Brand Library · Fitness
These are the 24 biggest creators who collaborated with @crossfit in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 69 creators collaborating with the brand in total.
Hendrix’s mama. · Clean Energy 👉 @drinkhippie 🍉⚡️☕️ · Women’s Stories 👉 @witnpodcast 🫶
17.1M
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to train how I train now, also if you are looking for how I trained to be a Navy SEAL come join the Payhim squad plans below
839K
Followers
0.4%
Engagement
1
Collabs
Modest engagement. Bottom 22% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Investment Advisor · 105k Pro Strongman · Owner/CF-L3 Coach @crossfitvalleyview · Husband @por2geejen · Father · #50to1method · 🩳 @barbellapparel
245K
Followers
0.9%
Engagement
1
Collabs
Average engagement. Top 48% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
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Jesus first · @lauriekate 💍 · Father of 5 · @mayhemathlete · 2021 Fittest man in 🇦🇺/ CFG Indi 16th · 2024 CFG Team 🥈
219K
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 35% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›•MUSCLE UP 👑 · •Co-Owner @teamsoul @teamsoul_ftl · •DM for workshops and personal training · •Official HYROX USA Ambassador @hyroxamerica
127K
Followers
0.2%
Engagement
2
Collabs
Low engagement. Bottom 9% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›2nd Fittest Man on Earth ‘24/‘26🥈🥈 · 5x @crossfitgames athlete · Follow along on YouTube👇🏻
124K
Followers
5.1%
Engagement
1
Collabs
Exceptional engagement. Top 9% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Fittest Toddlers on Earth · Follow Our Journey 💪🏽 · 📩 For collabs & features: · Powered by @jockofuel ⚡️
124K
Followers
7.8%
Engagement
1
Collabs
Exceptional engagement. Top 4% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›It’s never too late to live more, move better, eat healthier & travel often. Travel account: @jeffsalwayspacking
118K
Followers
0.2%
Engagement
1
Collabs
Low engagement. Bottom 4% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
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🏋🏽♂️CFMDL2 · 👨🏽⚕️Médico Cardiologista RQE:7471 · 😍 Cardiologista com maior número de avaliações positivas no Doctoralia no 🇧🇷
104K
Followers
1.2%
Engagement
1
Collabs
Average engagement. Top 30% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›Montreal · @gymlequartier · Represented by @26apt
101K
Followers
1.0%
Engagement
1
Collabs
Average engagement. Top 35% of the 23 creators here with a rate, where the median is 0.6%.
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
Building Better Humans in BALI🏝 🇮🇩 · Owner & Fitness Enthusiast · @wanderlustfitnessvillage_bali 🏋🏼♀️ · @wanderlustfitnessretreats ☀️ · @wanderlusta…
91K
Followers
0.3%
Engagement
1
Collabs
Low engagement. Bottom 13% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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CrossFit Games News
90K
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 39% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
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Show us your receipts and we’ll tell you who you are. · @selleb.world
88K
Followers
3.7%
Engagement
1
Collabs
Strong engagement. Top 17% of the 23 creators here with a rate, where the median is 0.6%.
Email: Price: Email and price are available on a strategy call.
Unlock ›Husband, Father, Int’l Ship Broker, Professional Marathon/Ultra runner & Pickleball, Vizslas, Chess, Bees, Lax, Bocce, @teva athlete
56K
Followers
0.6%
Engagement
1
Collabs
Average engagement. Bottom 43% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇺🇾 all things toronto ♥︎ · 🦋 events, vegan eats & outfits · 🤸♀️ crossfit + handstand coach · @sebbythesausage · @alphalete silvs
46K
Followers
—
Engagement
1
Collabs
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›connecting the dots & cutting through the noise · Prev @chelseafc @lululemon @england @leinsterrugby · DM for collab/projects · 📍London · LINKS ⬇️
45K
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 30% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
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@bignightfitness · @crossfitcharlestown · Family, Friends, Fitness · @redbull AM · @vivaseltzer PM
45K
Followers
0.6%
Engagement
2
Collabs
Average engagement. Bottom 48% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
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🩺 PM&R Sports Medicine Physician · 🔬 Researcher 🏋️♀️🏄♀️ Athlete 💪 CF-L2 · 🎓 @harvardmed @harvardeducation · 📚 Author, “Durable”-Summer 2027 @avery_…
37K
Followers
0.3%
Engagement
2
Collabs
Modest engagement. Bottom 17% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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Fittest on Earth 2022🏆M35-39 · Co-owner @crossfit.huntti · CrossFit L-3 Trainer (CCFT) · CF CM 🇮🇸🇩🇰🇫🇮🇳🇴🇸🇪 · @gymnation | @gowod_mobilityfirst | @puhd…
33K
Followers
4.8%
Engagement
1
Collabs
Strong engagement. Top 13% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›An influencer for the influencer · @cellucor/@c4energy/@xtend · Code: heraldh · Collab 👉
32K
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 26% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 6 hours.
Deus é a fonte • Família é o lar • Trabalho é propósito • Esporte é paixão · @almah.clothes · @cocarescrossfit · @amosim_cozinha_saudavel
31K
Followers
1.0%
Engagement
1
Collabs
Average engagement. Top 39% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
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VMI ‘24 · Work is Done.
29K
Followers
2.1%
Engagement
1
Collabs
Strong engagement. Top 22% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
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••• Head Coach @motleycrewcrossfit · ••• Certified CrossFit Trainer (CF-L3) · ••• @tybridtraining 📋✍️ · ••• Boss Models @bossmodelsa
25K
Followers
0.9%
Engagement
1
Collabs
Average engagement. Top 48% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Email: Price: Email and price are available on a strategy call.
Unlock ›
Creador audiovisual. · @AdjPhotoSport @huaypa_ · Dios primero. ❤️ · Hasta que sea asombroso🦍✌🏾
24K
Followers
1.8%
Engagement
1
Collabs
Average engagement. Top 26% of the 23 creators here with a rate, where the median is 0.6%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their CrossFit content actually looks like?
See CrossFit content examples ›We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @crossfit over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
CrossFit is a trademark of its owner. Sup is not affiliated with or endorsed by CrossFit. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 396 of 418 brands in the library by creator count. | 24 | 69 recorded collaborating with @crossfit in 12 months |
| Their collaborations | 27 | 101 collaborations recorded in 12 months |
| Median followers | 89K | 702K across all 418 brand pages |
| Median engagement rate | 0.6% | 0.9% across all 418 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.1 | 1.5 across all 69 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 69 creators collaborating with CrossFit, across 101 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the CrossFit content examples page.
The largest accounts collaborating with CrossFit include @sashapieterse, @bridgesj3, @wallstreetweightlifter, @roycey_boy, @soulsean and @dallinpepper. The most frequent is @soulsean, with 2 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 58% are micro creators (10,000 to 100,000), 33% are mid-tier creators (100,000 to 500,000) and 8% are macro creators (500,000 and above). The median has 89K followers and the median engagement rate is 0.6%.
No. We are not connected to CrossFit and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at CrossFit and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the fitness category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
Fitness creators by place:
All countries 34US 33UK 40Canadian 40French 20Australian 39German 20Spanish 25Dutch 28Japanese 22Irish 32New York 36Sup for brands like CrossFit:
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