Creator Directory
The 40 biggest fitness creators we track with a verified home base in London, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 250 fitness creators in London; these are the largest with a verified profile.
40 creators, ranked by audience
football/soccer creator ⚽️ · from London 📍
729K
Followers
1.4%
Engagement
309K
Avg views
Average engagement. Bottom 44% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Lefty golf girl & Sausage dog mum · Look good, feel good, play good
510K
Followers
0.5%
Engagement
284K
Avg views
Modest engagement. Bottom 19% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Yae · LA x LDN | @loveislandusa x @loveisland x @netflix · Contact: · ⬇️🚨NEW YOUTUBE VIDEO
446K
Followers
15.5%
Engagement
1M
Avg views
Exceptional engagement. Top 3% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›probably wearing a @signetsunday gilet, quarter zip, or shirt. · most likely all three at once. · 26, London
274K
Followers
3.5%
Engagement
248K
Avg views
Average engagement. Top 28% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›redefining women’s strength🫶🏼 · calisthenics │ lifting │ running · 💻9-6 │ training for pull-up WR🌟 · 📍london · @bulk code luce
254K
Followers
0.7%
Engagement
66K
Avg views
Modest engagement. Bottom 31% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Enthusiast · Building @kneesupspace @yourfriendlyrunners · London
224K
Followers
0.7%
Engagement
374K
Avg views
Modest engagement. Bottom 33% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›fitness & lifestyle 💕✨ · @gymshark KATB10 · @dfyne.official | @vqfitwomen | @ehplabs_uk KATB · 🇿🇦🇩🇪 in London
213K
Followers
0.4%
Engagement
35K
Avg views
Low engagement. Bottom 14% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Winging parenthood👨🏼🍼 · YOUTUBE⬇️
181K
Followers
3.5%
Engagement
60K
Avg views
Average engagement. Top 33% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›probably on a run @runna · vice president @aimsanctuary
174K
Followers
5.8%
Engagement
313K
Avg views
Strong engagement. Top 22% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Coach @catalystclimbing · Coaching: · ⚡️ @tenzing · 🩰 @lasportivauk · 🧗 @londonclimbingcentres
170K
Followers
1.4%
Engagement
67K
Avg views
Modest engagement. Bottom 39% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Online Fitness Coach & PT: I help busy women get their mindsets and bodies on point! · 🦸🏽♀️ Endometriosis & PMDD · ✈️ Travel & Soca · ⬇️ LET’S WORK
158K
Followers
0.0%
Engagement
122K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Content Creator.📍London. · Aerospace Engineering Grad🤓 F1 nerd🏎 · YouTube (800K+ subs) 🫡 · BIZ📧:
148K
Followers
9.3%
Engagement
426K
Avg views
Strong engagement. Top 11% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍 London 🇬🇧 Creator 🌎 · 🙏🏽 Wellness &Luxury Travel · 🧘🏽♀️ Sports & Yoga for athletes
137K
Followers
0.2%
Engagement
28K
Avg views
Low engagement. Bottom 8% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›TV Host · 📺 @itv @channel4 @channel5_tv · 📍 LA / London · Lifestyle | Cars | Adventure | F1
136K
Followers
0.4%
Engagement
44K
Avg views
Modest engagement. Bottom 17% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›founder @boobyltd · london @e4chelsea · rugby @reedsweybridge
105K
Followers
1.4%
Engagement
67K
Avg views
Average engagement. Bottom 42% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Football shirts🏟️,quick reels⚡️💨⚽️ · CEO of the YDSTU · London based · Use “Iduate5” on anticajerseys · Use “Santa#4” on trip.com
101K
Followers
3.1%
Engagement
40K
Avg views
Average engagement. Top 36% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍LDN/DXB @sceliteconditioning · Private Elite Trainer | Injury Specialist | Movement Director · Sports Presenter | Player
99K
Followers
0.0%
Engagement
2.4K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍LDN Celebrity Trainer + Women’s Wellness Coach · 🗞As Seen in: Tatler, VF & Forbes · “London’s Best PT” @thetimes · Training | Nutrition | Retreats
96K
Followers
0.0%
Engagement
19K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›♡@gymshark DAISY10 ♡@daisyshealthhub coaching · ♡@esncom.uk @teveo DAISY · NURSE & ONLINE COACH · ↓ coaching & links ↓ 📍LDN & OXF
