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Top creators posting about Apple

These are the 24 biggest creators who collaborated with @apple in the last 12 months, ranked by audience, with computed engagement and average views. We recorded 2,010 creators collaborating with the brand in total.

24creators ranked on this page
2,010creators recorded collaborating with Apple in 12 months
2,930collaborations recorded
Last updated
Kailyn Lowry profile photo

1.Kailyn Lowry

@kaillowry
Fashion & Style

@barelyfamouspodcast @killrnetwork · FATHERLESS BEHAVIOR TOUR TICKETS ON SALE NOW! 🎫🤩💘

4.6M

Followers

0.3%

Engagement

1

Collabs

Modest engagement. Bottom 32% of the 24 creators here, where the median is 0.5%.

Post categories

Fashion & Style25%
Beauty8%
Film & TV Commentary8%
Music & Singing8%

Cities

Cincinnati6%
Nashville4%

Countries

United States23%

Audience gender

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Design Milk profile photo

2.Design Milk

@designmilk
Home Decor & Interior Design

Dedicated to modern design

3.9M

Followers

0.0%

Engagement

2

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 0.5%.

Post categories

Home Decor & Interior Design69%
Art & Illustration10%
Photography & Videography6%
Technology & Gadgets6%

Cities

Chicago7%
Brooklyn3%

Countries

United States23%
Australia2%

Audience gender

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Louise Pentland profile photo

3.Louise Pentland

@louisepentland
Parenting & Family Life

🎀 Soft Womanhood · 👧🏼 Magical Mummy Style · 📝 @substack Girlie · 🎙️ @bbcnorthampton · 🛍️ OG Vlogger @youtube

3.5M

Followers

0.4%

Engagement

1

Collabs

Average engagement. Bottom 41% of the 24 creators here, where the median is 0.5%.

Post categories

Parenting & Family Life18%
Fashion & Style11%
Weddings & Events10%
Books & Literature7%

Cities

London5%
Northampton4%

Countries

United Kingdom18%
Turkey1%

Audience gender

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Carmella Rose profile photo

4.Carmella Rose

@carmellarose
Fashion & Style

Fashion & Beauty · LA/NYC @therebellionmgmt · Social @thekillermgmt · Inquires - · PR -

2.4M

Followers

0.4%

Engagement

1

Collabs

Average engagement. Bottom 45% of the 24 creators here, where the median is 0.5%.

Post categories

Fashion & Style27%
Luxury Fashion & Accessories16%
Beauty11%
Photography & Videography7%

Cities

Miami4%
Milan2%

Countries

United States9%
Italy2%

Audience gender

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Singles 싱글즈 profile photo

5.Singles 싱글즈

@singlesmagazine
Fashion & Style

for every SINGLE day · 당신이 생각하는 사랑은 무엇인가요? · <싱글즈> 10월호 리서치 바로가기!⬇️

2.3M

Followers

0.5%

Engagement

1

Collabs

Average engagement. Top 45% of the 24 creators here, where the median is 0.5%.

Post categories

Fashion & Style27%
Music & Singing15%
Luxury Fashion & Accessories11%
Beauty9%

Cities

Seoul18%
Suwon3%

Countries

South Korea24%
Korea2%

Audience gender

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Thuy Le profile photo

6.Thuy Le

@xthuyle
Parenting & Family Life

Makeup, Mindset, Motherhood + Maison💕 · Follow for skincare tips & building a business · London UK🇬🇧 · Weekly vlogs ⬇️

1.9M

Followers

0.6%

Engagement

1

Collabs

Average engagement. Top 41% of the 24 creators here, where the median is 0.5%.

Post categories

Parenting & Family Life39%
Beauty36%
Fashion & Style5%
Personal Development & Motivation5%

Cities

London3%
Shanghai3%

Countries

Vietnam4%
China3%

Audience gender

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Lucas Estevam I Travel Blog I Milhas Cartões Aviões & Viagem profile photo

7.Lucas Estevam I Travel Blog I Milhas Cartões Aviões & Viagem

@estevampelomundo
Travel & Adventure

🌎94 países · ✈️Te mostro o MUNDO e te ensino a viajar c/ MILHAS s/ depender de cartão 💳 · VIP CLUB: @polarisviagens · Aulão Gratuito - Do Zero às Mil…

1.6M

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 9% of the 24 creators here, where the median is 0.5%.

