Brand Library · Sportswear
These are the 24 biggest creators who collaborated with @newbalance in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 3,182 creators collaborating with the brand in total.
Driving culture forward. · Work with us @hypemaker · Shop with us @hbx · Insights @hype___mind
10.3M
Followers
0.1%
Engagement
3
Collabs
Low engagement. Bottom 5% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
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Beauty • Running • Los Angeles · Founder @lybrelashes
6.4M
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 33% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›For the ones moving first.
3.5M
Followers
0.2%
Engagement
1
Collabs
Low engagement. Bottom 14% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›3.3M
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🌺 in season 3 of sex and the city · ❥LA/Oregon · | lifestyle | travel
3.1M
Followers
0.3%
Engagement
1
Collabs
Modest engagement. Bottom 24% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›• Coma meus doces na @scherbi.s · • Campeã Masterchef 2021 · • Forbes Under 30
2.1M
Followers
0.8%
Engagement
1
Collabs
Average engagement. Top 48% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🧴 Certified Skincare Consultant · 👩🏻🔬 Cosmetic Formulator in training · ✩ Sidekicks @kikiandaani · ✩ YouTube 2.8M+ | Tiktok 700K+
1.9M
Followers
1.2%
Engagement
1
Collabs
Average engagement. Top 38% of the 24 creators here, where the median is 0.7%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Atleta de corazón❤️💪🏻 · Modelo de vez en cuando 💃🏻 · Mamá de Oscar y Pinchi 🐶🐕 · 55 Ironman 70.3 y 9 WC done 👌 · Stage III C ovarian cancer…
1.7M
Followers
0.6%
Engagement
1
Collabs
Average engagement. Bottom 43% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🩷CEO @babymama.co @jonesyjewelry · ❤️🔥Juicy confessions @sinnersundayconfessional · 📕 NYT Best Selling Author
1.7M
Followers
3.4%
Engagement
1
Collabs
Strong engagement. Top 19% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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Jesus is Lord · @andrelevrone 🤍 · Olympic & World Champion 🇺🇸 · Inquiries contact below
1.5M
Followers
7.3%
Engagement
1
Collabs
Exceptional engagement. Top 10% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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Book a Strategy Call ›Broadcaster, Fashion Entrepreneur & · 2x Sunday Times Bestselling Author · Founder & CEO @favestheedit 📁 · @mindcharity ambassador · Subscribe to my…
1.5M
Followers
0.2%
Engagement
1
Collabs
Low engagement. Bottom 10% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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-sp · posto cada passinho que dou no youtube ta
1.4M
Followers
3.6%
Engagement
1
Collabs
Strong engagement. Top 14% of the 24 creators here, where the median is 0.7%.
Email: Price: Email and price are available on a strategy call.
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@newbalance · @la_sparks · @stanford alum · @unrivaledbasketball
1.4M
Followers
3.4%
Engagement
2
Collabs
Strong engagement. Top 24% of the 24 creators here, where the median is 0.7%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
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Actress | Lifestyle Creator 🎀 · Beauty • Fashion • Wellness • Travel · 📞 Business : (Admin)
1.4M
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Romanticizing my 30s 🤍🇩🇴 · Fashion • Flowers • Beauty • Horses 🐎 · Dressing the body I have & figuring life out
1.4M
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 29% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›from makeup counters to founder @VIEVE · life/lessons of a woman, wife and mum of two (almost)
1.3M
Followers
1.2%
Engagement
1
Collabs
Average engagement. Top 43% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›✨ Artista vivendo de arte · 🇧🇷📍Multiartista | Campinas - SP · 👇🏼 Aprenda comigo 👇🏼
1.2M
Followers
0.3%
Engagement
3
Collabs
Modest engagement. Bottom 19% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇰🇷손채리 Based in Korea
1.2M
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 38% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Beauty & Lifestyle · Founder @artistcouture
1.2M
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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✨ Fashion, Family, Faith · 🎙️ @sponsoredbyjesuspodcast · ✝️ Boston Women’s Christian Event ↓
1.1M
Followers
2.2%
Engagement
3
Collabs
Average engagement. Top 29% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Book a Strategy Call ›BollywoodHollywood-ish · Vegas | LA · @dharma.gin
1.1M
Followers
0.7%
Engagement
1
Collabs
Average engagement. Bottom 48% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Fitness | Faith | Lifestyle · Helping you build strong muscle & mindset · Training • Workouts • Motivation · @ghostlifestyle // @youngla · My YouTube…
1.1M
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›your favorite comfort couple 🤍 · Relatable mom & wife 🐶 dog mom x2 · More on @janieeeipp · TikTok@ daveandjanie · NJ->FL
1.1M
Followers
8.0%
Engagement
1
Collabs
Exceptional engagement. Top 5% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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1.1M
Followers
2.2%
Engagement
1
Collabs
Average engagement. Top 33% of the 24 creators here, where the median is 0.7%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their New Balance content actually looks like?
See New Balance content examples ›We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @newbalance over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
New Balance is a trademark of its owner. Sup is not affiliated with or endorsed by New Balance. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 11 of 42 brands in the library by creator count. | 24 | 3,182 recorded collaborating with @newbalance in 12 months |
| Their collaborations | 31 | 4,487 collaborations recorded in 12 months |
| Median followers | 1.4M | 1.4M across all 42 brand pages |
| Median engagement rate | 0.7% | 0.9% across all 42 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.3 | 1.4 across all 3,182 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 3,182 creators collaborating with New Balance, across 4,487 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the New Balance content examples page.
The largest accounts collaborating with New Balance include @hypebeast, @iluvsarahii, @menwithstreetstyle, @rocky_barnes, @luyah and @isascherer. The most frequent is @hypebeast, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.4M followers and the average engagement rate is 1.8%.
No. We are not connected to New Balance and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at New Balance and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the sportswear category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Yes. We have recorded 3,182 creators collaborating with New Balance, across 4,487 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the New Balance content examples page.
The largest accounts collaborating with New Balance include @hypebeast, @iluvsarahii, @menwithstreetstyle, @rocky_barnes, @luyah and @isascherer. The most frequent is @hypebeast, with 3 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.4M followers and the average engagement rate is 1.8%.
No. We are not connected to New Balance and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at New Balance and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the sportswear category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
More brands:
Abercrombie & FitchAlani NuAlo YogaAritziaBloom NutritionCelsiusCeraVeCharlotte Tilburye.l.f. CosmeticsFableticsFenty BeautyGlossierGlow RecipeGymsharkHOKAHuda BeautyKosasL'Oréal ParisLululemonMaybellineMedicubeMeritNikeNYX CosmeticsOlipopOner ActivePoppiQuinceRare BeautyRed BullRhodeSaieSephoraSKIMSStarbucksSummer FridaysThe OrdinaryTower 28Trader Joe'sVuoriZaraWhen you outgrow spreadsheets and DIY outreach, Sup runs it for you: sourcing, negotiation, contracts, payments and tracking. You approve every step and only pay for posts that go live.
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