Creator Directory
The 40 biggest fitness creators we track with a verified home base in London, ranked by audience size, with live follower, engagement and average-view data on every card. We track at least 136 fitness creators in London; these are the largest with a verified profile.
40 creators, ranked by audience
😇 𝐈 𝐬𝐚𝐲 𝐰𝐡𝐚𝐭 𝐲𝐨𝐮’𝐫𝐞 𝐭𝐡𝐢𝐧𝐤𝐢𝐧𝐠 · 📍London | 🎭 Comedy | 🎥 Creator · 📈 2.1M+ Social Media Followers · 🙋🏽♂️ 1/2 of @oppositenation 🖤
971K
Followers
5.0%
Engagement
783K
Avg views
Strong engagement. Top 11% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›football/soccer creator ⚽️ · from London 📍
729K
Followers
1.4%
Engagement
309K
Avg views
Average engagement. Top 40% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›probably wearing a @signetsunday gilet, quarter zip, or shirt. · most likely all three at once. · 26, London
274K
Followers
3.5%
Engagement
248K
Avg views
Strong engagement. Top 17% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›redefining women’s strength🫶🏼 · calisthenics │ lifting │ running · 💻9-6 │ training for pull-up WR🌟 · 📍london · @bulk code luce
254K
Followers
0.7%
Engagement
66K
Avg views
Modest engagement. Bottom 29% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Enthusiast · Building @kneesupspace @yourfriendlyrunners · London
224K
Followers
0.7%
Engagement
374K
Avg views
Modest engagement. Bottom 31% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›fitness & lifestyle 💕✨ · @gymshark KATB10 · @dfyne.official | @vqfitwomen | @ehplabs_uk KATB · 🇿🇦🇩🇪 in London
213K
Followers
0.4%
Engagement
35K
Avg views
Modest engagement. Bottom 20% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Coach @catalystclimbing · Coaching: · ⚡️ @tenzing · 🩰 @lasportivauk · 🧗 @londonclimbingcentres
170K
Followers
1.4%
Engagement
67K
Avg views
Average engagement. Top 49% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Content Creator.📍London. · Aerospace Engineering Grad🤓 F1 nerd🏎 · YouTube (800K+ subs) 🫡 · BIZ📧:
148K
Followers
9.3%
Engagement
426K
Avg views
Exceptional engagement. Top 6% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍 London 🇬🇧 Creator 🌎 · 🙏🏽 Wellness &Luxury Travel · 🧘🏽♀️ Sports & Yoga for athletes
137K
Followers
0.2%
Engagement
28K
Avg views
Low engagement. Bottom 9% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›founder @boobyltd · london @e4chelsea · rugby @reedsweybridge
105K
Followers
1.4%
Engagement
67K
Avg views
Average engagement. Top 43% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
Football shirts🏟️,quick reels⚡️💨⚽️ · CEO of the YDSTU · London based · Use “Iduate5” on anticajerseys · Use “Santa#4” on trip.com
101K
Followers
3.1%
Engagement
40K
Avg views
Strong engagement. Top 20% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›📍LDN/DXB @sceliteconditioning · Private Elite Trainer | Injury Specialist | Movement Director · Sports Presenter | Player
99K
Followers
—
Engagement
2.4K
Avg views
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍LDN Celebrity Trainer + Women’s Wellness Coach · 🗞As Seen in: Tatler, VF & Forbes · “London’s Best PT” @thetimes · Training | Nutrition | Retreats
96K
Followers
—
Engagement
19K
Avg views
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›♡@gymshark DAISY10 ♡@daisyshealthhub coaching · ♡@esncom.uk @teveo DAISY · NURSE & ONLINE COACH · ↓ coaching & links ↓ 📍LDN & OXF
91K
Followers
0.6%
Engagement
19K
Avg views
Modest engagement. Bottom 23% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Husband | Father | Coach ~ LIFESTYLE & FAT LOSS · @explosivefibres LOTAN10 · @vivobarefoot Pro Athlete: LOTANLAIDBARE · Coach @45londonshoreditch
79K
Followers
0.2%
Engagement
6.3K
Avg views
Low engagement. Bottom 6% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Bikes, design, DJ. London. Created my own cycling thing called TEKKERZ - @tekkerzcc - there's dinosaurs 🦖 · Enq:
79K
Followers
4.6%
Engagement
145K
Avg views
Strong engagement. Top 14% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›#WeAreTheBaiteze ⚽️ · East London📍 · The Greatest Sunday League Team 🌎 · 12x Trophy Winners + FA National Cup 2022 & London Cup 2024🏆
76K
Followers
1.2%
Engagement
49K
Avg views
Average engagement. Bottom 49% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Strong body ✨Soft life 🇭🇹🇯🇲🇱🇨 · Strength training + Women’s Wellness · Founder of @MangosSisterhood · Join the WhatsApp Channel⬇️ · 📌London 📧 Partner…
75K
Followers
0.7%
Engagement
7K
Avg views
Modest engagement. Bottom 26% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›I’m a shooter (📸) and shooter (🏀) · 🎥 Sports Creator | Photo + Video · 📍American in London | TikTok 340K
75K
Followers
9.0%
Engagement
31K
Avg views
Exceptional engagement. Top 9% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›RUNNING | MOTIVATION | FITNESS · RunFitTour 2026 | 🔜 · PT+Group Fitness LDN 🇬🇧 · Run Leader 2013 ➡️ · @huel Limit Seeker · Globe Running | Travelling…