Post categories

Travel & Adventure61%
Luxury Travel & Hotels8%
Finance & Investing5%
Activism & Social Justice3%

Cities

Santana do Livramento8%
Rio de Janeiro5%

Countries

Brazil39%
Uruguay8%

Audience gender

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Jeryl 🇸🇬 profile photo

8.Jeryl 🇸🇬

@smilewithjeryl
Photography & Videography

Based in Singapore · TikTok: smilewithjeryl · Download my presets here 👇🏻

1.5M

Followers

0.3%

Engagement

2

Collabs

Modest engagement. Bottom 36% of the 24 creators here, where the median is 0.5%.

Post categories

Photography & Videography81%
Travel & Adventure13%
Sports & Athletics6%

Cities

Singapore25%
Faroe Islands6%

Countries

Denmark6%
Malaysia6%

Audience gender

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Sean The Science Kid profile photo

9.Sean The Science Kid

@learningwithseanthesciencekid
Science & Engineering

Aspiring Neurocardio surgeon · STEM Educator · MENSA member · Don’t use or recreate my content without permission

1.5M

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 14% of the 24 creators here, where the median is 0.5%.

Post categories

Science & Engineering48%
Education & Study Hacks15%
Film & TV Commentary6%
Personal Development & Motivation6%

Cities

San Jose8%
Atlanta2%

Countries

United States13%

Audience gender

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Wallpaper* profile photo

10.Wallpaper*

@wallpapermag
Luxury Fashion & Accessories

The global design authority

1.5M

Followers

0.1%

Engagement

1

Collabs

Low engagement. Bottom 5% of the 24 creators here, where the median is 0.5%.

Post categories

Luxury Fashion & Accessories21%
Home Decor & Interior Design20%
Art & Illustration18%
Fashion & Style15%

Cities

Paris26%
London20%

Countries

France26%
United Kingdom23%

Audience gender

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Sami Aziz profile photo

11.Sami Aziz

@southstreetsam
Photography & Videography

1.5M

Followers

0.1%

Engagement

2

Collabs

Low engagement. Bottom 14% of the 24 creators here, where the median is 0.5%.

Post categories

Photography & Videography86%
Sports & Athletics9%
Baking & Desserts1%
Esports & Gaming1%

Cities

Philadelphia77%
South Street10%

Countries

United States94%
Mexico4%

Audience gender

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Ethan Barber • New York City profile photo

12.Ethan Barber • New York City

@ethanbarber.co
Photography & Videography

Subscribe to my YouTube channel:

1.2M

Followers

1.4%

Engagement

1

Collabs

Strong engagement. Top 18% of the 24 creators here, where the median is 0.5%.

Post categories

Photography & Videography55%
Travel & Adventure37%
Local Things to Do8%

Cities

New York City74%
New York11%

Countries

United States89%

Audience gender

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Kelly Chan profile photo

13.Kelly Chan

@kellychan360
Beauty

@currentbody KELLYCB for 10% OFF 🛒 · 🇨🇦🏒Toronto · 🎬 Lifestyle Gen Z Content Creator · 🧖🏻‍♀️ Beauty | 🍋‍🟩 Foodie | 🦩 Model | ✈️ Travel | 📸 Photography

1.2M

Followers

0.5%

Engagement

2

Collabs

Average engagement. Top 50% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty39%
Fashion & Style17%
Restaurants & Cafes & Bars16%
Travel & Adventure4%

Cities

Toronto37%
Montréal3%

Countries

Canada53%
Ontario5%

Audience gender

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Mychal~Bella profile photo

14.Mychal~Bella

@mychalbella
Film & TV Commentary

GoldenGlobe|AMPASaffiliate · 2xForbes · ActorModelHumanitarian · (BASICS BY: MYCHAL)ᴿᴱᴰ · @basicsbymychal_skincare @bellaraynefoundation · 💌erekascal…

1.1M

Followers

0.0%

Engagement

2

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 0.5%.

Post categories

Film & TV Commentary32%
Fashion & Style13%
Travel & Adventure13%
Beauty10%

Cities

New York7%
New York City5%

Countries

United States22%
France2%

Audience gender

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Hayden Williams profile photo

15.Hayden Williams

@hayden_williams
Fashion & Style

British Fashion Illustrator, Designer & Author. · ‘Hayden Williams: The Fashion Activity Book’ out NOW

1.1M

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 23% of the 24 creators here, where the median is 0.5%.

