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Top creators posting about Urban Outfitters

These are the 24 biggest creators who collaborated with @urbanoutfitters in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 1,004 creators collaborating with the brand in total.

24creators ranked on this page
1,004creators recorded collaborating with Urban Outfitters in 12 months
1,367collaborations recorded
Last updated
Darryl Williams profile photo

1.Darryl Williams

@bullyjuice
Fitness & Workouts

✝️ God 1st · 💍 @lavishlybritt · 🇺🇸 Veteran | 🎓NCAT Alum · 💛Faith - Family - Fitness💙 · 📍Dallas, Tx

3.5M

Followers

7.7%

Engagement

1

Collabs

Exceptional engagement. Top 8% of the 24 creators here, where the median is 2.0%.

Post categories

Fitness & Workouts18%
Parenting & Family Life18%
Food & Cooking17%
Personal Development & Motivation12%

Cities

California1%
Miami1%

Countries

United States2%
Florida1%

Audience gender

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E M I L Y S H A K profile photo

2.E M I L Y S H A K

@emilyshak
Fashion & Style

1.6M

Followers

0.7%

Engagement

1

Collabs

Modest engagement. Bottom 29% of the 24 creators here, where the median is 2.0%.

Post categories

Fashion & Style61%
Travel & Adventure8%
Beauty7%
Parenting & Family Life7%

Cities

Glasgow5%
Barcelona3%

Countries

United Kingdom7%
Spain4%

Audience gender

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Victoria•lyn profile photo

3.Victoria•lyn

@victorialyn
Beauty

★ Beauty with Intention ★

1.3M

Followers

0.3%

Engagement

1

Collabs

Low engagement. Bottom 13% of the 24 creators here, where the median is 2.0%.

Post categories

Beauty74%
DIY & Crafts5%
Film & TV Commentary5%
Technology & Gadgets5%

Cities

Derry3%
Menlo Park3%

Countries

United States5%

Audience gender

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Izzy Lamberti profile photo

4.Izzy Lamberti

@izzy.lamberti
Music & Singing

📍LA · Drummer @dhee___ @the.absolutely @miyavi_ishihara @hayeswarner @gracebowers @rachel.grae @aidanbissett

1.3M

Followers

0.2%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 2.0%.

Post categories

Music & Singing69%
Fashion & Style8%
Sports & Athletics6%
Travel & Adventure6%

Cities

New York10%
Paris4%

Countries

United States17%
France4%

Audience gender

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Stan Fukase profile photo

5.Stan Fukase

@worldofxtra
Food & Cooking

designer/director @by.xtra · 🇯🇵 food + fashion + life in tokyo · 🎞️ new YT videooo 👇🏻

1.2M

Followers

6.2%

Engagement

3

Collabs

Strong engagement. Top 17% of the 24 creators here, where the median is 2.0%.

Post categories

Food & Cooking16%
Travel & Adventure16%
Fashion & Style11%
Luxury Fashion & Accessories11%

Cities

Tokyo30%
Singapore5%

Countries

Japan45%
Philippines2%

Audience gender

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marissa mcnamara 🫶🏼 profile photo

6.marissa mcnamara 🫶🏼

@marissamcnamara
Fitness & Workouts

ur fav babygirl 😇 · 📍detroit, mi · @gymshark athlete code marissa10 · @thealiveapp trainer 🧚🏼

1M

Followers

1.1%

Engagement

2

Collabs

Modest engagement. Bottom 38% of the 24 creators here, where the median is 2.0%.

Post categories

Fitness & Workouts57%
Fashion & Style10%
Food & Cooking7%
Nutrition & Diet7%

Cities

Cabo San Lucas1%
Indio1%

Countries

Mexico1%
United States1%

Audience gender

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ash profile photo

7.ash

@ashleyseamour
Beauty

welcome to my highlight reel!! · cosmetology student 💇🏻‍♀️ · @styledbyseamour

1M

Followers

0.6%

Engagement

2

Collabs

Modest engagement. Bottom 25% of the 24 creators here, where the median is 2.0%.

