Brand Library · Gaming
These are the 24 biggest creators who collaborated with @pokemon in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 364 creators collaborating with the brand in total.
The Misunderstood EP is OUT NOW!! · TOUR TICKETS👇💙
4M
Followers
7.1%
Engagement
1
Collabs
Exceptional engagement. Top 9% of the 23 creators here with a rate, where the median is 1.1%.
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Cities
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Email: Price: Email and price are available on a strategy call.
Unlock ›Just two married best friends · @lorihaynes · @inoahhguyy
1.8M
Followers
4.3%
Engagement
2
Collabs
Strong engagement. Top 17% of the 23 creators here with a rate, where the median is 1.1%.
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Email: Price: Email and price are available on a strategy call.
Unlock ›Was hanging round on an island a · Few years ago…..❤️🌴 · Represented by @off_limits_ent 🫧
1.1M
Followers
0.3%
Engagement
2
Collabs
Modest engagement. Bottom 22% of the 23 creators here with a rate, where the median is 1.1%.
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Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›The love child of Richard Simmons and Britney Spears · @shopactivebooty @bootyarmyapp @zappycoffee · 👇activewear, livestreams, dance, coffee
986K
Followers
0.8%
Engagement
4
Collabs
Average engagement. Bottom 43% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
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8+ years & counting · 💍 : @destineeroseofficial
965K
Followers
7.8%
Engagement
1
Collabs
Exceptional engagement. Top 4% of the 23 creators here with a rate, where the median is 1.1%.
Email: Price: Email and price are available on a strategy call.
Unlock ›Doctor & Nurse duo | Seattle 🌸 · Up next: Asia travels + Moving 🚚☀️ · Last week of residency vlog and favorites ⤵️
936K
Followers
1.1%
Engagement
3
Collabs
Average engagement. Bottom 48% of the 23 creators here with a rate, where the median is 1.1%.
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Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›finding ways to live in the worlds that i love 🎬🪡 · midwest baby
904K
Followers
2.1%
Engagement
1
Collabs
Average engagement. Top 43% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›New Lifestyle Magazine <Tripgoing>
887K
Followers
0.4%
Engagement
1
Collabs
Modest engagement. Bottom 26% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Your go-to source for NYC free events, pop-ups & freebies by @rebekanewyork! 🌇🤩 #nycforfree · TikTok: nycforfree 📧: · 🌴 LA: @laforfree
784K
Followers
0.5%
Engagement
1
Collabs
Modest engagement. Bottom 30% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Actor/Host/Gamer/Streamer/Consultant · - Contact - @wme | @slickliving
716K
Followers
0.6%
Engagement
1
Collabs
Modest engagement. Bottom 35% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Steal my secular homeschooling ideas · Mom of 2 • book recs • easy DIYs · Trying things so you don’t have to · 📍 Maryland | ✉️
700K
Followers
0.2%
Engagement
1
Collabs
Low engagement. Bottom 13% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
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27 | Let's Get to Muckin ⚡️ · *2.6 million on TikTok* · 📩 | NY📍 · Daily Twitch Streams -Jshock9nine · Just Let It Go - OUT NOW!
539K
Followers
6.2%
Engagement
1
Collabs
Strong engagement. Top 13% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Got U My Queen ❤️ · Founder @ayodiskin🧴@ceht_r👖 · TikTok aysatofficiel (2.6M) · Family: @ayodifamily · 📍London/ Paris
476K
Followers
0.2%
Engagement
1
Collabs
Modest engagement. Bottom 17% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Amazon • Walmart • Target · Grocery • Restaurant Deals · Coupons • Freebies · As an Amazon Associate, we earn from qualifying purchases
469K
Followers
0.0%
Engagement
1
Collabs
Low engagement. Bottom 1% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Don: Title of Respect; a Powerful Leader. · Concepts to Reality, Custom Art - AZ 🌵 · ORDERS ⤵️
364K
Followers
2.1%
Engagement
2
Collabs
Average engagement. Top 39% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›Ashley here! 👋 Literally picking up what Sam’s is putting down. 💌 - · @ohheyfinds @ohheywalmart · Not affiliated @samsclub!
