Creator Directory
The 40 biggest creators we track with a verified home base in Australia, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 1,951 creators in Australia; these are the largest with a verified profile.
40 creators, ranked by audience
Singer • Songwriter • Actor · Now United
3.3M
Followers
0.1%
Engagement
112K
Avg views
Modest engagement. Bottom 15% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌸 Mommy, actress, presenter · 📍 Sydney, Australia · 👇🏼 Work with me
3.1M
Followers
0.1%
Engagement
42K
Avg views
Low engagement. Bottom 5% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Blogger · YouTuber · Social Media Marketer · Traveler · @zionfelixtv · Ghana’s most followed blogger
2.7M
Followers
0.0%
Engagement
30K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›melbourne, australia · @musethemodels @musetheagency 🇬🇧
2M
Followers
0.3%
Engagement
559K
Avg views
Modest engagement. Bottom 28% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇪🇺 Europe Tour (Oct - Dec '25) · 🇬🇧 O2 Shepherd's Bush (Dec 10) · 🇿🇦 Kirstenbosch (Dec 28) · 🎟️👇🏼 AVAILABLE NOW
1.7M
Followers
6.3%
Engagement
2.4M
Avg views
Exceptional engagement. Top 2% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›TikTok 2.3M YouTube 1.9M Facebook 1M · 📍Los Angeles | Sydney · #1 book “WOLF OF WOK STREET” @yumyum.au · RIP father, 林冠軍。
1.6M
Followers
1.2%
Engagement
1.1M
Avg views
Average engagement. Top 32% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›actress · 📍la | syd | mil · ur only Italian ceo 💁♀️
1.4M
Followers
1.5%
Engagement
686K
Avg views
Strong engagement. Top 22% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@helloimmax x @andiamharvey · We’re Going To AUSTRALIA!! ⬇️
1.4M
Followers
1.2%
Engagement
251K
Avg views
Average engagement. Top 35% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Tara Milk Tea · Sydney ☁️ ——
1.4M
Followers
0.8%
Engagement
161K
Avg views
Average engagement. Top 50% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Woman. · 🇦🇺 @tammintravels
1.3M
Followers
0.3%
Engagement
244K
Avg views
Modest engagement. Bottom 33% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Aus - · Europe & Asia- · North & South America- · Tour dates+music submission ⬇️ · @jack_mgmt
1.2M
Followers
4.3%
Engagement
1.2M
Avg views
Exceptional engagement. Top 7% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏏 Former Australian cricketer · @berwick.bmw ambassador 🚘 · Contact: @tgisport.australia
1.2M
Followers
1.1%
Engagement
325K
Avg views
Average engagement. Top 37% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Author 2X BEST SELLING COOKBOOKS · Co-founder @simplywholesomepantry · Recipe writer @goodfoodau · Radio Co-host @wellnessaustralia · Mum & Nutrition…
1.1M
Followers
0.1%
Engagement
139K
Avg views
Low engagement. Bottom 13% of the 40 creators here, where the median is 0.8%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@virginradiodxb · @fadefit · @enhancedxb · @jointhecode · @cancelledmusic · @pepperoni_comedyclub · @team365dxb · @kskonnect
1M
Followers
0.3%
Engagement
110K
Avg views
Modest engagement. Bottom 25% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›#MasterChefAU 🥘 · Stream Free on @channel10au · Cook with #MasterChefAtHome available now! 📖🍜
991K
Followers
0.3%
Engagement
162K
Avg views
Modest engagement. Bottom 23% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Official Partner of @motul · Merchandise @mijiracer_hq
966K
Followers
1.0%
Engagement
192K
Avg views
Average engagement. Top 43% of the 40 creators here, where the median is 0.8%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌎 Your travel & adventure bestie · 📍 Aussie grown, Seattle based · 🌲 63/63 US national parks @roamingamericabook · Merch • Photo presets • Travel…
929K
Followers
1.3%
Engagement
279K
Avg views
Average engagement. Top 30% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›@justengagedpodcast🎙️ · Founder @clubsundayofficial · 🏝️ @loveisland s9 @loveislandau · Au: · Uk:
925K
Followers
0.1%
Engagement
212K
Avg views
Low engagement. Bottom 3% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🤤 Living my best life through food 💗 · 📍Based in Sydney 🇦🇺
912K
Followers
5.1%
Engagement
1.7M
Avg views
Exceptional engagement. Top 5% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📺 @belowdeckbravo · 🎥 www.cameo.com/hannahferrier234 · Come party with me in the US ⬇️
864K
Followers
3.6%
Engagement
182K
Avg views
Strong engagement. Top 12% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›beach sprinter | gold coast, aus · @movewithus coach | @csb partner (code OMAY) · co-founder @dr.hydrate · ↓ move with me
841K
Followers
1.3%
Engagement
370K
Avg views
Average engagement. Top 27% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›doing handstands, raising a tiny human · & helping women build strong, capable bodies · @cultureofmotion → train w/ me · @apollo.and.sage → cheeky sw…
787K
Followers
0.3%
Engagement
161K
Avg views
Modest engagement. Bottom 35% of the 40 creators here, where the median is 0.8%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👷♂️ Professional Music Fan · 🤫 Private listening club on Patreon! · 🔴 Live Weds night (US), Thursday morn (AEST) · ⬇️ playlists
747K
Followers
0.6%
Engagement
101K
Avg views
Average engagement. Bottom 43% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👶🏽 @babycubsandladylumps Live•Love•Embrace🧿🇦🇺@tsatalent · Purpose entrepreneur @figur_co @statusco.republic @moira.muse · Content creator🏆
746K
Followers
0.3%
Engagement
293K
Avg views
Modest engagement. Bottom 28% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Chef |📍LA + Aus + Mex · Best eats at 🏠 & around the 🌎 · 🍴@gwenla @woodendrivieramaya @curtisstoneevents @curtisstoneevents_au @thepieroombycurtis…
682K
Followers
0.1%
Engagement
55K
Avg views