Post categories

Beauty41%
Fashion & Style8%
Nature & Outdoors8%
Health & Wellness3%

Cities

Florida3%
Oregon3%

Countries

United States10%

Audience gender

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miranda rae ✮⋆˙ profile photo

8.miranda rae ✮⋆˙

@miravdarae
Beauty

yes I change my hair color a lot ⭐️✨ · SHOP MY HAIR DYE “baddie” NEOW 💕 · biz email :

890K

Followers

3.6%

Engagement

1

Collabs

Average engagement. Top 29% of the 24 creators here, where the median is 2.0%.

Post categories

Beauty64%
Music & Singing21%
Fashion & Style7%

Audience gender

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Avery Woods profile photo

9.Avery Woods

@averyywoods
Parenting & Family Life

from scrubs to socials · @cheerswithavery

860K

Followers

4.3%

Engagement

1

Collabs

Strong engagement. Top 25% of the 24 creators here, where the median is 2.0%.

Post categories

Parenting & Family Life17%
Beauty15%
Home Decor & Interior Design7%
Fashion & Style7%

Cities

California1%

Countries

United States1%

Audience gender

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✮ 𝖒𝖆𝖗𝖘 ✮ profile photo

10.✮ 𝖒𝖆𝖗𝖘 ✮

@yung.planet
Fashion & Style

📍los angeles, ca · fashion & beauty · be the most haunting presence in the room 🎀

742K

Followers

2.9%

Engagement

1

Collabs

Average engagement. Top 33% of the 24 creators here, where the median is 2.0%.

Post categories

Fashion & Style56%
Beauty18%
DIY & Crafts3%
Film & TV Commentary3%

Cities

Paris6%
Cologne3%

Countries

France6%
United States5%

Audience gender

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Doralys Britto profile photo

11.Doralys Britto

@doralysbritto
Beauty

Afro-Latina 🇩🇴 · Los Angeles · Beauty • Wellness • Lifestyle

725K

Followers

23.4%

Engagement

1

Collabs

Exceptional engagement. Top 4% of the 24 creators here, where the median is 2.0%.

Post categories

Beauty47%
Food & Cooking18%
Personal Development & Motivation7%
Travel & Adventure7%

Cities

Barcelona1%
Cadaqués1%

Countries

Dominican Republic4%
France4%

Audience gender

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Mia Green profile photo

12.Mia Green

@mialaurengreen
Fashion & Style

Founder @thatgirljournalss 📖 · @oneractive move ambassador · @evolveyou trainer | @promix athlete · YouTube: Mialaurengreen🫧

653K

Followers

0.9%

Engagement

1

Collabs

Modest engagement. Bottom 33% of the 24 creators here, where the median is 2.0%.

Post categories

Fashion & Style18%
Beauty16%
Parenting & Family Life13%
Travel & Adventure6%

Cities

London2%
Paris1%

Countries

United Kingdom5%
France1%

Audience gender

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Erika Holguin profile photo

13.Erika Holguin

@erikaholguinn
Fitness & Workouts

Becoming Her ✨| lifestyle · Marathoner • Lifter · @prozis @gymshark athlete | code Erika10

638K

Followers

2.0%

Engagement

1

Collabs

Average engagement. Top 50% of the 24 creators here, where the median is 2.0%.

Post categories

Fitness & Workouts32%
Personal Development & Motivation11%
Food & Cooking8%
Fashion & Style8%

Cities

Katanga1%
Long Beach1%

Countries

Dominican Republic7%
Guatemala2%

Audience gender

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Via Li profile photo

14.Via Li

@via.ilyou
Beauty

nyc 💌

622K

Followers

2.8%

Engagement

1

Collabs

Average engagement. Top 37% of the 24 creators here, where the median is 2.0%.

