Brand Library · Entertainment

Top influencers and creators posting about Spotify

These are the 24 biggest creators who collaborated with @spotify in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 732 creators collaborating with the brand in total.

See 18 content examples ›

24creators ranked on this page

732creators recorded collaborating with Spotify in 12 months

1,062collaborations recorded

Last updated 5 October 2026

1.Betches Media

@betches

Film & TV Commentary

👯‍♀️ SISTERS full episodes are out now on Betches Sketches YouTube 💖 · 🎙️ @betches podcast hosted by @aleen @jordanaabraham @sami

8.7M

Followers

0.0%

Engagement

1

Collabs

Low engagement. Bottom 4% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Film & TV Commentary32%

Comedy & Humor11%

Personal Development & Motivation8%

Fashion & Style7%

Cities

New York City2%

Los Angeles1%

Countries

United States50%

Greece17%

Audience gender

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2.De La Ghetto "GZ"

@delaghetto

Music & Singing

✨STARLIGHT 🌌 OUT NOW👇🏻 · Official GZ Exclusive Club @geezynationoficial

8.5M

Followers

0.5%

Engagement

1

Collabs

Modest engagement. Bottom 35% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Music & Singing33%

Travel & Adventure16%

Local Things to Do14%

Sports & Athletics7%

Cities

Bogotá5%

Austin2%

Countries

Puerto Rico24%

Colombia19%

Audience gender

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3.hannah bahng

@hannahhbahng

Music & Singing

The Misunderstood EP is OUT NOW!! · TOUR TICKETS👇💙

4M

Followers

7.1%

Engagement

1

Collabs

Exceptional engagement. Top 9% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Music & Singing29%

Film & TV Commentary24%

Travel & Adventure24%

Beauty6%

Cities

Mexico City12%

Sydney12%

Countries

Australia33%

Mexico33%

Audience gender

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4.AlishaMarie

@alisha

Fashion & Style

podcast: @prettybasicofficial @basicallyunfiltered · youtube: alishamarie

3.2M

Followers

0.6%

Engagement

1

Collabs

Average engagement. Bottom 43% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Fashion & Style19%

Travel & Adventure14%

Beauty11%

Weddings & Events9%

Cities

Tokyo9%

Chicago3%

Countries

United States43%

Japan36%

Audience gender

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5.BINI_ph

@bini_ph

Music & Singing

BINI is an 8-member girl group of young, modern Filipinas who aspire to share their talent and passion with the world.

2.3M

Followers

1.6%

Engagement

1

Collabs

Strong engagement. Top 22% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Music & Singing68%

Fashion & Style16%

Memes & Internet Culture5%

Photography & Videography5%

Cities

Coachella5%

Muntinlupa5%

Audience gender

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6.Celia Martínez

@diaryofaromantica

Books & Literature

🇲🇽🇺🇸 poetic sometimes @ceispoetry / los ángeles 👼🏼

1.7M

Followers

1.0%

Engagement

2

Collabs

Average engagement. Top 35% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Books & Literature31%

Comedy & Humor15%

Fitness & Workouts8%

Local Things to Do8%

Cities

New York8%

Audience gender

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7.Kristen Cruz

@kristenncruz

Music & Singing

my newest song is out now!

1.3M

Followers

0.9%

Engagement

1

Collabs

Average engagement. Top 39% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Music & Singing55%

Fitness & Workouts13%

Fashion & Style6%

Food & Cooking6%

Cities

Dallas6%

Abilene3%

Audience gender

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8.Jonny Manganello

@thejonnycakes

Baking & Desserts

2x Loser - Netflix’s Is It Cake?

1.2M

Followers

2.9%

Engagement

1

Collabs

Strong engagement. Top 17% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Baking & Desserts64%

Food & Cooking16%

Film & TV Commentary4%

Parenting & Family Life4%

Audience gender

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9.Yasmina

@yas.mina

DJ & Producer | Afro · Tribal · Global House · 𝐁𝐎𝐎𝐊𝐈𝐍𝐆𝐒 → · Diasporas to Dancefloors 🌍 · @dyas.pora coming soon ✨

1.2M

Followers

0.0%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 23 creators here with a rate, where the median is 0.6%.

Audience gender

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10.Eric Bellinger 🐐

@ericbellinger

Music & Singing

CEO of @allwinsent 🏆 · Manager - @leevillegas

1.1M

Followers

0.4%

Engagement

1

Collabs

Modest engagement. Bottom 30% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Music & Singing61%

Personal Development & Motivation7%

Sports & Athletics7%

Travel & Adventure7%

Cities

Los Angeles9%

London7%

Countries

United States38%

United Kingdom31%

Audience gender

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11.Coveteur

@coveteur

Fashion & Style

Your inside guide to style, culture & creativity.

