Creator Directory
The 40 biggest creators we track with a verified home base in Australia, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 1,257 creators in Australia; these are the largest with a verified profile.
40 creators, ranked by audience
Singer • Songwriter • Actor · Now United
3.3M
Followers
0.1%
Engagement
112K
Avg views
Low engagement. Bottom 11% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌸 Mommy, actress, presenter · 📍 Sydney, Australia · 👇🏼 Work with me
3.1M
Followers
0.1%
Engagement
42K
Avg views
Low engagement. Bottom 3% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›melbourne, australia · @musethemodels @musetheagency 🇬🇧
2M
Followers
0.3%
Engagement
559K
Avg views
Modest engagement. Bottom 32% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›TikTok 2.3M YouTube 1.9M Facebook 1M · 📍Los Angeles | Sydney · #1 book “WOLF OF WOK STREET” @yumyum.au · RIP father, 林冠軍。
1.6M
Followers
1.2%
Engagement
1.1M
Avg views
Strong engagement. Top 24% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@helloimmax x @andiamharvey · We’re Going To AUSTRALIA!! ⬇️
1.4M
Followers
1.2%
Engagement
251K
Avg views
Average engagement. Top 26% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Tara Milk Tea · Sydney ☁️ ——
1.4M
Followers
0.8%
Engagement
161K
Avg views
Average engagement. Top 42% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›🏏 Former Australian cricketer · @berwick.bmw ambassador 🚘 · Contact: @tgisport.australia
1.2M
Followers
1.1%
Engagement
325K
Avg views
Average engagement. Top 29% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›#MasterChefAU 🥘 · Stream Free on @channel10au · Cook with #MasterChefAtHome available now! 📖🍜
991K
Followers
0.3%
Engagement
162K
Avg views
Modest engagement. Bottom 24% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›🤤 Living my best life through food 💗 · 📍Based in Sydney 🇦🇺
912K
Followers
5.1%
Engagement
1.7M
Avg views
Exceptional engagement. Top 5% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📺 @belowdeckbravo · 🎥 www.cameo.com/hannahferrier234 · Come party with me in the US ⬇️
864K
Followers
3.6%
Engagement
182K
Avg views
Strong engagement. Top 11% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
beach sprinter | gold coast, aus · @movewithus coach | @csb partner (code OMAY) · co-founder @dr.hydrate · ↓ move with me
841K
Followers
1.3%
Engagement
370K
Avg views
Strong engagement. Top 21% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👶🏽 @babycubsandladylumps Live•Love•Embrace🧿🇦🇺@tsatalent · Purpose entrepreneur @figur_co @statusco.republic @moira.muse · Content creator🏆
746K
Followers
0.3%
Engagement
293K
Avg views
Modest engagement. Bottom 32% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›CHILD OF GOD. Brain Tumor Survivor. Global Basketball Skills Trainer. Owner @courtsidemelbourne @lildribblersleague · Play NCAA Bracket Games w/me! ⬇️
663K
Followers
2.5%
Engagement
185K
Avg views
Strong engagement. Top 13% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🏃🏻 Pro Parkour Athlete · 🇦🇺 Brisbane based
648K
Followers
0.2%
Engagement
72K
Avg views
Low engagement. Bottom 13% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›And they say Australia doesn’t have culture 💅 · 📸 Share your photos using #ABCMyPhoto
493K
Followers
0.4%
Engagement
78K
Avg views
Modest engagement. Bottom 39% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›author & creator @jasminoffscript · making cooking cool again · cookbook & content guide 👇🏼 more content in subs
478K
Followers
1.1%
Engagement
231K
Avg views
Average engagement. Top 34% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›food, wellness + lifestyle · co-founder @mademonday__ · 📍Perth, WA
478K
Followers
1.0%
Engagement
761K
Avg views
Average engagement. Top 37% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Two (previously fit & healthy) people embarking on a journey to find the best burger in Brisbane & beyond · Inquiries ➡️ @
466K
Followers
0.5%
Engagement
105K
Avg views
Average engagement. Bottom 45% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Like no other.
428K
Followers
0.0%
Engagement
11K
Avg views
Low engagement. Bottom 1% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Australia's leading magazine for restaurant and hospitality news, food and drink, chefs' recipes and travel. Our December issue is out now.