Post categories

Fashion & Style55%
Art & Illustration13%
Business & Entrepreneurship10%
Film & TV Commentary10%

Cities

London10%
Paris3%

Countries

United Kingdom13%
France3%

Audience gender

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PatriciaBright profile photo

16.PatriciaBright

@patriciabright
Beauty

I'm Patricia ❤️ dreamer @thebreaksocial · London 🇬🇧 l NY 🇺🇸 · Business contact email:

1.1M

Followers

0.2%

Engagement

1

Collabs

Modest engagement. Bottom 27% of the 24 creators here, where the median is 0.5%.

Post categories

Beauty33%
Fashion & Style13%
Finance & Investing13%
Luxury Fashion & Accessories7%

Cities

South London7%

Countries

United Kingdom13%

Audience gender

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Yu Shi profile photo

17.Yu Shi

@yushi.95
Photography & Videography

📸 Photography & Videography · 📍 Based in New York City · 👇🏼 Presets, Wallpaper, & Guide 🎨

1.1M

Followers

10.3%

Engagement

10

Collabs

Exceptional engagement. Top 5% of the 24 creators here, where the median is 0.5%.

Post categories

Photography & Videography75%
Travel & Adventure20%
Technology & Gadgets3%

Cities

New York City18%
New York15%

Countries

United States35%
Japan13%

Audience gender

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Rangga Moela profile photo

18.Rangga Moela

@ranggamoela
Fashion & Style

🇮🇩+🇳🇱 •Fashion,Toys,Fun · •Tiktok :Rangga_Moela · •Founder @ed_jeh · •💌 : @circlecreativejkt (by DM) · •📲☎️ : Angel

1.1M

Followers

0.0%

Engagement

1

Collabs

Low engagement. Bottom 1% of the 24 creators here, where the median is 0.5%.

Post categories

Fashion & Style32%
Beauty12%
Travel & Adventure8%
Kids & Toys6%

Cities

Jakarta34%
Medina3%

Countries

Indonesia46%
Saudi Arabia5%

Audience gender

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marissa mcnamara 🫶🏼 profile photo

19.marissa mcnamara 🫶🏼

@marissamcnamara
Fitness & Workouts

ur fav babygirl 😇 · 📍detroit, mi · @gymshark athlete code marissa10 · @thealiveapp trainer 🧚🏼

1M

Followers

1.1%

Engagement

4

Collabs

Strong engagement. Top 23% of the 24 creators here, where the median is 0.5%.

Post categories

Fitness & Workouts57%
Fashion & Style10%
Food & Cooking7%
Nutrition & Diet7%

Cities

Cabo San Lucas1%
Indio1%

Countries

Mexico1%
United States1%

Audience gender

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Remi Parsons profile photo

20.Remi Parsons

@mrsremiashten
Food & Cooking

NYT best-selling author ✨ · @cookingwithremi 🥗🍔🍴 · @basicallyunfiltered @prettybasicofficial

1M

Followers

1.0%

Engagement

1

Collabs

Average engagement. Top 27% of the 24 creators here, where the median is 0.5%.

Post categories

Food & Cooking20%
Weddings & Events11%
Home Decor & Interior Design9%
Parenting & Family Life7%

Cities

Las Vegas2%
New York City1%

Countries

United States7%
Japan2%

Audience gender

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Audience gender breakdown is available on a strategy call.

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Disha profile photo

21.Disha

@disha.madan
Personal Development & Motivation

ever curious.. ever evolving.. 🌿 · growing.. listening.. and becoming.. 🤍

1M

Followers

2.6%

Engagement

1

Collabs

Exceptional engagement. Top 9% of the 24 creators here, where the median is 0.5%.

Post categories

Personal Development & Motivation22%
Fashion & Style11%
Food & Cooking11%
Home Decor & Interior Design11%

Cities

NICE Grounds11%

Countries

Bengaluru11%

Audience gender

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Caleb Marshall profile photo

22.Caleb Marshall

@thefitnessmarshall
Fitness & Workouts

The love child of Richard Simmons and Britney Spears · @shopactivebooty @bootyarmyapp @zappycoffee · 👇activewear, livestreams, dance, coffee

986K

Followers

0.8%

Engagement

1

Collabs

Average engagement. Top 36% of the 24 creators here, where the median is 0.5%.