Modest engagement. Bottom 15% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›2 x GUINNESS WORLD RECORD HOLDER · Motivational Speaker-Media-Runner-Author-Mum🇦🇺🇸🇬 · @adidas @adidassg @dr.hydrate @oakley @drinkag1 · INFO👇🏽
673K
Followers
2.6%
Engagement
87K
Avg views
Strong engagement. Top 15% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Yourlilcook 🇧🇩 by @kumkum_kalam · 📍Melb, AUS · Latest recipes, playlists, supper clubs and more⬇️
672K
Followers
3.8%
Engagement
468K
Avg views
Exceptional engagement. Top 10% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›CHILD OF GOD. Brain Tumor Survivor. Global Basketball Skills Trainer. Owner @courtsidemelbourne @lildribblersleague · Play NCAA Bracket Games w/me! ⬇️
663K
Followers
2.5%
Engagement
185K
Avg views
Strong engagement. Top 17% of the 40 creators here, where the median is 0.8%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›london ㋛ · ldn mgmt - 💌 · aus mgmt @imgtalent - 💌 · modelling -
649K
Followers
0.9%
Engagement
171K
Avg views
Average engagement. Top 47% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🏃🏻 Pro Parkour Athlete · 🇦🇺 Brisbane based
648K
Followers
0.2%
Engagement
72K
Avg views
Modest engagement. Bottom 20% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Australian Model · 📍Australia / LA · 🇺🇸 @geneticsmgmt
643K
Followers
0.1%
Engagement
15K
Avg views
Low engagement. Bottom 10% of the 40 creators here, where the median is 0.8%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›London · UK/EU/US - · AU -
571K
Followers
0.7%
Engagement
75K
Avg views
Average engagement. Bottom 48% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›SEOUL/SINGAPORE/SYDNEY-BASED FASHION ILLUSTRATOR, CONTENT & ART DIRECTOR - In 🇰🇷 📧:
567K
Followers
0.7%
Engagement
257K
Avg views
Average engagement. Bottom 45% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Ｄｒｅａｍ Ｌｅａｄｅr · Wellness, Mindset & Inspiration · Healing Lyme 💚 · 🍴: @girlwithagourmetpalate · 📍: LA
517K
Followers
0.1%
Engagement
32K
Avg views
Low engagement. Bottom 8% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›your friendly neighbourhood gemini 👁️👅👁️ · food, culture & travel📍sydney
503K
Followers
0.6%
Engagement
69K
Avg views
Average engagement. Bottom 40% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›sporty spice 🌶️ · fitness ◦ combat ◦ mamacita · @oneractive code: DUA
500K
Followers
1.8%
Engagement
166K
Avg views
Strong engagement. Top 20% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Korean Aussie actor🇰🇷🇦🇺
498K
Followers
1.4%
Engagement
67K
Avg views
Strong engagement. Top 25% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›And they say Australia doesn’t have culture 💅 · 📸 Share your photos using #ABCMyPhoto
493K
Followers
0.4%
Engagement
78K
Avg views
Modest engagement. Bottom 38% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›author & creator @jasminoffscript · making cooking cool again · cookbook & content guide 👇🏼 more content in subs
478K
Followers
1.1%
Engagement
231K
Avg views
Average engagement. Top 40% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›food, wellness + lifestyle · co-founder @mademonday__ · 📍Perth, WA
478K
Followers
1.0%
Engagement
761K
Avg views
Average engagement. Top 45% of the 40 creators here, where the median is 0.8%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for creators in Australia, free on a strategy call.
We track at least 1,951 creators with a verified home base in Australia, part of a live database of 2.3M+ creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
Up:
All creatorsOther niches in Australia:
Food & Drink40Beauty40Fashion40Fitness40Travel40Parenting & Family40Lifestyle40Music & Dance40Art & Photography40Entertainment29Cities in Australia:
Sydney40The data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 1,951 creators in Australia and publish the largest with a verified profile | 40 | 8,749 across our published pages |
| Median followersInstagram in Australia vs all 8,749 creators across our published pages | 853K | 89K |
| Median engagement rate | 0.8% | 1.1% |
| Median average views | 176K | 34K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 Instagram creators in Australia. We track at least 1,951 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 853K followers, and the average engagement rate across the page is 1.2%. By size, 13% are mid-tier creators (100,000 to 500,000) and 88% are macro creators (500,000 and above).
S A V A N N A H ➕ C L A R K E (@savannah.clarke) has the largest following on this page at 3.3M. Follower count is not the same as performance though. The Kiffness (@thekiffness) has the highest engagement rate here at 6.26%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Food & Cooking, Fashion & Style, Travel & Adventure and Beauty. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Australia home base. The places they mention most in their posts are Sydney, Brisbane and London. By country, the most mentioned are Australia, United States and United Kingdom. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 40 Instagram creators in Australia. We track at least 1,951 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 853K followers, and the average engagement rate across the page is 1.2%. By size, 13% are mid-tier creators (100,000 to 500,000) and 88% are macro creators (500,000 and above).
S A V A N N A H ➕ C L A R K E (@savannah.clarke) has the largest following on this page at 3.3M. Follower count is not the same as performance though. The Kiffness (@thekiffness) has the highest engagement rate here at 6.26%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Food & Cooking, Fashion & Style, Travel & Adventure and Beauty. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified Australia home base. The places they mention most in their posts are Sydney, Brisbane and London. By country, the most mentioned are Australia, United States and United Kingdom. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›