412K
Followers
0.3%
Engagement
26K
Avg views
Modest engagement. Bottom 26% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
📍 Sydney, Australia
405K
Followers
0.2%
Engagement
115K
Avg views
Modest engagement. Bottom 21% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›foodie | creating delicious easy recipes | mum · Australia 🫧
401K
Followers
0.1%
Engagement
34K
Avg views
Low engagement. Bottom 8% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›🇦🇺 Exploring the lifestyle of Sydney · 📍 Sharing local tips events and city news · ✈️ Don’t miss these flight deals to Sydney👇
393K
Followers
0.2%
Engagement
19K
Avg views
Modest engagement. Bottom 18% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Gardening advice, inspo and info from Australia's favourite gardening show 🌱 Share your pics with us! #ABCMyGarden
387K
Followers
0.3%
Engagement
35K
Avg views
Modest engagement. Bottom 29% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›10x World Muay Thai Champion. · Muay Thai 135f, 99w, 46 ko’s · Australian Boxing Champion. · Boxing 14f, 11w, 10 ko's. · Monster Energy athlete · @bo…
380K
Followers
0.2%
Engagement
219K
Avg views
Low engagement. Bottom 13% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›sentimental crafty girl · 🗝️ @martinastinystore @tiny_zine_ · 📕TAOMC📘AYOJJ📔?(Oct ‘26) @penguinrandomhouse
352K
Followers
0.6%
Engagement
31K
Avg views
Average engagement. Top 47% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Sydney | Australia
324K
Followers
—
Engagement
14K
Avg views
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Home base - South Australia · Our place - @downtherabbitholewines
320K
Followers
0.7%
Engagement
241K
Avg views
Average engagement. Top 45% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Just a girl who wants to do it all · Syd, Aus
316K
Followers
0.6%
Engagement
76K
Avg views
Average engagement. Top 50% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👋 hi I’m @biancaling! · 🌏 @lonelyplanet travel correspondent · 🗺️ things to do, stories & people · 📍 wurundjeri country · 👇 melbourne bucket list
309K
Followers
3.6%
Engagement
191K
Avg views
Exceptional engagement. Top 8% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
📍Brisbane, Australia · tiktok/yt: carragh.m
301K
Followers
6.6%
Engagement
137K
Avg views
Exceptional engagement. Top 3% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Welcome to my food review, travel and cooking zone · DM or · 📍🇦🇺 Melbourne
300K
Followers
0.9%
Engagement
114K
Avg views
Average engagement. Top 39% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Made in Australia 🇦🇺 · Coach of @splicedcrew / @sploovejv 👾
297K
Followers
1.5%
Engagement
43K
Avg views
Strong engagement. Top 16% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›I’m funny on stories. · Style | Beauty | Travel | Fragrance | Foodie · Behind the Vale on Substack
296K
Followers
1.4%
Engagement
254K
Avg views
Strong engagement. Top 18% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›My book STYLED is OUT NOW in paperback, e-book & audiobook 💕 · Published by @penguinbooksaus 📕 · Find your closest stockist or a book launch near you…
284K
Followers
0.4%
Engagement
46K
Avg views
Modest engagement. Bottom 37% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›My destination is no longer a place but a new way of experiencing things ✈️🚲🚕⛵️🚟🚇🚤🛶🚗🚐🚅🚃🚁🏕🏯🚂🏝㊗♓️🇦🇺
283K
Followers
—
Engagement
2.9K
Avg views
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›syd · @myvintagepleasure & @thegroupchat
282K
Followers
0.4%
Engagement
239K
Avg views
Modest engagement. Bottom 39% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›🌏 Lover of Sport |Adventure |Travel · 🎤@7afl @backyardbanditsaustralia · ❤️ @blindside.au · 🌴 @sasaustralia @survivorau · 🚙 @toyota_aus
278K
Followers
1.1%
Engagement
272K
Avg views
Average engagement. Top 34% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Your Daily Dose of Brisbane’s Best 💫 · Things to Do • Food & Wine • Lifestyle • Property · 🍔 @BrisbaneFood · TAG @Brisbane | 2032 Olympic Games l FOL…
278K
Followers
0.6%
Engagement
114K
Avg views
Average engagement. Bottom 47% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Makeup artist, Ivanhoe · MAKEUP BOOKINGS NOW OPEN ↓
268K
Followers
0.1%
Engagement
28K
Avg views
Low engagement. Bottom 3% of the 38 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for creators in Australia, free on a strategy call.
We track at least 1,257 creators with a verified home base in Australia, part of our own database of tracked creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
How to Do Influencer Outreach That Gets Replies and ROI
Learn how to do influencer outreach step by step, from sourcing micro creators to scripts, negotiation and ROI tracking that turns DMs into measurable results.
How Much Should You Pay Instagram Influencers? 2026 Guide: Pricing Drives ROI
Trying to figure out how much you should pay Instagram influencers in 2026 can feel like you’re navigating a maze blindfolded. But let's start with a simple…
Micro Influencer Marketing: A Playbook for ROI
You've run a few creator collaborations and can't tell which one drove sales. Or your team is buried in Instagram DMs, chasing local creators one by one. Or…
Up:
All creatorsBy gender:
Female Influencers in Australia40Other niches in Australia:
Food & Drink40Beauty40Fashion40Fitness39Travel40Parenting & Family35Lifestyle40Music & Dance40Art & Photography29Entertainment29The data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 1,257 creators in Australia and publish the largest with a verified profile | 40 | 11,056 across our published pages |
| Median followersInstagram in Australia vs all 11,056 creators across our published pages | 409K | 77K |
| Median engagement rate | 0.6% | 1.1% |
| Median average views | 126K | 32K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 Instagram creators in Australia. We track at least 1,257 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 409K followers, and the median engagement rate across the page is 0.6%. By size, 65% are mid-tier creators (100,000 to 500,000) and 35% are macro creators (500,000 and above).
S A V A N N A H ➕ C L A R K E (@savannah.clarke) has the largest following on this page at 3.3M. Follower count is not the same as performance though. (っ◔◡◔)っ ♥ Carragh ♥ (@carragh.m) has the highest engagement rate here at 6.64%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Food & Cooking, Fashion & Style, Restaurants & Cafes & Bars and Travel & Adventure. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Australia home base. The places they mention most in their posts are Melbourne, Sydney and Brisbane. By country, the most mentioned are Australia, United States and Japan. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
Loading the free check
Book a call