1.1M

Followers

0.6%

Engagement

7

Collabs

Average engagement. Bottom 48% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Fashion & Style37%

Luxury Fashion & Accessories25%

Music & Singing13%

Film & TV Commentary11%

Cities

Los Angeles12%

Paris6%

Countries

United States64%

France20%

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12.Mandy Brooke

@mandybrookeofficial

Comedy & Humor

⭐️ Musical Comedy | Skits | Inspiration · 🎵 “30 Hurty & Writhing” ALBUM OUT NOW · 📧 Mgt:

1.1M

Followers

1.4%

Engagement

1

Collabs

Average engagement. Top 26% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Comedy & Humor36%

Music & Singing36%

Memes & Internet Culture9%

Parenting & Family Life9%

Audience gender

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13.Hypebae

@hypebae

Get the latest news in women's fashion, sneakers and more. · Follow @hypebaebeauty for beauty content.

1.1M

Followers

0.3%

Engagement

2

Collabs

Low engagement. Bottom 13% of the 23 creators here with a rate, where the median is 0.6%.

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14.Remi Parsons

@mrsremiashten

Food & Cooking

NYT best-selling author ✨ · @cookingwithremi 🥗🍔🍴 · @basicallyunfiltered @prettybasicofficial

1M

Followers

1.0%

Engagement

1

Collabs

Average engagement. Top 30% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Food & Cooking20%

Weddings & Events11%

Home Decor & Interior Design9%

Parenting & Family Life7%

Cities

Las Vegas2%

New York City1%

Countries

United States71%

Japan21%

Audience gender

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15.Queen Syleena

@syleenajohnson

Music & Singing

The Storyteller 📝 Grammy-nominated Singer, Actress, TV/Film Producer, Wellness & Haircare Entrepreneur, Autism Mom, Zeta 💙Legacy 🖤 Booking @syleecia

1M

Followers

0.4%

Engagement

1

Collabs

Modest engagement. Bottom 26% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Music & Singing38%

Beauty23%

Local Things to Do12%

Activism & Social Justice4%

Cities

Chicago27%

Atlanta21%

Countries

United States94%

South Africa6%

Audience gender

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16.Ts Madison™️©️

@tsmadison

Film & TV Commentary

The u·biq·ui·tous Queen 👑 Tv&Media personality @outlaws.podcast @rupaulsdragrace @zolamovie @brosthemovie @beyonce contact me📧

1M

Followers

0.8%

Engagement

1

Collabs

Average engagement. Top 48% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Film & TV Commentary17%

Health & Wellness17%

Personal Development & Motivation17%

Activism & Social Justice13%

Cities

West Hollywood4%

Audience gender

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17.Caleb Marshall

@thefitnessmarshall

Fitness & Workouts

The love child of Richard Simmons and Britney Spears · @shopactivebooty @bootyarmyapp @zappycoffee · 👇activewear, livestreams, dance, coffee

986K

Followers

0.8%

Engagement

1

Collabs

Average engagement. Top 43% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Fitness & Workouts25%

Fashion & Style8%

Esports & Gaming7%

Personal Development & Motivation7%

Cities

West Hollywood1%

Audience gender

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18.brooke & jess

@brookeandjess

Film & TV Commentary

we’re british btw · @brookeblewittt @jessqualter · @unitedtalent @curtisbrowntalent

902K

Followers

0.2%

Engagement

1

Collabs

Low engagement. Bottom 9% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Film & TV Commentary10%

Beauty9%

Fashion & Style9%

Travel & Adventure8%

Cities

Los Angeles4%

London1%

Countries

United States63%

United Kingdom38%

Audience gender

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19.miranda rae ✮⋆˙

@miravdarae

Beauty

yes I change my hair color a lot ⭐️✨ · SHOP MY HAIR DYE “baddie” NEOW 💕 · biz email :

890K

Followers

3.6%

Engagement

1

Collabs

Strong engagement. Top 13% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Beauty64%

Music & Singing21%

Fashion & Style7%

Audience gender

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20.Carrie Berk

@carrieberkk

Film & TV Commentary

shopping reporter @nypost @pagesix · bestselling author, “my real-life rom-com” · 2x marathoner