362K
Followers
0.2%
Engagement
1
Collabs
Low engagement. Bottom 9% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Washington, D.C. · Lifestyle, Home, & Tech
356K
Followers
3.3%
Engagement
1
Collabs
Average engagement. Top 26% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Streamer, Gamer, Cosplay & Comedy · Sci-fi nerd📍Los Angeles
328K
Followers
3.3%
Engagement
1
Collabs
Strong engagement. Top 22% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Email: Price: Email and price are available on a strategy call.
Unlock ›🍴 Don’t Take A Bite Without Me 👌🏼 · 🪴 @HGMedia.co · 🃏 @Mr.Cards305 · 🗺️ MIAMI FOOD MAP👇🏼
325K
Followers
2.4%
Engagement
1
Collabs
Average engagement. Top 30% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›🇯🇵🇺🇸🏳️🌈📍nyc · author of my own story · 🌎travel, mental health · 📸content creator & aanhpi lgbtq+ advocate · 📝 @owinwritings
311K
Followers
2.1%
Engagement
1
Collabs
Average engagement. Top 39% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›We source, negotiate, contract, pay and track. You approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
Rare🇨🇻🇵🇹🇲🇽Creator & Actor · Ent/Travel/Beauty/Lifestyle · Personal: · LA and on the go · 670k TT also a Spy
308K
Followers
0.1%
Engagement
5
Collabs
Low engagement. Bottom 4% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›📍Los Angeles 🇨🇳🇹🇼🇺🇸黃誠祥 · + your internet bestie · + luxury, beauty, travel, fashion
305K
Followers
0.7%
Engagement
1
Collabs
Modest engagement. Bottom 39% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›
movies, entertainment & collectibles 😁🇨🇴 · 📍LA / MIAMI 🌴 · Owner of @craxtoys 🔥 · 1.5M Followers Across All Platforms · CLICK REELS TAB TO WATCH ALL…
304K
Followers
1.7%
Engagement
1
Collabs
Average engagement. Top 48% of the 23 creators here with a rate, where the median is 1.1%.
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›#BasementApproved
303K
Followers
—
Engagement
2
Collabs
Post categories
Cities
Countries
Email: Price: Email and price are available on a strategy call.
Unlock ›Want to see what their Pokémon content actually looks like?
See Pokémon content examples ›We keep our own database of creators and their public posts. This page shows public Instagram collaborations with @pokemon over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.
Pokémon is a trademark of its owner. Sup is not affiliated with or endorsed by Pokémon. If you’re featured and want changes or removal, email hello@sup.co.
The data
The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.
| Measure | On this page | The wider data set |
|---|---|---|
| Creators listedThe 24 with the largest audiences. Ranked 268 of 394 brands in the library by creator count. | 24 | 364 recorded collaborating with @pokemon in 12 months |
| Their collaborations | 37 | 654 collaborations recorded in 12 months |
| Median followers | 507K | 745K across all 394 brand pages |
| Median engagement rate | 1.1% | 0.9% across all 394 brand pages |
| Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme | 1.5 | 1.8 across all 364 creators |
Free to use and republish with credit to sup.co. How we measure ›
FAQ
Yes. We have recorded 364 creators collaborating with Pokémon, across 654 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Pokémon content examples page.
The largest accounts collaborating with Pokémon include @hannahhbahng, @noahandlori, @cara_delahoyde, @thefitnessmarshall, @kcxdest and @mikirai. The most frequent is @lovebrandimarie, with 5 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.
Across the 24 biggest creators we recorded, 50% are mid-tier creators (100,000 to 500,000) and 50% are macro creators (500,000 and above). The median has 507K followers and the median engagement rate is 1.1%.
No. We are not connected to Pokémon and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Pokémon and would like the page changed or removed, email hello@sup.co and we will action it.
We track every brand in the gaming category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.
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