Brand Library · Sportswear

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Top influencers and creators posting about Salomon

These are the 24 biggest creators who collaborated with @salomon in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 1,428 creators collaborating with the brand in total.

24creators ranked on this page
1,428creators recorded collaborating with Salomon in 12 months
2,180collaborations recorded
Last updated
bonappetitmag profile photo

1.bonappetitmag

@bonappetitmag
Food & Cooking

Recipes. Restaurants. Food. Culture.

4.9M

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Food & Cooking71%
Restaurants & Cafes & Bars14%
Baking & Desserts9%
Film & TV Commentary2%

Cities

New York City2%
Brooklyn1%

Countries

United States74%
Spain8%

Audience gender

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Daniella Monet profile photo

2.Daniella Monet

@daniellamonet

went to Hollywood Arts 🎭🎶 · @storytimewithdaniella now I’m a mom 📖🌈✨ · @daniellasdigest and a forever wellness stan 🌿☀️🍴

4.6M

Followers

0.2%

Engagement

1

Collabs

Low engagement. Bottom 9% of the 23 creators here with a rate, where the median is 1.3%.

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Laura Lee profile photo

3.Laura Lee

@larlarlee
Beauty

❥ Los Angeles · ❥ Podcast @foolcoveragepodcast · ❥ TikTok: Laura88lee

1.8M

Followers

0.5%

Engagement

1

Collabs

Modest engagement. Bottom 26% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Beauty36%
Comedy & Humor10%
Fashion & Style8%
Fitness & Workouts5%

Cities

Lake Tahoe5%
Destin3%

Countries

United States80%
France20%

Audience gender

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MeatEater profile photo

4.MeatEater

@meateater
Nature & Outdoors

Hunting, fishing, wild food, and conservation. · News & updates: @meateaternews · Founded by @stevenrinella #fueledbynature

1.4M

Followers

0.4%

Engagement

1

Collabs

Low engagement. Bottom 13% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Nature & Outdoors65%
Environmental & Sustainability12%
Career & Productivity6%
Cars & Motorsports6%

Cities

Western United States6%

Countries

United States88%
Canada13%

Audience gender

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Marvin Brooks profile photo

5.Marvin Brooks

@marvinbrooks
Travel & Adventure

A digital diary of the endless pursuit. · former Royal Navy, London 🇬🇧 · featured products & places linked;

1.2M

Followers

3.1%

Engagement

1

Collabs

Strong engagement. Top 17% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Travel & Adventure36%
Beauty14%
Technology & Gadgets14%
Fashion & Style7%

Cities

Dolomites29%
Arabba7%

Countries

Italy56%
United Kingdom22%

Audience gender

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Hypnotique profile photo

6.Hypnotique

@hypnotique
Fashion & Style

📍LIFESTYLE CONTENT · 📍CONTATO :

1.1M

Followers

—

Engagement

1

Collabs

Post categories

Fashion & Style36%
Luxury Fashion & Accessories20%
Streetwear & Sneaker Culture9%
Music & Singing8%

Cities

Paris14%
New York6%

Countries

France34%
United States21%

Audience gender

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Hypebae profile photo

7.Hypebae

@hypebae
Fashion & Style

Get the latest news in women's fashion, sneakers and more. · Follow @hypebaebeauty for beauty content.

1.1M

Followers

0.6%

Engagement

3

Collabs

Modest engagement. Bottom 30% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Fashion & Style39%
Luxury Fashion & Accessories15%
Sports & Athletics11%
Music & Singing9%

Cities

Paris8%
London7%

Countries

United States30%
United Kingdom20%

Audience gender

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Beca Michie profile photo

8.Beca Michie

@becamichie
Beauty

1.1M

Followers

2.2%

Engagement

1

Collabs

Average engagement. Top 43% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Beauty18%
Fashion & Style18%
Travel & Adventure13%
Fitness & Workouts11%

Cities

Cannes5%
New York City5%

Countries

United States58%
Ecuador17%

Audience gender

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marissa mcnamara 🫶🏼 profile photo

9.marissa mcnamara 🫶🏼

@marissamcnamara
Fitness & Workouts

ur fav babygirl 😇 |📍detroit, mi · @gymshark athlete code marissa10 · @thealiveapp trainer 🧚🏼 · @prozis @cadence🧃code marissa

1M

Followers

0.8%

Engagement

3

Collabs

Modest engagement. Bottom 39% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Fitness & Workouts56%
Fashion & Style9%
Food & Cooking8%
Home Decor & Interior Design6%