91K
Followers
0.6%
Engagement
19K
Avg views
Modest engagement. Bottom 25% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›From O2 Arena 🎤 → Elite Physique 💪 · Online Fitness Coach · Training | Nutrition | Discipline · ⬇️ Work with me
89K
Followers
0.0%
Engagement
2.5K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›Chasing HEALTHY & HAPPY 🎀🌱🥑☁️ · Currently: injured · @oneractive CHLOESHEALTH · 📍SYD | LDN 🇦🇺🇬🇧
86K
Followers
1.6%
Engagement
43K
Avg views
Average engagement. Bottom 47% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Husband | Father | Coach ~ LIFESTYLE & FAT LOSS · @explosivefibres LOTAN10 · @vivobarefoot Pro Athlete: LOTANLAIDBARE · Coach @45londonshoreditch
79K
Followers
0.2%
Engagement
6.3K
Avg views
Low engagement. Bottom 6% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›food is fuel 🤠 · 💅 50K x 1 • 42K x 1 • 21K x 9 · 🇺🇸 training for @chimarathon · ❤️🔥 @runnersandstunners ambassador · 🚀 @runna spicyprawn
79K
Followers
0.1%
Engagement
13K
Avg views
Low engagement. Bottom 3% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Bikes, design, DJ. London. Created my own cycling thing called TEKKERZ - @tekkerzcc - there's dinosaurs 🦖 · Enq:
79K
Followers
4.6%
Engagement
145K
Avg views
Strong engagement. Top 25% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🙌 𝐈𝐭’𝐬 𝐚 𝐍𝐞𝐰 𝐄𝐫𝐚 · ❤️ MUFC | ⚽️ Football | 🎥 Creator · 🤗 TikTok: 176k | X: 29k | YouTube: 10k | FB: 30k · 📈 Founder of @hobbyfcofficial
77K
Followers
8.6%
Engagement
89K
Avg views
Strong engagement. Top 17% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›#WeAreTheBaiteze ⚽️ · East London📍 · The Greatest Sunday League Team 🌎 · 12x Trophy Winners + FA National Cup 2022 & London Cup 2024🏆
76K
Followers
1.2%
Engagement
49K
Avg views
Modest engagement. Bottom 36% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Strong body ✨Soft life 🇭🇹🇯🇲🇱🇨 · Strength training + Women’s Wellness · Founder of @MangosSisterhood · Join the WhatsApp Channel⬇️ · 📌London 📧…
75K
Followers
0.7%
Engagement
7K
Avg views
Modest engagement. Bottom 28% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›I’m a shooter (📸) and shooter (🏀) · 🎥 Sports Creator | Photo + Video · 📍American in London | TikTok 340K
75K
Followers
9.0%
Engagement
31K
Avg views
Strong engagement. Top 14% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Author “The Path Through Objects” · Neuro-Somatic Performance Coach · Neuroscience • 650 RYT Yoga • Sound · @ebbflow.space · Workshops & Retreats ⤵️
71K
Followers
0.1%
Engagement
2.4K
Avg views
Low engagement. Bottom 1% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Young Sheldon but as a woman who gyms 🇮🇪 🏴 · Fitness and variety streaming 🌿 · 💚 @breathedivinity code - MARS · 👇🏻 Support me belo…
71K
Followers
10.1%
Engagement
122K
Avg views
Exceptional engagement. Top 8% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›⚽️ ꜰᴏᴏᴛʙᴀʟʟ ᴄᴜʟᴛᴜʀᴇ ᴇᴅɪᴛᴏʀ · ➿ ᴏɴ-ꜱᴄʀᴇᴇɴ ᴄᴏɴᴛʀɪʙᴜᴛᴏʀ · ꜰʀᴏᴍ ꜱᴇᴏᴜʟ ᴛᴏ ɴᴏʀᴛʜ ʟᴏɴᴅᴏɴ♥︎ · ➣ 𝘊𝘰𝘭𝘭𝘢𝘣: 𝘩𝘦𝘺𝘺𝘶𝘯𝘫𝘶𝘯𝘨𝘣@𝘨𝘮𝘢𝘪𝘭.𝘤𝘰𝘮
70K
Followers
2.7%
Engagement
67K
Avg views
Average engagement. Top 42% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›YouTube ↯
70K
Followers
1.9%
Engagement
32K
Avg views
Average engagement. Top 47% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›RUNNING | MOTIVATION | FITNESS · RunFitTour 2026 | 🔜 · PT+Group Fitness LDN 🇬🇧 · Run Leader 2013 ➡️ · @huel Limit Seeker · Globe Running | Travell…
69K
Followers
3.1%
Engagement
7.6K
Avg views
Average engagement. Top 39% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›About me ⤵️ · 📸 @josephtorres.uk · 📍 London 🇬🇧🇵🇭
67K
Followers
0.2%
Engagement
38K
Avg views
Low engagement. Bottom 11% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›your 5'10 fitness bestie · all things sport / travel / life · 🍋🟩 @dfyne.official @freesoul @findyouredgeapp KATP
64K
Followers
0.6%
Engagement
358K
Avg views
Modest engagement. Bottom 22% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›👋🏼 running tips & body positivity!!! 🫂 · 🏃🏻♀️26.2 → x12 ⏰ 5:29 → 3:32 · ✍🏼 @uesca1 running coach · 🔜 @cphhalf
62K
Followers
1.6%
Engagement
130K
Avg views