69K
Followers
3.1%
Engagement
7.6K
Avg views
Strong engagement. Top 23% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
About me ⤵️ · 📸 @josephtorres.uk · 📍 London 🇬🇧🇵🇭
67K
Followers
0.2%
Engagement
38K
Avg views
Low engagement. Bottom 14% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🎤 @motionalintelligencepod · 🏃🏻♂️ @cadence @vilgain code: CALUM · 🧱 @stayinitlondon
59K
Followers
2.7%
Engagement
89K
Avg views
Average engagement. Top 29% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›london
58K
Followers
1.9%
Engagement
9.8K
Avg views
Average engagement. Top 31% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Hi, I’m Craig. 👋🏼 East London bike guy! · @stayercycles @hiplok @juicelubes @chrome_europe · Latest YouTube Video👇🏼
57K
Followers
1.7%
Engagement
32K
Avg views
Average engagement. Top 37% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›luxury sports & lifestyle 🏎️ · london · more on youtube (700k)
52K
Followers
1.9%
Engagement
187K
Avg views
Average engagement. Top 34% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Osteopath in training · Multidisciplinary coach · 📍London · 1:1 coaching NO SLOTS AVAILABLE · DM for waiting list
46K
Followers
0.8%
Engagement
4.7K
Avg views
Average engagement. Bottom 43% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Indian Yoga Teacher ॐ📍London🇬🇧 · Trauma Informed | Sound Healing · E-RYT 500 | 50 countries🌎 · Intuitive Dance | Ex-Actor · Plant Based & Conscious l…
46K
Followers
0.3%
Engagement
2.8K
Avg views
Modest engagement. Bottom 17% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›london living doing abit of everything 👟🧘🏽♀️🍸 · @dfyne.official ROSIE · @runna ROSIELEWIS
45K
Followers
2.8%
Engagement
178K
Avg views
Average engagement. Top 26% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🎓 Educator & Master Trainer @technogym · 🚴🏾♀️ Ride Instructor @revolt_cycling | BSc · 🎥 Fitness, Lifestyle & Wellness Content Creator · 📍 LDN
45K
Followers
0.9%
Engagement
24K
Avg views
Average engagement. Bottom 46% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›ex-British Army, Marie Claire beauty · 🏃🏼♀️Accidentally made running & HYROX my entire personality · agent | · 🐶 @olivecoxlondon
45K
Followers
1.4%
Engagement
9.9K
Avg views
Average engagement. Top 49% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
Mat & Reformer Pilates instructor📍London · DAILY REFORMER CLASS PLANS · pilates | lifestyle | running
37K
Followers
0.8%
Engagement
19K
Avg views
Modest engagement. Bottom 34% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›I like to run, eat & empower women 💖 · 🏃🏽♀️founder @girlswhorunlondon · ⚡️ @gymshark AMINAH10 · 🚀 @findyouredgeapp AMINAH
34K
Followers
—
Engagement
8.4K
Avg views
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Workouts & Health tips | Athlete | Trainer · @mtvex SS11 | The London Trinity · #TrainingIsLiving #JuniorTheMover
33K
Followers
0.0%
Engagement
2.6K
Avg views
Low engagement. Bottom 3% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›☁️ Created by @jennyyyy_fit · 🏃♀️ London,Bristol,Manchester,Brighton female only run clubs · 🍋 Powered by @lululemon
32K
Followers
0.2%
Engagement
11K
Avg views
Low engagement. Bottom 9% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇮🇹🏳️🌈 in LDN📱Digital criminologist @ LSE 👩🏻🏫 PhD 👠 Pole dance performer 🏆-winning activist 📚 Rep: @dhhlitagency 👙 @pole_junkie ambassador ⤵️ Read
32K
Followers
—
Engagement
8.3K
Avg views
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›💫 fashion, lifestyle & a whole lot of f1 🏎️ · 🇬🇧🇬🇭 london · 💌 contact: · 👜 bag charms @tasl.co
31K
Followers
—
Engagement
12K
Avg views
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍LDN @pingfluenceapp ambassador · 🏆@uktopinfluencer 2025 WINNER · TikTok: itsdylanwagner (200k)
31K
Followers
0.0%
Engagement
2.9K
Avg views
Low engagement. Bottom 1% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›❤️🩹 Heart defect & young stroke warrior living life to the fullest post-heart op 🤸🏼♀️ · 👩🏼💻 Founder @amylouisecommunications · 🧠 Counsellor in tra…
29K
Followers
0.8%
Engagement
3.2K
Avg views
Modest engagement. Bottom 37% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›💪🏼 Calisthenics / Acrobatic twins 👯♂️ · ⭐️ 3x Got Talent Shows - 🇬🇧,🇫🇷,🇪🇸 · 🏅 2x Guinness World Record holders · 📍 Based in London · 👇🏽Check out the…
29K
Followers
11.3%
Engagement
408K
Avg views
Exceptional engagement. Top 3% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›FITNESS• FASHION• FAMILY · Pilates teacher/owner @alignestudio_ · TikTok : AmandaHendrick_ · LONDON📍
28K
Followers
0.8%
Engagement
5.6K
Avg views
Average engagement. Bottom 40% of the 35 creators here with a rate, where the median is 1.2%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for fitness creators in London, free on a strategy call.