Post categories

Fitness & Workouts25%
Fashion & Style8%
Esports & Gaming7%
Personal Development & Motivation7%

Cities

West Hollywood1%

Countries

United States2%

Audience gender

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Rick Astley profile photo

23.Rick Astley

@officialrickastley
Music & Singing

New single ‘Waiting On You’ out now. · The Reflection Tour 2026 😎🪞 · Tickets👇

956K

Followers

1.7%

Engagement

1

Collabs

Strong engagement. Top 14% of the 24 creators here, where the median is 0.5%.

Post categories

Music & Singing63%
Activism & Social Justice6%
Film & TV Commentary6%
Food & Cooking6%

Cities

Glasgow6%
Glastonbury6%

Countries

United Kingdom56%
Ireland6%

Audience gender

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Gina Amin profile photo

24.Gina Amin

@workoutwithgina
Fitness & Workouts

Time to Clock In ⏰ | Toronto · @transparentlabs @gymshark Athlete 🦈 | ‘GINA10’ · @runna | ‘GINA’

858K

Followers

1.0%

Engagement

1

Collabs

Average engagement. Top 32% of the 24 creators here, where the median is 0.5%.

Post categories

Fitness & Workouts63%
Personal Development & Motivation13%
Health & Wellness4%
Home Decor & Interior Design4%

Cities

Riviera Maya4%
New York2%

Countries

Mexico4%
Canada2%

Audience gender

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Want to see what their Apple content actually looks like?

See Apple content examples ›

How this page is built

We continuously track a live database of 2.3M+ creators. This page shows public Instagram collaborations with @apple over the last 12 months, and the creators behind them. A collaboration here is a public post in which a creator features the brand, organic and paid together. We cannot tell which were paid, and we do not claim to.

Apple is a trademark of its owner. Sup is not affiliated with or endorsed by Apple. If you’re featured and want changes or removal, email hello@sup.co.

The data

Download the Apple creator data

The 24 creators on this page with their follower, engagement and collaboration figures. Only what is shown here: no contact details and no fees.

Last updated
MeasureOn this pageThe wider data set
Creators listedThe 24 with the largest audiences. Ranked 48 of 240 brands in the library by creator count.242,010 recorded collaborating with @apple in 12 months
Their collaborations412,930 collaborations recorded in 12 months
Median followers1.2M1M across all 240 brand pages
Median engagement rate0.5%0.8% across all 240 brand pages
Posts per creatorHigher means the same creators post repeatedly, which usually signals a paid programme1.71.5 across all 2,010 creators

FAQ

Apple and creators: common questions

Yes. We have recorded 2,010 creators collaborating with Apple, across 2,930 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Apple content examples page.

The largest accounts collaborating with Apple include @kaillowry, @designmilk, @louisepentland, @carmellarose, @singlesmagazine and @xthuyle. The most frequent is @yushi.95, with 10 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.2M followers and the average engagement rate is 1.1%.

No. We are not connected to Apple and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Apple and would like the page changed or removed, email hello@sup.co and we will action it.

We track every brand in the tech category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Does Apple work with creators?

Yes. We have recorded 2,010 creators collaborating with Apple, across 2,930 posts in the last twelve months. This page ranks the 24 biggest of those creators by audience. Their posts are on the Apple content examples page.

Which creators post about Apple?

The largest accounts collaborating with Apple include @kaillowry, @designmilk, @louisepentland, @carmellarose, @singlesmagazine and @xthuyle. The most frequent is @yushi.95, with 10 posts in the window. A collaboration here is a public post in which the creator features the brand. It is not proof of a paid partnership, and we do not claim to know which of these were paid.

What size of creator does Apple attract?

Across the 24 biggest creators we recorded, 100% are macro creators (500,000 and above). The median has 1.2M followers and the average engagement rate is 1.1%.

Is this page affiliated with Apple?

No. We are not connected to Apple and this page is not endorsed by them. It is a public record of creator activity we observed on Instagram, published as research. If you work at Apple and would like the page changed or removed, email hello@sup.co and we will action it.

How is this measured?

We track every brand in the tech category and collect every public post in which a creator features them, over a twelve month window. Follower and engagement figures are recalculated at collection rather than carried forward. The full method is on our methodology page.

Tech creators by place:

US 40

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