Post categories

Beauty51%
Fashion & Style11%
Travel & Adventure11%
Health & Wellness4%

Cities

Los Angeles4%
New York City4%

Countries

United States11%
Korea2%

Audience gender

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Halle Simons profile photo

15.Halle Simons

@hallesimons_
Beauty

22 | UT⭐️ · digital scrapbook of my life!!🧚‍♀️✨ · @therealdba

614K

Followers

7.4%

Engagement

1

Collabs

Strong engagement. Top 12% of the 24 creators here, where the median is 2.0%.

Post categories

Beauty26%
Fashion & Style10%
Travel & Adventure8%
Weddings & Events7%

Cities

Tampa1%
Los Angeles1%

Countries

United States4%
Turks and Caicos Islands1%

Audience gender

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Bailey Stewart profile photo

16.Bailey Stewart

@baileymstewart
Fashion & Style

📍DMV · Alphalete|Buffbunny|DFYNE|GHOST|TEVEO|THRIVIN code: BAILEY · Whitefox :BAILEYSYT · Fashion fitness · 🎥YouTube Channel↓

607K

Followers

0.5%

Engagement

1

Collabs

Modest engagement. Bottom 21% of the 24 creators here, where the median is 2.0%.

Post categories

Fashion & Style45%
Fitness & Workouts35%
Sports & Athletics5%
Home Decor & Interior Design3%

Cities

Miami2%
Washington2%

Countries

United States7%

Audience gender

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Stephanie Pantoja profile photo

17.Stephanie Pantoja

@stephsblessedd
Fitness & Workouts

CPT | PN Nutrition Coach 🥗 · Helping women lose fat & build strength 💪🏽 · @womensbest | Code: STEPHSBLESSED · THICK & FIT app coming soon⚡️

572K

Followers

1.4%

Engagement

1

Collabs

Average engagement. Bottom 42% of the 24 creators here, where the median is 2.0%.

Post categories

Fitness & Workouts77%
Beauty7%
Fashion & Style3%
Nutrition & Diet3%

Cities

Atlanta23%
Cancun3%

Countries

United States23%
Mexico7%

Audience gender

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jordan profile photo

18.jordan

@goldenhourabode
Home Decor & Interior Design

home decor, plants & all things cozy · making our first house a home · michigan 📍

545K

Followers

2.5%

Engagement

5

Collabs

Average engagement. Top 46% of the 24 creators here, where the median is 2.0%.

Post categories

Home Decor & Interior Design79%
Pets & Animals6%
Food & Cooking3%
Gardening & Homesteading3%

Cities

Muskegon3%
Michigan2%

Countries

United States5%
Canada1%

Audience gender

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Kat Kamalani profile photo

19.Kat Kamalani

@katkamalani
Travel & Adventure

🌸 Family•Wellness•Outdoor•Recipes•Travel · 🐚 Hawaii · 🫶🏼 1M Tiktok + 765k YT · 👦🏽@kelonikamalani

540K

Followers

0.2%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 2.0%.

Post categories

Travel & Adventure45%
Food & Cooking11%
Beauty9%
Fashion & Style5%

Cities

Hawaii11%
Puglia7%

Countries

Italy40%
United States16%

Audience gender

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Karla profile photo

20.Karla

@itssmynamee_
Dance & Choreography

🕺 Helping people with no dance experience learn to shuffle · 🌴@shuffleretreat 2026🇲🇽 · next shuffle social club: Jun 28 · 👇🏾online classes @joinshuff…

530K

Followers

0.3%

Engagement

1

Collabs

Low engagement. Bottom 8% of the 24 creators here, where the median is 2.0%.

Post categories

Dance & Choreography60%
Fashion & Style20%
Fitness & Workouts10%

Countries

Elements Festival at Fun Factory10%

Audience gender

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alana lintao 🎀✨🤍 profile photo

21.alana lintao 🎀✨🤍

@alanalintao
Personal Development & Motivation

youtuber, model, dancer, princess · 📍NYC

520K

Followers

2.7%

Engagement

3

Collabs

Average engagement. Top 42% of the 24 creators here, where the median is 2.0%.

