes & Bars25%
Local Things to Do17%
Education & Study Hacks8%

Cities

Melbourne42%
Nusa Dua17%

Countries

Australia91%
Indonesia9%

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Akanksha profile photo

38.Akanksha

@globetrottingheels
Travel & Adventure

Now in 🇦🇺 · Solo traveller sharing the good, bad & ugly of travels & life ❤️ · #doitscared · Links to everything ⬇️

30K

Followers

4.8%

Engagement

51K

Avg views

Strong engagement. Top 15% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure76%
Real Estate & Property12%
Career & Productivity4%
Finance & Investing4%

Cities

Melbourne48%
Sydney16%

Countries

Australia76%
Canada11%

Audience gender

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Misbah profile photo

39.Misbah

@misbah.chaudhary001
Travel & Adventure

Food|Health|Lifestyle|Travel|Hijabi · 📍🇦🇺 and travelling around the world 🌍 · code: MISBAHCHAUDHARY0015 for 5% off · On GetYourGuide app 🎉 install ⬇️

29K

Followers

3.1%

Engagement

37K

Avg views

Average engagement. Top 27% of the 40 creators here, where the median is 1.1%.

Post categories

Travel & Adventure42%
Luxury Travel & Hotels26%
Restaurants & Cafes & Bars21%
Fashion & Style5%

Cities

Perth47%
Phuket32%

Countries

Thailand55%
Australia45%

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Kaitlyn Rodriguez profile photo

40.Kaitlyn Rodriguez

@kaitlynrodriguez_
SydneyLuxury Travel & Hotels

Co-Founder — @purr____studio @weddingsbypurr · Educator — @nationalfashioncollege · SYD |

28K

Followers

0.1%

Engagement

5.7K

Avg views

Low engagement. Bottom 3% of the 40 creators here, where the median is 1.1%.

Post categories

Luxury Travel & Hotels14%
Weddings & Events14%
Art & Illustration7%
Beauty7%

Cities

London14%
Paris14%

Countries

France40%
United Kingdom40%

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Want the full data on any of these creators?

Audience breakdowns, past brand work and realistic rates for travel creators in Australia, free on a strategy call.

How this list is built

We track at least 114 travel creators with a verified home base in Australia, part of our own database of tracked creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.

Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.

Guides for working with travel creators

The data

Download the travel creators in Australia

Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.

Last updated
MeasureOn this pageThe wider data set
Creators ranked hereWe track at least 114 travel creators in Australia and publish the largest with a verified profile4011,056 across our published pages
Median followersTravel in Australia vs all 11,056 creators across our published pages56K77K
Median engagement rate1.1%1.1%
Median average views39K32K

FAQ

Frequently asked questions

Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.

This page ranks 40 travel creators in Australia. We track at least 114 of them and list the largest by audience here, with the engagement rate and average views behind each one.

The median creator on this page has 56K followers, and the median engagement rate across the page is 1.1%. By size, 70% are micro creators (10,000 to 100,000), 25% are mid-tier creators (100,000 to 500,000) and 5% are macro creators (500,000 and above).

Max & Harvey (@maxandharvey) has the largest following on this page at 1.4M. Follower count is not the same as performance though. Gracie (@doitforicecream) has the highest engagement rate here at 23.8%, which is usually the better signal of whether an audience is paying attention.

Across this page the most common post categories are Travel & Adventure, Restaurants & Cafes & Bars, Local Things to Do and Luxury Travel & Hotels. These come from what the creators actually post, not from a self-declared bio.

Every creator here has a verified Australia home base. The places they mention most in their posts are Sydney, Melbourne and Perth. By country, the most mentioned are Australia, Japan and United States. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.

We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.

Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.

How many travel creators in Australia are on this page?

This page ranks 40 travel creators in Australia. We track at least 114 of them and list the largest by audience here, with the engagement rate and average views behind each one.

How big are travel creators in Australia typically?

The median creator on this page has 56K followers, and the median engagement rate across the page is 1.1%. By size, 70% are micro creators (10,000 to 100,000), 25% are mid-tier creators (100,000 to 500,000) and 5% are macro creators (500,000 and above).

Who are the biggest travel creators in Australia?

Max & Harvey (@maxandharvey) has the largest following on this page at 1.4M. Follower count is not the same as performance though. Gracie (@doitforicecream) has the highest engagement rate here at 23.8%, which is usually the better signal of whether an audience is paying attention.

What do these creators post about?

Across this page the most common post categories are Travel & Adventure, Restaurants & Cafes & Bars, Local Things to Do and Luxury Travel & Hotels. These come from what the creators actually post, not from a self-declared bio.

Where are these creators based?

Every creator here has a verified Australia home base. The places they mention most in their posts are Sydney, Melbourne and Perth. By country, the most mentioned are Australia, Japan and United States. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.

How do I get their contact details and rates?

We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.

Where does this data come from?

Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.

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