We track at least 136 fitness creators with a verified home base in London, part of our own database of tracked creators. This page lists the 40 largest by audience whose profile and metrics verified on the last refresh. Engagement rate is likes plus comments divided by followers. Average views come from recent posts. Nothing here is hand-picked and a place on the list is not a recommendation: it is the top of the list by size, and the engagement band on each card is there so you can judge for yourself.
Home base comes from the creator’s own location, not from where they post about. This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
Fitness Influencers UK: Your 2026 Playbook
Most brands looking for fitness influencers in the UK are stuck in the same loop. They pull a few names from a “top creators” list, send generic DMs, gift…
A Guide to Influencer Marketing for Wellness and Supplement Brands
In the world of wellness and supplements, influencer marketing isn't just another box to tick. It's become a fundamental part of building a trusted brand and…
CrossFit Female Athletes: The Complete Guide 2026
A complete guide to CrossFit female athletes: history, training, nutrition, hormones, injury prevention, and competition prep.
Fitness creators elsewhere:
US33UK40Canadian40French20Australian39German20Spanish25Dutch28Japanese22Irish32New York36Los Angeles39Miami35Houston40Atlanta40Dallas40Chicago40San Diego40Boston28Sydney22Philadelphia29Austin40Toronto31Las Vegas25San Francisco27Washington34Seattle20Orlando22Other niches in London:
Food & Drink68Beauty40Fashion40Travel40Parenting & Family40Lifestyle40Health & Wellness25Music & Dance40Art & Photography40Entertainment40Home & Interior40Weddings & Events28Pets24Brand categories:
Beverages754 brandsCoffee484 brandsWater & Hydration35 brandsSports, Energy & Functional Drinks101 brandsVitamins & Supplements208 brandsProtein & Meal Drinks40 brandsBrands these creators work with:
1st PhormAdidasAlani NuAlo YogaASICSAthletaAYBLBang EnergyBarebellsBeyond YogaBloom NutritionBrooks RunningBUBBL'RBucked UpCelsiusCoca-ColaCrossFitDFYNEDunkin'Dutch BrosEquinoxFableticsFanaticsG FuelGymsharkHalaraHOKAHuelHYROXLemmeLiquid DeathLiquid I.V.LMNTLSKDLululemonMaurtenMonster EnergyMyproteinNespressoNew BalanceNikeOakleyOlipopOner ActivePatagoniaPelotonPoppiProzisPumaRed BullRYSESalomonSauconySet ActiveSpriteStarbucksThorneUnder ArmourVuoriYoungLAThe data
Every creator on this page, with the follower, engagement and view figures behind the ranking. Take it into a spreadsheet, or cite it. We only publish what is on the page: no email addresses and no rates.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators ranked hereWe track at least 136 fitness creators in London and publish the largest with a verified profile | 40 | 11,056 across our published pages |
| Median followersFitness in London vs all 11,056 creators across our published pages | 68K | 77K |
| Median engagement rate | 1.2% | 1.1% |
| Median average views | 26K | 32K |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Everything on this page is measured from live Instagram data. These answers are generated from the 40 creators shown above, so they change when the data does.
This page ranks 40 fitness creators in London. We track at least 136 of them and list the largest by audience here, with the engagement rate and average views behind each one.
The median creator on this page has 68K followers, and the median engagement rate across the page is 1.2%. By size, 73% are micro creators (10,000 to 100,000), 23% are mid-tier creators (100,000 to 500,000) and 5% are macro creators (500,000 and above).
Dev Bajwa (@ammandev) has the largest following on this page at 971K. Follower count is not the same as performance though. Bilak Brothers Show (@bilak_brothers) has the highest engagement rate here at 11.32%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Fitness & Workouts, Sports & Athletics, Yoga & Pilates and Personal Development & Motivation. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified London home base. The places they mention most in their posts are London, Paris and Silverstone. By country, the most mentioned are United Kingdom, France and United States. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
Loading the free check
Book a call