Cities

Cabo San Lucas1%
Indio1%

Countries

United States57%
Mexico29%

Audience gender

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Courtnie & Nate profile photo

10.Courtnie & Nate

@courtandnate
Travel & Adventure

life on the road with our dog & cat🌞🚐 · travel | vlogs | wholesome recipes · 📍Southern California · @cottonvans

927K

Followers

1.1%

Engagement

1

Collabs

Average engagement. Bottom 43% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Travel & Adventure69%
Food & Cooking10%
Pets & Animals8%
Nature & Outdoors5%

Cities

San Diego8%
Cardiff-by-the-Sea3%

Countries

United States100%

Audience gender

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Avery Woods profile photo

11.Avery Woods

@averyywoods
Parenting & Family Life

from scrubs to socials · @cheerswithavery

860K

Followers

4.3%

Engagement

1

Collabs

Strong engagement. Top 13% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Parenting & Family Life17%
Beauty15%
Home Decor & Interior Design7%
Fashion & Style7%

Audience gender

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Zoe & Kelby Jecker profile photo

12.Zoe & Kelby Jecker

@the_adventureaddicts
Nature & Outdoors

🏔Inspiring your next epic adventure · 🏕️Hike | Backpack | Camp | Climb | Ski · 📍Lake Tahoe based

809K

Followers

2.0%

Engagement

1

Collabs

Average engagement. Top 48% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Nature & Outdoors32%
Sports & Athletics23%
Travel & Adventure16%
Food & Cooking10%

Cities

Lake Tahoe48%
Mammoth Lakes6%

Countries

United States100%

Audience gender

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Sean O'Donnell profile photo

13.Sean O'Donnell

@theseanodonnell
Fashion & Style

Clothes • Cars • Cameras · NYC

791K

Followers

0.5%

Engagement

1

Collabs

Modest engagement. Bottom 17% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Fashion & Style15%
Nature & Outdoors13%
Travel & Adventure13%
Sports & Athletics9%

Cities

Miami4%
Adirondack Mountains2%

Countries

United States100%

Audience gender

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Romane profile photo

14.Romane

@romaneinnc
Beauty

Paris · Represented by @bold_management

770K

Followers

2.3%

Engagement

1

Collabs

Average engagement. Top 35% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Beauty26%
Travel & Adventure26%
Fashion & Style21%
Nature & Outdoors11%

Cities

Sicily11%

Audience gender

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Courtney Dauwalter profile photo

15.Courtney Dauwalter

@courtneydauwalter
Sports & Athletics

Ultrarunner with a love for long inseams & candy · @salomonrunning @tudorwatch @naakbars · @tailwindnutrition @kodiakcakes @we_are_sungod @injinji @s…

762K

Followers

3.1%

Engagement

8

Collabs

Strong engagement. Top 22% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Sports & Athletics84%
Food & Cooking5%
Nature & Outdoors5%
Technology & Gadgets5%

Cities

Chamonix5%
San Juan Mountains5%

Audience gender

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Greta Wilson profile photo

16.Greta Wilson

@itsgretawilson
Beauty

It's pop not soda · @_thebeachclub · Florida 🐚🌞🍊👙🌊 · • Jesus •

733K

Followers

6.5%

Engagement

1

Collabs

Exceptional engagement. Top 4% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Beauty27%
Fashion & Style15%
Parenting & Family Life11%
Travel & Adventure6%

Cities

Midwest1%

Countries

United States80%
Turks and Caicos Islands20%

Audience gender

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A N N A C A S E Y profile photo

17.A N N A C A S E Y

@iamannacasey
Fashion & Style

Los Angeles based Fashion Influencer · #EQXAmbassador

732K

Followers

2.6%

Engagement

1

Collabs

Average engagement. Top 26% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Fashion & Style36%
Beauty19%
Luxury Fashion & Accessories17%
Fitness & Workouts14%

Cities

Huntington Beach5%
Joshua Tree5%

Countries

United States94%
France3%

Audience gender

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Victor Reis profile photo

18.Victor Reis

@victoreis92
Fashion & Style

Helping men dress better 🤌🏼 · Shop my looks 👇🏼

662K

Followers

0.8%

Engagement

1

Collabs

Modest engagement. Bottom 35% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Fashion & Style79%
Travel & Adventure6%
Luxury Fashion & Accessories3%
Business & Entrepreneurship1%