Average engagement. Top 50% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Trailrun⛰️Running talent/model📍live in UK🇬🇧🎙️ @yuriradi.runningpodcast official partner @amazfitjp @paagoworks.official UTMF22-4.SFMT22.3.SDW26.F…
61K
Followers
3.5%
Engagement
76K
Avg views
Average engagement. Top 31% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Family • Fitness • Beauty
60K
Followers
8.5%
Engagement
39K
Avg views
Strong engagement. Top 19% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🎤 @motionalintelligencepod · 🏃🏻♂️ @cadence @vilgain code: CALUM · 🧱 @stayinitlondon
59K
Followers
2.7%
Engagement
89K
Avg views
Average engagement. Top 44% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Toronto · Hybrid Athlete · Trying To Run A 3 Hour Marathon
59K
Followers
10.2%
Engagement
15K
Avg views
Exceptional engagement. Top 6% of the 40 creators here, where the median is 1.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for fitness creators in London, free on a strategy call.
We track at least 250 fitness creators with a verified home base in London, part of a live database of 2.3M+ creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
Fitness creators elsewhere:
US33UK35Canadian38Australian40Irish32New York38Los Angeles40Miami28Houston40Chicago39Atlanta40Dallas40Toronto38San Diego38Boston29Philadelphia29Austin40San Francisco36Washington40Sydney22Las Vegas34Seattle20Orlando22Other niches in London:
Food & Drink68Beauty40Fashion40Travel40Parenting & Family40Lifestyle40Health & Wellness40Music & Dance40Art & Photography40Entertainment40Home & Interior40Weddings & Events38Pets32Brand categories:
Beverages371 brandsWater & Hydration122 brandsSports, Energy & Functional Drinks197 brandsProtein & Meal Drinks52 brandsVitamins & Supplements128 brandsBrands these creators work with:
Alani NuAlo YogaBloom NutritionCelsiusFableticsGymsharkHOKALululemonNew BalanceNikeOlipopOner ActivePoppiRed BullVuoriThe data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 250 fitness creators in London and publish the largest with a verified profile | 40 | 8,749 across our published pages |
| Median followersFitness in London vs all 8,749 creators across our published pages | 87K | 89K |
| Median engagement rate | 1.6% | 1.1% |
| Median average views | 54K | 34K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 fitness creators in London. We track at least 250 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 87K followers, and the average engagement rate across the page is 3.3%. By size, 60% are micro creators (10,000 to 100,000), 35% are mid-tier creators (100,000 to 500,000) and 5% are macro creators (500,000 and above).
Dominic Short (@domfutbol) has the largest following on this page at 729K. Follower count is not the same as performance though. Yamen (@yamensanders) has the highest engagement rate here at 15.48%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Sports & Athletics, Fitness & Workouts, Travel & Adventure and Fashion & Style. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified London home base. The places they mention most in their posts are London, Paris and Phuket. By country, the most mentioned are United Kingdom, United States and France. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 40 fitness creators in London. We track at least 250 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 87K followers, and the average engagement rate across the page is 3.3%. By size, 60% are micro creators (10,000 to 100,000), 35% are mid-tier creators (100,000 to 500,000) and 5% are macro creators (500,000 and above).
Dominic Short (@domfutbol) has the largest following on this page at 729K. Follower count is not the same as performance though. Yamen (@yamensanders) has the highest engagement rate here at 15.48%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Sports & Athletics, Fitness & Workouts, Travel & Adventure and Fashion & Style. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified London home base. The places they mention most in their posts are London, Paris and Phuket. By country, the most mentioned are United Kingdom, United States and France. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›