Post categories

Personal Development & Motivation24%
Photography & Videography10%
Beauty5%
Esports & Gaming5%

Cities

California5%

Countries

United States5%

Audience gender

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Pearl maria Froud profile photo

22.Pearl maria Froud

@pearl_mariaf
Fashion & Style

Pearly Whirly 🙇🏻‍♀️🌸 · Baddie doing hot girl shit · Based 🇬🇧

520K

Followers

0.4%

Engagement

1

Collabs

Modest engagement. Bottom 17% of the 24 creators here, where the median is 2.0%.

Post categories

Fashion & Style50%
Streetwear & Sneaker Culture17%
Travel & Adventure6%
Beauty3%

Cities

London6%
Paris5%

Countries

United Kingdom10%
France5%

Audience gender

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Charlize Chiu profile photo

23.Charlize Chiu

@charlizeechiu
Beauty

your BRUTALLY HONEST best friend ♡ · 🎥 Tik Tok 1M+, YouTube 700K+ · 📍LA

508K

Followers

1.9%

Engagement

1

Collabs

Average engagement. Bottom 46% of the 24 creators here, where the median is 2.0%.

Post categories

Beauty29%
Personal Development & Motivation22%
Health & Wellness17%
Fashion & Style8%

Cities

Los Angeles3%

Countries

United States3%
Canada1%

Audience gender

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7kidskitchen profile photo

24.7kidskitchen

@7kidskitchen
Food & Cooking

quick healthy-ish dinners for my family of 9✨ · 📍NYC

505K

Followers

5.5%

Engagement

1

Collabs

Strong engagement. Top 21% of the 24 creators here, where the median is 2.0%.

Post categories

Food & Cooking89%
Parenting & Family Life4%
Baking & Desserts3%
Travel & Adventure3%

Cities

New York City8%
Hawley1%

Countries

United States8%
New York1%

Audience gender

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Want to see what their Urban Outfitters content actually looks like?

See Urban Outfitters content examples ›

How this page is built

We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @urbanoutfitters over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

Urban Outfitters is a trademark of its owner. Sup is not affiliated with or endorsed by Urban Outfitters. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the Urban Outfitters creator data

The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Creators listedThe 24 with the largest audiences. Ranked 105 of 240 brands in the library by creator count.241,004 recorded collaborating with @urbanoutfitters in 12 months
Their collaborations341,367 collaborations recorded in 12 months
Median followers646K1M across all 240 brand pages
Median engagement rate2.0%0.8% across all 240 brand pages
Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme1.41.4 across all 1,004 creators

FAQ

Urban Outfitters and creators: common questions

Yes. We have recorded 1,004 creators collaborating with Urban Outfitters, across 1,367 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Urban Outfitters content examples page.

The largest accounts collaborating with Urban Outfitters include @bullyjuice, @emilyshak, @victorialyn, @izzy.lamberti, @worldofxtra and @marissamcnamara. The most frequent is @goldenhourabode, with 5 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 646K followers and the average engagement rate is 3.3%.

No. We are not connected to Urban Outfitters and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Urban Outfitters and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the fashion & apparel category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does Urban Outfitters work with creators?

Yes. We have recorded 1,004 creators collaborating with Urban Outfitters, across 1,367 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Urban Outfitters content examples page.

Which creators post about Urban Outfitters?

The largest accounts collaborating with Urban Outfitters include @bullyjuice, @emilyshak, @victorialyn, @izzy.lamberti, @worldofxtra and @marissamcnamara. The most frequent is @goldenhourabode, with 5 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does Urban Outfitters attract?

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 646K followers and the average engagement rate is 3.3%.

Is this page affiliated with Urban Outfitters?

No. We are not connected to Urban Outfitters and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Urban Outfitters and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the fashion & apparel category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Sup for brands like Urban Outfitters:

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