Cities

Dolomites1%
Le Mans1%

Countries

France40%
United Kingdom30%

Audience gender

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Estée Lalonde profile photo

19.Estée Lalonde

@esteelalonde
Beauty

Born in 🇨🇦 | Based in 🇬🇧 · Founder @mirrorwater.earth · — body care rituals rooted in the forest · Substack @someday_someday · — for the in-between m…

628K

Followers

0.5%

Engagement

3

Collabs

Modest engagement. Bottom 22% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Beauty27%
Personal Development & Motivation11%
Health & Wellness10%
Travel & Adventure7%

Cities

London9%
Boston2%

Countries

United Kingdom59%
Estonia18%

Audience gender

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Audrey Leonard profile photo

20.Audrey Leonard

@redcurrantbakery
Baking & Desserts

always baking & drinking coffee 🇩🇪🇺🇸 · cookbook author | Süss · New York, NY · rep: @makercollaborative · all recipes linked here 🤍

613K

Followers

2.4%

Engagement

1

Collabs

Average engagement. Top 30% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Baking & Desserts47%
Food & Cooking31%
Travel & Adventure6%
Personal Development & Motivation4%

Cities

Copenhagen1%
Munich1%

Countries

United States50%
Denmark17%

Audience gender

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Jonas profile photo

21.Jonas

@jonas
Photography & Videography

diretor criativo & creator · co-founder @cr3ator360 · nortista em são paulo 🇧🇷

599K

Followers

2.3%

Engagement

1

Collabs

Average engagement. Top 39% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Photography & Videography27%
Travel & Adventure18%
Comedy & Humor8%
Fashion & Style8%

Cities

Fortaleza8%
Belém6%

Countries

Brazil52%
Japan29%

Audience gender

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Lucy Fallon 🍒🐆🍒 profile photo

22.Lucy Fallon 🍒🐆🍒

@lucyfallonx
Fashion & Style

@off_limits_group · @hatch_talent · @l.r.home.edit

597K

Followers

1.3%

Engagement

1

Collabs

Average engagement. Bottom 48% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Fashion & Style26%
Home Decor & Interior Design16%
Local Things to Do11%
Parenting & Family Life8%

Cities

Manchester3%

Audience gender

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Isaiah Stolp profile photo

23.Isaiah Stolp

@isaiahstolp_
Fashion & Style

@ibaka.us

569K

Followers

4.4%

Engagement

1

Collabs

Exceptional engagement. Top 9% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Fashion & Style85%
Fitness & Workouts8%

Audience gender

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Garrett Miller profile photo

24.Garrett Miller

@gbaby00
Travel & Adventure

Tennesse + Florida · athlete @dymatize | @promix · Investor @drinkproda

567K

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 4% of the 23 creators here with a rate, where the median is 1.3%.

Post categories

Travel & Adventure33%
Fitness & Workouts23%
Food & Cooking13%
Fashion & Style6%

Cities

Athens1%
Lake Wales1%

Audience gender

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Want to see what their Salomon content actually looks like?

See Salomon content examples ›

How this page is built

We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @salomon over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

Salomon is a trademark of its owner. Sup is not affiliated with or endorsed by Salomon. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the Salomon creator data

The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Creators listedThe 24 with the largest audiences. Ranked 76 of 394 brands in the library by creator count.241,428 recorded collaborating with @salomon in 12 months
Their collaborations372,180 collaborations recorded in 12 months
Median followers800K745K across all 394 brand pages
Median engagement rate1.3%0.9% across all 394 brand pages
Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme1.51.5 across all 1,428 creators

FAQ

Salomon and creators: common questions

Yes. We have recorded 1,428 creators collaborating with Salomon, across 2,180 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Salomon content examples page.

The largest accounts collaborating with Salomon include @bonappetitmag, @daniellamonet, @larlarlee, @meateater, @marvinbrooks and @hypnotique. The most frequent is @courtneydauwalter, with 8 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 800K followers and the median engagement rate is 1.3%.

No. We are not connected to Salomon and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Salomon and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the sportswear category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does Salomon work with creators?

Yes. We have recorded 1,428 creators collaborating with Salomon, across 2,180 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Salomon content examples page.

Which creators post about Salomon?

The largest accounts collaborating with Salomon include @bonappetitmag, @daniellamonet, @larlarlee, @meateater, @marvinbrooks and @hypnotique. The most frequent is @courtneydauwalter, with 8 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does Salomon attract?

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 800K followers and the median engagement rate is 1.3%.

Is this page affiliated with Salomon?

No. We are not connected to Salomon and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Salomon and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the sportswear category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

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