798K

Followers

—

Engagement

1

Collabs

Post categories

Film & TV Commentary26%

Travel & Adventure16%

Sports & Athletics13%

Beauty7%

Cities

New York City6%

Tokyo5%

Countries

United States52%

Japan48%

Audience gender

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21.Denise Van Outen💫

@vanouten_denise

Music & Singing

All enquiries 🎥 📺 🎶 🎧📸 🎭 · Music · available on all streaming platforms

763K

Followers

0.3%

Engagement

2

Collabs

Modest engagement. Bottom 22% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Music & Singing27%

Local Things to Do17%

Travel & Adventure12%

Film & TV Commentary11%

Cities

London8%

Ibiza8%

Countries

United Kingdom80%

Spain14%

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22.Justin Ferreira

@fashionjfer

Fashion & Style

I literally just wear clothes · Grow your Socials @7ndmedia · Socials:

738K

Followers

0.3%

Engagement

1

Collabs

Modest engagement. Bottom 17% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Fashion & Style43%

Personal Development & Motivation7%

Streetwear & Sneaker Culture6%

Fitness & Workouts5%

Cities

Atlanta1%

Bali1%

Countries

United States38%

Slovenia25%

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23.Sunny Anderson

@sunnyanderson

Food & Cooking

@TheDrewBarrymoreShow · @FoodNetwork · @HOT97 · @USAirForce · @RescueMountainFloraAndFauna · NY Times Best Selling Author "Sunny's Kitchen" · @inflad…

731K

Followers

0.6%

Engagement

1

Collabs

Modest engagement. Bottom 39% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Food & Cooking40%

Gardening & Homesteading20%

Personal Development & Motivation13%

Business & Entrepreneurship7%

Cities

Mechanicsburg7%

Audience gender

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24.( ･_･)♡( ^‿^) Rhegan ♱ ♱

@rhegan777

Fashion & Style

*ੈ✩‧₊˚ business inquiries: *ੈ✩‧₊˚ @theclementinegroup

728K

Followers

8.8%

Engagement

1

Collabs

Exceptional engagement. Top 4% of the 23 creators here with a rate, where the median is 0.6%.

Post categories

Fashion & Style16%

Food & Cooking9%

Personal Development & Motivation9%

Health & Wellness7%

Cities

Dallas2%

Miami2%

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Want to see what their Spotify content actually looks like?

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How this page is built

We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @spotify over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

Spotify is a trademark of its owner. Sup is not affiliated with or endorsed by Spotify. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the Spotify creator data

The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.

Last updated 5 October 2026

Measure	On this page	The wider data set
Creators listedThe 24 with the largest audiences. Ranked 157 of 418 brands in the library by creator count.	24	732 recorded collaborating with @spotify in 12 months
Their collaborations	33	1,062 collaborations recorded in 12 months
Median followers	1.1M	702K across all 418 brand pages
Median engagement rate	0.6%	0.9% across all 418 brand pages
Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme	1.4	1.5 across all 732 creators

Download 24 creators (CSV)Get all 732 creators who collaborated with @spotify ›

Free to use and republish with credit to sup.co. How we measure ›

FAQ

Spotify and creators: common questions

Yes. We have recorded 732 creators collaborating with Spotify, across 1,062 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Spotify content examples page.

The largest accounts collaborating with Spotify include @betches, @delaghetto, @hannahhbahng, @alisha, @bini_ph and @diaryofaromantica. The most frequent is @coveteur, with 7 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.1M followers and the median engagement rate is 0.6%.

No. We are not connected to Spotify and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Spotify and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the entertainment category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

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Tech creators by place:

All countries 40 US 40

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Top influencers and creators posting about Spotify

1.Betches Media

2.De La Ghetto "GZ"

3.hannah bahng

4.AlishaMarie

5.BINI_ph

6.Celia Martínez

7.Kristen Cruz

8.Jonny Manganello

9.Yasmina

10.Eric Bellinger 🐐

Booking creators like these for Spotify?

11.Coveteur

12.Mandy Brooke

13.Hypebae

14.Remi Parsons

15.Queen Syleena

16.Ts Madison™️©️

17.Caleb Marshall

18.brooke & jess

19.miranda rae ✮⋆˙

20.Carrie Berk

Booking creators like these for Spotify?

21.Denise Van Outen💫

22.Justin Ferreira

23.Sunny Anderson

24.( ･_･)♡( ^‿^) Rhegan ♱ ♱

How this page is built

Download the Spotify creator data

Spotify and creators: common questions

Does Spotify work with creators?

Which creators post about Spotify?

What size of creator does Spotify attract?

Is this page affiliated with Spotify?

How is this measured?

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